Joinroot.com - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
80% 
Page structure
50% 
Link structure
98% 
Server
86% 
External factors
100% 
SEO Score
Response time
0.06 s
File size
215.80 kB
Words
628
Media files
26
Number of links
34 internal / 21 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Car insurance for good drivers | Root® Insurance
The length of the page title is perfect. (446 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Root® does car insurance differently. We believe good drivers should pay less for auto insurance so we base rates primarily on how you drive. Get a free quote.
The length of the meta description is perfect. (987 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.joinroot.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
referrerno-referrer-when-downgrade
generatorGatsby 3.9.1
descriptionRoot® does car insurance differently. We believe good drivers should pay less for auto insurance so we base rates primarily on how you drive. Get a free quote.
keywordsEmpty
theme-color#ffffff
langen
twitter:titleCar insurance for good drivers | Root® Insurance
twitter:descriptionRoot® does car insurance differently. We believe good drivers should pay less for auto insurance so we base rates primarily on how you drive. Get a free quote.
twitter:imagehttps://images.ctfassets.net/pacigpl3aj13/41E6hJtfBPZMolWnrL4BLN/035e93595ce4feb240db33090635cc92/Preview_Image_1200_x_631.png
og:titleCar insurance for good drivers | Root® Insurance
og:descriptionRoot® does car insurance differently. We believe good drivers should pay less for auto insurance so we base rates primarily on how you drive. Get a free quote.
og:typewebsite
og:imagehttps://images.ctfassets.net/pacigpl3aj13/41E6hJtfBPZMolWnrL4BLN/035e93595ce4feb240db33090635cc92/Preview_Image_1200_x_631.png
x-ua-compatibleie=edge
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 628 words. That's ok.
36.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 11.87 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 9 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1, shrink-to-fit=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 13 tags for this page.
Image SEO
(Somewhat important)
11 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...5d7156a4de384f62d7ad973afe60e1cc/wsj.svgWall Street Journal logo
...2df7de263fefb79643672edca13d1/forbes.svgForbes logo
...8835a2b0a24d213cd948eebf/tech-crunch.svgTechCrunch logo
...c175a36384f4ce2419938a37d28c1c/wired.svgWired logo
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided

Page structure

H1 heading
(Critically important)
Car insurance made simple
Too many H1 headings
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Car insurance made simple
H1 Over 65,000 reviews and counting
H1 Better drivers deserve better rates
H1 Everything you get
H1 See where Root is available
H1 Car insurance for good drivers
H2 4.7 stars in the App Store
H3 Rates based on your actual driving
H3 Our best drivers save up to $900/year
H3 Easily manage your policy in the app
H3 Earn cash offers for referring friends
H3 Roadside Assistance included in every policy
H3 File a claim in 3 minutes
H3 Get the app
H3 Drive for a few weeks
H3 Save based on your driving
H5 Available
H5 Unavailable
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 21 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.joinroot.com/No Text
/coverage/New window Coverage
https://www.joinroot.com/claims/New window Claims
/test-drive/New window Test Drive
/insurance-availability-by-state/New window Availability
https://inc.joinroot.com/careers/New window External Subdomain Careers
https://account.joinroot.com/External Subdomain Sign in
https://quote.joinroot.com/External Subdomain Get a quote
https://quote.joinroot.com/New window External Subdomain Check our prices
https://www.wsj.com/articles/a...New window External Subdomain IMG-ALT Wall Street Journal logo
https://www.forbes.com/video/5...New window External Subdomain Anchor IMG-ALT Forbes logo
https://techcrunch.com/2018/08...New window External IMG-ALT TechCrunch logo
https://www.wired.com/2016/11/...New window External Subdomain IMG-ALT Wired logo
https://apps.apple.com/us/app/...New window External Subdomain App Store
/test-drive/New window Subdomain Learn more
https://quote.joinroot.com/New window External Subdomain Get started
https://www.joinroot.com/No Text
https://www.facebook.com/rooti...New window External Subdomain No Text
https://www.instagram.com/root...New window External Subdomain No Text
https://twitter.com/rootinsura...New window External No Text
https://linkedin.com/company/r...New window External No Text
https://www.youtube.com/c/Root...New window External Subdomain No Text
https://www.joinroot.com/help/New window Car insurance FAQ
https://www.joinroot.com/coverageNew window Car insurance coverage
/renters-insurance/New window Renters insurance
/homeowners-insurance/New window Homeowners insurance
https://www.joinroot.com/claimsNew window Text duplicate Claims
/test-driveNew window Test drive
/referralsNew window Referrals
https://www.joinroot.com/contactNew window Contact
https://ir.joinroot.com/New window External Subdomain Investor relations
/mobile-appNew window Mobile app
/availabilityNew window Auto insurance by state
/customer-reviewsNew window Customer reviews
/car-insurance-comparisonNew window Car insurance comparison
/how-to-manage-your-policyNew window How to manage your policy
https://www.joinroot.com/quoteNew window Car insurance quote
/discountsNew window Car insurance discounts
https://inc.joinroot.com/company/New window External Subdomain Company
https://inc.joinroot.com/careers/New window External Subdomain Text duplicate Careers
https://www.joinroot.com/securityNew window Vulnerability Disclosure Policy
https://inc.joinroot.com/press/New window External Subdomain Press
https://www.joinroot.com/blog/New window Blog
/terms-and-conditionsNew window Terms and conditions
/privacy-policyNew window Privacy policy
https://www.joinroot.com/app-eulaNew window App license agreement
/ugc-privacy-noticeNew window UGC privacy notice
https://www.joinroot.com/weather/New window Weather related events
/non-weather/New window Non-weather emergencies
https://www.joinroot.com/sitemap/New window Sitemap
/privacy/california/New window Do not sell or share my personal information
/car-insurance/telematics/Subdomain Telematics
https://www.joinroot.com/califaq/New window Subdomain joinroot.com/califaq
https://policies.google.com/pr...New window External Subdomain Privacy Policy
https://policies.google.com/termsNew window External Subdomain Terms of Service

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.joinroot.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
This page loads 9 JavaScript files. This may affect the load time negatively.
The page response time is excellent with 0.06 seconds.
This page does not require any CSS files.
The file size of the HTML document is fine (216 kB).

HTTP Response Header

NameValue
content-typetext/html
x-amz-id-2bUjtVkKki5aUWqq0CB8aOmQI1fQXuIrI8vtd5X3X8898NNdIqRcMAaWZoxJbDUTzlYPeJRVpuV0=
x-amz-request-id8AA9FRQSTHRZGD18
dateSun, 14 Apr 2024 07:12:28 GMT
last-modifiedSun, 14 Apr 2024 07:10:27 GMT
etagW/"76355111d373234c8ee81f85b0b5f5e2"
x-amz-server-side-encryptionAES256
cache-controlpublic, max-age=0, must-revalidate
x-amz-version-idAh1cwysRryV5YTncoe3tGUfKoSl3N4ZQ
serverAmazonS3
strict-transport-securitymax-age=63072000; includeSubdomains; preload
content-encodinggzip
varyAccept-Encoding
x-cacheHit from cloudfront
via1.1 3072267d18c4d0ed9e535752800364e0.cloudfront.net (CloudFront)
x-amz-cf-popFRA60-P2
x-amz-cf-idqLhRA4UHKhNdKzlmccN0e-lAXNBMyCEsfQb-tKwBrBvA065wKAZSpA==
age56319
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 908 referring domains.
This page has 112,893 backlinks.
This page has backlinks from 735 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

No valid Robots.txt file was found.

Similar sites

Search preview

www.joinroot.com
Car insurance for good drivers | Root® Insurance
Root® does car insurance differently. We believe good drivers should pay less for auto insurance so we base rates primarily on how you drive. Get a free quote.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
insurance77%Check
Root insurance77%Check
Root73%Check
Drive68%Check
drivers66%Check
good drivers65%Check
insurance made65%Check
Auto Insurance63%Check
Insurance Quote63%Check
good62%Check
Show more keywords and terms

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