Kkr.com - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
50% 
Page structure
49% 
Link structure
81% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.13 s
File size
121.60 kB
Words
457
Media files
13
Number of links
82 internal / 10 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
KKR: A Leading Global Investment Firm | KKR
The length of the page title is perfect. (414 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
KKR is a leading global investment firm offering solutions in alternative assets spanning real estate, private credit, private equity, and infrastructure, as well as liquid credit, capital markets and insurance.
The meta description is too long: 1241 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.kkr.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
titleKKR: A Leading Global Investment Firm | KKR
descriptionKKR is a leading global investment firm offering solutions in alternative assets spanning real estate, private credit, private equity, and infrastructure, as well as liquid credit, capital markets and insurance.
templatehomepage
viewportwidth=device-width, initial-scale=1.0, maximum-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
coveo_api_urlhttps://platform.cloud.coveo.com
msapplication-square32x32logo/etc.clientlibs/kkr/clientlibs/clientlib-site/resources/favicon-32x32.png
msapplication-square16x16logo/etc.clientlibs/kkr/clientlibs/clientlib-site/resources/favicon-16x16.png
langen
twitter:cardsummary_large_image
twitter:imagehttps://www.kkr.com/_jcr_content/root/main-par/video_hero_banner/image.coreimg.svg/1714672670592/hero-mobile-390x700.svg?utm_source=twitter
og:typewebsite
og:site_nameKKR
og:titleKKR: A Leading Global Investment Firm | KKR
og:urlhttps://www.kkr.com/
og:descriptionKKR is a leading global investment firm offering solutions in alternative assets spanning real estate, private credit, private equity, and infrastructure, as well as liquid credit, capital markets and insurance.
og:imagehttps://www.kkr.com/_jcr_content/root/main-par/video_hero_banner/image.coreimg.svg/1714672670592/hero-mobile-390x700.svg
X-UA-CompatibleIE=edge
content-typetext/html; charset=UTF-8
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are only 457 words on this page. Good pages should have about 800 words of useful content.
26.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 19.4 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0, maximum-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
10 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...1718662501992/header-ampersand-image.svgNo alt attribute provided
...4-midyear-outlook-nav-image-440x532.jpegFeatured card
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided

Page structure

H1 heading
(Critically important)
Unlocking potential
Too many H1 headings
The H1 heading is too short (19 characters). It should be at least 20 Characters long.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Unlocking potential
H1 Securing futures
H1 Delivering outcomes
H1 What will we accomplish, together?
H2 KKR is a leading global investment firm. We aim to deliver strong returns and shared success to those we serve and the world at large.
H2 Where we invest
H2 Explore our shared success stories
H3 Sign up to receive the latest investment and macroeconomic insights from KKR’s global team of experts.
H5 We bring the collective strength of the firm to benefit our companies, communities and clients.
H6 Opportunity Knocks
H6 We are proud to announce that Global Atlantic Financial Group is now a wholly-owned subsidiary of KKR, deepening the successful partnership that began in 2021.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 10 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.kkr.com/Anchor No Text
https://www.kkr.com/A-TITLE KKR
https://www.kkr.com/searchNo Text
https://portal.kkr.com/External Subdomain No Text
https://www.kkr.com/aboutLearn More
https://www.kkr.com/about/historyHistory
/about/our-peopleOur People
/about/institutional-investorsInstitutional Investors
/about/global-wealth-solutionsGlobal Wealth
/about/family-capitalFamily Capital
/about/sustainabilitySustainability
https://www.kkr.com/approachText duplicate Learn More
/approach/capstoneCapstone
https://www.kkr.com/investText duplicate Learn More
/invest/private-equityPrivate Equity
/invest/infrastructureInfrastructure
/invest/real-estateReal Estate
https://www.kkr.com/invest/creditCredit
/invest/capital-marketsCapital Markets
/invest/insuranceInsurance
/invest/strategic-partnershipsStrategic Partnerships
https://www.kkr.com/insightsLearn more
https://www.kkr.com/insightsMacro Insights
https://www.kkr.com/insightsInvestment Insights
https://www.kkr.com/insightsWealth Insights
/alternatives-unlockedEducation
https://ir.kkr.com/New window External Subdomain Investor Relations
https://media.kkr.com/New window External Subdomain Media Center
https://www.kkr.com/careersCareers
https://www.kkr.com/locationsLocations
https://www.kkr.com/contactContact
/insights/mid-year-update-2024MID-YEAR OUTLOOK FOR 2024 Opportunity Knocks
IMG-ALT Featured card
https://www.kkr.com/Anchor Skip to Menu Toggle Button
https://media.kkr.com/news-det...New window External Subdomain LEARN MORE
https://www.kkr.com/aboutLearn About KKR
/invest/private-equity$ 183B PRIVATE EQUITY
A-TITLE 183B
https://www.kkr.com/invest/credit$ 260B CREDIT
A-TITLE 260B
/invest/infrastructure$ 61B INFRASTRUCTURE
A-TITLE 61B
/invest/real-estate$ 71B REAL ESTATE
A-TITLE 71B
/videos/chi-overhead-doorsText duplicate Learn more
/careers/citizenshipText duplicate LEARN MORE
/careers/shared-successExplore stories of shared success
https://www.kkr.com/insightsVIEW ALL INSIGHTS
/insights/working-together-to-...Investment Insights Working Together to Create and Protect Value June 2024 Learn More
/insights/mid-year-update-2024Macro Insights Mid-Year Outlook for 2024: Opportunity Knocks June 2024 Learn More
/insights/run-credit-runInvestment Insights Credit Market Review: Run Credit, Run! June 2024 Learn More
https://www.kkr.com/subscribeSUBSCRIBE TO INSIGHTS
https://www.kkr.com/aboutABOUT
https://www.kkr.com/about/historyText duplicate History
/about/our-peopleText duplicate Our People
/about/institutional-investorsText duplicate Institutional Investors
/about/global-wealth-solutionsText duplicate Global Wealth
/about/family-capitalText duplicate Family Capital
/about/sustainabilityText duplicate Sustainability
https://www.kkr.com/approachAPPROACH
/approach/capstoneText duplicate Capstone
https://www.kkr.com/investINVEST
/invest/private-equityText duplicate Private Equity
/invest/infrastructureText duplicate Infrastructure
/invest/real-estateText duplicate Real Estate
https://www.kkr.com/invest/creditText duplicate Credit
/invest/capital-marketsText duplicate Capital Markets
/invest/insuranceText duplicate Insurance
/invest/strategic-partnershipsText duplicate Strategic Partnerships
/invest/portfolioPortfolio
https://www.kkr.com/insightsINSIGHTS
https://www.kkr.com/insightsText duplicate Macro Insights
https://www.kkr.com/insightsText duplicate Investment Insights
https://www.kkr.com/insightsText duplicate Wealth Insights
/alternatives-unlockedText duplicate Education
https://www.kkr.com/careersCAREERS
/careers/career-opportunitiesCareer Opportunities
/careers/student-careersStudent Careers
/careers/diversity-equity-and-...Diversity, Equity & Inclusion
/careers/citizenshipCitizenship
/careers/shared-successShared Success
https://portal.kkr.com/New window External Subdomain CLIENT PORTAL
https://ir.kkr.com/New window External Subdomain INVESTOR RELATIONS
https://media.kkr.com/New window External Subdomain MEDIA CENTER
https://www.kkr.com/contactCONTACT US
https://www.kkr.com/subscribeSubscribe
https://www.kkr.com/locationsText duplicate Locations
https://twitter.com/kkr_coNew window External A-TITLE X
https://www.linkedin.com/compa...New window External Subdomain A-TITLE LinkedIn
https://www.youtube.com/@kohlb...New window External Subdomain A-TITLE YouTube
https://www.kkr.com/Anchor Manage Cookies
/privacy-and-cookiesPrivacy and Cookies
https://www.kkr.com/terms-of-useTerms of Use
/security-and-fraud-awarenessSecurity and Fraud Awareness
https://www.kkr.com/disclosuresDisclosures
/accessibility-statementAccessibility
https://www.kkr.com/No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.kkr.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.13 seconds.
The file size of the HTML document is fine (122 kB).

HTTP Response Header

NameValue
dateWed, 26 Jun 2024 15:26:13 GMT
content-typetext/html;charset=utf-8
x-vhostkkr
x-frame-optionsSAMEORIGIN
last-modifiedWed, 26 Jun 2024 06:46:10 GMT
cache-controlmax-age=300
expiresWed, 26 Jun 2024 15:26:16 GMT
x-content-type-optionsnosniff
age297
strict-transport-securitymax-age=31557600
x-served-bycache-fra-eddf8230158-FRA
x-cacheHIT
x-timerS1719415573.042487,VS0,VS0,VE4
varyAccept-Encoding
cf-cache-statusDYNAMIC
servercloudflare
cf-ray899e36e348aa18e0-FRA
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 4,346 referring domains.
This page has 37,914 backlinks.
This page has backlinks from 3,141 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
Allow: /
Sitemap: https://www.kkr.com/sitemap.xml

Similar sites

Search preview

www.kkr.com
KKR: A Leading Global Investment Firm | KKR
KKR is a leading global investment firm offering solutions in alternative assets spanning real estate, private credit, private equity, and infrastructure, as well as liquid credit, capital markets and insurance.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
KKR79%Check
global68%Check
investment66%Check
firm66%Check
Leading Global66%Check
Investment Firm66%Check
Global Investment66%Check
leading global investment firm66%Check
Unlocking50%Check
potential50%Check
Show more keywords and terms

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