Lipsonandco.com - SEO Checker

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Overview of the SEO Check
Meta information
61% 
Page quality
79% 
Page structure
94% 
Link structure
62% 
Server
89% 
External factors
18% 
SEO Score
Response time
0.61 s
File size
44.60 kB
Words
867
Media files
29
Number of links
35 internal / 9 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Lipson & Co - Corporate and Personal clients| Lipson and Co | Expert Accountants | Business growth
The page title should be shorter than 580 pixels. It is 902 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Lipson and Co, Accountants and Tax Advisors #trending accountants based in Hornchurch, Essex, East of London, including Romford, Havering – providing accountancy and taxation assistance and advice to small and medium businesses.
The meta description is too long: 1468 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
keywordsLipson & Co, accountants, taxation, Tax, self-assessment, Hornchurch, Essex, East of London, Romford, Havering, Upminster, accountancy, businesses, virtually, tailored accountancy, cloud accounting, business growth, accounting, 88 North Street, RM11 1SR, [email protected]
rightsLipson & Co
descriptionLipson and Co, Accountants and Tax Advisors #trending accountants based in Hornchurch, Essex, East of London, including Romford, Havering – providing accountancy and taxation assistance and advice to small and medium businesses.
generatorJoomla! - Open Source Content Management
langen-gb
content-typetext/html; charset=UTF-8
cleartypeon

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Page quality

Content
(Critically important)
This page contains 867 words. That's ok.
39.2% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
20 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 17.45 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The amount of tags is very high (18). We recommend using a maximum of 17 tags for this page.
Some tags are too long. With 89 characters this one is longer than 70 characters:
"where ever you are located, meetings can also be set up virtually via a video conference."
Image SEO
(Somewhat important)
24 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
https://lipsonandco.com/images/logo.pngLipson & Co
https://lipsonandco.com/images/facebook.pngNo alt attribute provided
https://lipsonandco.com/images/linkedin.pngNo alt attribute provided
https://lipsonandco.com/images/tw.pngNo alt attribute provided
/images/instagram.pngNo alt attribute provided
/images/banner_image.pngNo alt attribute provided
/images/top_icon_2.pngNo alt attribute provided
/images/top_icon_4.pngNo alt attribute provided
/templates/novel/images/quotes.pngNo alt attribute provided
...d1dbbcfd-d30f-4802-b1c8-1baae15cc58a.jpgNo alt attribute provided
https://lipsonandco.com/images/KS.pngNo alt attribute provided
https://lipsonandco.com/images/Test6.jpgNo alt attribute provided
/images/Great_review_Michael.pngGreat review Michael
/images/lipson-review.pngreview
/images/review-lipsonandco.pngreview
https://lipsonandco.com/images/wwe.jpgwwe
...af7-4877-be98-0f793292606a.jpg?width=800No alt attribute provided
...dd2-4373-96fe-9afe1fe54b71.jpg?width=800No alt attribute provided
...e36-4972-9fab-f22b4fc7d875.jpg?width=800No alt attribute provided
...57f-4c55-83fc-095f03a116ea.jpg?width=800No alt attribute provided
/images/ACCA_LOGO_RED.pngNo alt attribute provided
...MPLOYER-TRAINEE-DEVELOPMENT-PLATINUM.pngNo alt attribute provided
...ero-certified-advisor-logo-hires-RGB.pngNo alt attribute provided
/images/Sage_logo_bright_green_RGB.pngNo alt attribute provided
...ODUCTION_May-07-125134-2015_Conflict.jpgNo alt attribute provided
https://lipsonandco.com/images/facebook.pngNo alt attribute provided
https://lipsonandco.com/images/linkedin.pngNo alt attribute provided
https://lipsonandco.com/images/tw.pngNo alt attribute provided
/images/instagram.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
Lipson & Co
The H1 heading is too short (11 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Lipson & Co
H2 We are the expert Accountants to advise and help your business grow.
H2 What makes our services stand out
H3 Cloud Accounting
H3 Business Growth
H3 Testimonials
H3 LATEST NEWS
H3 Contact Us
H3 Membership
H3 Newsletter Sign Up
H3 Newsfeed Search
H3 Follow Us
H4 Managing Cash Flow in Construction
H4 Why filing early makes sense
H4 Save up to £2,000 a year on childcare costs
H4 MTD for Income Tax deadline is approaching
Baselink: https://lipsonandco.com/
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
There are 2 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 9 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://lipsonandco.com/IMG-ALT Lipson & Co
https://en-gb.facebook.com/Lip...New window External Subdomain No Text
https://uk.linkedin.com/in/myr...New window External Subdomain No Text
https://twitter.com/co_lipsonNew window External No Text
https://www.instagram.com/New window External Subdomain No Text
https://www.irisopenspace.co.uk/New window External Subdomain Client Portal
/index.php/contactusFree Consultation
/index.php/component/newsfeed/...Newsletter Sign Up
https://lipsonandco.com/index.phpHome
/index.php/about-usAbout Us
/index.php/about-us/meet-the-teamMeet the team
/index.php/servicesServices
/index.php/services/business-a...Business Accounting
/index.php/services/business-a...Bookkeeping & Accountancy
/index.php/services/business-a...Business Start-Up
/index.php/services/business-a...Company Secretarial
/index.php/services/business-a...Corporate Tax & Planning
/index.php/services/business-a...VAT
/index.php/services/business-a...Payroll
/index.php/services/personal-a...Personal Accounting
/index.php/services/personal-a...Personal Tax Planning
/index.php/services/personal-a...Self Assessment
/index.php/cloud-accountingCloud Accounting
/index.php/sectors/constructio...Construction Industry
/index.php/sectors/constructio...Managing Cash Flow in Construction
/index.php/component/infozone/...Resources
/index.php/newsNews
/index.php/factsheetsFactsheets
/index.php/faqsFAQs
/index.php/contactusContact Us
/index.php/about-usFind out more
/index.php/servicesservice
/index.php/cloud-accountingTrivial anchor text
Read more
/index.php/services/business-a...Text duplicate Trivial anchor text
Read more
/?option=com_newsfeed&command=...More...
/?option=com_newsfeed&command=...Text duplicate More...
/?option=com_newsfeed&command=...Text duplicate More...
/?option=com_newsfeed&command=...Text duplicate More...
/index.php/component/newsfeed/...Text duplicate Newsletter Sign Up
/index.php/component/newsfeed/...Login
A-TITLE Login
https://en-gb.facebook.com/Lip...New window External Subdomain No Text
https://uk.linkedin.com/in/myr...New window External Subdomain No Text
https://twitter.com/co_lipsonNew window External No Text
https://www.instagram.com/New window External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://lipsonandco.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.61 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (45 kB).

HTTP Response Header

NameValue
servernginx
dateThu, 15 May 2025 08:41:09 GMT
content-typetext/html; charset=utf-8
varyAccept-Encoding
x-logged-inFalse
x-content-powered-byK2 v2.10.2 (by JoomlaWorks)
p3pCP="NOI ADM DEV PSAi COM NAV OUR OTRo STP IND DEM"
permissions-policyinterest-cohort=()
expiresWed, 17 Aug 2005 00:00:00 GMT
cache-controlno-store, no-cache, must-revalidate, post-check=0, pre-check=0
pragmano-cache
last-modifiedThu, 15 May 2025 08:41:09 GMT
x-httpd1
host-header6b7412fb82ca5edfd0917e3957f05d89
x-proxy-cacheMISS
x-proxy-cache-info0 NC:000000 UP:
content-encodingbr
statuscode200
http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 6 referring domains.
This page only has 6 backlinks.
This page only has few backlinks from 4 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# If the Joomla site is installed within a folder such as at
# e.g. www.example.com/joomla/ the robots.txt file MUST be
# moved to the site root at e.g. www.example.com/robots.txt
# AND the joomla folder name MUST be prefixed to the disallowed
# path, e.g. the Disallow rule for the /administrator/ folder
# MUST be changed to read Disallow: /joomla/administrator/
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/orig.html
#
# For syntax checking, see:
# http://tool.motoricerca.info/robots-checker.phtml

User-agent: *
Disallow: /administrator/
Disallow: /bin/
Disallow: /cache/
Disallow: /cli/
Disallow: /components/
Disallow: /images/
Disallow: /includes/
Disallow: /installation/
Disallow: /language/
Disallow: /layouts/
Disallow: /libraries/
Disallow: /logs/
Disallow: /media/
Disallow: /modules/
Disallow: /plugins/
Disallow: /templates/
Disallow: /tmp/

Similar sites

Search preview

lipsonandco.com
Lipson & Co - Corporate and Personal clients| Lipson and Co | E...
Lipson and Co, Accountants and Tax Advisors #trending accountants based in Hornchurch, Essex, East of London, including Romford, Havering – providing accountancy and taxation assistance and advice to small and medium businesses.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Lipson Co95%Check
Lipson93%Check
Business69%Check
Business Growth62%Check
Accountants61%Check
Small Business59%Check
Business Accounting57%Check
expert Accountants56%Check
Accountants Tax55%Check
Accountants based53%Check
Show more keywords and terms

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