Macro-group.com - SEO Checker

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Overview of the SEO Check
Meta information
62% 
Page quality
64% 
Page structure
70% 
Link structure
82% 
Server
100% 
External factors
9% 
SEO Score
Response time
0.36 s
File size
257.90 kB
Words
705
Media files
12
Number of links
26 internal / 2 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Welcome to Macro
The title contains the word Welcome to! More content should be covered in the title.
The page title is too short. (170 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Macro – Everyday Excellence, Outstanding Experiences, Everlasting Impact. Macro is a global facilities management and workplace services company. Our business has been built on long-term client partnerships, everyday service excellence, and a desire to make an enduring positive impact on our colleagues, clients and communities. Today, we are focused on investing in the innovation, service offer and technology necessary to meet the changing needs of our clients.
The meta description is too long: 2912 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionMacro – Everyday Excellence, Outstanding Experiences, Everlasting Impact. Macro is a global facilities management and workplace services company. Our business has been built on long-term client partnerships, everyday service excellence, and a desire to make an enduring positive impact on our colleagues, clients and communities. Today, we are focused on investing in the innovation, service offer and technology necessary to meet the changing needs of our clients.
next-size-adjustEmpty
langen
twitter:cardsummary_large_image
twitter:titleWelcome to Macro
twitter:descriptionMacro – Everyday Excellence, Outstanding Experiences, Everlasting Impact. Macro is a global facilities management and workplace services company. Our business has been built on long-term client partnerships, everyday service excellence, and a desire to make an enduring positive impact on our colleagues, clients and communities. Today, we are focused on investing in the innovation, service offer and technology necessary to meet the changing needs of our clients.
twitter:imagehttps://images.prismic.io/macro/ZmgrlJm069VX1oWg_MACRO_HOMEPAGE.jpg?auto=format%2Ccompress&rect=0%2C75%2C4000%2C2100&w=2400&h=1260
og:titleWelcome to Macro
og:descriptionMacro – Everyday Excellence, Outstanding Experiences, Everlasting Impact. Macro is a global facilities management and workplace services company. Our business has been built on long-term client partnerships, everyday service excellence, and a desire to make an enduring positive impact on our colleagues, clients and communities. Today, we are focused on investing in the innovation, service offer and technology necessary to meet the changing needs of our clients.
og:imagehttps://images.prismic.io/macro/ZmgrlJm069VX1oWg_MACRO_HOMEPAGE.jpg?auto=format%2Ccompress&rect=0%2C75%2C4000%2C2100&w=2400&h=1260
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
This page contains 705 words. That's ok.
39.9% of the text are stop words.
The page contains a listing, which indicates a good text layout.
15 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 19.28 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 14 tags for this page.
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
....jpg?auto=format,compress&fit=max&w=3840Building with blue tint at night
....png?auto=format,compress&fit=max&w=1920No alt attribute provided
...press&rect=129,0,1143,600&w=3840&fit=maxReceptionist answering phone is a modern office
...press&rect=149,0,1143,600&w=3840&fit=maxNo alt attribute provided
...press&rect=129,0,1143,600&w=3840&fit=maxA male a female colleague reviewing work on a tablet while standing a bright modern office
....png?auto=format,compress&fit=max&w=1920Two men standing on a platform above data centre servers
....png?auto=format,compress&fit=max&w=1920Two men shaking hands in front of a facility
....png?auto=format,compress&fit=max&w=1920A young woman wearing a hijab walking through a modern office holding her phone
...mpress&rect=0,26,1456,764&w=3840&fit=maxA scientist / engineer working in a lab
...mpress&rect=0,26,1456,764&w=3840&fit=maxEducation Hero
...mpress&rect=0,26,1456,764&w=3840&fit=maxAn image of a woman working in a media edit suite
....jpg?auto=format,compress&fit=max&w=3840Workplace Innovator podcast logo

Page structure

H1 heading
(Critically important)
Unlock powerful cost efficiencies
Too many H1 headings
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Unlock powerful cost efficiencies
H1 Explore our purpose-driven business
H1 Agility: the superpower behind today’s best FM providers
H1 Discover more about us
H1 How we work
H1 Working at Macro
H1 Ross Abbate our CEO speaks to Mike Petrusky on the Workplace Innovator podcast
H1 Using a data-driven approach for thriving retail facilities
H1 AI-Powered Data-Led Maintenance: A Game-Changer
H1 Want more workplace efficiency? Start by improving employee experience
H2 Everyday Excellence Outstanding Experiences Everlasting Impact
H2 Our solutions
H2 Your partner in delivering high-impact workplaces
H2 Passionate and professional problem-solvers
H2 A diverse and dynamic culture of opportunity and growth
H2 Our sectors
H3 Facilities management
H3 fm24 (Help desk)
H3 FM consultancy
H3 Critical environments
H3 Education
H3 Media, telecoms and tech
H3 Contact us
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
There are 6 links with a trivial anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 2 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.macro-group.com/No Text
https://www.macro-group.com/teamOur people
/powerful-cost-efficienciesSubdomain Trivial anchor text
Read more
/perspectives/agility-the-supe...Trivial anchor text
READ MORE
/about-usText duplicate Trivial anchor text
READ MORE
/how-we-workText duplicate Trivial anchor text
READ MORE
/working-at-macroText duplicate Trivial anchor text
READ MORE
/about-usText duplicate Trivial anchor text
READ MORE
/facilities-managementFacilities management Creating incredible workplace experiences everyday
IMG-ALT Receptionist answering phone is a modern office
https://www.macro-group.com/fm24fm24 (Help desk) The helpdesk is the heart of any FM solution
/fm-consultancyFM consultancy Well-thought-out workplaces increase productivity & improve wellbeing
IMG-ALT A male a female colleague reviewing work on a tablet while standing a bright modern office
/about-usABOUT US
/how-we-workHOW WE WORK
https://www.macro-group.com/teamMeet the team
/opportunitiesJoin the team
/purpose-and-valuesOur Values
/graduate-programmeGraduates
/apprenticeshipsApprenticeships
/sectors/critical-environmentsCritical environments In critical environments, systems reliability and optimal functioning are essential to keeping operations running without interruption.
IMG-ALT A scientist / engineer working in a lab
/sectors/educationEducation School and university facilities play an important role in both the wellbeing and educational outcomes of students.
IMG-ALT Education Hero
/sectors/media-telecoms-and-techMedia, telecoms and tech Dynamic industries like media, telecommunications and technology demand high-functioning and adaptable technical facilities.
IMG-ALT An image of a woman working in a media edit suite
/perspectives/workplace-innova...Ross Abbate our CEO speaks to Mike Petrusky on the Workplace Innovator podcast
/perspectives/using-a-data-dri...Using a data-driven approach for thriving retail facilities
/perspectives/ai-predictive-ma...AI-Powered Data-Led Maintenance: A Game-Changer
/perspectives/ways-to-improve-...Want more workplace efficiency? Start by improving employee experience
/contact-usNew window Contact us
https://macro.cdn.prismic.io/m...New window External Subdomain Terms of Use
https://www.linkedin.com/compa...New window External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.macro-group.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.36 seconds.
The file size of the HTML document is fine (258 kB).

HTTP Response Header

NameValue
access-control-allow-origin*
age2747447
cache-controlpublic, max-age=0, must-revalidate
content-dispositioninline
content-encodinggzip
content-typetext/html; charset=utf-8
dateMon, 11 Nov 2024 04:10:25 GMT
etagW/"b89b347883f12293faa3e2ad3ae74b8b"
serverVercel
strict-transport-securitymax-age=63072000
varyRSC, Next-Router-State-Tree, Next-Router-Prefetch
x-matched-path/
x-vercel-cacheHIT
x-vercel-idfra1::l6g9r-1731298225667-3cacdcda5d8b
statuscode200
http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 3 referring domains.
This page only has 380 backlinks.
This page only has few backlinks from 3 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# *
User-agent: *
Allow: /

# Host
Host: https://www.macro-group.com

# Sitemaps
Sitemap: https://www.macro-group.com/sitemap.xml

Similar sites

Search preview

www.macro-group.com
Welcome to Macro
Macro – Everyday Excellence, Outstanding Experiences, Everlasting Impact. Macro is a global facilities management and workplace services company. Our business has been built on long-term client partnerships, everyday service excellence, and a desire to make an enduring positive impact on our colleagues, clients and communities. Today, we are focused on investing in the innovation, service offer and technology necessary to meet the changing needs of our clients.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Macro75%Check
Work58%Check
workplace56%Check
Macro difference55%Check
facilities54%Check
impact54%Check
experience54%Check
Facilities Management54%Check
Everlasting Impact54%Check
Positive Impact52%Check
Show more keywords and terms

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