Makro.co.za - SEO Checker

Overview of the SEO Check
Meta information
58% 
Page quality
48% 
Page structure
58% 
Link structure
92% 
Server
90% 
External factors
100% 
SEO Score
Response time
0.60 s
File size
30.00 kB
Words
28
Media files
0
Number of links
8 internal / 2 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Makro Online Site | Makro South Africa | Never Miss a Deal. Get the Best Deals
The page title should be shorter than 580 pixels. It is 712 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
viewportinitial-scale=1,width=device-width,maximum-scale=1,user-scalable=no
google-site-verificationdmqipjaJ9Pf53xz5ZBOSzlCAhfNyCTQmjmRnsQXnzjA
langen
charsetUTF-8

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Page quality

Content
(Critically important)
There are only 28 words on this page. Use at least 250 words to provide useful information.
Some words from the page title are not used within the pages content
No paragraphs were detected.
14.3% of the text are stop words.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "initial-scale=1,width=device-width,maximum-scale=1,user-scalable=no" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

No media files were found.

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
There are no headings specified on the page. Headings are important for search engine optimization and help to structure your content.

Heading structure

No headings were found.
There are too few (8) internal links on this page.
2 links don't have an anchor text.
Every linktext is unique.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 2 external links on this page.

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.makro.co.za/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.60 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (30 kB).

HTTP Response Header

NameValue
rtss2-9-84
accept-rangesbytes
content-encodinggzip
content-length9335
content-typetext/html
last-modifiedThu, 17 Oct 2024 03:17:30 GMT
x-envoy-upstream-service-time1
x-frame-optionsdeny
x-tb1
x-tb-optimization-total-bytes-saved0
cache-controlmax-age=516593
expiresThu, 24 Oct 2024 03:17:30 GMT
varyAccept-Encoding
server-timingcdn-cache; desc=HIT
dateFri, 18 Oct 2024 03:47:37 GMT
strict-transport-securitymax-age=15768000 ; includeSubDomains ; preload
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 1,350 referring domains.
This page has 221,643 backlinks.
This page has backlinks from 1,068 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# For all robots
User-agent: *

Allow: /
User-agent: Googlebot
User-agent: Google-Image
User-agent: AdsBot-Google
User-agent: AdsBot-Google-Mobile
User-agent: Google-InspectionTool
User-agent: Google-Safety

# Block Search string pages
Disallow: /*?*q=

# Block access to specific groups of pages
Disallow: /cart/
Disallow: /checkout/
Disallow: /my-account/
Disallow: /login/
Disallow: /register/
Disallow: /newpassword
Disallow: /otp
Disallow: /miscs/smartLink
Disallow: /search/
Disallow: /search
Disallow: /blocked

# Allow search crawlers to discover the sitemap
Sitemap: https://www.makro.co.za/sitemap.xml
Sitemap: https://www.makro.co.za/categorySitemap.xml
Sitemap: https://www.makro.co.za/productSitemap.xml

# Block CazoodleBot as it does not present correct accept content headers
User-agent: CazoodleBot
Disallow: /

# Block MJ12bot as it is just noise
User-agent: MJ12bot
Disallow: /

# Block dotbot as it cannot parse base urls properly
User-agent: dotbot/1.0
Disallow: /

# Block Gigabot
User-agent: Gigabot
Disallow: /

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Makro58%Check
Shop34%Check
Departments34%Check
Store34%Check
Locator34%Check
Lists34%Check
Hello34%Check
Sign34%Check
Detecting34%Check
Promotions34%Check

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