Marco.it - SEO Checker

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Overview of the SEO Check
Meta information
60% 
Page quality
47% 
Page structure
34% 
Link structure
97% 
Server
54% 
External factors
100% 
SEO Score
Response time
1.89 s
File size
49.60 kB
Words
256
Media files
28
Number of links
35 internal / 22 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
MARCO SPA
The page title is too short. (121 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Server location: United States of America
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype XHTML 1.0 Transitional is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
google-site-verification1ReCKrd05p45G6K4_pvT-3Z72V4a_5lPjjTuxLh-tzA
robotsindex,follow
HandheldFriendlyTrue
MobileOptimized320
viewportwidth=device-width, initial-scale=1.0, minimum-scale=1.0, maximum-scale=1.0
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Page quality

Content
(Critically important)
There are only 256 words on this page. Good pages should have about 800 words of useful content.
The average number of words per sentence of 8.82 words is low.
21.1% of the text are stop words.
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This page loads 18 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0, minimum-scale=1.0, maximum-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
19 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...tent/themes/marco/images/logo.png?x65208No alt attribute provided
...emes/marco/images/icons_block.png?x65208No alt attribute provided
...s/2014/10/slide_1_EN-1170x381.jpg?x65208MARCO - Transfer Pumps
...s/2014/10/slide_2_EN-1170x381.jpg?x65208MARCO - Signal Horns
...16/04/img_category_industrial.jpg?x65208No alt attribute provided
...mages/img_category_automotive.jpg?x65208No alt attribute provided
...co/images/img_category_marine.jpg?x65208No alt attribute provided
/wp-content/uploads/2024/04/48V.jpeg?x65208No alt attribute provided
...ploads/2019/04/UP8-RE_200x400.jpg?x65208No alt attribute provided
...t/uploads/2015/05/IQnet_gm_al.jpg?x65208No alt attribute provided
...mes/marco/images/brand_lioyds.jpg?x65208No alt attribute provided
...mes/marco/images/brand_bureau.jpg?x65208No alt attribute provided
...hemes/marco/images/brand_blue.jpg?x65208No alt attribute provided
...themes/marco/images/brand_mca.jpg?x65208No alt attribute provided
...hemes/marco/images/brand_rina.jpg?x65208No alt attribute provided
...hemes/marco/images/brand_nmma.jpg?x65208No alt attribute provided
...ploads/2016/02/marco_facebook.png?x65208No alt attribute provided
...uploads/2016/02/marco_twitter.png?x65208No alt attribute provided
...ploads/2016/02/marco_linkedin.png?x65208No alt attribute provided
...uploads/2016/02/marco_youtube.png?x65208No alt attribute provided
.../uploads/2016/04/marco_ifixit.png?x65208No alt attribute provided
Video URLWidthHeight
https://www.youtube.com/embed/InHlwIuGeGY100%196
https://www.youtube.com/embed/-P2ppmOmcqo100%196
https://www.youtube.com/embed/WN1UNxsrWFo100%196
https://www.youtube.com/embed/gVzxZEwFL_0100%196px
https://www.youtube.com/embed/CpX_iw2awW4100%196px
https://www.youtube.com/embed/lpq4I21WMwk100%196px
https://www.youtube.com/embed/boKT9adyMJ8100%196px

Page structure

H1 heading
(Critically important)
Industrial
Too many H1 headings
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (10 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Industrial
H1 Automotive
H1 Marine
H2 NEWS
H2 48V Pumps
H2 DOUBLE PUMP SYSTEMS FOR DIESEL
H2 PUMPS FOR AIR CONDITIONING SYSTEMS
H2 NEW PRODUCTS
H2 PUMPS FOR AIR CONDITIONING SYSTEMS Duplicate text
H2 DOUBLE PUMP SYSTEMS FOR DIESEL Duplicate text
H2 48V Pumps Duplicate text
H2 PUMP WITH MECHANICAL SEAL
H2 UP8-RE – The new frontier of electronic gear pumps
H2 XB2 / XTREME BLAST – New electric air horn with double compressor
H2 UP14 – The new gear pump
H2 New Gas Horns in compliance with European Directive N. 517/2014
H2 VIDEO
H2 CERTIFICATIONS
H2 ISO 9001 - ISO 14001
H2 PRODUCT APPROVALS
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 22 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.marco.it/Subdomain No Text
https://items.marco.it/en/cust...External Subdomain Login
https://www.marco.it/en/Subdomain English
A-TITLE English (en)
https://www.marco.it/it/Subdomain Italiano
A-TITLE Italiano (it)
https://www.marco.it/fr/Subdomain Français
A-TITLE Français (fr)
https://www.marco.it/de/Subdomain Deutsch
A-TITLE Deutsch (de)
https://www.marco.it/pt/Subdomain Português
A-TITLE Português (pt)
https://www.marco.it/us/Subdomain US English
A-TITLE US English (us)
https://www.marco.it/es/Subdomain Español
A-TITLE Español (es)
https://items.marco.it/en/cust...External Subdomain No Text
http://items.marco.it/en/produ...External Subdomain Electric air horns
A-TITLE Electric air horns
http://items.marco.it/en/produ...External Subdomain Air horns
A-TITLE Air horns
http://items.marco.it/en/produ...External Subdomain Nautical horns
A-TITLE Nautical horns
http://items.marco.it/en/produ...External Subdomain Pumps
A-TITLE Pumps
https://items.marco.it/default...External Subdomain Light beams
A-TITLE Light beams
https://items.marco.it/en/prod...External Subdomain Automotive Components
A-TITLE Automotive Components
https://items.marco.it/en/prod...External Subdomain Marine Components
A-TITLE Marine Components
/company/presentation/Subdomain Presentation
A-TITLE Presentation
/company/mission/Subdomain Our vision
A-TITLE Our vision
/company/certification/Subdomain Certifications
A-TITLE Certifications
https://www.marco.it/warranties/Subdomain Warranties
A-TITLE Warranties
/company/partnership/Subdomain Partnership
A-TITLE Partnership
/company/news/Subdomain Events
A-TITLE Events
/our-cookie-policy/Subdomain Our cookie policy
A-TITLE Our cookie policy
/category/news/Subdomain Company
A-TITLE Company
/category/new-product/Subdomain Products
A-TITLE Products
https://www.marco.it/documents/Subdomain Invoices
A-TITLE Invoices
https://www.marco.it/cataloghi-2/Subdomain Catalogues
A-TITLE Catalogues
https://www.marco.it/contacts/Subdomain Contacts
A-TITLE Contacts
https://items.marco.it/en/prod...External Subdomain IMG-ALT MARCO - Transfer Pumps
http://items.marco.it/en/produ...External Subdomain Industrial
http://items.marco.it/en/produ...External Subdomain No Text
http://items.marco.it/en/produ...External Subdomain Automotive
http://items.marco.it/en/produ...External Subdomain No Text
http://items.marco.it/en/produ...External Subdomain Marine
http://items.marco.it/en/produ...External Subdomain No Text
/en/category/news/Subdomain NEWS
https://www.marco.it/48v/Subdomain 48V Pumps
A-TITLE Permanent Link to 48V Pumps
/double_systems_diesel/Subdomain DOUBLE PUMP SYSTEMS FOR DIESEL
A-TITLE Permanent Link to DOUBLE PUMP SYSTEMS FOR DIESEL
/air_conditioning/Subdomain PUMPS FOR AIR CONDITIONING SYSTEMS
A-TITLE Permanent Link to PUMPS FOR AIR CONDITIONING SYSTEMS
/en/category/new-product/Subdomain NEW PRODUCTS
/air_conditioning/Subdomain Text duplicate PUMPS FOR AIR CONDITIONING SYSTEMS
A-TITLE Permanent Link to PUMPS FOR AIR CONDITIONING SYSTEMS
/double_systems_diesel/Subdomain Text duplicate DOUBLE PUMP SYSTEMS FOR DIESEL
A-TITLE Permanent Link to DOUBLE PUMP SYSTEMS FOR DIESEL
https://www.marco.it/48v/Subdomain Text duplicate 48V Pumps
A-TITLE Permanent Link to 48V Pumps
/mechanical-seal/Subdomain PUMP WITH MECHANICAL SEAL
A-TITLE Permanent Link to PUMP WITH MECHANICAL SEAL
/up8-re-the-new-frontier-of-el...Subdomain UP8-RE – The new frontier of electronic gear pumps
A-TITLE Permanent Link to UP8-RE – The new frontier of electronic gear pumps
/xb2-new-electric-air-horn/Subdomain XB2 / XTREME BLAST – New electric air horn with double compressor
A-TITLE Permanent Link to XB2 / XTREME BLAST – New electric air horn with double compressor
/up14-the-new-gear-pump-by-mar...Subdomain UP14 – The new gear pump
A-TITLE Permanent Link to UP14 – The new gear pump
/new-gas-horns-in-compliance-w...Subdomain New Gas Horns in compliance with European Directive N. 517/2014
A-TITLE Permanent Link to New Gas Horns in compliance with European Directive N. 517/2014
https://www.youtube.com/channe...New window External Subdomain VIDEO
/en/company/certification/Subdomain CERTIFICATIONS
/en/company/certification/Subdomain ISO 9001 - ISO 14001
https://www.facebook.com/pages...New window External Subdomain No Text
https://twitter.com/MarcoSpaCo...New window External No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.youtube.com/channe...New window External Subdomain No Text
https://www.ifixit.com/User/14...New window External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.marco.it/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (1.89 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page loads 9 CSS files. This may affect the page load time negatively.
This page loads 18 JavaScript files. This may affect the load time negatively.
A Content Delivery Network like Google Hosted Libraries can save bandwidth for the JQuery files.
A Content Delivery Network like Bootstrap CDN can save bandwidth for Bootstrap front-end component library.
The file size of the HTML document is fine (50 kB).

HTTP Response Header

NameValue
dateWed, 11 Dec 2024 18:39:16 GMT
serverApache
expiresThu, 19 Nov 1981 08:52:00 GMT
cache-controlno-store, no-cache, must-revalidate, post-check=0, pre-check=0
pragmano-cache
link<https://www.marco.it/wp-json/>; rel="https://api.w.org/"
varyAccept-Encoding
access-control-allow-origin*
referrer-policy
content-typetext/html;charset=UTF-8
set-cookie89 Characters
content-encodinggzip
x-content-type-optionsnosniff
transfer-encodingchunked
statuscode200
http_versionHTTP/1.1

External factors

This website has excellent links from other websites.
This page has backlinks from 73 referring domains.
This page has 4,553 backlinks.
This page has backlinks from 71 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# robots.txt file for http://www.marco.it/

User-agent: *
Disallow:

# auto-discovery directive
Sitemap: http://www.marco.it/sitemap.xml

User-agent: Yandex
Disallow: /

Similar sites

Search preview

www.marco.it
MARCO SPA

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
MARCO61%Check
Industrial52%Check
MARCO SPA50%Check
Pumps44%Check
horn44%Check
48V Pumps44%Check
NEW43%Check
air43%Check
SYSTEMS43%Check
gear43%Check
Show more keywords and terms

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