Michigan.org - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
78% 
Page structure
55% 
Link structure
85% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.25 s
File size
211.70 kB
Words
828
Media files
36
Number of links
117 internal / 22 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Pure Michigan | Official Travel & Tourism Website for Michigan
The length of the page title is perfect. (556 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.michigan.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
robotsindex, follow
abstractWhether you are traveling with your family or making memories with friends – you are on the brink of planning a vacation so unique, it can only be classified as Pure Michigan.
GeneratorDrupal 9 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
referrerunsafe-url
langen
og:site_nameMichigan
og:typewebsite
og:urlhttps://www.michigan.org/pure-michigan
og:titlePure Michigan
og:descriptionWhether you are traveling with your family or making memories with friends – you are on the brink of planning a vacation so unique, it can only be classified as Pure Michigan.
og:imagehttps://www.michigan.org/sites/default/files/2022-09/PM_Fall_Landing_Page%201920x1080.jpg
og:image:urlhttps://www.michigan.org/sites/default/files/2022-09/PM_Fall_Landing_Page%201920x1080.jpg
og:image:secure_urlhttps://www.michigan.org/sites/default/files/2022-09/PM_Fall_Landing_Page%201920x1080.jpg
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 828 words. That's ok.
21% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
7 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 21.73 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 17 tags for this page.
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ot.summer_0.jpg?h=a29a8487&itok=pFOr5-EIA boy and a girl running on a sand dune by Lake Michigan.
...01/19SMT068.jpg?h=a680fc6f&itok=v8lgidwcA fountain near the riverbank with the Detroit skyline in the distance.
..._5-edit (1).jpg?h=c6813f9a&itok=EGkIXXsPA man, woman, and child walking on a trail on a mountain
.../20SMT002_0.jpg?h=ba770da0&itok=kCZxWljGNo alt attribute provided
...01/MEDC-Ann-Arbor-7912.jpg?itok=sEkdXrYODisplay booths at the Ann Arbor Art Fair
...s_.camp (1).jpg?h=4aa28248&itok=v5Q7wnr9A crowd of people cheering at an outdoor concert in Detroit
...averse-City_Sunflowers.jpg?itok=w6J6VRYfA field of sunfowers
...03/19SMT010.jpg?h=a72a05e5&itok=cC8K7LqrA river dune surrounded by trees on the banks of a river
...01/19SMT068.jpg?h=a680fc6f&itok=v8lgidwcA fountain near the riverbank with the Detroit skyline in the distance.
...01/19SMT068.jpg?h=a680fc6f&itok=v8lgidwcA fountain near the riverbank with the Detroit skyline in the distance.
...03/19SMT010.jpg?h=a72a05e5&itok=cC8K7LqrA river dune surrounded by trees on the banks of a river
...ression5accessibleplay.jpg?itok=zjg0qlt-No alt attribute provided
...ot.summer_0.jpg?h=813b2d91&itok=KWeUdPhGA boy and a girl running on a sand dune by Lake Michigan.
...01/19SMT068.jpg?h=b25999a2&itok=IAPjWZfnA fountain near the riverbank with the Detroit skyline in the distance.
...mer_Hancock.jpg?h=5b04459d&itok=z2h3L15nFamily around a campfire in a forest
...04/19SMT008.jpg?h=d56675aa&itok=BqXLC02JHikers on River Dune
...Golden-Hues.jpg?h=0b915d02&itok=i-38YkkBThe Grand River in downtown Grand Rapids
...orello_0321.jpg?h=72a8d618&itok=nmf-bSgBA couple toasting with wine glasses on an outdoor patio
...ds_Detroit.jpeg?h=b31f9bc4&itok=Uu0IKsyeA dinner in a skyscraper with a glass of wine and champagne
...t-2021-0233.jpg?h=9ed79146&itok=VavoxebXTwo woman sitting in lawn chairs on a winery with glasses of wine
...an-stargazing-bridge_h.jpg?itok=BEh1IvyrStargazing at Lake Hudson Recreation Area
..._Port Huron.jpg?h=a495f741&itok=3eQ3MvnFFort Gratiot Lighthouse
...Falls_A7iii.jpg?h=2ab5059a&itok=QODLI3YsA boy in a wheelchair and his family on a bridge over a river
...Fest-2016_2.jpg?h=b048a24f&itok=XIzFLDraFireworks over water in Traverse City
...gStatepark_Drew.Mason_.jpg?itok=0sEayFhqTree on the shore of Lake Erie.
...ts_DSC09846.jpg?h=6cbaf046&itok=EBm3xuoRPeople in a room with paintings on display
...46_BR_3929_Radiant_NWW.jpg?itok=hG1W8TR9Big Sable Point Lighthouse surrounded by beach grass.
...I-06398-061.jpg?h=75855a49&itok=eVmhn61cA Midwest Amtrak train traveling by flowering trees.
...ermans_0412.jpg?h=5b8dc2bd&itok=UqjfMiobThree woman sitting outside Zingerman's Delicatessen
data:[...] Base64Downtown DetroitDowntown Detroit
....19.gloryshot.summer_0.jpg?itok=dFXEwZ1yA boy and a girl running on a sand dune by Lake Michigan.
...ic/2023-07/_APS0171_v3.jpg?itok=N1FBchv5A couple standing on a viewing platform beside a waterfall.
..._Winter_Jordan-River_1.jpg?itok=CxfFC5EiRiver flowing through a snowy forest
...lf03TheJewel_DrewMason.jpg?itok=GQ-C5mXFMackinac Island Grand Hotel Golf view
.../custom/mmg9/dist/images/logo-footer.svgPure Michigan Logo
Video URLWidthHeight
...E MI WEBSITE VIDEO 2024 1920x1080_v2.mp4640480

Page structure

H1 heading
(Critically important)
welcome to Pure Michigan
The H1 heading contains the words welcome to! Use important keywords instead.
Headings
(Important)
There are 32 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 welcome to Pure Michigan
H2 What will your next escape be?
H2 Bring the Kids
H2 Extraordinary Outdoors
H2 Cityscape Adventures
H2 Couples Escapes
H2 Pure Flavors
H2 Hops, Grapes & Grains
H2 Under the Stars
H2 Lakeside Lights
H2 Accessible Travel
H2 Breathtaking landscapes, family fun, starry skies, outdoor adventures and places to shop, eat and stay local—everyone can experience it all in Pure Michigan.
H2 FEATURED SUMMER CITIES & ACTIVITIES
H2 Keep It Fresh This Summer
H2 Events for every season
H2 Pure Michigan Seasons
H2 Summer
H2 Fall
H2 Winter
H2 Spring
H2 Discover #PureMichigan
H3 Ann Arbor
H3 Grand Rapids
H3 Traverse City
H3 Under the Radar
H3 America's Summer Golf Capital
H3 10 Spectacular Michigan Fireworks Shows
H3 Beautiful Michigan Beaches From Coast to Coast
H3 Detroit’s Disability Heroes: Sensory-Friendly Experiences
H3 In Pursuit of Michigan’s Lighthouses
H3 Train to Town: A Guide to Traveling by Train Across Michigan
H3 Shop, Eat & Stay Local
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 22 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.michigan.org/Anchor Skip to content
https://www.michigan.org/A-TITLE Pure Michigan | Official Travel & Tourism Website for Michigan:Home
https://www.michigan.org/seasonsSeasons
/experiences/family-funFamily Fun
/experiences/extraordinary-out...Extraordinary Outdoors
/experiences/experience-detroitExperience Detroit
/experiences/cityscape-urban-a...Cityscape Adventures
/experiences/hit-the-open-roadHit The Open Road
/experiences/pure-flavorsPure Flavors
/experiences/great-lakes-escapesGreat Lakes Escapes
/experience-pure-michiganBrowse All Experiences
https://www.michigan.org/summerSummer in Pure Michigan
https://www.michigan.org/citiesVisit the Cities of Pure Michigan
/attractionsAll Attractions
https://www.michigan.org/outdoorsSubdomain Outdoor Adventure
/farms-and-cider-millsFarms & Cider Mills
A-TITLE Farms & Cider Mills
/support-localSupport Local
https://www.michigan.org/trailsTrails
https://www.michigan.org/museumsMuseums
https://www.michigan.org/darkskyStargazing
/eat-and-drinkRestaurants
/things-to-doMore Things to Do
https://www.michigan.org/trailsMichigan's Trails
/paddle-sportsPaddle Sports
https://www.michigan.org/eventsFull Events Calendar
/fairs-festivalsFairs & Festivals
/exhibits-showsShows & Expeditions
https://www.michigan.org/sportsSporting Events
/events/this-weekendEvents This Weekend
/events/this-weekEvents This Week
/accessibilityAccessible Travel
/places-to-stayAccommodations
/restaurantsText duplicate Restaurants
/transportationTransportation
/trip-ideasTrip Ideas
/first-time-visitorFirst-Time Visitors
https://www.michigan.org/dealsDeals & Packages
https://www.michigan.org/enewsE-Newsletter Signup
/travel-guidePure Michigan Travel Guide
/destination-finderFind Destinations
/regions-and-citiesRegional Map
/experiences/experience-detroitText duplicate Experience Detroit
https://www.michigan.org/citiesText duplicate Visit the Cities of Pure Michigan
/accessibilityAccessible Travel in Michigan
/accessibility/virtual-toursVirtual Accessibility Tours
/travel-guideText duplicate Pure Michigan Travel Guide
/article/peaceful-fun—sensory-...Peaceful Fun: Sensory-friendly Learning for Kids
https://www.facebook.com/purem...External Subdomain Facebook
https://instagram.com/puremich...External Instagram
https://pinterest.com/puremich...External Pinterest
https://tiktok.com/@puremichiganExternal TikTok
https://twitter.com/puremichiganExternal Twitter
https://www.youtube.com/user/p...External Subdomain YouTube
/cdn-cgi/l/email-protectionEmail
https://www.michigan.org/summerText duplicate Summer in Pure Michigan
https://www.michigan.org/citiesText duplicate Visit the Cities of Pure Michigan
https://www.michigan.org/enewsSubdomain Text duplicate E-Newsletter Signup
/travel-guideSubdomain Text duplicate Pure Michigan Travel Guide
/experiences/family-funBring the Kids
/experiences/extraordinary-out...Text duplicate Extraordinary Outdoors
/experiences/cityscape-urban-a...Text duplicate Cityscape Adventures
/experiences/couples-escapesCouples Escapes
/experiences/pure-flavorsText duplicate Pure Flavors
/experiences/hops-grapes-grainsHops, Grapes & Grains
/experiences/under-the-starsUnder the Stars
/experiences/lakeside-lightsLakeside Lights
/accessibilityText duplicate Accessible Travel
https://www.michigan.org/summerlandscapes
A-TITLE Summer in Pure Michigan
/experiences/family-funfamily fun
A-TITLE Bring the Kids
/experiences/under-the-starsstarry skies
A-TITLE Under the Stars
/experiences/extraordinary-out...outdoor adventures
A-TITLE Extraordinary Outdoors
/supportlocalSubdomain shop, eat and stay local
/accessibilitySubdomain everyone
/experiences/hit-the-open-roadscenic routes
A-TITLE Hit The Open Road
https://www.michigan.org/trailsSubdomain trails
/experiences/do-the-dunessand-covered
A-TITLE Do the Dunes
/experience-pure-michigantrip ideas
A-TITLE Experience Pure Michigan
https://www.michigan.org/webcamsSubdomain webcams
https://www.michigan.org/citiescityscape adventurer
A-TITLE Visit the Cities of Pure Michigan
/experiences/pure-flavorsfoodie
A-TITLE Pure Flavors
/amusement-parksthrill-seeker
A-TITLE Amusement Parks
/accessibilitySubdomain accessible experiences
https://www.annarbor.org/External Subdomain Visit Ann Arbor
https://www.experiencegr.com/External Subdomain Visit Grand Rapids
https://www.traversecity.com/External Subdomain Visit Traverse City
/under-the-radarSubdomain Under the Radar
https://americassummergolfcapi...External America's Summer Golf Capital
/trip-ideasSee All Trip Ideas
/article/trip-idea/spectacular...10 Spectacular Michigan Fireworks Shows
/article/beautiful-michigan-be...Beautiful Michigan Beaches From Coast to Coast
/article/trip-idea/detroits-di...Detroit’s Disability Heroes: Sensory-Friendly Experiences
/article/trip-idea/pursuit-mic...In Pursuit of Michigan’s Lighthouses
/article/trip-idea/train-town-...Train to Town: A Guide to Traveling by Train Across Michigan
/support-localShop, Eat & Stay Local
/city/detroitSubdomain Text duplicate Experience Detroit
https://www.michigan.org/eventsSummer Events in Michigan's Cities
https://www.michigan.org/eventsEvents Calendar
/event/taste-greece-cultural-f...A Taste of Greece Cultural Festival
/event/lavender-fest-fridayLavender Fest Friday
/event/national-cherry-festivalNational Cherry Festival
/event/salute-americaSalute to America
/event/shanty-creek-firework-d...Shanty Creek Firework Display
/event/battle-creek-field-flig...Battle Creek Field of Flight Air Show & Balloon Festival
/event/algonac-lions-pickerel-...Algonac Lions Pickerel Tournament & Festival
/event/st-ignace-4th-july-partySt. Ignace 4th of July Party
/event/4th-july-mackinac-island4th of July on Mackinac Island
/event/royal-oak-taco-fest-0Royal Oak Taco Fest
/pure-michigan?page=1Next page ››
A-TITLE Go to next page
https://www.michigan.org/summerExplore Summer
https://www.michigan.org/fallExplore Fall
https://www.michigan.org/winterExplore Winter
https://www.michigan.org/golfingExplore Spring
/experience-pure-michiganSubdomain Browse All Michigan Experiences
https://www.instagram.com/pure...New window External Subdomain Text duplicate Instagram
https://twitter.com/puremichiganNew window External Text duplicate Twitter
https://www.michigan.org/Subdomain IMG-ALT Pure Michigan Logo
https://www.michigan.org/enewsJoin the Pure Michigan E-Newsletter
/travel-guideView the Travel Guide
https://www.michigan.org/about-usAbout Michigan
/accessibilityText duplicate Accessible Travel
https://www.michigan.org/mediaMedia
https://www.michigan.gov/voteExternal Subdomain Michigan.gov/Vote
http://www.michigan.gov/sosExternal Subdomain Michigan Secretary of State
https://themittenstate.com/col...External Pure Michigan Merchandise
/meetings-michiganMeetings Michigan
https://medc.app.box.com/s/8s4...External Subdomain Michigan Tourism Strategic Plan
/industry/PA59reportsP.A. 59 Reporting
/industry/travel-commissionTravel Commission
https://www.michigan.org/industryTravel Industry
https://www.facebook.com/purem...External Subdomain Text duplicate Facebook
https://instagram.com/puremich...External Text duplicate Instagram
https://pinterest.com/puremich...External Text duplicate Pinterest
https://tiktok.com/@puremichiganExternal Text duplicate TikTok
https://twitter.com/puremichiganExternal Text duplicate Twitter
https://www.youtube.com/user/p...External Subdomain Text duplicate YouTube
/cdn-cgi/l/email-protectionText duplicate Email
/accessibility-statementSubdomain Accessibility Statement
A-TITLE Accessibility Statement
/gdpr-faqsGDPR FAQs
/terms-and-conditionsTerms & Conditions

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.michigan.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.25 seconds.
The file size of the HTML document is fine (212 kB).

HTTP Response Header

NameValue
dateMon, 01 Jul 2024 23:09:37 GMT
content-typetext/html; charset=UTF-8
cache-controlmust-revalidate, no-cache, private
x-drupal-dynamic-cacheUNCACHEABLE
link<https://www.michigan.org/>; rel="shortlink", <https://www.michigan.org/>; rel="canonical"
x-ua-compatibleIE=edge
content-languageen
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
expiresSun, 19 Nov 1978 05:00:00 GMT
x-generatorDrupal 9 (https://www.drupal.org)
varyX-Forwarded-Proto,Accept-Encoding
x-request-idv-fb4d270e-37fe-11ef-b016-9fc1faa3e909
x-ah-environmentprod
age2
viavarnish
x-cacheMISS
cf-cache-statusHIT
last-modifiedMon, 01 Jul 2024 23:09:35 GMT
servercloudflare
cf-ray89ca1095981c2c52-FRA
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 10,735 referring domains.
This page has 1,207,866 backlinks.
This page has backlinks from 5,960 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips/
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register/
Disallow: /user/password/
Disallow: /user/login/
Disallow: /user/logout/
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips/
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password/
Disallow: /index.php/user/register/
Disallow: /index.php/user/login/
Disallow: /index.php/user/logout/

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Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Michigan81%Check
Pure Michigan74%Check
Pure68%Check
Michigan Travel68%Check
Northern Michigan59%Check
Travel56%Check
welcome50%Check
Accessible Travel50%Check
Travel Guide49%Check
Travel Industry47%Check
Show more keywords and terms

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