Mineralstech.com - SEO Checker

Overview of the SEO Check
Meta information
77% 
Page quality
79% 
Page structure
71% 
Link structure
90% 
Server
78% 
External factors
100% 
SEO Score
Response time
0.70 s
File size
54.10 kB
Words
586
Media files
17
Number of links
55 internal / 2 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home | Minerals Technologies Inc.
The length of the page title is perfect. (307 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Minerals Technologies Inc. is a resource and technology-based company that develops and produces performance-enhancing minerals, mineral-based, and synthetic mineral products.
The meta description is too long: 1127 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.mineralstech.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
GeneratorSitefinity 14.4.8140.0 DX
descriptionMinerals Technologies Inc. is a resource and technology-based company that develops and produces performance-enhancing minerals, mineral-based, and synthetic mineral products.
langen
twitter:cardsummary_large_image
twitter:site@mineralstecinc
twitter:titleHome | Minerals Technologies Inc.
twitter:descriptionMinerals Technologies Inc. is a resource and technology-based company that develops and produces performance-enhancing minerals, mineral-based, and synthetic mineral products.
twitter:magehttps://www.mineralstech.com/images/default-source/mti/mti-social.webp?sfvrsn=8e6f0134_1
og:typewebsite
og:urlhttps://www.mineralstech.com/
og:titleHome | Minerals Technologies Inc.
og:site_nameMinerals Technologies Inc.
og:descriptionMinerals Technologies Inc. is a resource and technology-based company that develops and produces performance-enhancing minerals, mineral-based, and synthetic mineral products.
og:imagehttps://www.mineralstech.com/images/default-source/mti/mti-social.webp?sfvrsn=8e6f0134_1
charsetutf-8

Test up to 1.000 webpages of mineralstech.com with our free plan!

Try For Free
No trial. It's just free!

Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 586 words. That's ok.
28.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
11 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 18.07 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1, shrink-to-fit=no" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...-technologies-logo.png?sfvrsn=c07ac358_6Minerals Technologies Logo
...nologies-logo-text.png?sfvrsn=186c9ce7_7Minerals Technologies Logo Text
...r-specialties-nav.webp?sfvrsn=60a384a7_2Consumer Specialties NavConsumer Specialties Nav
...all-buildings-nav.webp?sfvrsn=259428ac_2Engineered SolutionsEngineered Solutions
...ther-son-painting.webp?sfvrsn=e7b3d12e_3Father and Son Painting Together
.../slides/white-cat.webp?sfvrsn=384f01a6_4White Cat
...s/pfas-slide-hero.webp?sfvrsn=d3fdfefd_1Young girl drinking clean water
...es/tall-buildings.webp?sfvrsn=4857f132_1Tall City Buildings
...s/sivo-slide-hero.webp?sfvrsn=1d21279d_1Happy cat getting petted
...es/rolling-meadow.webp?sfvrsn=7b72655f_3Rolling Meadow
...y-family-together.webp?sfvrsn=7329fa84_2Happy Family TogetherHappy Family Together
...me/tall-buildings.webp?sfvrsn=fa77640c_4River in the forrestRiver in the forrest
...esting-red-liquid.webp?sfvrsn=7c381571_1Scientist Testing Red Liquidscientist-testing-red-liquid
...ome/world-dot-map.webp?sfvrsn=85d8f1ae_1World Map made of Dotsworld-dot-map
...home-page-collage.webp?sfvrsn=53d9baa2_1Collage of workers talkinghome-page-collage
...ile/mtx-nyse-floor.png?sfvrsn=b8fa2a9c_1MTX on the NYSE FloorMTX on the NYSE Floor
...logies-logo-footer.png?sfvrsn=a6551848_7Minerals Technologies Logo Footer

Page structure

H1 heading
(Critically important)
Innovative Technologies. Essential Solutions.
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Innovative Technologies. Essential Solutions.
H2 Enhanced Products for Consumer- Driven End Markets.
H2 Effective PFAS Remediation.
H2 Specialized Solutions To Improve Manufacturing Processes.
H2 A Global Leader in Cat Litter.
H2 Sustainable Success.
H2 Recent news . . .
H2 MTI Newsroom
H4 Consumer & Specialties
H4 Engineered Solutions
H4 Driven by Technology. Powered by Possibility.
H4 Mineral-to-Market Capabilities. Strategic Global Locations.
H4 Grow With Us.
H4 Contact Our Investor relations Team.
H5 Minerals Technologies Hosts Innovation Day
H5 Minerals Technologies Announces Participation in Gabelli Funds 2nd Annual PFAS Symposium
H5 Minerals Technologies Inc. Introduces SIVO™ as New Brand Name for Growing Global Pet Care Business
H5 Minerals Technologies Announces Participation in Upcoming Investor Conferences
H6 Consumer & Specialties Duplicate text
H6 Engineered Solutions Duplicate text
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are 2 external links on this page.
LinkAttributesAnchor text
https://www.mineralstech.com/Anchor Skip to main content
https://www.mineralstech.com/homeIMG-ALT Minerals Technologies Logo
/our-businesses/consumer-speci...Consumer & Specialties Mineral-to-market and functional additive solutions for a variety of consumer and industrial goods.
IMG-ALT Consumer Specialties Nav
/our-businesses/consumer-speci...Health & Beauty Solutions
/our-businesses/consumer-speci...Rafinol
/our-businesses/consumer-speci...Sivo Pet Care
/our-businesses/consumer-speci...Specialty minerals
/our-businesses/engineered-sol...Engineered Solutions Advanced technologies for foundry, steelmaking, environmental, and infrastructure applications.
IMG-ALT Engineered Solutions
/our-businesses/engineered-sol...Ameri-Co
/our-businesses/engineered-sol...American Colloid Company (ACC)
/our-businesses/engineered-sol...ASMAS
/our-businesses/engineered-sol...CETCO
/our-businesses/engineered-sol...CETCO Energy Services
/our-businesses/engineered-sol...Ferrotron
/our-businesses/engineered-sol...MINTEQ
/our-businesses/engineered-sol...Pyrogenics Group
/our-businesses/engineered-sol...VOLCLAY
/about/company-overviewCompany Overview Learn how we are driven by technology and powered by people, partnership, and possibility.
/about/expertiseExpertise Explore how we apply our technological and scientific expertise to everything we do.
/about/leadershipLeadership & Board Members Meet the people leading our company into the future.
/investors/corporate-overviewCorporate Overview
/investors/newsNews
/investors/investor-presentationsInvestor Presentations
/investors/resultsEvents & Presentations
/investors/financialsFinancials
/investors/investor-resourcesInvestor Resources
/investors/corporate-governanceCorporate Governance
/sustainabilitySustainability
/careersCareers
/contactContact
/about/company-overviewAbout Us
/our-businesses/consumer-speci...Consumer & Specialties
/cetco/water-and-remediation/f...Explore PFAS Solutions
/our-businesses/engineered-sol...Engineered Solutions
/pet-careDiscover SIVO™
/sustainabilityText duplicate Sustainability
/investors/news/news-details/2...New window Subdomain Learn more
/our-businesses/consumer-speci...IMG-ALT Happy Family Together
/our-businesses/consumer-speci...Text duplicate Consumer & Specialties
/our-businesses/engineered-sol...IMG-ALT River in the forrest
/our-businesses/engineered-sol...Text duplicate Engineered Solutions
/about/expertiseExpertise
/sustainabilityText duplicate Sustainability
/investors/newsSee All News
/investors/news/news-details/2...Subdomain Minerals Technologies Hosts Innovation Day Read More
/investors/news/news-details/2...Subdomain Minerals Technologies Announces Participation in Gabelli Funds 2nd Annual PFAS Symposium Read More
/investors/news/news-details/2...Subdomain Minerals Technologies Inc. Introduces SIVO™ as New Brand Name for Growing Global Pet Care Business Read More
/investors/news/news-details/2...Subdomain Minerals Technologies Announces Participation in Upcoming Investor Conferences Read More
/careersText duplicate Careers
https://twitter.com/mineralste...New window External No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
/our-company/sdsSDS
/policiesPolicies
/docs/default-source/default-d...New window Subdomain Privacy Statement
/docs/default-source/default-d...New window Subdomain Terms & Conditions
/ca-transparency-actCA Transparency Act
/docs/default-source/default-d...New window Subdomain UK MTI Tax Policy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.mineralstech.com/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.70 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (54 kB).

HTTP Response Header

NameValue
cache-controlno-cache
pragmano-cache
content-typetext/html; charset=utf-8
content-encodinggzip
expires-1
varyAccept-Encoding
serverMicrosoft-IIS/10.0
x-frame-optionsSAMEORIGIN
dateSat, 28 Sep 2024 23:41:45 GMT
set-cookie167 Characters
x-cdnImperva
x-iinfo7-9303902-9303905 NNNN CT(104 216 0) RT(1727566904131 6) q(0 0 3 0) r(4 4) U12
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 1,176 referring domains.
This page has 285,607 backlinks.
This page has backlinks from 839 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

www.mineralstech.com
Home | Minerals Technologies Inc.
Minerals Technologies Inc. is a resource and technology-based company that develops and produces performance-enhancing minerals, mineral-based, and synthetic mineral products.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
technologies81%Check
minerals81%Check
Minerals Technologies81%Check
Minerals Technologies Inc76%Check
Technologies Inc73%Check
Innovative Technologies67%Check
Inc62%Check
Minerals Technologies Announces Participation62%Check
Advanced technologies59%Check
solutions58%Check

Test up to 1.000 webpages of mineralstech.com with our free plan!

Try For Free
No trial. It's just free!

Cookie Policy

We use cookies to make our site work and also for analytics and advertising purposes. You can enable or disable optional cookies as desired. See the following links for more information.

We need these so the site can function properly

So we can better understand how visitors use our website

So we can serve you tailored ads and promotions