Mission.ca - SEO Checker

Overview of the SEO Check
Meta information
Page quality
Page structure
Link structure
External factors
SEO Score
Response time
0.95 s
File size
71.70 kB
Media files
Number of links
163 internal / 9 external

Task list of SEO Improvements

Meta specifications

(Critically important)
City of Mission
The page title is too short. (133 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
(Critically important)
There are no problems in accessing the website.
Canonical URL
There is a valid canonical link specified.
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
(Nice to have)
The favicon is linked correctly.

Meta tags

GeneratorDrupal 10 (https://www.drupal.org)
viewportwidth=device-width, initial-scale=1.0
twitter:titleCity of Mission
twitter:image:altCity of Mission
og:site_nameCity of Mission
og:titleCity of Mission

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Page quality

(Critically important)
Only 1 paragraph/s was/were found on this page.
This page contains 573 words. That's ok.
12% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 13.5 words is good.
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: event
Image SEO
(Somewhat important)
18 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
.../sites/default/files/Mission Logo 2x.pngHome
.../sites/default/files/Mission Logo 2x.pngHome
.../sites/default/files/Mission Logo 2x.pngHome
...ic/2024-06/WebBanner.A.png?itok=YADOFKoWNo alt attribute provided
...custom/mission/images/homepage-curve.pngNo alt attribute provided
...mission/images/homepage-curve-mobile.pngNo alt attribute provided
...stom/mission/images/homepage-pattern.pngNo alt attribute provided
...ennial-Park-Oct-2023-4.jpg?itok=X5ExnulBView at street level along 14th avenue
...mission-1584 - resized.jpg?itok=rFDid4xuChild in Centennial Park in the Fall
...ic/2024-04/WebBanner.A.png?itok=CfpeeoIULet's Plan Mission OCP
.../mission/images/homepage-row-pattern.pngNo alt attribute provided
...blic/2024-06/NIPD-2024.jpg?itok=ZrGuxzOdNo alt attribute provided
...m/mission/images/event-meeting-curve.pngNo alt attribute provided
...ion/images/event-meeting-curve-hover.pngNo alt attribute provided
...on/images/event-meeting-curve-active.pngNo alt attribute provided
...-03/Walk Mission Image.jpg?itok=0Do7CjsiPeople walking
...m/mission/images/event-meeting-curve.pngNo alt attribute provided
...ion/images/event-meeting-curve-hover.pngNo alt attribute provided
...on/images/event-meeting-curve-active.pngNo alt attribute provided
...-03/Walk Mission Image.jpg?itok=0Do7CjsiPeople walking
...m/mission/images/event-meeting-curve.pngNo alt attribute provided
...ion/images/event-meeting-curve-hover.pngNo alt attribute provided
...on/images/event-meeting-curve-active.pngNo alt attribute provided
...-03/Walk Mission Image.jpg?itok=0Do7CjsiPeople walking
...m/mission/images/event-meeting-curve.pngNo alt attribute provided
...ion/images/event-meeting-curve-hover.pngNo alt attribute provided
...on/images/event-meeting-curve-active.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
Official Community Plan Phase 2
Too many H1 headings
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Official Community Plan Phase 2
H1 Homepage
H2 Header
H2 Header Duplicate text
H2 Main
H2 Popular links for...
H2 City Projects
H2 Latest News
H2 Upcoming Events & Meetings
H2 Quicklinks
H2 Footer
H3 City of Mission
H3 Subscribe to our Newsletter
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 9 external links on this page.
LinkAttributesAnchor text
https://www.mission.ca/Anchor Skip to main content
https://www.mission.ca/IMG-ALT Home
https://www.mission.ca/Text duplicate IMG-ALT Home
/report-issueReport an Issue
https://www.mission.ca/Text duplicate IMG-ALT Home
/report-issueText duplicate Report an Issue
https://www.mission.ca/contactText duplicate Contact
https://www.mission.ca/webmapText duplicate WebMap
/services/garbage-waste-collec...Garbage & Waste Collection
/services/garbage-waste-collec...What Goes Where
/services/garbage-waste-collec...Waste Collection Calendar
/services/garbage-waste-collec...Drop-off Depots & Landfill
/services/roads-transportationRoads & Transportation
/services/roads-transportation...Cycling Routes
/services/roads-transportation...Parking Regulations
/services/roads-transportation...Road Cameras
/services/roads-transportation...Road Closures
/services/roads-transportation...Road Maintenance
/services/roads-transportation...Street Lighting
/services/water-sewerWater & Sewer
/services/water-sewer/service-...Service Connections
/services/public-safetyPublic Safety
/services/public-safety/fire-r...Fire Rescue Service
/services/public-safety/emerge...Emergency Management
/services/property-taxesProperty Taxes
/services/property-taxes/prope...Property Assessments
/services/property-taxes/payme...Payment Methods
/services/property-taxes/permi...Permissive Tax Exemptions
/services/property-taxes/tax-r...Tax Rates
/services/property-taxes/tax-s...Tax Sale Information
/services/property-taxes/frequ...Frequently Asked Questions about Taxes
/services/utility-billsUtility Bills
/services/current-city-projectsCurrent City Projects
/community-environmentCommunity & Environment
/community-environment/about-m...About Mission
/community-environment/communi...Community Events
/community-environment/environ...Environment & Sustainability
/community-environment/environ...Urban Hen Keeping
/community-environment/environ...Bears & Wildlife
/community-environment/environ...Climate Change & Air Quality
/community-environment/municip...Municipal Forest
/community-environment/municip...Visiting a Working Forest
/community-environment/municip...Sustainable Forest Management
/community-environment/arts-cu...Arts & Culture
/community-environment/arts-cu...Clarke Theatre
/community-environment/arts-cu...My Favourite Object
/yourstoriesYour Stories Our Mission
/community-environment/heritag...Fujikawa Garden
/community-environment/social-...Social Development
/community-environment/public-...Public Engagement
/parks-recreationParks & Recreation
/parks-recreation/parks-trailsParks & Trails
/parks-recreation/parks-trails...Field Conditions
/parks-recreation/parks-trails...Swimming Areas
/parks-recreation/parks-trails...Hatzic Cemetery
/parks-recreation/facilities/m...Mission Leisure Centre
/parks-recreation/facilities/m...Mission Youth Centre
/parks-recreation/facilities/s...Seniors Activity Centre
/leisure-guideLeisure Guide
/parks-recreation/leisure-guid...Advertise with Us!
/pop-up-programsPop-up Programs
/parks-recreation/schedules-feesSchedules & Fees
/parks-recreation/aquatics/swi...Swim Lessons
/parks-recreation/health-fitnessHealth & Fitness
/parks-recreation/gym-sportsGym Sports
/parks-recreation/skating-ice-...Skating & Ice Sports
/parks-recreation/club-kidsClub K.I.D.S.
/parks-recreation/register-nowRegister Now
/business-buildingBusiness & Building
/business-building/building-de...Building & Development
/business-building/building-de...Building Permits
/business-building/building-de...Form Library
/business-building/building-de...Builder and Developer News and Updates
/business-building/business-li...Business Licences
/business-building/business-li...Kennels & Animal Daycares
/business-building/business-li...Cannabis Regulation
/business-building/land-develo...Land Development & Planning
/business-building/land-develo...Heritage Conservation
/business-building/building-de...Development Cost Charge
/business-building/building-de...AutoCAD Standards
/business-building/building-de...Secondary Suites Program
/business-building/economic-de...Economic Development
/business-building/economic-de...Filming in Mission, BC
/business-building/economic-de...Mission Waterfront Implementation
/business-building/economic-de...Made in Mission
/business-building/economic-de...Commercial & Industrial Real Estate
/business-building/economic-de...Mission Statistics
/business-building/doing-busin...Doing Business with the City
/council-governmentCouncil & Government
/council-government/mayor-councilMayor & Council
/council-government/mayor-coun...Council in the Community
/council-government/mayor-coun...Community Service Awards
/council-government/mayor-coun...Code of Conduct
/council-government/mayor-coun...Council Café
/council-government/meetings-a...Meetings & Agendas
/council-government/meetings-a...Council Meeting Schedule
/council-government/meetings-a...Public Notices
/council-government/bylaws-pol...Bylaws & Policies
/council-government/bylaws-pol...Bylaw Enforcement
/council-government/budget-fin...Budget & Finance
/council-government/budget-fin...Municipal Grants
/council-government/budget-fin...Financial Reporting
/council-government/plans-stra...Plans & Strategies
/council-government/requests-i...Requests for Information
A-TITLE fa-solid fa-circle-info
/council-government/indigenous...Indigenous Relations
/business-building/current-cit...Subdomain Learn More
/parks-recreationText duplicate Parks & Recreation
https://engage.mission.ca/External Subdomain Engage Mission
/business-building/building-de...Permits & Applications
/business-building/building-de...Building Permit Wait Times
/services/public-safetyText duplicate Public Safety
/services/garbage-waste-collec...Text duplicate Garbage & Waste Collection
/council-government/bylaws-pol...Bylaw & Policies
/services/roads-transportation...Text duplicate Road Closures
https://www.mission.ca/webcastWatch a Council Meeting
/business-building/building-de...Text duplicate Building Permit Wait Times
/business-building/building-de...Text duplicate Permits & Applications
https://mission.bonfirehub.ca/...External Subdomain Bidding Opportunities
/business-building/business-li...Text duplicate Business Licences
/business-building/building-de...Book a Building Inspection
/council-government/plans-stra...Text duplicate Plans & Strategies
https://www.mission.ca/parText duplicate Land Development & Planning
https://www.mission.ca/eventsText duplicate Community Events
/community-environment/municip...Stave West Forest & Recreation Area
https://tourismmission.ca/External Tourism Mission
/business-building/current-cit...14th Avenue Road & Utility Improvements Phase 2 – Grand Street to Cade Barr Street
/PRCMasterPlanParks, Recreation & Culture Master Plan Update
/business-building/current-cit...Official Community Plan Update
/business-building/current-cit...All City Projects
/council-government/news/celeb...Celebrate National Indigenous Peoples Day at Heritage Park
/council-government/news/atten...Attend an Official Community Plan Update Event
/council-government/news/water...Water Quality Notification
/council-government/news/notic...Notice of Rezoning Bylaws - July 2, 2024
/council-government/news/activ...Actively Recruiting: CEO for Mission Bridgehead
/council-government/news/prope...Property Tax Information 2024
/council-government/newsAll News
/community-environment/communi...Indigenous Day at Heritage Park
/community-environment/communi...Walk Mission - Level 2
/community-environment/communi...Walk Mission - Level 3
/community-environment/communi...Text duplicate Walk Mission - Level 2
/council-government/meetings-a...All Meetings
/community-environment/communi...All Events
https://tourismmission.ca/External Text duplicate Tourism Mission
https://mission.bonfirehub.ca/...External Subdomain Text duplicate Bidding Opportunities
/council-government/indigenous...Territory Acknowledgement
https://www.facebook.com/TheCi...External Subdomain Facebook
https://twitter.com/mission_bcExternal Twitter
https://www.instagram.com/miss...External Subdomain Instagram
/privacy-policyPrivacy Policy
/social-media-terms-useSocial Media Terms of Use
https://www.upanup.com/External Subdomain Upanup

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.mission.ca/"
HTTP header
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
(Somewhat important)
The page response time of 0.95 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (72 kB).

HTTP Response Header

dateFri, 21 Jun 2024 01:31:49 GMT
content-typetext/html; charset=UTF-8
cache-controlmax-age=86400, public
expiresSun, 19 Nov 1978 05:00:00 GMT
x-generatorDrupal 10 (https://www.drupal.org)
last-modifiedThu, 20 Jun 2024 23:31:15 GMT
strict-transport-securitymax-age=15768000; includeSubDomains

External factors

(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 612 referring domains.
This page has 15,145 backlinks.
This page has backlinks from 400 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 10267 shares and comments on Facebook.


# robots.txt
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

Search preview

City of Mission

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

Community Plan51%Check
Official Community Plan50%Check
City Projects48%Check
Official Community Plan Update46%Check

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