Morningstar.ch - SEO Checker

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Overview of the SEO Check
Meta information
88% 
Page quality
79% 
Page structure
95% 
Link structure
70% 
Server
100% 
External factors
50% 
SEO Score
Response time
0.38 s
File size
162.60 kB
Words
1253
Media files
25
Number of links
80 internal / 22 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Fondskurse und -daten | Aktienkurse | Portfolio-Tools | Morningstar
The page title should be shorter than 580 pixels. It is 596 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Analysen zu Investmentfonds und ETFs, Fondsdaten, Aktienkurse, Musterportfolios und Research-Tools, damit Sie bessere Anlageentscheidungen treffen
The length of the meta description is perfect. (949 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.morningstar.ch/ch
The specified canonical link points to a different page.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de-ch
Server location: United States of America
The following language is defined by HTML: de-ch
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype XHTML 1.0 Strict is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
referrerno-referrer-when-downgrade
descriptionAnalysen zu Investmentfonds und ETFs, Fondsdaten, Aktienkurse, Musterportfolios und Research-Tools, damit Sie bessere Anlageentscheidungen treffen
keywordsSchweizer Fonds Preise, Fact Sheets, Investment Research, Beratung und Portfolio Tools für Fonds, Aktien, ETFs, Offshore und Lebens- und Pensionsfonds, Ruhestand
langde-ch
X-UA-CompatibleIE=edge,chrome=1

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 1253 words. That's ok.
41% of the text are stop words.
The page contains a listing, which indicates a good text layout.
10 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 23.03 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 25 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/static/UploadManager/Assets/e843315.svgMorningstar
/static/UploadManager/Assets/e843315.svgMorningstar
...UploadManager/Assets/news_icon_80x80.pngWhats New Icon
.../UploadManager/Image/lightbulb_30x30.pngOpen Window Icon
...ic/UploadManager/Image/new_open_icon.pngWhats New Icon
...UploadManager/Assets/news_icon_80x80.pngWhats New Icon
.../UploadManager/Image/lightbulb_30x30.pngOpen Window Icon
...ic/UploadManager/Image/new_open_icon.pngWhats New Icon
...loadManager/Assets/shield_icon_80x80.pngShield Icon
...ssets/European Central Bank at night.jpgEZB
...ic/UploadManager/Assets/Mayores ETFs.pngETFs
...0c41/6447e7cb7f34014b36beea88/Nvidia.jpgNvidia
...s/Apple iPhone launch September 2024.jpgTim Cook at the Apple launch
...er/Assets/Dividendstocks_10_01_hero_.pngETF
...rningstar/UWZH3VLHBVCIDP2ANJ73YKE4QA.pngswiss re
.../UploadManager/Image/leaf_icon_80x80.pngleaf
...ploadManager/Image/shield_icon_80x80.pngshield
...loadManager/Image/indexes_icon_80x80.pnggraph
/static/UploadManager/Image/facebook-03.svgFacebook
/static/UploadManager/Image/twitter-01.svgTwitter
/static/UploadManager/Image/linkedin-02.svgLinkedIn
/static/UploadManager/Image/youtube-06.svgYoutube
...tic/UploadManager/Image/instagram-07.svgInstagram
https://euim.mstar.com/images/xml_36x14.gifNo alt attribute provided

Page structure

H1 heading
(Critically important)
The H1 heading is empty
Headings
(Important)
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Empty heading
H2 Equities
H2 Fund Analysis
H2 ETF Analysis
H2 Best Ideas
H2 Informiert bleiben
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
2 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 22 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.morningstar.ch/chSubdomain IMG-ALT Morningstar
https://www.morningstar.com/de...New window External Subdomain Unternehmensseite
https://www.morningstar.ch/ch/Subdomain Home
/ch/portfoliomanager/portfolio...Subdomain Portfolio
/ch/funds/default.aspxSubdomain Fonds
/ch/etfs/default.aspxSubdomain ETFs
/ch/equities/default.aspxSubdomain Aktien
/ch/markets/default.aspxSubdomain Märkte
/ch/news/archive.aspxSubdomain Archiv
/ch/tools/default.aspxSubdomain Tools
/ch/topics/221391/theme/Mornin...Subdomain Awards for Investing Excellence
IMG-ALT Whats New Icon
/ch/topics/222852/theme/Newsle...Subdomain Newsletter
IMG-ALT Open Window Icon
/ch/topics/204101/announcement...Subdomain Professionelle Investoren
IMG-ALT Whats New Icon
https://www.morningstar.ch/ch/Subdomain Text duplicate Home
/ch/topics/221391/theme/Mornin...Subdomain Text duplicate Awards for Investing Excellence
IMG-ALT Whats New Icon
/ch/topics/222852/theme/Newsle...Subdomain Text duplicate Newsletter
IMG-ALT Open Window Icon
/ch/topics/204101/announcement...Subdomain Text duplicate Professionelle Investoren
IMG-ALT Whats New Icon
/ch/portfoliomanager/portfolio...Subdomain Text duplicate Portfolio
/ch/funds/default.aspxSubdomain Text duplicate Fonds
/ch/topics/122224/research/fun...Subdomain Medalist Rating
IMG-ALT Shield Icon
/ch/etfs/default.aspxSubdomain Text duplicate ETFs
/ch/equities/default.aspxSubdomain Text duplicate Aktien
/ch/markets/default.aspxSubdomain Text duplicate Märkte
/ch/news/archive.aspxSubdomain Text duplicate Archiv
/ch/tools/default.aspxSubdomain Text duplicate Tools
/ch/news/254022/ezb-zinsentsch...Subdomain EZB-Zinsentscheidung: Was am 12. September zu erwarten ist
/ch/news/254028/wie-sich-europ...Subdomain Wie sich Europas größte ETFs im August entwickelt haben
/ch/news/253938/die-nvidia-akt...Subdomain Die Nvidia-Aktie ist seit den Gewinnzahlen 15% gefallen. Jetzt kaufen?
/ch/news/253919/steht-ein-come...Subdomain Steht ein Comeback der US-Dividendenaktien bevor?
/ch/news/253862/warum-private-...Subdomain Warum Private-Equity-Firmen die Tür für Kleinanleger öffnen play-circle--s
/ch/news/249989/die-10-schweiz...Subdomain Die 10 Schweizer Dividenden-Aktien mit der besten Performance
/ch/news/253787/warum-wir-die-...Subdomain Warum wir die Amazon-Aktie jetzt für einen Kauf halten
/ch/news/253736/fünf-fonds-die...Subdomain Fünf Fonds, die niedrige Bewertungen europäischer Aktien ausnutzen
/ch/news/253751/rückgang-der-i...Subdomain Rückgang der Inflation in der Eurozone lässt EZB-Zinssenkung erwarten
/ch/news/253682/unbeliebte-fon...Subdomain Unbeliebte Fonds mit überdurchschnittlicher Performance
/ch/news/253614/anleihenfonds-...Subdomain Anleihenfonds verzeichnen den neunten Monat in Folge Zuflüsse
/ch/news/archive.aspxSubdomain Weiter...
/ch/news/254040/apple-iphone-1...Subdomain Apple iPhone 16 Event stimmt zuversichtlich
/ch/news/253966/swiss-re-erwar...Subdomain Swiss Re erwartet steigende Nachfrage nach Rückversicherungen
/ch/news/253938/die-nvidia-akt...Subdomain Text duplicate Die Nvidia-Aktie ist seit den Gewinnzahlen 15% gefallen. Jetzt kaufen?
/ch/news/253919/steht-ein-come...Subdomain Text duplicate Steht ein Comeback der US-Dividendenaktien bevor?
/ch/collection/1811/aktien.aspxSubdomain Text duplicate Weiter...
/ch/news/253736/fünf-fonds-die...Subdomain Text duplicate Fünf Fonds, die niedrige Bewertungen europäischer Aktien ausnutzen
/ch/news/253682/unbeliebte-fon...Subdomain Text duplicate Unbeliebte Fonds mit überdurchschnittlicher Performance
/ch/news/253614/anleihenfonds-...Subdomain Text duplicate Anleihenfonds verzeichnen den neunten Monat in Folge Zuflüsse
/ch/news/253545/was-wenn-nvidi...Subdomain Was, wenn Nvidia die Ergebnisse verfehlt?
/ch/collection/1801/fondsanaly...Subdomain Text duplicate Weiter...
/ch/news/254028/wie-sich-die-g...Subdomain Wie sich die größten in Europa domizilierten ETFs im August entwickelt haben
/ch/news/250164/die-etfs-mit-d...Subdomain Die ETFs mit der schlechtesten Performance des Monats
/ch/news/250033/die-etfs-mit-d...Subdomain Die ETFs mit der besten Performance des Monats
/ch/news/253500/warum-zwei-ish...Subdomain Warum zwei iShares Euro Corporate Bond ETFs herabgestuft wurden
/ch/collection/1802/etf-analys...Subdomain Text duplicate Weiter...
/ch/news/254040/apple-iphone-1...Subdomain Text duplicate Apple iPhone 16 Event stimmt zuversichtlich
/ch/news/250164/die-etfs-mit-d...Subdomain Text duplicate Die ETFs mit der schlechtesten Performance des Monats
/ch/news/253966/swiss-re-erwar...Subdomain Text duplicate Swiss Re erwartet steigende Nachfrage nach Rückversicherungen
/ch/news/253801/europas-pe-fir...Subdomain Europas PE-Firmen: Gut positioniert und profitabel, aber teuer
/ch/news/253798/ubs-schliesst-...Subdomain UBS schliesst in Schweiz Fusion des Asset Managements ab
/ch/news/253742/pictet-verdien...Subdomain Pictet verdient im ersten Semester deutlich weniger
/ch/news/253706/ergebnis-von-n...Subdomain Ergebnis von Nvidia: Keine Anzeichen für eine Verlangsamung der KI
/ch/news/253709/schweizer-bank...Subdomain Schweizer Banken erwarten für 2024 gute Geschäfte
/ch/news/253656/siemens-health...Subdomain Siemens Healthineers: Aktie leicht unterbewertet
/ch/news/253650/erwartungen-fü...Subdomain Erwartungen für Schweizer Konjunktur im August pessimistischer
/ch/news/archive.aspxSubdomain Text duplicate Weiter...
/ch/funds/esg.aspxSubdomain Sustainability Research
/ch/screener/fund.aspx?Subdomain Anchor Gold Medalist Funds
/ch/screener/index.aspx?Subdomain Anchor Die Spiegel der Märkte im Blick
/ch/news/197406/morningstar-an...Subdomain Morningstar Analyst Rating 2.0
/ch/news/196414/neue-analyst-r...Subdomain Neue Analyst Ratings: Die Folgen für ...
/ch/news/196696/morningstar-na...Subdomain Morningstar Nachhaltigkeits-Atlas veröffentlicht
/ch/news/196539/aktives-manage...Subdomain Aktives Management funktioniert bei günstigen ...
/ch/Markets/global-market-baro...No Text
https://www.morningstar.ch/ch/Subdomain Text duplicate A-TITLE Morningstar
https://www.facebook.com/Morni...New window External Subdomain IMG-ALT Facebook
https://twitter.com/Morningsta...New window External IMG-ALT Twitter
https://www.linkedin.com/compa...New window External Subdomain IMG-ALT LinkedIn
https://www.youtube.com/@Morni...New window External Subdomain IMG-ALT Youtube
https://www.instagram.com/morn...New window External Subdomain IMG-ALT Instagram
https://www.morningstar.com/co...External Subdomain Unsere Geschichte
https://www.morningstar.com/de...External Subdomain Unternehmens-Website
https://www.morningstar.com/re...External Subdomain Die Methoden hinter unserem Research
https://www.morningstar.com/ca...External Subdomain Jobs & Karriere
https://www.morningstar.com/co...External Subdomain Globale Kontakte
/ch/help/advertising.aspxNew window Subdomain Anzeigen schalten
/ch/topics/196843/announcement...Subdomain FAQ
/ch/help/feedbackform.aspxNew window Subdomain Noch Fragen?
https://www.morningstar.at/at/...External Subdomain Nutzungsbedingungen
https://www.morningstar.com/de...External Subdomain Datenschutz-Bestimmungen
https://www.morningstar.com/co...External Subdomain Offenlegung
/ch/help/faq.aspxSubdomain Hilfe
/ch/glossary/glossary.aspxSubdomain Glossar
http://corporate.morningstar.c...External Subdomain Licensed Tools
http://corporate.morningstar.c...External Subdomain Licensed Data
http://corporate.morningstar.c...External Subdomain Karriere
/ch/help/contacts.aspxSubdomain Kontakt
https://www.morningstar.com/re...External Subdomain Methodik
/ch/help/advertising.aspxSubdomain Werben Sie hier!
/ch/sitemap/Sitemap.aspxSubdomain Sitemap
/ch/feeds/rssintro.aspxSubdomain No Text
http://global.morningstar.com/...External Subdomain unter
http://global.morningstar.com/...External Subdomain Text duplicate unter
http://global.morningstar.com/...External Subdomain Trivial anchor text
hier
https://shareholders.morningst...External Subdomain Text duplicate Trivial anchor text
hier

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.morningstar.ch/ch/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.38 seconds.
The file size of the HTML document is fine (163 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
dateWed, 11 Sep 2024 04:46:52 GMT
access-control-allow-methodsOPTIONS, TRACE, GET, HEAD, POST
access-control-max-age864000
set-cookie178 Characters
cache-controlprivate
x-frame-optionsSAMEORIGIN
strict-transport-securitymax-age=31536000; includeSubDomains
x-xss-protection1; mode=block
x-content-type-optionsnosniff
content-security-policydefault-src *; font-src * data:;img-src * data:; script-src * data: 'unsafe-inline' 'unsafe-eval'; style-src * 'unsafe-inline'; frame-src *; media-src * blob:;
referrer-policystrict-origin
content-encodinggzip
varyaccept-encoding
x-cacheMiss from cloudfront
via1.1 78280b924a7a9f0f018abcebd8ad82d0.cloudfront.net (CloudFront)
x-amz-cf-popFRA60-P4
x-amz-cf-idMXOjUxP2NQ7FE80873ozWWNH9mWqRAcJSgUbL51FoZqRzvqOKiqXBA==
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page has only a few links from other websites.
This page only has backlinks from 12 referring domains.
This page only has 72 backlinks.
This page only has few backlinks from 10 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# Morningstar: robots.txt 
# 
# This file is used to allow crawlers to index our site. 
# It is NOT used for any other purpose, such as filtering 
# impressions or clicks. 
# 
User-agent: *
Disallow: /admin/
Disallow: /virtual/
Disallow: /*.axd
Disallow: /WebResource.axd
Disallow: /ScriptResource.axd
Disallow: /App_Data/
Disallow: /dynimg/
Disallow: /img/
Disallow: /common/
Disallow: /*/util/
Disallow: /*/admin/
Disallow: /*/virtual/
Disallow: /*/*.axd
Disallow: /*/WebResource.axd
Disallow: /*/ScriptResource.axd
Disallow: /*/App_Data/
Disallow: /*/dynimg/
Disallow: /*/img/
Disallow: /*/common/
Disallow: /*p_snapshot.aspx
Disallow: /*p_article.aspx
Disallow: /*PrintArticle.aspx
Disallow: /*/fundscreener/results.aspx
Disallow: /*/snapshot/snapshot.aspx?id=FHUSA04EZM
Disallow: /*/snapshot/snapshot.aspx?id=F00000QHZB
Disallow: /*/snapshot/snapshot.aspx?id=VAUSA06622
Disallow: /errors/*
Disallow: /static/UploadManager/Image
Disallow: /static/UploadManager/Other

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Search preview

www.morningstar.ch
Fondskurse und -daten | Aktienkurse | Portfolio-Tools | Morningstar
Analysen zu Investmentfonds und ETFs, Fondsdaten, Aktienkurse, Musterportfolios und Research-Tools, damit Sie bessere Anlageentscheidungen treffen

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Fonds58%Check
Aktien58%Check
Aktie58%Check
Fonds Aktien58%Check
Tools56%Check
Portfolio56%Check
Morningstar54%Check
ETF54%Check
ETFs50%Check
Research46%Check
Show more keywords and terms

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