Nationalgas.com - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
74% 
Page structure
58% 
Link structure
47% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.24 s
File size
110.90 kB
Words
1209
Media files
21
Number of links
136 internal / 20 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Homepage | National Gas
The length of the page title is perfect. (231 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.nationalgas.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
GeneratorDrupal 10 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
langen-gb
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
There are 2 text duplicates on this page:
  • Duplicate: We are the national gas network, providing secure energy to power Brit...
This page contains 1209 words. That's ok.
33.1% of the text are stop words.
The page contains a listing, which indicates a good text layout.
16 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 22.04 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 24 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/sites/default/files/large-logo.pngHome
...fault/files/2024-07/navigation-image.jpgNational Gas Transmission
/sites/default/files/2024-08/home.jpgHome
...s/default/files/2025-02/1000039688_1.jpgNational Gas Hosts Parliamentary Roundtable with Andrew Pakes MP
...fault/files/2025-01/Wormington visit.jpgLocal community go ‘behind the scenes’ at Wormington compressor station
...s/2024-12/RIIO-GT3 News image v0.1 1.pngNational Gas publishes RIIO-GT3 Business Plan for 2026-31
...ult/files/2024-12/NatGas_050524-26_0.jpgNational Gas has pivotal role in the Government's Clean Power Action Plan
...ault/files/2024-11/Utlity Week Forum.jpgCEO Jon Butterworth delivers keynote speech at Utility Week Forum 
...s/2024-07/National Gas Transmission .jpgNational Gas Transmission
.../files/2024-07/National Gas Metering.jpgNational Gas Metering
...files/2024-07/National Gas Services .jpgNational Gas Services
/sites/default/files/2024-07/Innovation.jpgInnovation
... backbone of Britain’s energy system.jpgNational Gas is the backbone of Britain’s energy system.
...iles/2024-07/national-gas-backbone_0.jpgnational gas backbone
.../default/files/2024-07/Rectangle 639.jpgOur network and assets
.../default/files/2024-07/Rectangle 633.jpgSystem Operations
.../default/files/2024-07/Rectangle 641.jpgContact us
...iles/2024-11/careers at national gas.jpgcareers at national gas
...tes/default/files/2024-08/Mask group.pngDownload our app
...es/default/files/2024-06/footer-logo.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 37 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H2 Secondary Navigation
H2 About
H2 Our businesses
H2 The future of energy
H2 Innovation
H2 Main navigation
H2 Secondary Navigation Duplicate text
H2 National Gas: Securing Britain’s Energy.
H2 News and insights
H2 Securing Britain’s Energy
H2 National Gas is the backbone of Britain’s energy system.
H2 The Future of Energy
H2 Inside National Gas
H2 Download our app
H3 Our Business
H3 Leadership
H3 National Gas Metering
H3 National Gas Services
H3 Hydrogen
H3 Carbon Capture & Storage (CCS)
H3 Market Development
H3 Innovation project hub
H3 Value delivered
H3 Innovate with us
H3 27 January 2025
H3 Local community go ‘behind the scenes’ at Wormington compressor station
H3 17 December 2024
H3 National Gas publishes RIIO-GT3 Business Plan for 2026-31
H3 13 December 2024
H3 National Gas has pivotal role in the Government's Clean Power Action Plan
H3 29 November 2024
H3 CEO Jon Butterworth delivers keynote speech at Utility Week Forum 
H3 Browse National Gas
H4 Our network and assets
H4 System Operation
H4 Contact us
H4 Careers at National Gas
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 20 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.nationalgas.com/Anchor Skip to main content
https://data.nationalgas.com/External Subdomain Gas Data Portal
https://jobs.nationalgas.com/External Subdomain Careers
/get-in-touchGet in touch
/emergency-contactsEmergency contact
https://www.nationalgas.com/IMG-ALT Home
/about-usFind out more
/about-us/our-businessText duplicate Find out more
/about-us/history-gas-industryHistory of the gas industry
/about-us/our-history-national...Our history
/about-us/how-we-are-regulatedHow we are regulated
/about-us/how-we-operateHow we operate
/about-us/leadershipText duplicate Find out more
/about-us/corporate-governanceCorporate governance
/about-us/our-stakeholdersOur stakeholders
/about-us/our-suppliersOur suppliers
/about-us/uk-energy-sectorNational Gas in the UK energy sector
/our-businessesText duplicate Find out more
/our-businesses/national-gas-t...Text duplicate Find out more
/national-gas-meteringText duplicate Find out more
/national-gas-servicesText duplicate Find out more
/future-energyText duplicate Find out more
/future-energy/hydrogenText duplicate Find out more
/future-energy/hydrogen/projec...Project Union
/future-energy/futuregridFutureGrid
/future-energy/hydrogen/blendingBlending
/future-energy/carbon-capture-...Text duplicate Find out more
/future-energy/market-developmentText duplicate Find out more
/innovationText duplicate Find out more
/innovation/innovation-project...Text duplicate Find out more
/future-energy/futuregridText duplicate FutureGrid
/innovation/value-deliveredText duplicate Find out more
/innovation/innovate-usText duplicate Find out more
/responsibilityResponsibility
https://www.nationalgas.com/mediaMedia & insights
/about-us/investorsInvestors
/libraryPublications
/searchSearch
/emergency-contactsEmergency contacts
/about-usAbout
/about-us/history-gas-industryText duplicate History of the gas industry
/about-us/our-history-national...Text duplicate Our history
/our-businessesOur businesses
/about-us/how-we-are-regulatedText duplicate How we are regulated
/about-us/how-we-operateText duplicate How we operate
/about-us/leadershipLeadership
/about-us/corporate-governanceText duplicate Corporate governance
/about-us/our-stakeholdersText duplicate Our stakeholders
/about-us/our-suppliersText duplicate Our suppliers
/our-businesses/national-gas-t...National Gas Transmission
/national-gas-meteringNational Gas Metering
/national-gas-servicesNational Gas Services
/future-energy/hydrogenHydrogen
/future-energy/carbon-capture-...Carbon Capture & Storage
/future-energy/market-developmentMarket development
/innovation/innovation-project...Innovation project hub
/innovation/value-deliveredValue delivered
/innovation/innovate-usInnovate with us
/responsibilityText duplicate Responsibility
https://www.nationalgas.com/mediaMedia & Insights
/about-us/investorsText duplicate Investors
/libraryText duplicate Publications
https://data.nationalgas.com/External Subdomain Text duplicate Gas Data Portal
https://jobs.nationalgas.com/External Subdomain Text duplicate Careers
/get-in-touchText duplicate Get in touch
/searchNo Text
https://data.nationalgas.com/External Subdomain Text duplicate Gas Data Portal
https://jobs.nationalgas.com/External Subdomain Text duplicate Careers
/get-in-touchText duplicate Get in touch
/emergency-contactsText duplicate Emergency contact
/about-usAbout Us
/media/news/national-gas-hosts...Text duplicate Find out more
/media/news/national-gas-hosts...Text duplicate Find out more
https://www.nationalgas.com/mediaView Media & Insights
/media/news/local-community-go...IMG-ALT Local community go ‘behind the scenes’ at Wormington compressor station
/media/news/local-community-go...Text duplicate Find out more
/media/news/national-gas-publi...IMG-ALT National Gas publishes RIIO-GT3 Business Plan for 2026-31
/media/news/national-gas-publi...Text duplicate Find out more
/media/news/national-gas-pivot...IMG-ALT National Gas has pivotal role in the Government's Clean Power Action Plan
/media/news/national-gas-pivot...Text duplicate Find out more
/media/news/ceo-jon-butterwort...IMG-ALT CEO Jon Butterworth delivers keynote speech at Utility Week Forum 
/media/news/ceo-jon-butterwort...Text duplicate Find out more
https://www.nationalgas.com/mediaText duplicate View Media & Insights
/about-usAbout us
/our-businesses/national-gas-t...Text duplicate Find out more
/national-gas-meteringText duplicate Find out more
/national-gas-servicesText duplicate Find out more
/innovationText duplicate Find out more
/our-businessesText duplicate Our businesses
/future-energyThe Future of Energy
/our-businesses/our-network-an...Text duplicate Find out more
/our-businesses/system-operationText duplicate Find out more
/get-in-touchText duplicate Find out more
https://jobs.nationalgas.com/External Subdomain Text duplicate Find out more
https://apps.apple.com/fi/app/...New window External Subdomain No Text
https://play.google.com/store/...New window External Subdomain No Text
https://www.nationalgas.com/No Text
https://uk.linkedin.com/compan...External Subdomain No Text
https://x.com/i/flow/login?red...External No Text
https://apps.apple.com/gb/app/...External Subdomain No Text
https://play.google.com/store/...External Subdomain No Text
/emergency-contactsText duplicate Emergency contact
/about-usText duplicate About
/about-us/our-history-national...Our history: National Gas
/about-us/our-businessOur business
/about-us/history-gas-industryText duplicate History of the gas industry
/about-us/how-we-are-regulatedText duplicate How we are regulated
/about-us/uk-energy-sectorText duplicate National Gas in the UK energy sector
/about-us/how-we-operateText duplicate How we operate
/about-us/leadershipText duplicate Leadership
/about-us/corporate-governanceText duplicate Corporate governance
/about-us/our-stakeholdersText duplicate Our stakeholders
/about-us/our-suppliersText duplicate Our suppliers
/responsibilityText duplicate Responsibility
/responsibility/safetySafety
/responsibility/environmentEnvironment
/responsibility/socialSocial
/responsibility/diversity-equi...Diversity, Equity and Inclusion
/responsibility/governanceGovernance
/our-businessesOur Businesses
/our-businesses/national-gas-t...Text duplicate National Gas Transmission
/national-gas-meteringText duplicate National Gas Metering
/national-gas-servicesText duplicate National Gas Services
https://www.nationalgas.com/mediaText duplicate Media & insights
/media/newsNews
/media/brand-hubBrand hub
/media/publicationsOur publications
/future-energyThe future of energy
/future-energy/hydrogenText duplicate Hydrogen
/future-energy/carbon-capture-...Carbon Capture & Storage (CCS)
/future-energy/market-developmentText duplicate Market development
/about-us/investorsText duplicate Investors
/media/publicationsSubdomain Text duplicate Publications
https://data.nationalgas.com/External Subdomain Text duplicate Gas Data Portal
/our-policiesOur Policies
/emergency-contactsEmergency Contacts
/get-in-touchText duplicate Get in touch
https://jobs.nationalgas.com/External Subdomain Text duplicate Careers
/innovationInnovation
/innovation/innovation-project...Text duplicate Innovation project hub
/innovation/value-deliveredText duplicate Value delivered
/innovation/innovate-usText duplicate Innovate with us
/libraryLibrary
https://uk.linkedin.com/compan...External Subdomain No Text
https://x.com/i/flow/login?red...External No Text
https://apps.apple.com/gb/app/...External Subdomain No Text
https://play.google.com/store/...External Subdomain No Text
/our-policies/terms-and-condit...Terms and conditions
/sites/default/files/documents...New window Modern slavery
/sites/default/files/documents...New window Subdomain Code of ethics
/our-policies/cookie-policyCookie policy
/our-policies/privacy-policyPrivacy policy
/sites/default/files/documents...New window Anti-bribery and corruption
/sites/default/files/documents...New window Supplier code of conduct
/our-policies/accessibilityAccessibility
https://www.weareframework.co.uk/New window External Subdomain Framework.

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.nationalgas.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.24 seconds.
The file size of the HTML document is fine (111 kB).

HTTP Response Header

NameValue
dateSun, 16 Feb 2025 07:58:20 GMT
content-typetext/html; charset=UTF-8
cache-controlmax-age=300, public
x-drupal-dynamic-cacheMISS
content-languageen-gb
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
expiresSun, 19 Nov 1978 05:00:00 GMT
varyCookie,Accept-Encoding
x-generatorDrupal 10 (https://www.drupal.org)
content-security-policyreport-uri /report-csp-violation
x-xss-protection1; mode=block
strict-transport-securitymax-age=31536000; includeSubDomains
referrer-policystrict-origin-when-cross-origin
x-drupal-cacheMISS
last-modifiedSun, 16 Feb 2025 07:55:17 GMT
x-request-idv-5c991b80-ec3b-11ef-9284-87294d7f6429
x-ah-environmentprod
age183
viavarnish
x-cacheHIT
x-cache-hits4
cf-cache-statusDYNAMIC
servercloudflare
cf-ray912bfdf3f92d9f0d-CDG
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 1,343 referring domains.
This page has 132,516 backlinks.
This page has backlinks from 500 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.md
Disallow: /composer/Metapackage/README.txt
Disallow: /composer/Plugin/ProjectMessage/README.md
Disallow: /composer/Plugin/Scaffold/README.md
Disallow: /composer/Plugin/VendorHardening/README.txt
Disallow: /composer/Template/README.txt
Disallow: /modules/README.txt
Disallow: /sites/README.txt
Disallow: /themes/README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

Similar sites

Search preview

www.nationalgas.com
Homepage | National Gas

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Gas74%Check
National74%Check
National Gas74%Check
National Gas Transmission66%Check
National Gas Services66%Check
National Gas backbone65%Check
Gas Services62%Check
gas National Transmission System61%Check
Gas Transmission60%Check
National Transmission60%Check
Show more keywords and terms

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Cookie Policy

We use cookies to make our site work and also for analytics and advertising purposes. You can enable or disable optional cookies as desired. See the following links for more information.

Contact | Privacy

We need these so the site can function properly

So we can better understand how visitors use our website

So we can serve you tailored ads and promotions