Nielseniq.com - SEO Checker

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Overview of the SEO Check
Meta information
61% 
Page quality
78% 
Page structure
45% 
Link structure
77% 
Server
78% 
External factors
100% 
SEO Score
Response time
1.36 s
File size
149.60 kB
Words
528
Media files
14
Number of links
56 internal / 7 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
NIQ
The page title is too short. (37 pixels of 580 max pixel length) Optimize title
The page title is only one word.
There are no duplicate words in the title
Meta description
(Critically important)
NielsenIQ es su socio estratégico para comprender la más completa y clara inteligencia del consumidor en todo el mundo. Impulsamos el crecimiento de CPG y la industria minorista con datos granulares, información predictiva y soluciones de análisis.
The meta description is too long: 1552 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://nielseniq.com/global/es/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: es
Language defined in HTML: es
Server location: United States of America
The following language is defined by HTML: es
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionNielsenIQ es su socio estratégico para comprender la más completa y clara inteligencia del consumidor en todo el mundo. Impulsamos el crecimiento de CPG y la industria minorista con datos granulares, información predictiva y soluciones de análisis.
generatorWordPress 6.5.5
parsely-titleGlobal Español (EU) Homepage
parsely-linkhttps://nielseniq.com/global/es/
parsely-typepost
parsely-pub-date2020-10-23T23:35:32Z
parsely-sectionHome Page
parsely-tagsGlobal, Español
parsely-authorGraham Bishop
msapplication-TileImagehttps://nielseniq.com/wp-content/uploads/sites/4/2023/03/cropped-favicon-512x512-1.png?w=270
langes
twitter:cardsummary_large_image
og:typewebsite
og:urlhttps://nielseniq.com/global/es/
og:site_nameNIQ
og:imagehttps://nielseniq.com/wp-content/uploads/sites/4/2023/03/meta-image-new-brand.png
og:image:width1200
og:image:height675
og:image:typeimage/png
x-ua-compatibleie=edge
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charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 528 words. That's ok.
27.8% of the text are stop words.
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 19.75 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1, shrink-to-fit=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: conózcanos
Image SEO
(Somewhat important)
4 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ncover-new-pathways-to-growth.png?w=1024No alt attribute provided
..._2016659759-2600x1733-6bf3801.png?w=1024Hogares LGBTQI+ en México gastan un 7% más en higiene y belleza
...5/two-people-working-together.jpg?w=1024Bases fundamentales para las marcas competitivas
...024/05/GettyImages-1289787450.jpg?w=1024Crecimiento sostenible: cómo crecer ahora y en el futuro
...2024/03/GettyImages-514410109.jpg?w=1024Expanda su marca: ¿cómo vender a todos los públicos?
...tes/4/2022/11/GettyImages-1091469178.jpgNo alt attribute provided
...4/2022/08/GettyImages-590303759-1280.jpgNo alt attribute provided
.../images/card-image-default-new-brand.pngLos hogares españoles incrementaron un 4,6% su gasto en bienes de consumo en el primer trimestre de 2024, según el Barómetro del Gasto en Retail de NIQ 
.../images/card-image-default-new-brand.pngLos hogares españoles incrementaron un 9,2% su gasto en bienes de consumo en 2023, según el Barómetro del Gasto en Retail de NIQ 
...nkedIn-Article-Social-Graphic.png?w=1024El centro de la alianza NIQ y Gfk son nuestros clientes
.../images/card-image-default-new-brand.pngNIQ y GfK completan su combinación para crear la compañía líder mundial en inteligencia del consumidor.   
....gif?id=18fd0acf9adf617ea37f6762d4b25151No alt attribute provided

Page structure

H1 heading
(Critically important)
Descubra nuevas fórmulas de crecimiento
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Descubra nuevas fórmulas de crecimiento
H1 Análisis que abarcan todo el mundo
H2 Webinar Winning in the On-Premise: Uncover growth opportunities in 2023
H2 ¿Está utilizando datos para adelantarse a sus competidores?
H2 Permanezca a la vanguardia manteniéndose informado.
H4 ¿Cómo podemos ayudarle?
H4 Soluciones
H4 Empleo
H4 Diversidad e inclusión
H5 Insights
H5 Insights 02_Elements/Icons/ArrowRight
H5 Hogares LGBTQI+ en México gastan un 7% más en higiene y belleza
H5 Bases fundamentales para las marcas competitivas
H5 Crecimiento sostenible: cómo crecer ahora y en el futuro
H5 Expanda su marca: ¿cómo vender a todos los públicos?
H5 Conózcanos
H5 Conózcanos Duplicate text
H5 Noticias NielsenIQ
H5 Noticias NielsenIQ 02_Elements/Icons/ArrowRight
H5 Los hogares españoles incrementaron un 4,6% su gasto en bienes de consumo en el primer trimestre de 2024, según el Barómetro del Gasto en Retail de NIQ
H5 Los hogares españoles incrementaron un 9,2% su gasto en bienes de consumo en 2023, según el Barómetro del Gasto en Retail de NIQ
H5 El centro de la alianza NIQ y Gfk son nuestros clientes
H5 NIQ y GfK completan su combinación para crear la compañía líder mundial en inteligencia del consumidor.
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
There are 3 links with a trivial anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 7 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://nielseniq.com/global/es/No Text
/global/es/insights/Insights
A-TITLE Insights
/global/es/solutions/Soluciones
A-TITLE Soluciones
/global/es/about-us/Acerca de
A-TITLE Acerca de
/global/es/careers/Empleos
A-TITLE Empleos
https://nielseniq.com/A-TITLE Buscar
/global/es/about-us/login/A-TITLE Inicio de sesión del cliente
https://nielseniq.com/global/en/English
https://nielseniq.com/global/es/Español
https://nielseniq.com/global/de/Deutsch
https://nielseniq.com/global/fr/Français
https://nielseniq.com/global/it/Italiano
https://nielseniq.cn/global/zh/External 普通话
https://nielseniq.com/global/pt/Português
https://nielseniq.com/global/ru/Pусский
https://nielseniq.com/global/jp/日本語
/global/es/insights/Text duplicate Insights
A-TITLE Insights
/global/es/solutions/Text duplicate Soluciones
A-TITLE Soluciones
/global/es/about-us/Text duplicate Acerca de
A-TITLE Acerca de
/global/es/careers/Text duplicate Empleos
A-TITLE Empleos
https://nielseniq.com/Text duplicate A-TITLE Buscar
/global/es/about-us/login/Text duplicate A-TITLE Inicio de sesión del cliente
/global/es/about-us/login/Login
https://nielseniq.com/global/en/Text duplicate English
https://nielseniq.com/global/es/Text duplicate Español
https://nielseniq.com/global/de/Text duplicate Deutsch
https://nielseniq.com/global/fr/Text duplicate Français
https://nielseniq.com/global/it/Text duplicate Italiano
https://nielseniq.cn/global/zh/External Text duplicate 普通话
https://nielseniq.com/global/pt/Text duplicate Português
https://nielseniq.com/global/ru/Text duplicate Pусский
https://nielseniq.com/global/jp/Text duplicate 日本語
/global/es/solutions/Explore más sobre nuestras soluciones
/global/es/insights/Insights 02_Elements/Icons/ArrowRight
A-TITLE Ver todo
/global/es/insights/Ver todo 02_Elements/Icons/ArrowRight
A-TITLE Ver todo
/global/es/insights/analysis/2...Análisis Hogares LGBTQI+ en México gastan un 7% más en higiene y belleza 25 June 2024
IMG-ALT Hogares LGBTQI+ en México gastan un 7% más en higiene y belleza
/global/es/insights/analysis/2...Análisis Bases fundamentales para las marcas competitivas 10 June 2024
IMG-ALT Bases fundamentales para las marcas competitivas
/global/es/insights/report/202...Informe Crecimiento sostenible: cómo crecer ahora y en el futuro 31 May 2024
IMG-ALT Crecimiento sostenible: cómo crecer ahora y en el futuro
/global/es/insights/analysis/2...Análisis Expanda su marca: ¿cómo vender a todos los públicos? 05 March 2024
IMG-ALT Expanda su marca: ¿cómo vender a todos los públicos?
/global/en/events/2022/webinar...Descargar
/global/es/landing-page/pequen...Más informácion
/global/es/solutions/Trivial anchor text
click
/global/es/careers/Text duplicate Trivial anchor text
click
/global/es/about-us/diversity-...Text duplicate Trivial anchor text
click
/global/es/news-center/Noticias NielsenIQ 02_Elements/Icons/ArrowRight
A-TITLE Ver todo
/global/es/news-center/Text duplicate Ver todo 02_Elements/Icons/ArrowRight
A-TITLE Ver todo
/global/es/news-center/2024/lo...Newscenter Article Los hogares españoles incrementaron un 4,6% su gasto en bienes de consumo en el primer trimestre de 2024, según el Barómetro del Gasto en ...
IMG-ALT Los hogares españoles incrementaron un 4,6% su gasto en bienes de consumo en el primer trimestre de 2024, según el Barómetro del Gasto en Retail de NIQ
/global/es/news-center/2024/lo...Press Release Los hogares españoles incrementaron un 9,2% su gasto en bienes de consumo en 2023, según el Barómetro del Gasto en Retail de NIQ 14 March 2024
IMG-ALT Los hogares españoles incrementaron un 9,2% su gasto en bienes de consumo en 2023, según el Barómetro del Gasto en Retail de NIQ
/global/es/news-center/2023/el...Newscenter Article El centro de la alianza NIQ y Gfk son nuestros clientes 12 July 2023
IMG-ALT El centro de la alianza NIQ y Gfk son nuestros clientes
/global/es/news-center/2023/ni...Press Release NIQ y GfK completan su combinación para crear la compañía líder mundial en inteligencia del consumidor. 11 July 2023
IMG-ALT NIQ y GfK completan su combinación para crear la compañía líder mundial en inteligencia del consumidor.
/global/es/legal/marketing-pri...New window aviso de privacidad
https://nielseniq.com/global/es/No Text
/global/es/about-us/contact-us/Contáctenos
A-TITLE Contáctenos
/global/es/careers/Text duplicate Empleos
A-TITLE Empleos
https://www.linkedin.com/compa...New window External Subdomain A-TITLE Linkedin
https://www.twitter.com/nielseniqNew window External Subdomain A-TITLE Twitter
https://www.facebook.com/Niels...New window External Subdomain A-TITLE Facebook
https://www.instagram.com/niel...New window External Subdomain A-TITLE Instagram
https://www.youtube.com/channe...New window External Subdomain A-TITLE Youtube
/global/es/legal/privacy-policy/Privacidad
A-TITLE Privacidad
/global/es/legal/terms-of-use/Términos y condiciones
A-TITLE Términos y condiciones
/global/en/legal/cookies-and-o...Política de cookies
A-TITLE Política de cookies
https://nielseniq.com/global/es/Ir al inicio

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://nielseniq.com/global/es/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.36 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (150 kB).

HTTP Response Header

NameValue
servernginx
dateMon, 22 Jul 2024 13:48:07 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
x-hackerIf you're reading this, you should visit wpvip.com/careers and apply to join the fun, mention this header.
x-powered-byWordPress VIP <https://wpvip.com>
host-headera9130478a60e5f9135f765b23f26593b
content-security-policyframe-ancestors 'self' nielseniq.com *.nielseniq.com;
x-frame-optionsSAMEORIGIN
link<https://nielseniq.com/wp-json/>; rel="https://api.w.org/"
content-encodinggzip
x-rqvie2 111 254 443
accept-rangesbytes
cache-controlmax-age=300, must-revalidate
x-cacheMISS
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 70 referring domains.
This page has 11,114 backlinks.
This page has backlinks from 67 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /*.pdf
Disallow: /wp-admin/

Sitemap: https://nielseniq.com/sitemap_index.xml

Similar sites

Search preview

nielseniq.com › global
NIQ
NielsenIQ es su socio estratégico para comprender la más completa y clara inteligencia del consumidor en todo el mundo. Impulsamos el crecimiento de CPG y la industria minorista con datos granulares, información predictiva y soluciones de análisis.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
NIQ75%Check
crecimiento68%Check
NielsenIQ62%Check
NIQ Gfk61%Check
en bienes de consumo58%Check
Soluciones55%Check
gasto en bienes54%Check
completa52%Check
inteligencia52%Check
consumidor52%Check
Show more keywords and terms

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