Nike.com.co - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
27% 
Page structure
75% 
Link structure
25% 
Server
60% 
External factors
85% 
SEO Score
Response time
0.67 s
File size
1,081.30 kB
Words
425
Media files
31
Number of links
183 internal / 9 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Nike Colombia | Sitio Oficial | Tenis, Ropa y Accesorios Nike
The length of the page title is perfect. (538 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Nike Colombia
The meta description is too short. (92 pixels out of 1000 max pixel length) Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.nike.com.co/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: es
Language defined in HTML: es-co
Language defined in meta tags: es-co
Server location: United States of America
The following language is defined by HTML: es-co
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
generator[email protected]
google-site-verificationB5kj_dNjxVLwzUQBeoQcORZv9xQ5fLQwVuOjlS1CFA0
descriptionNike Colombia
copyrightNike Colombia
authorNike Colombia
countryCOL
languagees-CO
currencyCOP
robotsindex, follow
langes-co
og:typewebsite
og:titleNike Colombia
og:urlhttps://www.nike.com.co/
og:descriptionNike Colombia
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Only 1 paragraph/s was/were found on this page.
There are only 425 words on this page. Good pages should have about 800 words of useful content.
These Typos were found:
  • politica => política
The average number of words per sentence of 7 words is low.
14.1% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
Multiple viewport tags are given. There should only be one.
No Apple touch icon is specified.
The file size of the HTML document is very large (1081.3 kB).
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
19 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...e___300c6cc4e07a64f706c0bf225ff16042.jpgNo alt attribute provided
...0___0cee2bca8fb563fa7cacd6d3a8fdc45b.pngNo alt attribute provided
...4___e0390f73617a6c4e288b480eaf416e51.jpgNo alt attribute provided
...2___a104555509534f84e9ca1673a58c03f3.jpgNo alt attribute provided
...f___6755c06530bd51ba3a5f9807060f8d04.pngNo alt attribute provided
...d___d766eb135f3ae7e3389a48e211d97e19.pngNo alt attribute provided
...d___9a541ff8691955d5614f3c0812c5f141.pngNo alt attribute provided
...e___3d4a94e2cae2cff753b1b6908dc1d32d.pngNo alt attribute provided
...b___f133d0adf1de946698479d4329758e22.pngNo alt attribute provided
...2___92055a97d8c25c3449a2af11fb9a3d72.pngNo alt attribute provided
...0___2fab9f386bed80cead24acc10ad090f8.pngNo alt attribute provided
...a___236cf0ec7cf86cce43f9278639ef41e5.pngNo alt attribute provided
...0___14a4864b81aa30596fda0523f1da93c3.pngNo alt attribute provided
...2___a48db408522e6791ebd35b42bcd4698b.pngNo alt attribute provided
...3___341a4e823a5688a65db710fa3777e6ac.pngNo alt attribute provided
...8___14d4f99228a6e54482c37658f4bf3a36.pngNo alt attribute provided
...0___8f90545a059290638b3426b9ad381620.pngNo alt attribute provided
...9___c8adf899ef93b29c57a9d64a532bf71d.pngNo alt attribute provided
...b___0993f187760b27fa0b9669b6657cef1e.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Envíos gratis por compras superiores a $299.900 🚚
H2 Novedades
H2 Del barrio para ella
H2 Explora lo mejor de Nike
H2 Nike Icons
H2 Comunidad Nike
H3 FITNESS ESSENTIALS
H3 Kylian Mbappé Mercurial Superfly
H3 Outfits Jordan
H3 No gastes tu energía
H3 Air Jordan 4 Retro
H3 Air Jordan 1 Elevate High SE
H3 Air Jordan 1 High Method of Make
H3 Air Jordan 1 Elevate Low
H3 Air Jordan 1 Elevate Low Duplicate text
H3 Mujer
H3 Hombre
H3 Niños
H3 Encuentra tu tenis perfecto
H3 Conoce los eventos de la temporada
H3 Suscríbete al Newsletter Nike
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
22 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 9 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.nike.com.co/jordanNo Text
https://www.nike.com.co/localesBuscar tienda
/actualizacion-de-datosRegístrate
A-TITLE Regístrate
https://www.nike.com.co/eventosEventos
A-TITLE Eventos
https://www.nike.com.co/IMG-ALT Logo
/lanzamientosLanzamientos
/atletico-nacionalAtlético Nacional
https://www.nike.com.co/futbolFútbol
https://www.nike.com.co/casualCasual
https://www.nike.com.co/correrCorrer
/buscador-de-calzadoBuscador de calzado
/novedades-hombreNovedades para Hombre
/novedades-hombre-calzadoCalzado
/novedades-hombre-ropaRopa
/novedades-hombre-accesoriosAccesorios y Equipo
/novedades-hombreTodo Hombre
/novedades-mujerNovedades para Mujer
/novedades-mujer-calzadoText duplicate Calzado
/novedades-mujer-ropaText duplicate Ropa
/novedades-mujer-accesoriosText duplicate Accesorios y Equipo
/novedades-mujerTodo Mujer
/novedades-ninosNovedades Niños
/novedades-ninos-calzadoText duplicate Calzado
/novedades-ninos-ropaText duplicate Ropa
/novedades-ninos-accesoriosText duplicate Accesorios y Equipo
/novedades-ninosTodo Niños
https://www.nike.com.co/hombreHombre
https://www.nike.com.co/hombreallVer todo
/hombre/calzado/Text duplicate Calzado
/hombre/calzado/casual?initial...Text duplicate Casual
/hombre/calzado/correr?initial...Text duplicate Correr
/hombre/calzado/guayosText duplicate Fútbol
/hombre/calzado/jordan?initial...Jordan
/hombre/calzado/entrenamiento-...Gym y Entrenamiento
/hombre/calzado/sandalias-y-ch...Sandalias
/hombre/calzado/basquetbol?ini...Básquetbol
/hombre/calzado/tenis/tennis?i...Tennis
/hombre/calzadoTodo Calzado
/buscador-de-calzadoText duplicate Buscador de calzado
/hombre/ropaText duplicate Ropa
/hombre/ropa/camisetas-y-esque...Camisetas y Esqueletos
/hombre/ropa/pantalones-y-joggersPantalones y Joggers
/hombre/ropa/buzosHoodies y Sacos
/hombre/ropa/chaquetasChaquetas
/hombre/ropa/futbol?map=catego...Text duplicate Fútbol
/hombre/ropa/jordan?initialMap...Text duplicate Jordan
/hombre/ropa/sudaderasSudaderas
/hombre/ropa/shorts-y-pantalon...Shorts y Pantalonetas
/hombre/ropa/licras-deportivasLicras deportivas
/hombre/ropaTodo Ropa
/accesorios/hombre?initialMap=...Accesorios y equipo
/accesorios/medias/hombre/unis...Medias
/accesorios/bolsos-y-mochilas/...Bolsos y Mochilas
/accesorios/gorras-y-viseras/h...Gorras y Viseras
/accesorios/guantes/hombre/uni...Guantes
/accesorios/balones/hombre/uni...Balones
/accesorios/hombre?initialMap=...Todo Accesorios y Equipo
https://www.nike.com.co/mujerMujer
https://www.nike.com.co/mujerallText duplicate Ver todo
/mujer/calzadoText duplicate Calzado
/mujer/calzado/casual?initialM...Text duplicate Casual
/mujer/calzado/correr?initialM...Text duplicate Correr
/mujer/calzado/jordan?initialM...Text duplicate Jordan
/mujer/calzado/entrenamiento-y...Text duplicate Gym y Entrenamiento
/mujer/calzado/sandalias-y-cha...Text duplicate Sandalias
/mujer/calzado/guayos?order=Or...Text duplicate Fútbol
/mujer/calzado/basquetbol?init...Text duplicate Básquetbol
/mujer/calzado/tenis/tennis?in...Text duplicate Tennis
/mujer/calzadoText duplicate Todo Calzado
/buscador-de-calzadoText duplicate Buscador de calzado
/mujer/ropaText duplicate Ropa
/mujer/ropa/brasier-y-tops-dep...Brasier y Tops deportivos
/mujer/ropa/camisetas-y-esquel...Camisetas y esqueletos
/mujer/ropa/sudaderasText duplicate Sudaderas
/mujer/ropa/buzosText duplicate Hoodies y Sacos
/mujer/ropa/chaquetasText duplicate Chaquetas
/mujer/ropa/leggins-y-licras-d...Leggins y Licras deportivas
/mujer/ropa/pantalones-y-joggersText duplicate Pantalones y Joggers
/mujer/ropa/shorts-y-pantalonetasText duplicate Shorts y Pantalonetas
/mujer/ropa/vestidos-y-faldasVestidos y Faldas
/mujer/ropaText duplicate Todo Ropa
/accesorios/mujer/unisex?initi...Text duplicate Accesorios y equipo
/accesorios/gorras-y-viseras/m...Gorras y viseras
/accesorios/medias/mujer/unise...Text duplicate Medias
/accesorios/balones/mujer/unis...Text duplicate Balones
/accesorios/mujer/unisex?initi...Todo Acesorios y Equipo
https://www.nike.com.co/ninosallNiños
https://www.nike.com.co/ninosallText duplicate Ver todo
/ninos/calzadoText duplicate Calzado
/ninos/calzado/casual?initialM...Text duplicate Casual
/ninos/calzado/correr?initialM...Text duplicate Correr
/ninos/calzado/futbol?initialM...Text duplicate Fútbol
/ninos/calzado/basquetbol?init...Text duplicate Básquetbol
/ninos/calzado/jordan?initialM...Text duplicate Jordan
/ninos/calzadoText duplicate Todo Calzado
/ninos/ropaText duplicate Ropa
/ninos/ropa/camisetas-y-esquel...Text duplicate Camisetas y esqueletos
/ninos/ropa/sudaderasText duplicate Sudaderas
/ninos/ropa/pantalones-y-joggersText duplicate Pantalones y Joggers
/ninos/ropa/buzosText duplicate Hoodies y Sacos
/ninos/ropa/shorts-y-pantalonetasText duplicate Shorts y Pantalonetas
/ninos/ropaText duplicate Todo Ropa
/accesorios/nina/nino?initialM...Text duplicate Accesorios y equipo
/accesorios/bolsos-y-mochilas/...Bolsos y mochilas
/accesorios/nina/nino?initialM...Text duplicate Todo Accesorios y Equipo
/accesoriosallAccesorios
/accesoriosallTodo Accesorios
/accesorios/bolsos-y-mochilasText duplicate Bolsos y Mochilas
/accesorios/canillerasCanilleras
/accesorios/balonesText duplicate Balones
/accesorios/rinoneras-y-otros-...Riñoneras y Otros Accesorios
/accesorios/gorras-y-viserasText duplicate Gorras y Viseras
/accesorios/guantesText duplicate Guantes
/accesorios/mediasText duplicate Medias
/descuentosDescuentos
/descuentosTodas las ofertas
/descuentos-hombreOfertas Hombre
/descuentos-mujerOfertas Mujer
/descuentos-ninosOfertas Niños
/terminos-y-condicionesTérminos y Condiciones
https://www.nike.com.co/proComprar
https://www.nike.com.co/proNo Text
/hombre/calzado/guayosNo Text
/ropa/jordan?map=category-2,brandNo Text
/correr-allNo Text
/air-jordan-4-retro-aq9129-101...Air Jordan 4 Retro $ 1.104.950
IMG-ALT Calzado para mujer
/air-jordan-1-elevate-high-se-...Air Jordan 1 Elevate High SE $ 787.960 $ 984.950 20% de descuento
IMG-ALT Calzado para mujer
/air-jordan-1-high-method-of-m...Air Jordan 1 High Method of Make $ 964.950
IMG-ALT Calzado para mujer
/air-jordan-1-elevate-low-dh70...Air Jordan 1 Elevate Low $ 691.960 $ 864.950 20% de descuento
IMG-ALT Calzado para mujer
/air-jordan-1-elevate-low-dh70...Air Jordan 1 Elevate Low $ 924.950
IMG-ALT Calzado para mujer
https://www.nike.com.co/mujerallNo Text
https://www.nike.com.co/hombreallNo Text
https://www.nike.com.co/ninosallNo Text
/Pegasus 41?map=ftNo Text
https://www.nike.com.co/blazerNo Text
/Free Metcon?map=ftNo Text
/Vomero 17?map=ftNo Text
/Killshot?map=ftNo Text
/Motiva?map=ftNo Text
/Invincible 3?map=ftNo Text
https://www.nike.com.co/af1No Text
/Metcon 9?map=ftNo Text
/buscador-de-calzadoExplorar
/buscador-de-calzadoNo Text
https://www.nike.com.co/eventosDescubrir
https://www.nike.com.co/eventosNo Text
/actualizacion-de-datosVer más
/actualizacion-de-datosNo Text
/Air Max 270?map=ftNofollow Air Max 270
A-TITLE Air Max 270
https://www.nike.com.co/aj1Nofollow Jordan 1
A-TITLE Jordan 1
https://www.nike.com.co/af1Nofollow Air Force 1
A-TITLE Air Force 1
/Air Max 90?map=ftNofollow Air Max 90
A-TITLE Air Max 90
https://www.nike.com.co/jordanNofollow Text duplicate Jordan
A-TITLE Jordan
https://www.nike.com.co/calzadoNofollow Todo el calzado
A-TITLE Todo el calzado
/calzado/jordan?map=category-2...Nofollow Calzado Jordan
A-TITLE Calzado Jordan
/calzado-correrNofollow Calzado correr
A-TITLE Calzado correr
/calzado-basquetbolNofollow Calzado de básquetbol
A-TITLE Calzado de básquetbol
https://www.nike.com.co/ropaNofollow Toda la ropa
A-TITLE Toda la ropa
https://www.nike.com.co/superiorNofollow Prendas para la parte superior
A-TITLE Prendas para la parte superior
https://www.nike.com.co/shortsNofollow Shorts
A-TITLE Shorts
https://www.nike.com.co/sudaderasNofollow Text duplicate Sudaderas
A-TITLE Sudaderas
/ninos/calzado/10c/5c/6c/7c/8c...Nofollow Calzado para bebé e infantil
A-TITLE Calzado para bebé e infantil
/ninos/calzadoNofollow Calzado para niños
A-TITLE Calzado para niños
/ninos/calzado/casual?map=cate...Nofollow Calzado casual
A-TITLE Calzado casual
/ninos/calzado/basquetbol?map=...Nofollow Text duplicate Calzado de básquetbol
A-TITLE Calzado de básquetbol
/actualizacion-de-datosREGÍSTRATE PARA RECIBIR CORREOS
A-TITLE REGÍSTRATE PARA RECIBIR CORREOS
https://www.nike.com.co/saleNo Text
/actualizacion-de-datosNo Text
https://www.nike.com.co/eventosEventos Nike
/obtener-ayudaOBTENER AYUDA
A-TITLE OBTENER AYUDA
/servicio-al-clienteNofollow Servicio al cliente
A-TITLE Servicio al cliente
/devolucionesNofollow Devoluciones
A-TITLE Devoluciones
/preguntas-frecuentesNofollow Preguntas Frecuentes
A-TITLE Preguntas Frecuentes
/terminos-y-condicionesText duplicate Términos y Condiciones
/rastrear-pedidoEstado de mi pedido
/terminos-y-condiciones-descue...T&C Descuentos
/terminos-y-condiciones-activi...Actividades comerciales
A-TITLE T&C Actividades comerciales
/ranking-guayosRanking guayos
https://about.nike.com/es-ESNew window Nofollow External Subdomain Acerca de Nike
A-TITLE Acerca de Nike
https://about.nike.com/en/news...Nofollow External Subdomain Noticias
A-TITLE Noticias
https://investors.nike.com/Hom...New window External Subdomain Inversionistas
/sostenibilidadNew window Sostenibilidad
https://twitter.com/NikeNew window External IMG-ALT Twitter
https://www.facebook.com/nikeNew window External Subdomain IMG-ALT Facebook
https://www.youtube.com/user/nikeNew window External Subdomain IMG-ALT Youtube
https://www.instagram.com/nikeNew window External Subdomain IMG-ALT Instagram
https://www.nike.com/?geoselec...External Subdomain Colombia
/terminos-de-usoNofollow Términos de uso
A-TITLE Politica de uso
/politica-de-devolucionesNofollow Políticas de Devolución
A-TITLE Políticas Generales
/politicas-de-privacidadNofollow Politicas de Privacidad
A-TITLE Tratamiento de datos personales
/terminos-de-ventaTérminos de Venta
A-TITLE Términos de venta
https://www.sic.gov.co/New window External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.nike.com.co/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.67 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is very large (1,081 kB).

HTTP Response Header

NameValue
dateMon, 30 Sep 2024 18:34:32 GMT
content-typetext/html; charset=utf-8
cache-controlpublic, max-age=328, s-maxage=60, stale-while-revalidate=600, stale-if-error=3600
link<https://nikeco.vtexassets.com>; rel="dns-prefetch",<https://nikeco.vtexassets.com>; rel="preconnect"; crossorigin,<https://www.google-analytics.com>; rel="dns-prefetch",<https://www.googletagmanager.com>; rel="dns-prefetch",<https://connect.facebook.net>; rel="dns-prefetch"
set-cookie131 Characters
x-frame-optionsSAMEORIGIN
x-powered-by-vtex-cache2.3.2
x-router-cacheHIT
x-vtex-cache-serverip-172-16-51-153
x-vtex-cache-statusSTALE
x-vtex-cache-time0.000
x-vtex-etag-controlpublic, max-age=300
x-vtex-io-cluster-idprod-dj-iostore-eks-use1a-cl4
x-vtex-janus-router-backend-appio-production-vstore-group-1-1a-cl4
x-vtex-productstore
x-vtex-rendererrender@8
x-vtex-router-elapsed-time00:00:00.0067127
x-vtex-router-version9.15.11
varyaccept-encoding
x-cacheMiss from cloudfront
via1.1 b58f4c458263fcafb0c4b2b684d9bc50.cloudfront.net (CloudFront)
x-amz-cf-popFRA60-P10
x-amz-cf-ideb28lVI3vzh9YCxcQxmz_q_fkH3n-YGDWV4a1jnm6tJUMOYkAdhsFA==
age147
cf-cache-statusDYNAMIC
servercloudflare
cf-ray8cb64ebfbcc43679-FRA
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is very well linked from other websites.
This page has backlinks from 27 referring domains.
This page has 41,402 backlinks.
This page has backlinks from 27 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

#
User-agent: * 
Disallow: /img/
Disallow: /account/
Disallow: /login/
Disallow: /checkout/
Disallow: /busca/
Disallow: /quick-view/
Disallow: /espiar/
Disallow: /buscapagina/


# ALLOW QUE DEBEN ESTAR SIEMPRE
User-agent: *
Allow: /*.css
Allow: /*.jpeg
Allow: /*.js
Allow: /*.png
Allow: /*.webp
Allow: /*.jpg
Allow: /*.svg
Allow: /*.woff
Allow: /*.ttf


# URLS NO DEBEN APARECER


User-agent: *
Disallow: /secure/
Disallow: /account/
Disallow: /admin/
Disallow: /busca/
Disallow: /login/
Disallow: /buscapagina
Disallow: /buscavazia
Disallow: /buscavazia/*
Disallow: /checkout/
Disallow: /checkout/*
Disallow: /checkout#/*
Disallow: /checkout/#/cart
Disallow: /checkout/cart/add
Disallow: /checkout#/
Disallow: /coleccion/
Disallow: /control/
Disallow: /espiar/
Disallow: /files/
Disallow: /img/
Disallow: /lista-de-deseos
Disallow: /login
Disallow: /quick-view/
Disallow: /Sistema/
Disallow: /Sistema/404
Disallow: /Sistema/buscavazia
Disallow: /wishlist
Disallow:/te-ayudamos


# OTROS ALLOW


Allow: /_v/public/graphql/v1?workspace=
Allow: /_v/segment/graphql/v1?workspace=
Allow: /_v/public/vtex.styles-graphql/v1/fonts/*workspace=*
Allow: /arquivos/ids/*width=*


# DISALLOW URL PARAMETROS


User-agent: *
Disallow: /*?
Allow: /*?idsku=
Allow: /*utm_
Allow: /*?page=
Disallow: /*&
Disallow: /*%




# EVITAR 404 ERRORES
User-agent: *
Disallow: /*.aspx




#SITEMAPS
Sitemap: https://www.nike.com.co/sitemap.xml

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Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Nike79%Check
Nike Colombia70%Check
Accesorios Nike64%Check
de Nike62%Check
Colombia58%Check
tenis50%Check
Accesorios45%Check
Ropa45%Check
Jordan44%Check
Air43%Check
Show more keywords and terms

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