niu.com | Website SEO Review

Response time

2.01 s

File size

138.30 kB

Words

344

Media files

44

Number of links

168 internal / 32 external

Meta specifications 85% achieved

Title

(Critically important)

NIU Official Global Website | NIU Smart Electric Scooter

The length of the page title is perfect. (503 pixels out of 580 max pixel length)

There are no duplicate words in the title

Meta Title

Meta description

(Critically important)

NIU delivers the best electric vehicle in the two-wheel class powered by a Bosch Electric Motor and Panasonic Lithium Battery. Learn more.

The length of the meta description is perfect. (859 pixels out of 1000 max pixel length)

Meta Description

Crawlability

(Critically important)

There are no problems in accessing the website.

Search Engine Crawlers

Canonical URL

(Important)

https://www.niu.com/en

There is a valid canonical link specified.

Canonical Tag

Language

(Somewhat important)

Language detected in text: en

Language defined in HTML: en

Server location: United States of America

The following language is defined by HTML: en

Declaring language in HTML

Alternate/Hreflang Links

(Somewhat important)

Reduce the number of Alternate Links.

The alternate link to the page itself is missing.

An alternate link incorrectly contains an URL with a relative path.

A language definition is specified wrong in alternate links.

A country is specified wrong in alternate links: ca-en

A language definition is specified wrong in alternate links.

A country is specified wrong in alternate links: my-en

A language definition is specified wrong in alternate links.

An URL is specified multiple times in alternate links.

Hreflang

Other meta tags

(Somewhat important)

There is no rel next meta tag on this page.

There is no rel prev meta tag on this page.

Meta Tags

Domain

(Somewhat important)

The domain is no subdomain.

The domain length is good.

The domain does not contain non-latin characters.

Domain for SEO

Page URL

(Somewhat important)

No parameters were found in the URL.

No session ID was found in the URL.

The URL does not have too many subdirectories.

SEO-friendly URLs

Charset encoding

(Somewhat important)

The character encoding is not specified.

The character encoding is not specified in the HTTP header.

Character Encoding

Doctype

(Nice to have)

The doctype HTML 5 is set correctly.

The doctype is placed at first in the HTML code.

HTML Doctype

Favicon

(Nice to have)

The favicon is linked correctly.

Favicon

Meta tags

Name	Value
HandheldFriendly	True
apple-mobile-web-app-capable	yes
viewport	width=device-width, initial-scale=1.0, user-scalable=no, minimum-scale=1.0, maximum-scale=1.0
google-site-verification	5OPML0x9Uk-ef0Hw6Pd8FJ_vu1fhFshiQN7yo7KUZHI
p:domain_verify	2752a9bf18b300d776706a6bab2f1c70
mobile-web-app-capable	yes
apple-mobile-web-app-title	niu
og:type	website
og:title	niu
og:site_name	niu
og:description	NIU delivers the best electric vehicle in the two-wheel class powered by a Bosch Electric Motor and Panasonic Lithium Battery. Learn more.
og:image	https://s.niucache.com/www/niu-i18n/icons/icon_512x512.1e4979.png
og:image:width	512
og:image:height	512
og:image:type	image/png
description	NIU delivers the best electric vehicle in the two-wheel class powered by a Bosch Electric Motor and Panasonic Lithium Battery. Learn more.
lang	en
og:type	website
og:title	niu
og:site_name	niu
og:description	NIU delivers the best electric vehicle in the two-wheel class powered by a Bosch Electric Motor and Panasonic Lithium Battery. Learn more.
og:image	https://s.niucache.com/www/niu-i18n/icons/icon_512x512.1e4979.png
og:image:width	512
og:image:height	512
og:image:type	image/png
og:locale	EN
og:locale:alternate	ZW
cleartype	on
x-dns-prefetch-control	on
charset	utf-8

Page quality 38% achieved

Content

(Critically important)

Some words from the page title are not used within the pages content

Only 2 paragraph/s was/were found on this page.

There are only 344 words on this page. Good pages should have about 800 words of useful content.

The average number of words per sentence of 45 words is high.

18.6% of the text are stop words.

The page contains a listing, which indicates a good text layout.

No placeholders texts or images were found.

There are no duplicates on the site.

Content is King

Frames

(Critically important)

This page does not use a frameset.

Frames and framesets

Mobile optimization

(Somewhat important)

A viewport "width=device-width, initial-scale=1.0, user-scalable=no, minimum-scale=1.0, maximum-scale=1.0" is provided.

At least one Apple touch icon is specified.

Mobile Optimization

Bold and strong tags

(Somewhat important)

The usage of strong and bold tags is perfect. We recommend the use of up to 7 tags for this page.

Strong and Bold Tags

Image SEO

(Somewhat important)

27 images have no alt attribute. The content of alt attributes is used by search engines.

Image SEO

There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.

Social Sharing

Additional markup

(Nice to have)

No additional page markup was found.

HTTPS

(Somewhat important)

This website uses HTTPS to protect privacy and integrity of the exchanged data.

All included files are also transferred via HTTPS.

HTTPS

Media list

URL	Alt attribute	Title
....com/static-shop/NiuI18n/public/logo.svg	No alt attribute provided
...der/e1a69b45323ecf4e65adaee5ad6ad07a.svg	No alt attribute provided
...der/cf7e21382b803f9240833d9e073a0f31.svg	No alt attribute provided
...der/d44f3a07c55efdbd05181d628a0c1c7a.svg	No alt attribute provided
...der/dd67c3c6661006641cc47524b748d7fd.svg	No alt attribute provided
...lic/common-footer/common-footer-logo.svg	No alt attribute provided
...uI18n/public/common-footer/instagram.svg	No alt attribute provided
...public/common-footer/instagram-white.svg	No alt attribute provided
...iuI18n/public/common-footer/facebook.svg	No alt attribute provided
.../public/common-footer/facebook-white.svg	No alt attribute provided
...NiuI18n/public/common-footer/youtube.svg	No alt attribute provided
...n/public/common-footer/youtube-white.svg	No alt attribute provided
...iuI18n/public/common-footer/linkedin.svg	No alt attribute provided
.../public/common-footer/linkedin-white.svg	No alt attribute provided
...NiuI18n/public/common-footer/twitter.svg	No alt attribute provided
...n/public/common-footer/twitter-white.svg	No alt attribute provided
...iuI18n/public/common-footer/ios-gray.svg	No alt attribute provided
...uI18n/public/common-footer/ios-white.svg	No alt attribute provided
...18n/public/common-footer/ios_new_app.png	No alt attribute provided
...8n/public/common-footer/android-gray.svg	No alt attribute provided
...n/public/common-footer/android-white.svg	No alt attribute provided
...18n/public/common-footer/and_new_app.png	No alt attribute provided
...iuI18n/public/common-footer/ios-gray.svg	No alt attribute provided
...uI18n/public/common-footer/ios-white.svg	No alt attribute provided
...8n/public/common-footer/android-gray.svg	No alt attribute provided
...n/public/common-footer/android-white.svg	No alt attribute provided
...18n/public/common-footer/design-logo.svg	No alt attribute provided

Page structure 75% achieved

H1 heading

(Critically important)

The H1 heading is empty

H1-H6 headings

Headings

(Important)

The structure of headings is missing one or more levels. Do not skip heading levels.

Some headings do not have any content.

H1-H6 headings

Heading structure

Heading level	Content
H1	Empty heading
H1	Empty heading
H2	XPLORE YOUR WILD SIDE
H2	Impossibly Smooth
H2	ALL ELECTRIC THRILL
H2	IMPOSSIBLY LIGHT
H2	NIU INSPIRE
H2	Sign up to our newsletter
H4	FIND A STORE
H4	NIU PREMIUM CONNECTIVITY
H4	WHICH KQI SUITS YOU?
H4	E-BIKE: BELT OR CHAIN?

Link structure 16% achieved

Internal links

(Important)

Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.

Some anchor texts are used more than once.

98 links don't have an anchor text.

There are 1 links with a trivial anchor text.

The number of internal links is ok.

None of the anchor texts is too long.

Internal Linking

External links

(Nice to have)

There are too many external links (32) on this page.

External Links

Found links on this page

Link	Attributes	Anchor text
https://www.niu.com/en/		No Text
https://www.niu.com/en/find-store		No Text
https://www.niu.com/en/find-store		No Text
/en/product/nqi-gts		No Text
/en/product/n-series		No Text
/en/product/mqi-gt		No Text
/en/product/m-plus		No Text
/en/product/m-series		No Text
/en/product/u-gt		No Text
/en/product/u-series		No Text
/en/product/KQi300	New window	No Text
/en/product/kqi-air	New window	No Text
/en/product/kqi3	New window	No Text
/en/product/kqi2	New window	No Text
/en/product/kqi1-sport	New window	No Text
/en/product/kqiyouth	New window	No Text
/en/product/BQi-fat-tire		No Text
/en/product/bqi-c3		No Text
/en/product/eub		No Text
/en/product/rqi		No Text
/en/product/xqi3		No Text
https://www.niu.com/en/find-store	Subdomain	Find a Store
/en/product/nqi-gts		No Text
/en/product/n-series		No Text
/en/product/mqi-gt		No Text
/en/product/m-plus		No Text
/en/product/m-series		No Text
/en/product/u-gt		No Text
/en/product/u-series		No Text
/en/product/KQi300	New window	No Text
/en/product/kqi-air	New window	No Text
/en/product/kqi3	New window	No Text
/en/product/kqi2	New window	No Text
/en/product/kqi1-sport	New window	No Text
/en/product/kqiyouth	New window	No Text
/en/product/BQi-fat-tire		No Text
/en/product/bqi-c3		No Text
/en/product/eub		No Text
/en/product/rqi		No Text
/en/product/xqi3		No Text
https://global.niufleet.com/en	External Subdomain	NIU Fleet
/en/product/nqi-gts		No Text
/en/product/n-series		No Text
/en/product/mqi-gt		No Text
/en/product/m-plus		No Text
/en/product/m-series		No Text
/en/product/u-gt		No Text
/en/product/u-series		No Text
/en/product/KQi300	New window	No Text
/en/product/kqi-air	New window	No Text
/en/product/kqi3	New window	No Text
/en/product/kqi2	New window	No Text
/en/product/kqi1-sport	New window	No Text
/en/product/kqiyouth	New window	No Text
/en/product/BQi-fat-tire		No Text
/en/product/bqi-c3		No Text
/en/product/eub		No Text
/en/product/rqi		No Text
/en/product/xqi3		No Text
https://community.niu.com/	External Subdomain	Community
/en/product/nqi-gts		No Text
/en/product/n-series		No Text
/en/product/mqi-gt		No Text
/en/product/m-plus		No Text
/en/product/m-series		No Text
/en/product/u-gt		No Text
/en/product/u-series		No Text
/en/product/KQi300	New window	No Text
/en/product/kqi-air	New window	No Text
/en/product/kqi3	New window	No Text
/en/product/kqi2	New window	No Text
/en/product/kqi1-sport	New window	No Text
/en/product/kqiyouth	New window	No Text
/en/product/BQi-fat-tire		No Text
/en/product/bqi-c3		No Text
/en/product/eub		No Text
/en/product/rqi		No Text
/en/product/xqi3		No Text
https://www.niu.com/en		No Text
/en/product/nqi-gts		No Text
/en/product/n-series		No Text
/en/product/gova/g3		No Text
/en/product/mqi-gt		No Text
/en/product/m-plus		No Text
/en/product/m-series		No Text
/en/product/u-gt		No Text
/en/product/u-series		No Text
/en/product/KQi300	New window	No Text
/en/product/kqi-air	New window	No Text
/en/product/kqi3	New window	No Text
/en/product/kqi2	New window	No Text
/en/product/kqi1-sport	New window	No Text
/en/product/kqiyouth	New window	No Text
/en/product/BQi-fat-tire		No Text
/en/product/bqi-c3		No Text
/en/product/eub		No Text
/en/product/rqi		No Text
/en/product/xqi3		No Text
https://www.niu.com/en/find-store	Text duplicate	Find a Store
https://www.niu.com/en/sharing	Text duplicate	NIU Fleet
https://community.niu.com/	External Subdomain Text duplicate	Community
https://ir.niu.com/	External Subdomain	Investors
https://www.niu.com/en/about		Our Story
/en/about/contact		Contact
/en/collaborate		Collaborate
/en/product/xqi3	New window Subdomain	No Text
/en/product/xqi3	New window Subdomain	Learn more
/en/product/KQi300	New window Subdomain	No Text
/en/product/KQi300	New window Subdomain Text duplicate	Learn more
/en/product/rqi	New window Subdomain	No Text
/en/product/rqi	New window Subdomain Text duplicate	Learn more
/en/product/kqi-air	New window Subdomain	No Text
/en/product/kqi-air	New window Subdomain Text duplicate	Learn more
https://www.instagram.com/nium...	New window External Subdomain	No Text
https://www.instagram.com/nium...	New window External Subdomain	No Text
https://www.instagram.com/nium...	New window External Subdomain	No Text
https://www.instagram.com/nium...	New window External Subdomain	No Text
https://www.instagram.com/nium...	New window External Subdomain	No Text
/en/niu-store-finder/find-store	New window Subdomain	FIND A STORE
https://www.niu.com/en/smartapp	New window Subdomain	NIU PREMIUM CONNECTIVITY
https://shop.niu.com/pages/quiz	New window External Subdomain	WHICH KQI SUITS YOU?
https://shop.niu.com/blogs/gui...	New window External Subdomain	E-BIKE: BELT OR CHAIN?
https://www.niu.com/en/privacy		Privacy Policy
https://www.niu.com/en		No Text
https://www.instagram.com/nium...	New window External Subdomain	No Text
https://www.facebook.com/niumo...	New window External Subdomain	No Text
https://www.youtube.com/niumob...	New window External Subdomain	No Text
https://www.linkedin.com/compa...	New window External Subdomain	No Text
https://twitter.com/niumobility	New window External	No Text
/en/product/nqi-gts		NQi GTS
/en/product/n-series		NQi Sport
/en/product/mqi-gt		MQi GT
/en/product/m-series		MQi Sport
/en/product/m-plus		MQi+
/en/product/u-gt		UQi GT
https://www.niu.com/en/u-series		UQi Sport
/en/product/rqi		RQi
/en/product/xqi3		XQi3
/en/product/kqi1-sport	New window	KQi1
/en/product/kqi2	New window	KQi2
/en/product/kqi3	New window	KQi3
/en/product/kqiyouth	New window	KQi YOUTH
/en/product/kqi-air	New window	KQi Air
/en/product/KQi300	New window	KQi 300
/en/product/bqi-fat-tire		BQi Fat Tire 300
/en/product/bqi-c3		BQi-C3
/en/product/eub		EUB-01
https://shop.niu.com/	New window External Subdomain	Official Store
https://www.niu.com/en/find-store	Text duplicate	Find a Store
/en/find-store/test-drive		Test Drive
https://niumobility.freshdesk....	New window External Subdomain	Support
https://www.niu.com/en/smartapp		Smart App
https://global.niufleet.com/en	New window External Subdomain Text duplicate	NIU Fleet
https://www.niu.com/en/sharing	New window	Sharing
https://academy.niu.com/	New window External Subdomain	Partner Portal
https://community.niu.com/	External Subdomain Text duplicate	Community
https://newsroom.niu.com/news	External Subdomain	Press
https://www.niu.com/en/about	New window Text duplicate	Our Story
/en/about/contact	Text duplicate	Contact
https://ir.niu.com/	New window External Subdomain Text duplicate	Investors
/en/collaborate	Text duplicate	Collaborate
/en/product/nqi-gts	Text duplicate	NQi GTS
/en/product/n-series	Text duplicate	NQi Sport
/en/product/mqi-gt	Text duplicate	MQi GT
/en/product/m-series	Text duplicate	MQi Sport
/en/product/m-plus	Text duplicate	MQi+
/en/product/u-gt	Text duplicate	UQi GT
https://www.niu.com/en/u-series	Text duplicate	UQi Sport
/en/product/rqi	Text duplicate	RQi
/en/product/xqi3	Text duplicate	XQi3
/en/product/kqi1-sport	New window Text duplicate	KQi1
/en/product/kqi2	New window Text duplicate	KQi2
/en/product/kqi3	New window Text duplicate	KQi3
/en/product/kqiyouth	New window Text duplicate	KQi YOUTH
/en/product/kqi-air	New window Text duplicate	KQi Air
/en/product/KQi300	New window Text duplicate	KQi 300
/en/product/bqi-fat-tire	Text duplicate	BQi Fat Tire 300
/en/product/bqi-c3	Text duplicate	BQi-C3
/en/product/eub	Text duplicate	EUB-01
https://shop.niu.com/	New window External Subdomain Text duplicate	Official Store
https://www.niu.com/en/find-store	Text duplicate	Find a Store
/en/find-store/test-drive	Text duplicate	Test Drive
https://niumobility.freshdesk....	New window External Subdomain Text duplicate	Support
https://www.niu.com/en/smartapp	Text duplicate	Smart App
https://global.niufleet.com/en	New window External Subdomain Text duplicate	NIU Fleet
https://www.niu.com/en/sharing	New window Text duplicate	Sharing
https://academy.niu.com/	New window External Subdomain Text duplicate	Partner Portal
https://community.niu.com/	External Subdomain Text duplicate	Community
https://newsroom.niu.com/news	External Subdomain Text duplicate	Press
https://www.niu.com/en/about	New window Text duplicate	Our Story
/en/about/contact	Text duplicate	Contact
https://ir.niu.com/	New window External Subdomain Text duplicate	Investors
/en/collaborate	Text duplicate	Collaborate
/download/qrcode?platform=iosg...		IOS
/download/qrcode?platform=andr...		Android
https://community.niu.com/	New window External Subdomain	No Text
https://www.niu.com/en/privacy	New window	Privacy
https://www.niu.com/en/cookies	New window	Cookies
https://chatting.page/hshkp4ay...	New window External	Live Chat
https://www.niu.com/en/cookies/		Trivial anchor text here

Server configuration 40% achieved

HTTP redirects

(Critically important)

This page redirects to "https://www.niu.com/en"

WWW Redirect

HTTP header

(Important)

The HTML page should be transferred using GZip compression.

The X-powered header is sent within the response header. (unnecessary)

The content-type header is missing.

HTTP headers

Performance

(Somewhat important)

The page response time is very slow (2.01 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.

The file size of the HTML document is fine (138 kB).

Page Speed

HTTP Response Header

Name	Value
server	nginx
date	Tue, 03 Sep 2024 10:30:07 GMT
set-cookie	67 Characters
x-powered-by	Express
strict-transport-security	max-age=15724800; includeSubDomains
statuscode	200
http_version	HTTP/2

External factors 100% achieved

Backlinks

(Critically important)

This page is referenced by wikipedia.

This website has excellent links from other websites.

This page has backlinks from 307 referring domains.

This page has 771 backlinks.

This page has backlinks from 262 different ip addresses.

Backlinks

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

No valid Robots.txt file was found.

Similar sites

Search preview

www.niu.com

NIU Official Global Website | NIU Smart Electric Scooter

NIU delivers the best electric vehicle in the two-wheel class powered by a Bosch Electric Motor and Panasonic Lithium Battery. Learn more.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

Keyword	Result	Recheck
NIU	73%	Check
ELECTRIC	61%	Check
NIU Technologies	55%	Check
NIU Smart Electric Scooter	54%	Check
Electric Scooter	50%	Check
Official	46%	Check
Smart	46%	Check
Learn	46%	Check
site	46%	Check
Live	46%	Check
Impossibly	43%	Check
Official Store	42%	Check
Sign	40%	Check
KQI	38%	Check
Store	38%	Check
Find	38%	Check
Wild Side	38%	Check
XPLORE	38%	Check
Smooth	38%	Check
THRILL	38%	Check
LIGHT	38%	Check
PREMIUM	38%	Check
CONNECTIVITY	38%	Check
SUITS	38%	Check
E-BIKE	38%	Check

Show more keywords and terms

Niu.com - SEO Checker

Task list of SEO Improvements 10 Tasks

Meta specifications 85% achieved

(Critically important)

(Critically important)

(Critically important)

(Important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Nice to have)

(Nice to have)

Meta tags

Test up to 1.000 webpages of niu.com with our free plan!

Page quality 38% achieved

(Critically important)

(Critically important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Nice to have)

(Nice to have)

(Somewhat important)

Media list

Page structure 75% achieved

(Critically important)

(Important)

Heading structure

Link structure 16% achieved

(Important)

(Nice to have)

Found links on this page

Server configuration 40% achieved

(Critically important)

(Important)

(Somewhat important)

HTTP Response Header

External factors 100% achieved

(Critically important)

Links from Wikipedia

Robots.txt

Similar sites

Search preview

Most important keywords

Test up to 1.000 webpages of niu.com with our free plan!

Cookie Policy