Nivea.com.ec - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
61% 
Page structure
79% 
Link structure
92% 
Server
79% 
External factors
66% 
SEO Score
Response time
0.85 s
File size
206.50 kB
Words
418
Media files
12
Number of links
31 internal / 4 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Página Principal - NIVEA
The length of the page title is perfect. (226 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Bienvenido al Sitio Web de NIVEA. Ofrecemos los mejores consejos para ti con los productos de cuidado para la piel de NIVEA
The length of the meta description is perfect. (786 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.nivea.com.ec/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: es
Language defined in HTML: es-ec
Server location: United States of America
The following language is defined by HTML: es-ec
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0,maximum-scale=5
titlePágina Principal - NIVEA
descriptionBienvenido al Sitio Web de NIVEA. Ofrecemos los mejores consejos para ti con los productos de cuidado para la piel de NIVEA
apple-mobile-web-app-capableyes
apple-mobile-web-app-status-bar-styleblack-translucent
apple-mobile-web-app-titleNiveaX PWA
langes-ec
twitter:titlePágina Principal - NIVEA
twitter:descriptionBienvenido al Sitio Web de NIVEA. Ofrecemos los mejores consejos para ti con los productos de cuidado para la piel de NIVEA
twitter:cardsummary
twitter:imagehttps://images-eu.nivea.com/-/media/nivea/general/icons/images/nivea-600.png?rx=0&ry=133&rw=600&rh=332
og:titlePágina Principal - NIVEA
og:descriptionBienvenido al Sitio Web de NIVEA. Ofrecemos los mejores consejos para ti con los productos de cuidado para la piel de NIVEA
og:imagehttps://images-eu.nivea.com/-/media/nivea/general/icons/images/nivea-600.png?rx=0&ry=133&rw=600&rh=332
charsetUTF-8

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Page quality

Content
(Critically important)
There are only 418 words on this page. Good pages should have about 800 words of useful content.
The average number of words per sentence of 31.14 words is high.
25.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
7 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0,maximum-scale=5" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 8 tags for this page.
Image SEO
(Somewhat important)
6 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
Página Principal - NIVEA
The H1 heading is perfect.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Página Principal - NIVEA
H2 ¡VIAJA A VER AL REAL MADRID! ¡Y GANA CAMISETAS!
H2 NIVEA CELLULAR LUMINOUS ANTI-MANCHAS
H2 ES UNA RECETA, NO UNA FÓRMULA
H2 NUEVO CLINICAL TONO NATURAL
H2 MicellAIR Agua de rosas
H2 MicellAIR Expert
H2 Hola, ¿En que te puedo ayudar?
H2 Novedades y destacados
H2 Cuidando tu piel desde 1911
H4 Contacto
H4 ¿Qué tipo de piel tengo?
H4 Los mejores trucos para tener una piel perfecta
H4 Cuida de tu piel seca para que vuelva a estar suave.
H4 NUESTRAS CREMAS
H4 La crema solar que tu piel necesita
H5 Mantente Informado:
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 4 external links on this page.
LinkAttributesAnchor text
/?layer=/xajax/UserSettingsCom...Subdomain aquí
https://www.nivea.com.ec/A-TITLE logo
/productosProductos
A-TITLE Productos
https://www.nivea.com.ec/consejosConsejos
A-TITLE Consejos
/noticias-destacadas-niveaDestacados
A-TITLE Destacados
/sobre-nosotrosMundo NIVEA
A-TITLE Mundo NIVEA
https://www.nivea.com.ec/Anchor A-TITLE Buscar
https://www.nivea.com.ec/Text duplicate A-TITLE logo
https://www.nivea.com.ec/Anchor Text duplicate A-TITLE Buscar
/sobre-nosotros/tycs-viaje-rea...¡VIAJA A VER AL REAL MADRID! ¡Y GANA CAMISETAS! ¿Cómo participar?
A-TITLE ¿Cómo participar?
/noticias-destacadas-nivea/niv...NIVEA CELLULAR LUMINOUS ANTI-MANCHAS Descúbrelo
IMG-ALT crema antimanchas
/noticias-destacadas-nivea/ton...ES UNA RECETA, NO UNA FÓRMULA CONOCE MÁS
A-TITLE CONOCE MÁS
/noticias-destacadas-nivea/niv...NUEVO CLINICAL TONO NATURAL Descúbrelo
A-TITLE Discover More
/noticias-destacadas-nivea/niv...MicellAIR Agua de rosas Descúbrelo
/noticias-destacadas-nivea/niv...MicellAIR Expert Limpia y remueve maquillaje a prueba de agua Descúbrelo
A-TITLE Descúbrelo
/productosText duplicate Productos
A-TITLE Productos
https://www.nivea.com.ec/consejosEditorial
A-TITLE Consejo
https://www.nivea.com.ec/Anchor Contacto
IMG-ALT NIVEA CREME SIEMPRE CONTIGO
A-TITLE Contacto
/consejos/consejos-para-la-pie...¿Qué tipo de piel tengo?
IMG-ALT Solución hidroalcohólica de NIVEA
A-TITLE ¿Qué tipo de piel tengo? – NIVEA
/consejos/consejos-para-la-pie...Los mejores trucos para tener una piel perfecta
IMG-ALT descubre-tu-índice-de-masa-corporal
A-TITLE how-to-get-clean-skin-97
/consejos/consejos-para-la-pie...Cuida de tu piel seca para que vuelva a estar suave.
A-TITLE dry-skin-needs-help-165
/productos/cuidado-corporal/cu...NUESTRAS CREMAS
IMG-ALT creme
A-TITLE Crema corporal
/consejos/proteccion-solar/cre...La crema solar que tu piel necesita
IMG-ALT La crema solar
A-TITLE crema-solar-102
/sobre-nosotros/condiciones-de...condiciones-de-uso
A-TITLE condiciones-de-uso
/sobre-nosotros/politica-de-pr...Política de privacidad
A-TITLE Política de privacidad
/sobre-nosotros/aviso-legalaviso-legal
A-TITLE aviso-legal
/sobre-nosotros/mapa-del-sitioMapa del sitio
A-TITLE Mapa del sitio
/sobre-nosotros/historia-de-niveaDescubre la Historia de tu marca de confianza
A-TITLE Descubre la Historia de tu marca de confianza
/sobre-nosotros/carreraTrabajar en Beiersdorf
A-TITLE Trabajar en Beiersdorf
/sobre-nosotros/sostenibilidadCómo cuida NIVEA el planeta
A-TITLE Cómo cuida NIVEA el planeta
https://www.nivea.com.ec/Anchor Text duplicate Contacto
A-TITLE Contacto
https://www.facebook.com/nivea...External Subdomain A-TITLE Facebook
https://www.instagram.com/nive...External Subdomain A-TITLE Instagram
https://www.youtube.com/channe...External Subdomain A-TITLE Youtube
https://www.beiersdorf.com/New window External Subdomain A-TITLE Beiersdorf AG

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.nivea.com.ec/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.85 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (207 kB).

HTTP Response Header

NameValue
dateFri, 20 Sep 2024 14:32:45 GMT
content-typetext/html; charset=utf-8
cache-controlprivate
content-encodinggzip
varyAccept-Encoding
set-cookie44 Characters
accept-chSec-CH-UA-Full-Version-List,Sec-CH-UA-Platform-Version,Sec-CH-UA-Arch,Sec-CH-UA-Model,Sec-CH-UA-Bitness
x-azure-ref20240920T143245Z-15f966665cfzv5rvgny4201q2s00000002mg00000001829a
x-cacheCONFIG_NOCACHE
content-security-policydefault-src https: 'unsafe-inline' 'unsafe-eval' wss://umd.userlike.com wss://ws.botmaker.com; worker-src blob:; img-src 'self' blob: data: https:; font-src 'self' data: https:
statuscode200
http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 22 referring domains.
This page only has 281 backlinks.
This page only has few backlinks from 20 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

www.nivea.com.ec
Página Principal - NIVEA
Bienvenido al Sitio Web de NIVEA. Ofrecemos los mejores consejos para ti con los productos de cuidado para la piel de NIVEA

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
NIVEA93%Check
de NIVEA75%Check
Principal62%Check
Página62%Check
Página Principal62%Check
de piel56%Check
piel54%Check
Cuida54%Check
de cuidado53%Check
mejores50%Check

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