Norfolk.gov - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
61% 
Page structure
25% 
Link structure
25% 
Server
87% 
External factors
100% 
SEO Score
Response time
2.26 s
File size
154.40 kB
Words
530
Media files
21
Number of links
107 internal / 12 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
City of Norfolk, Virginia - Official Website | Official Website
There are word repetitions in the page title.
The length of the page title is perfect. (521 pixels out of 580 max pixel length)
Meta description
(Critically important)
The official City of Norfolk website.
The length of the meta description is perfect. (216 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
msapplication-confignone
google-site-verificationw2YD-H-StYDzBrUNTNTCHUQsK0e9hgV3v1JKSvTx8PE
category0Home
theme-colorrgb(0, 54, 108)
descriptionThe official City of Norfolk website.
keywordsHome
langen
Content-typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
This page contains 530 words. That's ok.
21.1% of the text are stop words.
5 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 11.88 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: a tribute to martin luther king, jr.
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...mon/Images/AlertCenter/alertBarBlink.svgEmergency Alert
/ImageRepository/Document?documentID=83248Norfolk VA Homepage
/ImageRepository/Document?documentID=83256Facebook
/ImageRepository/Document?documentID=83257Instagram
/ImageRepository/Document?documentID=83258Linkedin
/ImageRepository/Document?documentID=83259Nextdoor
/ImageRepository/Document?documentID=83260X-black
/ImageRepository/Document?documentID=83261YouTube
/ImageRepository/Document?documentID=83255Search
/ImageRepository/Document?documentID=85033No alt attribute provided
/ImageRepository/Document?documentID=85032No alt attribute provided
/ImageRepository/Document?documentID=92758street team new spotlight image link
data:[...] Base64Boards and Commissions Spotlight Image Link
data:[...] Base64trash recycling spotlight image link
data:[...] Base64Vacant Lot Property Auction Spotlight Image Link
data:[...] Base642025 MLK Day Events city spotlight Image Link
/ImageRepository/Document?documentId=83274Norfolk VA Homepage
/ImageRepository/Document?documentID=83277Digital Cities
data:[...] Base64What Works Cities Logo
data:[...] Base64Places to work
data:[...] Base64Virginia Values Veterans

Page structure

H1 heading
(Critically important)
• NEWS FLASH •
Too many H1 headings
The H1 heading is too short (14 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 29 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 • NEWS FLASH •
H1 • CALENDAR •
H3 January 2025
H3 January 2025 Duplicate text
H3 Contact Us
H3 Quick Links
H3 Site Links
H4 Community Engagement Street Team is Back!
H4 Leave an Impact on the City You Love!
H4 Find Your Trash & Recycling Collection Day
H4 Dream, Bid and Build a Brighter Future!
H4 Celebrating the Legacy
H4 The Work Session and Formal Session agendas for January 14 City Council are now available.
H4 City Council actions on the December 10, 2024 formal agenda.
H4 Norfolk Department of Public Health Offers COVID, Flu Vaccination Clinics
H4 Inaugural ReUse Festival Celebrates Sustainability and Creativity
H4 NACC & IKEA Partner Up for Pets!
H4 Sun, Jan 12
H4 Thu, Jan 16
H4 Sat, Jan 18
H4 Sun, Jan 19
H4 Sun, Jan 19 Duplicate text
H4 Mon, Jan 20
H4 Sun, Jan 19 Duplicate text
H4 Mon, Jan 20 Duplicate text
H4 Places to work
H4 Places to work Duplicate text
H4 Places to work Duplicate text
H4 Places to work Duplicate text
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 12 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.norfolk.gov/Anchor Skip to Main Content
/AlertCenter.aspxEMERGENCY ALERT
IMG-ALT Emergency Alert
/AlertCenter.aspx?AID=Storm-an...Storm and City Updates - 1/10/25 Read On...
https://www.norfolk.gov/Home
https://www.norfolk.gov/list.aspxSign up for City Updates
/FormCenter/ComTech-41/Contact...Contact Us
https://www.norfolk.gov/IMG-ALT Norfolk VA Homepage
/27/GovernmentGovernment
/35/BusinessBusiness
/31/ResidentsResidents
https://www.norfolk.gov/9/PlayPlay
/4470/A-to-ZA to Z
https://www.facebook.com/Norfo...External Subdomain IMG-ALT Facebook
https://www.norfolk.gov/instagramIMG-ALT Instagram
https://www.norfolk.gov/linkedinIMG-ALT Linkedin
https://nextdoor.com/agency-de...External IMG-ALT Nextdoor
https://twitter.com/NorfolkVAExternal IMG-ALT X-black
https://www.norfolk.gov/youtubeIMG-ALT YouTube
/Search/ResultsIMG-ALT Search
https://norfolk-va.cablecast.t...External Subdomain No Text
/agendacenterSubdomain No Text
/5516/CareersCareersView opportunities with Team Norfolk.
/866/Online-PaymentsPaymentsView details about payments.
/2734/Trash-RecyclingTrashCheck out the details about trash & recycling.
/200/City-CouncilCity CouncilBrowse information about the City Council.
https://www.mynorfolk.org/External Subdomain Anchor My Norfolk
/4543/Permits-FeesPermits
/260/Norfolk-Animal-Care-CenterPets
/442/ParkingParking
/4554/Public-SafetyPublic Safety
/5609/Data-RecordsData and Records
https://www.norfolk.gov/Anchor Spotlights
https://www.norfolk.gov/Anchor Press Releases
https://www.norfolk.gov/Anchor Text duplicate Spotlights
/CivicAlerts.aspx?AID=8846IMG-ALT street team new spotlight image link
/CivicAlerts.aspx?AID=8846Community Engagement Street Team is Back!
/CivicAlerts.aspx?AID=8846Click for locations and more information!
https://norfolkva.granicus.com...External Subdomain IMG-ALT Boards and Commissions Spotlight Image Link
https://norfolkva.granicus.com...External Subdomain Leave an Impact on the City You Love!
/CivicAlerts.aspx?AID=8827IMG-ALT trash recycling spotlight image link
/CivicAlerts.aspx?AID=8827Find Your Trash & Recycling Collection Day
/CivicAlerts.aspx?AID=8827Find it Here
/CivicAlerts.aspx?AID=8815IMG-ALT Vacant Lot Property Auction Spotlight Image Link
/CivicAlerts.aspx?AID=8815Dream, Bid and Build a Brighter Future!
/CivicAlerts.aspx?AID=8815Find Out More
/CivicAlerts.aspx?AID=8626IMG-ALT 2025 MLK Day Events city spotlight Image Link
/CivicAlerts.aspx?AID=8626Celebrating the Legacy
/CivicAlerts.aspx?CID=59View All News
https://www.norfolk.gov/Anchor Text duplicate Press Releases
/agendacenterNew window Subdomain The Work Session and Formal Session agendas for January 14 City Council are now available.
/agendacenterNew window Subdomain Read More...
/CivicAlerts.aspx?AID=8775City Council actions on the December 10, 2024 formal agenda.
/DocumentCenter/View/92403/121024New window Trivial anchor text
here
/CivicAlerts.aspx?AID=8701Norfolk Department of Public Health Offers COVID, Flu Vaccination Clinics
/CivicAlerts.aspx?AID=8701Read more...
/CivicAlerts.aspx?AID=8558Inaugural ReUse Festival Celebrates Sustainability and Creativity
/CivicAlerts.aspx?AID=8558Text duplicate Read more...
/CivicAlerts.aspx?AID=8149NACC & IKEA Partner Up for Pets!
/CivicAlerts.aspx?AID=8149Text duplicate Read more...
/CivicAlerts.aspx?CID=1Text duplicate View All News
https://www.norfolk.gov/Anchor Events
https://www.norfolk.gov/Anchor Meetings
https://www.norfolk.gov/Anchor Text duplicate Events
/calendar.aspx?view=list&year=...12
/calendar.aspx?view=list&year=...16
/calendar.aspx?view=list&year=...18
/calendar.aspx?view=list&year=...19
/calendar.aspx?view=list&year=...20
/calendar.aspx?view=list&year=...21
/calendar.aspx?view=list&year=...22
/calendar.aspx?view=list&year=...23
/calendar.aspx?view=list&year=...25
/calendar.aspx?view=list&year=...26
/calendar.aspx?view=list&year=...29
/calendar.aspx?view=list&year=...30
/Calendar.aspx?EID=14435Cannonball Trail Historical Walk
/Calendar.aspx?EID=14442Community Engagement Street Team (CEST) at Sykes Midrise
/Calendar.aspx?EID=13451Attucks Jazz Club: Stephanie Nakasian, vocalist
/Calendar.aspx?EID=14434Birding with a Ranger
/Calendar.aspx?EID=14231A Tribute to Martin Luther King, Jr.
/Calendar.aspx?EID=14232Martin Luther King, Jr. Annual Ceremony & March
/calendar.aspx?CID=141,142,140...View Full Calendar
https://www.norfolk.gov/Anchor Text duplicate Meetings
/calendar.aspx?view=list&year=...Text duplicate 19
/calendar.aspx?view=list&year=...Text duplicate 20
/Calendar.aspx?EID=14231Text duplicate A Tribute to Martin Luther King, Jr.
/Calendar.aspx?EID=14232Text duplicate Martin Luther King, Jr. Annual Ceremony & March
/calendar.aspx?CID=73,25Text duplicate View Full Calendar
/5516/CareersSubdomain Careers
/6071/Budget-DocumentsSubdomain Budget Documents
/FacilitiesSubdomain Facilities
/325/Financial-ReportsSubdomain Financial Reports
/1596/Geographic-Information-S...Subdomain Maps
/805/Personal-Property-TaxSubdomain Personal Property Tax
/4545/Property-SearchSubdomain Property Search
/5609/Data-RecordsSubdomain Text duplicate Data and Records
https://www.norfolkva.gov/city...External Subdomain Report Fraud
https://www.norfolk.gov/Text duplicate IMG-ALT Norfolk VA Homepage
https://www.norfolk.gov/Get Directions
/QuickLinks.aspx?CID=657Quick Links
https://www.norfolk.gov/Text duplicate Home
/FormCenter/ComTech-41/Contact...Text duplicate Contact Us
https://www.norfolk.gov/933Privacy Policy
https://www.norfolk.gov/SiteMapSite Map
https://www.teamnorfolk.org/New window External Subdomain Employee Portal
/QuickLinks.aspx?CID=657Site Links
https://www.norfolk.gov/Text duplicate Home
/FormCenter/ComTech-41/Contact...Text duplicate Contact Us
https://www.norfolk.gov/933Text duplicate Privacy Policy
https://www.norfolk.gov/SiteMapText duplicate Site Map
/CivicAlerts.aspx?AID=7473IMG-ALT Digital Cities
/CivicAlerts.aspx?AID=7473Places to work
https://whatworkscities.bloomb...External Subdomain IMG-ALT What Works Cities Logo
https://whatworkscities.bloomb...External Subdomain Text duplicate Places to work
/CivicAlerts.aspx?AID=7471Text duplicate IMG-ALT Places to work
/CivicAlerts.aspx?AID=7471Text duplicate Places to work
/CivicAlerts.aspx?AID=7470IMG-ALT Virginia Values Veterans
/CivicAlerts.aspx?AID=7470Text duplicate Places to work
https://connect.civicplus.com/...External Subdomain CivicPlus®

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.norfolk.gov/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (2.26 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (154 kB).

HTTP Response Header

NameValue
cache-controlprivate, s-maxage=600,no-transform
content-typetext/html; charset=utf-8
content-encodinggzip
etag" "
varyAccept-Encoding
serverMicrosoft-IIS/10.0
p3pCP="IDC DSP COR ADM DEVi TAIi PSA PSD IVAi IVDi CONi HIS OUR IND CNT"
set-cookie25 Characters
x-content-type-optionsnosniff
content-security-policyframe-ancestors 'self' https://*.granicus.com https://platform.civicplus.com https://account.civicplus.com https://analytics.civicplus.com; img-src * data: blob:; worker-src * data: blob: 'unsafe-eval' 'unsafe-inline'; script-src * about: 'unsafe-inline' 'unsafe-eval'; style-src * 'unsafe-inline'; media-src * blob:; font-src * data:; default-src *
dateSat, 11 Jan 2025 00:12:24 GMT
content-length42588
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 3,499 referring domains.
This page has 832,189 backlinks.
This page has backlinks from 2,274 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

user-agent: Baiduspider
Disallow: /
User-agent: Yandex
Disallow: /
User-agent: *
Disallow: /activedit
Disallow: /admin
Disallow: /common/admin/
Disallow: /OJA
Disallow: /support
Disallow: /currenteventsview.asp
Disallow: /search.asp
Disallow: /currenteventsview.aspx
Disallow: /search.aspx
Disallow: /currentevents.aspx
Disallow: /Support
Disallow: /CurrentEventsView.asp
Disallow: /Search.asp
Disallow: /CurrentEventsView.aspx
Disallow: /Search.aspx
Disallow: /Search
Disallow: /CurrentEvents.aspx
Disallow: /Currentevents.aspx
Disallow: /map.aspx
Disallow: /map.asp
Disallow: /Map.aspx
Disallow: /Map.asp
Sitemap: /sitemap.xml
Disallow: /RSS.aspx
User-agent: Siteimprove
Crawl-delay: 20
User-agent: Siteimprovebot
Crawl-delay: 20
User-agent: Siteimprovebot-crawler
Crawl-delay: 20

Similar sites

Search preview

www.norfolk.gov
City of Norfolk, Virginia - Official Website | Official Website
The official City of Norfolk website.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Norfolk75%Check
City68%Check
Site62%Check
Norfolk Department57%Check
City Council55%Check
City Updates52%Check
current City Council51%Check
NEWS50%Check
FLASH50%Check
Virginia48%Check
Show more keywords and terms

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