Norfolk.gov - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
59% 
Page structure
25% 
Link structure
25% 
Server
87% 
External factors
100% 
SEO Score
Response time
2.23 s
File size
155.50 kB
Words
595
Media files
22
Number of links
115 internal / 13 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
City of Norfolk, Virginia - Official Website | Official Website
There are word repetitions in the page title.
The length of the page title is perfect. (521 pixels out of 580 max pixel length)
Meta description
(Critically important)
The official City of Norfolk website.
The length of the meta description is perfect. (216 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
msapplication-confignone
google-site-verificationw2YD-H-StYDzBrUNTNTCHUQsK0e9hgV3v1JKSvTx8PE
category0Home
theme-colorrgb(0, 54, 108)
descriptionThe official City of Norfolk website.
keywordsHome
langen
Content-typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
The average number of words per sentence of 6.14 words is low.
This page contains 595 words. That's ok.
20.5% of the text are stop words.
9 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/ImageRepository/Document?documentID=83248Norfolk VA Homepage
/ImageRepository/Document?documentID=83256Facebook
/ImageRepository/Document?documentID=83257Instagram
/ImageRepository/Document?documentID=83258Linkedin
/ImageRepository/Document?documentID=83259Nextdoor
/ImageRepository/Document?documentID=83260X-black
/ImageRepository/Document?documentID=83261YouTube
/ImageRepository/Document?documentID=83255Search
/ImageRepository/Document?documentID=85030No alt attribute provided
/ImageRepository/Document?documentID=90918polyphonic story slam spotlight image
data:[...] Base64Slover Foundation event_spotlight
data:[...] Base64Go Play Day Oct 2024 Web Spotlight Image Link
data:[...] Base64Lafayette screening spotlight image link
data:[...] Base64ENFWC Community Meeting spotlight image link
data:[...] Base64swce spotlight
data:[...] Base64arts at the attucks spotlight image
data:[...] Base64NFK 2050 Public Workshop City Spotlight Image Link
/ImageRepository/Document?documentId=83274Norfolk VA Homepage
/ImageRepository/Document?documentID=83277Digital Cities
data:[...] Base64What Works Cities Logo
data:[...] Base64Places to work
data:[...] Base64Virginia Values Veterans

Page structure

H1 heading
(Critically important)
• NEWS FLASH •
Too many H1 headings
The H1 heading is too short (14 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 32 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 • NEWS FLASH •
H1 • CALENDAR •
H3 October 2024
H3 October 2024 Duplicate text
H3 Contact Us
H3 Quick Links
H3 Site Links
H4 Norfolk Arts: Polyphonic Story Slam
H4 2024 Crystal Ball Political Forecast
H4 Get Out and Play!
H4 MacArthur Memorial Symposium
H4 MacArthur Memorial Film Screening
H4 Community Meeting for New Norfolk Fitness Wellness Center
H4 Special Waste Collection Event
H4 Arts at the Attucks
H4 NFK2050 Public Workshop
H4 Inaugural ReUse Festival Celebrates Sustainability and Creativity
H4 Department of Public Health Encourages Community to Explore Virginia Medicaid & FAMIS Programs
H4 Scare Away Clutter at Norfolk’s Special Waste Collection Event
H4 Dr. Larry Sabato to Speak at The Slover on October 17
H4 Norfolk Arts Presents: Polyphonic Story Slam
H4 City Council actions on the October 8, 2024 formal agenda.
H4 Thu, Oct 17
H4 Thu, Oct 17 Duplicate text
H4 Thu, Oct 17 Duplicate text
H4 Fri, Oct 18
H4 Sat, Oct 19
H4 Sat, Oct 19 Duplicate text
H4 Places to work
H4 Places to work Duplicate text
H4 Places to work Duplicate text
H4 Places to work Duplicate text
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 13 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.norfolk.gov/Anchor Skip to Main Content
https://www.norfolk.gov/Home
https://www.norfolk.gov/list.aspxSign up for City Updates
/FormCenter/ComTech-41/Contact...Contact Us
https://www.norfolk.gov/IMG-ALT Norfolk VA Homepage
/27/GovernmentGovernment
/35/BusinessBusiness
/31/ResidentsResidents
https://www.norfolk.gov/9/PlayPlay
/4470/A-to-ZA to Z
https://www.facebook.com/Norfo...External Subdomain IMG-ALT Facebook
https://www.norfolk.gov/instagramIMG-ALT Instagram
https://www.norfolk.gov/linkedinIMG-ALT Linkedin
https://nextdoor.com/agency-de...External IMG-ALT Nextdoor
https://twitter.com/NorfolkVAExternal IMG-ALT X-black
https://www.norfolk.gov/youtubeIMG-ALT YouTube
/Search/ResultsIMG-ALT Search
https://norfolk-va.cablecast.t...External Subdomain No Text
/5516/CareersCareersView opportunities with Team Norfolk.
/866/Online-PaymentsPaymentsView details about payments.
/2734/Trash-RecyclingTrashCheck out the details about trash & recycling.
/200/City-CouncilCity CouncilBrowse information about the City Council.
https://www.mynorfolk.org/External Subdomain Anchor My Norfolk
/4543/Permits-FeesPermits
/260/Norfolk-Animal-Care-CenterPets
/442/ParkingParking
/4554/Public-SafetyPublic Safety
/5609/Data-RecordsData and Records
https://www.norfolk.gov/Anchor Spotlights
https://www.norfolk.gov/Anchor Press Releases
https://www.norfolk.gov/Anchor Text duplicate Spotlights
/CivicAlerts.aspx?AID=8536IMG-ALT polyphonic story slam spotlight image
/CivicAlerts.aspx?AID=8536Norfolk Arts: Polyphonic Story Slam
/CivicAlerts.aspx?AID=8536Additional Info...
https://www.eventbrite.com/e/u...New window External Subdomain IMG-ALT Slover Foundation event_spotlight
https://www.eventbrite.com/e/u...New window External Subdomain 2024 Crystal Ball Political Forecast
https://www.eventbrite.com/e/u...New window External Subdomain Text duplicate Additional Info...
/CivicAlerts.aspx?AID=8508IMG-ALT Go Play Day Oct 2024 Web Spotlight Image Link
/CivicAlerts.aspx?AID=8508Get Out and Play!
/CivicAlerts.aspx?AID=8508Read more...
/CivicAlerts.aspx?AID=8505MacArthur Memorial Symposium
/CivicAlerts.aspx?AID=8505Text duplicate Additional Info...
/CivicAlerts.aspx?AID=8504IMG-ALT Lafayette screening spotlight image link
/CivicAlerts.aspx?AID=8504MacArthur Memorial Film Screening
/CivicAlerts.aspx?AID=8504Text duplicate Additional Info...
/CivicAlerts.aspx?AID=8494IMG-ALT ENFWC Community Meeting spotlight image link
/CivicAlerts.aspx?AID=8494Community Meeting for New Norfolk Fitness Wellness Center
/CivicAlerts.aspx?AID=8494Text duplicate Read more...
/CivicAlerts.aspx?AID=8487IMG-ALT swce spotlight
/CivicAlerts.aspx?AID=8487Special Waste Collection Event
/CivicAlerts.aspx?AID=8487Text duplicate Additional Info...
/CivicAlerts.aspx?AID=8486IMG-ALT arts at the attucks spotlight image
/CivicAlerts.aspx?AID=8486Arts at the Attucks
/CivicAlerts.aspx?AID=8486Text duplicate Additional Info...
/CivicAlerts.aspx?AID=8476IMG-ALT NFK 2050 Public Workshop City Spotlight Image Link
/CivicAlerts.aspx?AID=8476NFK2050 Public Workshop
/CivicAlerts.aspx?AID=8476Text duplicate Additional Info...
/CivicAlerts.aspx?CID=59View All News
https://www.norfolk.gov/Anchor Text duplicate Press Releases
/CivicAlerts.aspx?AID=8558Inaugural ReUse Festival Celebrates Sustainability and Creativity
/CivicAlerts.aspx?AID=8558Text duplicate Read more...
/CivicAlerts.aspx?AID=8557Department of Public Health Encourages Community to Explore Virginia Medicaid & FAMIS Programs
/CivicAlerts.aspx?AID=8557Text duplicate Read more...
/CivicAlerts.aspx?AID=8543Scare Away Clutter at Norfolk’s Special Waste Collection Event
/CivicAlerts.aspx?AID=8543Text duplicate Read more...
/CivicAlerts.aspx?AID=8540Dr. Larry Sabato to Speak at The Slover on October 17
/CivicAlerts.aspx?AID=8540Text duplicate Read more...
/CivicAlerts.aspx?AID=8537Norfolk Arts Presents: Polyphonic Story Slam
/CivicAlerts.aspx?AID=8537Text duplicate Read more...
/CivicAlerts.aspx?AID=8527City Council actions on the October 8, 2024 formal agenda.
/DocumentCenter/View/90899/100824New window Trivial anchor text
here
/CivicAlerts.aspx?CID=1Text duplicate View All News
https://www.norfolk.gov/Anchor Events
https://www.norfolk.gov/Anchor Meetings
https://www.norfolk.gov/Anchor Text duplicate Events
/calendar.aspx?view=list&year=...17
/calendar.aspx?view=list&year=...18
/calendar.aspx?view=list&year=...19
/calendar.aspx?view=list&year=...20
/calendar.aspx?view=list&year=...21
/calendar.aspx?view=list&year=...23
/calendar.aspx?view=list&year=...24
/calendar.aspx?view=list&year=...25
/calendar.aspx?view=list&year=...26
/calendar.aspx?view=list&year=...28
/calendar.aspx?view=list&year=...29
/calendar.aspx?view=list&year=...30
/calendar.aspx?view=list&year=...31
/Calendar.aspx?EID=14170Community Engagement Street Team (CEST) at Oakleaf Forest
/Calendar.aspx?EID=14184Pumpkin Carving Contest at Huntersville
/Calendar.aspx?EID=14175Text duplicate Norfolk Arts: Polyphonic Story Slam
/Calendar.aspx?EID=14195Freeky Fridays: Bats
/Calendar.aspx?EID=14164Naval Station Norfolk: Fleet Fest 2024
/Calendar.aspx?EID=14183Go Play Day 2024
/calendar.aspx?CID=141,142,140...View Full Calendar
https://www.norfolk.gov/Anchor Text duplicate Meetings
/calendar.aspx?CID=73,25Text duplicate View Full Calendar
/5516/CareersSubdomain Careers
/6071/Budget-DocumentsSubdomain Budget Documents
/FacilitiesSubdomain Facilities
/325/Financial-ReportsSubdomain Financial Reports
/1596/Geographic-Information-S...Subdomain Maps
/805/Personal-Property-TaxSubdomain Personal Property Tax
/4545/Property-SearchSubdomain Property Search
/5609/Data-RecordsSubdomain Text duplicate Data and Records
https://www.norfolkva.gov/city...External Subdomain Report Fraud
https://www.norfolk.gov/Text duplicate IMG-ALT Norfolk VA Homepage
https://www.norfolk.gov/Get Directions
/QuickLinks.aspx?CID=657Quick Links
https://www.norfolk.gov/Text duplicate Home
/FormCenter/ComTech-41/Contact...Text duplicate Contact Us
https://www.norfolk.gov/933Privacy Policy
https://www.norfolk.gov/SiteMapSite Map
https://www.teamnorfolk.org/New window External Subdomain Employee Portal
/QuickLinks.aspx?CID=657Site Links
https://www.norfolk.gov/Text duplicate Home
/FormCenter/ComTech-41/Contact...Text duplicate Contact Us
https://www.norfolk.gov/933Text duplicate Privacy Policy
https://www.norfolk.gov/SiteMapText duplicate Site Map
/CivicAlerts.aspx?AID=7473IMG-ALT Digital Cities
/CivicAlerts.aspx?AID=7473Places to work
https://whatworkscities.bloomb...External Subdomain IMG-ALT What Works Cities Logo
https://whatworkscities.bloomb...External Subdomain Text duplicate Places to work
/CivicAlerts.aspx?AID=7471Text duplicate IMG-ALT Places to work
/CivicAlerts.aspx?AID=7471Text duplicate Places to work
/CivicAlerts.aspx?AID=7470IMG-ALT Virginia Values Veterans
/CivicAlerts.aspx?AID=7470Text duplicate Places to work
https://connect.civicplus.com/...External Subdomain CivicPlus®

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.norfolk.gov/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (2.23 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (156 kB).

HTTP Response Header

NameValue
cache-controlprivate, s-maxage=600,no-transform
content-typetext/html; charset=utf-8
content-encodinggzip
etag" "
varyAccept-Encoding
serverMicrosoft-IIS/10.0
p3pCP="IDC DSP COR ADM DEVi TAIi PSA PSD IVAi IVDi CONi HIS OUR IND CNT"
set-cookie25 Characters
x-content-type-optionsnosniff
content-security-policyframe-ancestors 'self' https://*.granicus.com https://platform.civicplus.com https://account.civicplus.com https://analytics.civicplus.com; img-src * data: blob:; worker-src * data: blob: 'unsafe-eval' 'unsafe-inline'; script-src * about: 'unsafe-inline' 'unsafe-eval'; style-src * 'unsafe-inline'; media-src * blob:; font-src * data:; default-src *
dateThu, 17 Oct 2024 03:29:08 GMT
content-length42607
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 3,499 referring domains.
This page has 832,189 backlinks.
This page has backlinks from 2,274 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

user-agent: Baiduspider
Disallow: /
User-agent: Yandex
Disallow: /
User-agent: *
Disallow: /activedit
Disallow: /admin
Disallow: /common/admin/
Disallow: /OJA
Disallow: /support
Disallow: /currenteventsview.asp
Disallow: /search.asp
Disallow: /currenteventsview.aspx
Disallow: /search.aspx
Disallow: /currentevents.aspx
Disallow: /Support
Disallow: /CurrentEventsView.asp
Disallow: /Search.asp
Disallow: /CurrentEventsView.aspx
Disallow: /Search.aspx
Disallow: /Search
Disallow: /CurrentEvents.aspx
Disallow: /Currentevents.aspx
Disallow: /map.aspx
Disallow: /map.asp
Disallow: /Map.aspx
Disallow: /Map.asp
Sitemap: /sitemap.xml
Disallow: /RSS.aspx
User-agent: Siteimprove
Crawl-delay: 20
User-agent: Siteimprovebot
Crawl-delay: 20
User-agent: Siteimprovebot-crawler
Crawl-delay: 20

Similar sites

Search preview

www.norfolk.gov
City of Norfolk, Virginia - Official Website | Official Website
The official City of Norfolk website.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Norfolk84%Check
Norfolk Arts66%Check
City63%Check
Site62%Check
New54%Check
Virginia52%Check
City Council51%Check
NEWS50%Check
FLASH50%Check
Community49%Check
Show more keywords and terms

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