Octopus.energy - SEO Checker

Overview of the SEO Check
Meta information
99% 
Page quality
78% 
Page structure
70% 
Link structure
91% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.31 s
File size
49.10 kB
Words
630
Media files
48
Number of links
33 internal / 23 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Octopus Energy: The UK's most awarded energy supplier
The length of the page title is perfect. (515 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Octopus customers pay less: Cheaper than price-cap prices, rewards for using less when the grid is stressed, and smart tariff savings for your home, car or battery
The meta description is too long: 1002 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://octopus.energy/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
created22nd Oct 2024 02:24
descriptionOctopus customers pay less: Cheaper than price-cap prices, rewards for using less when the grid is stressed, and smart tariff savings for your home, car or battery
keywordsEmpty
viewportwidth=device-width, initial-scale=1
google-site-verificationFc-ZFbJ7Fkthveh7MblfzUtzpFzpd0gL5ic123rrx44
msvalidate.013A9C84795CD97188E9FEBD3DC61F2F9A
apple-mobile-web-app-titleOctopus Energy
application-nameOctopus Energy
theme-color#100030
langen-gb
twitter:site@OctopusEnergy
twitter:creator@OctopusEnergy
twitter:cardsummary_large_image
twitter:titleOctopus Energy - A new breed of energy supplier.
twitter:descriptionWhich? recommended for 6 years running and the UK's most awarded supplier. One of Europe's largest investors in renewable energy. Switch today!
twitter:imagehttps://octopus.energy/static/consumer/img/branding/social-share.325fe450cc3a.png
og:site_nameOctopus Energy
og:typewebsite
og:titleOctopus Energy - A new breed of energy supplier.
og:urlhttps://octopus.energy
og:imagehttps://octopus.energy/static/consumer/img/branding/social-share.325fe450cc3a.png
og:descriptionWhich? recommended for 6 years running and the UK's most awarded supplier. One of Europe's largest investors in renewable energy. Switch today!
X-UA-CompatibleIE=Edge
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 630 words. That's ok.
34.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 18.2 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: intelligent
Some tags are too long. With 71 characters this one is longer than 70 characters:
"selling your solar, topping up your battery, or warming your heat pump."
Image SEO
(Somewhat important)
10 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...mer/img/icons/icon-menu.870649faf989.svgOctopus Energy Logo
static.octopuscdn.com/logos/logo.svgOctopus energy
...er/img/icons/icon-login.0b1c8c0f5bc5.svgAn icon representing a human
...commended-supplier-2024.e7e4e274acbd.svgA logo for the Which? recommended energy provider for 2024
...commended-supplier-2023.15919a2b25ec.svgA logo for the Which? recommended energy provider for 2023
...commended-supplier-2022.a1542d5ee0a6.svgA logo for the Which? recommended energy provider for 2022
...commended-supplier-2021.0fcf48d31519.svgA logo for the Which? recommended energy provider for 2021
...commended-supplier-2020.f807a72ebeb4.svgA logo for the Which? recommended energy provider for 2020
...commended-supplier-2019.c43de2c0fc40.svgA logo for the Which? recommended energy provider for 2019
...commended-supplier-2018.33f6337e7f53.svgA logo for the Which? recommended energy provider for 2018
...ons/logos/this-ones-new.2ca8b8e30fb2.svgThis one's new
...ogos/this-ones-new-down.b1d520a86e95.svgThis one's new
...ch-supplier-of-the-year.77619944190b.svgOctopus Energy is Uswitch's supplier of the year
...s/awards/gsg-green-tick.8f40c8c8fa74.svgGood Shopping Guide Ethical Accredited
...er/img/icons/icon-award.838dad3e918b.svgNo alt attribute provided
...er/img/icons/icon-award.838dad3e918b.svgNo alt attribute provided
...er/img/icons/icon-award.838dad3e918b.svgNo alt attribute provided
...er/img/icons/icon-award.838dad3e918b.svgNo alt attribute provided
...ch-supplier-of-the-year.77619944190b.svgOctopus Energy is Uswitch's supplier of the year
...er/img/icons/icon-award.838dad3e918b.svgNo alt attribute provided
...s/awards/gsg-green-tick.8f40c8c8fa74.svgGood Shopping Guide Ethical Accredited
...er/img/icons/icon-award.838dad3e918b.svgNo alt attribute provided
...mer/img/icons/octo-flag.dce85beb302f.svgNo alt attribute provided
.../icons/logos/trustpilot.ad3682a039bc.svgTrustpilot logo
...g/icons/trustpilot-star.a0707dd6feb2.svgAn icon of a star
...g/icons/trustpilot-star.a0707dd6feb2.svgAn icon of a star
...g/icons/trustpilot-star.a0707dd6feb2.svgAn icon of a star
...g/icons/trustpilot-star.a0707dd6feb2.svgAn icon of a star
...g/icons/trustpilot-star.a0707dd6feb2.svgAn icon of a star
...mer/img/icons/octo-flag.dce85beb302f.svgNo alt attribute provided
...itching-points/engineer.31fae21546ba.svgA screwdriver and a spanner
...switching-points/supply.17233c4791bb.svgA kettle plugged into an outlet
...hing-points/information.160a0f3766cd.svgA mobile phone with an octopus outline on display
...switching-points/awards.bf8b189a46b9.svgA happy globe holding an award
.../logos/switch-guarantee.e1a56c4c96c0.svgNo alt attribute provided
...mer/img/icons/octo-flag.dce85beb302f.svgNo alt attribute provided
...r/img/icons/logos/vogue.9e2f49f75bbe.svgVogue logo
...mg/icons/logos/sky-news.62d598502e48.svgSky News logo
...r/img/icons/logos/wired.fd01d360d794.svgWIRED logo
...icons/logos/theguardian.c5323e58408c.svgThe Guardian logo
...img/icons/logos/express.7dd1bdfd6321.svgExpress logo
...s/logos/the-independent.4ca85f8d37e2.svgThe Independent logo
...s/logos/app-store-badge.bdc4034b06e2.svgDownload the Octopus Energy app on the App Store
...logos/google-play-badge.faa5bff15595.pngDownload the Octopus Energy app on the Google Play Store
...img/icons/social/tiktok.045399208034.svgFind Octopus Energy on TikTok
.../icons/social/instagram.96de91574d00.svgFind Octopus Energy on Instagram
...umer/img/icons/social/x.c7d96a82db4e.svgFind Octopus Energy on X (Twitter)
...g/icons/social/facebook.853cdde7fbc5.svgFind Octopus Energy on Facebook

Page structure

H1 heading
(Critically important)
Great value for the long term, not just the fixed term.
Too many H1 headings
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Great value for the long term, not just the fixed term.
H1 Seems like you're visiting from
H2 Reasons to love Octopus Energy
H2 Rated 5 stars for customer service from 409,097 reviews.
H2 Small changes to when you use energy can mean big savings.
H2 Switching has never been easier.
H2 The latest from the Octoverse
H2 As featured by
H3 Great value for the long term
H3 The UK's most awarded energy supplier
H3 Energy for a cheaper, greener future
H3 Charge your electric vehicle for less.
H3 Octoplus rewards
H3 Careers at Octopus
H3 What makes us so green?
H3 Home tech
H4 IntelligentOctopus Go
H4 OctopusGo
H4 AgileOctopus
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 23 external links on this page.
LinkAttributesAnchor text
https://octopus.energy/Anchor Skip to main content
https://octopus.energy/Home
https://octopus.energy/quote/Quote
https://octopus.energy/business/Business
/ev-tariffs/Tariffs for EVs
/export-tariffs/Tariffs for solar export
/octopus-smart-tariffs/All our smart tariffs
/help-and-faqs/Help & FAQs
/contact-us/Contact us
https://octopus.energy/blog/Blog
https://octopus.energy/Text duplicate Home
IMG-ALT Octopus energy
https://octopus.energy/login/Account
IMG-ALT An icon representing a human
https://www.which.co.uk/review...New window External Subdomain IMG-ALT A logo for the Which? recommended energy provider for 2024
https://uk.trustpilot.com/revi...New window External Subdomain IMG-ALT Trustpilot logo
/smart/intelligent-octopus/Find out more
https://octopus.energy/go/Text duplicate Find out more
https://octopus.energy/agile/Text duplicate Find out more
/octopus-smart-tariffs/Selling your solar, topping up your battery, or warming your heat pump. There's a world of Octopus smart tariffs — find the one that’s right for you. Explore...
/blog/what-energy-switch-guara...Energy Switch Guarantee
/blog/octoplus-unique-customer...Text duplicate Find out more
https://octopus.energy/careers/Text duplicate Find out more
https://octopus.energy/greenText duplicate Find out more
https://octopus.energy/home-tech/Text duplicate Find out more
https://www.vogue.co.uk/articl...New window External Subdomain Anchor IMG-ALT Vogue logo
https://news.sky.com/story/the...New window External Subdomain Anchor IMG-ALT Sky News logo
https://www.wired.com/story/oc...New window External Subdomain IMG-ALT WIRED logo
https://www.theguardian.com/bu...New window External Subdomain IMG-ALT The Guardian logo
https://www.express.co.uk/fina...New window External Subdomain IMG-ALT Express logo
https://www.independent.co.uk/...New window External Subdomain IMG-ALT The Independent logo
/help-and-support/Text duplicate Help & FAQs
/contact-us/Text duplicate Contact us
https://octopus.energy/about-us/About us
https://octopus.energy/unhappy/Complaints
https://octopus.energy/careers/Careers
https://octopus.energy/press/Press
https://octopus.energy/policies/Legal stuff
https://octopus.energy/tariffs/Our tariffs
https://octopus.energy/green/A greener future
/accessibilityAccessibility
/help-and-faqs/articles/securi...Security
https://apps.apple.com/gb/app/...External Subdomain IMG-ALT Download the Octopus Energy app on the App Store
https://play.google.com/store/...External Subdomain IMG-ALT Download the Octopus Energy app on the Google Play Store
https://www.tiktok.com/@octopu...New window External Subdomain IMG-ALT Find Octopus Energy on TikTok
https://www.instagram.com/octo...New window External Subdomain IMG-ALT Find Octopus Energy on Instagram
https://x.com/OctopusEnergyNew window External IMG-ALT Find Octopus Energy on X (Twitter)
https://www.facebook.com/octop...New window External Subdomain IMG-ALT Find Octopus Energy on Facebook
https://octopusenergy.de/New window External Octopus Energy DE
https://octopusenergy.es/New window External Octopus Energy ES
https://octopusenergy.fr/New window External Octopus Energy FR
https://octopusenergy.it/New window External Octopus Energy IT
https://octopusenergy.co.jp/New window External Octopus Energy JP
https://octopusenergy.nz/New window External Octopus Energy NZ
https://octopusenergy.com/New window External Octopus Energy USA
/policies/modern-slavery-state...Modern slavery statement.
https://uk.trustpilot.com/revi...External Subdomain Review us
https://browser-update.org/upd...External Anchor Update your browser

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://octopus.energy/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.31 seconds.
The file size of the HTML document is fine (49 kB).

HTTP Response Header

NameValue
dateTue, 22 Oct 2024 13:24:42 GMT
content-typetext/html; charset=utf-8
servernginx
varyAccept-Encoding
x-kraken-correlation-id1-6717a79a-5ff4c6c544146b4716b5e804
content-security-policyconnect-src 'self' https: data: blob: ws:; default-src 'self' https: data:; style-src 'self' https: 'unsafe-inline'; script-src 'self' 'unsafe-eval' 'unsafe-inline' https:; worker-src 'self' blob: https:; frame-src 'self' https:
strict-transport-securitymax-age=31536000
x-content-type-optionsnosniff
referrer-policysame-origin
cross-origin-opener-policysame-origin
x-frame-optionsSAMEORIGIN
content-languageen-gb
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 4,580 referring domains.
This page has 492,505 backlinks.
This page has backlinks from 3,269 different ip addresses.

Robots.txt

User-agent: *
Sitemap: https://octopus.energy/sitemap.xml
Sitemap: https://octopus.energy/help-and-faqs/sitemap.xml
Sitemap: https://octopus.energy/business/sitemap.xml
Sitemap: https://octopus.energy/tariffs/sitemap.xml
Sitemap: https://octopus.energy/contact-us/sitemap.xml



Disallow: /meter-readings/
Disallow: /accounts/
Disallow: /_mobile-screens/
Disallow: /_snap/
Disallow: /contact-us-old/
Disallow: /cms-styleguide/
Disallow: /boiler-ox/
Disallow: /project-mermaid/
Disallow: /neo-friend-referral/
Disallow: /switch/
Disallow: /supplier-price-comparison/
Disallow: /cms-api/

Search preview

octopus.energy
Octopus Energy: The UK's most awarded energy supplier
Octopus customers pay less: Cheaper than price-cap prices, rewards for using less when the grid is stressed, and smart tariff savings for your home, car or battery

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Octopus81%Check
Octopus Energy77%Check
Energy72%Check
Energy Supplier65%Check
Octopus customers65%Check
awarded energy63%Check
awarded energy supplier60%Check
Renewable Energy55%Check
term54%Check
Great54%Check

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