Otterbeinscookies.com - SEO Checker

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Overview of the SEO Check
Meta information
81% 
Page quality
48% 
Page structure
79% 
Link structure
71% 
Server
79% 
External factors
100% 
SEO Score
Response time
0.67 s
File size
87.00 kB
Words
271
Media files
22
Number of links
25 internal / 8 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Otterbein's Cookies | Baltimore's Best Cookie | Gift Tins | Shop Online
The page title should be shorter than 580 pixels. It is 625 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Otterbein's Cookies has been a Baltimore tradition since 1881. Buy Baltimore's best cookie online where you can get gift tins and gift ideas shipped to you!
The length of the meta description is perfect. (949 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://otterbeinscookies.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionOtterbein's Cookies has been a Baltimore tradition since 1881. Buy Baltimore's best cookie online where you can get gift tins and gift ideas shipped to you!
msapplication-TileImagehttps://otterbeinscookies.com/wp-content/uploads/2020/11/cropped-favicon-otterbeins-270x270.png
article:modified_time2023-05-24T00:22:53+00:00
langen-us
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titleOtterbein's Cookies | Baltimore's Best Cookie | Gift Tins | Shop Online
og:descriptionOtterbein's Cookies has been a Baltimore tradition since 1881. Buy Baltimore's best cookie online where you can get gift tins and gift ideas shipped to you!
og:urlhttps://otterbeinscookies.com/
og:site_nameOtterbein's Cookies
og:imagehttps://otterbeinscookies.com/wp-content/uploads/2016/05/7bag-cutout-1.jpg
og:image:width600
og:image:height472
og:image:typeimage/jpeg
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
There are only 271 words on this page. Good pages should have about 800 words of useful content.
The average number of words per sentence of 9 words is low.
42.4% of the text are stop words.
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
7 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...nt/themes/otterbeins_2021/media/logo.pngOtterbein's Cookies
...2021/media/dunking-cookie-with-date2.pngDunking Cookie
...es/otterbeins_2021/media/arrow-dunky.pngDefinitely Dunky Arrow
...terbeins_2021/media/falling-cookie-3.pngNo alt attribute provided
...rbeins_2021/media/arrow-serving-size.pngNo alt attribute provided
...dia/cookieBags/chocolate-chip-bag_sm.pngChocolate Chip Bag
...edia/cookieBags/ginger-cookie-bag_sm.pngGinger Cookie Bag
...media/cookieBags/sugar-cookie-bag_sm.pngSugar Cookie Bag
...cookieBags/lemon-sugar-cookie-bag_sm.pngLemon Sugar Cookie Bag
...ntent/uploads/2022/06/Tan-Shirt-Back.jpgNo alt attribute provided
...otterbeins_2021/media/arrow-roundish.pngNo alt attribute provided
...es/otterbeins_2021/media/cookie-snap.pngCookie Snap
...ns_2021/media/holding-oatmeal-cookie.pngOatmeal Cookie
.../otterbeins_2021/media/overhead_milk.jpgImage of Cookies Overhead
...eins_2021/media/arrow-tag-of-red-bag.pngNo alt attribute provided
...ugins/instagram-feed/img/placeholder.pngAllllll our crispy, buttery cookies are here at @wegmans! Where are you?! 🍪🍪🍪
...ugins/instagram-feed/img/placeholder.pngMaryland's favorite crispy cookie is well-represented at the @preaknessstakes, from Minis at @stuggys, to @theclassiccateringpeople’s Baltimore-licious combo of our crispy Chocolate Chip Cookies & @taharkabros ice cream. It's a great day to celebrate our great state! 📷 x @theclassiccateringpeople & @stuggys
...ugins/instagram-feed/img/placeholder.pngHeading to the @preaknessstakes? 🐎 Visit everyone's favorite purveyor of gourmet dogs @stuggys on level 3 in the clubhouse, and celebrate with classic Maryland treats, including our crispy cookies & @fisherspopcorn! 📷 x @stuggys
...ugins/instagram-feed/img/placeholder.pngPICNIC SEASON IS COMING. DON'T FORGET TO BRING THE COOKIES!
...nt/themes/otterbeins_2021/media/logo.pngNo alt attribute provided
...eins_2021/media/arrow-stay-connected.pngNo alt attribute provided
...2020/10/overhead_Mixed_19892-600x566.pngMixed Cookies

Page structure

H1 heading
(Critically important)
Crispy. Buttery. Homey.
The H1 heading is perfect.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Crispy. Buttery. Homey.
H2 Imperfect Perfection.
H3 Bromo Seltzer Cookie T-Shirt
H3 Since 1881. Fresher Than Ever.
H3 @otterbeinscookies
H3 Join Our Mailing List
H4 Grab A Bag Or Two. Or Twenty.
H4 Don’t End Up With An Empty Bag!
H6 Featured Product
H6 If you’re from Baltimore, you already know. All others, welcome to the club.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 8 external links on this page.

Found links on this page

LinkAttributesAnchor text
/our_cookies/Our Cookies
/history/History
/locations/Locations
/shop/Order Now
/contact/Contact
https://otterbeinscookies.com/IMG-ALT Otterbein's Cookies
/cart/0 item
A-TITLE View your shopping cart
/our_cookies/Text duplicate Our Cookies
/history/Text duplicate History
/locations/Text duplicate Locations
/shop/Text duplicate Order Now
/contact/Text duplicate Contact
/shopText duplicate Order Now
/?post_type=product&p=11712Text duplicate Order Now
/?post_type=product&p=11753Text duplicate Order Now
/?post_type=product&p=11755Text duplicate Order Now
/?post_type=product&p=11756Text duplicate Order Now
/product/bromo-seltzer-cookie-...Text duplicate Order Now
/shopText duplicate Order Now
/historyLearn More
https://www.instagram.com/otte...New window External Subdomain @otterbeinscookies
https://www.instagram.com/p/Cs...New window Nofollow External Subdomain Allllll our crispy, buttery cookies are here at @w
IMG-ALT Allllll our crispy, buttery cookies are here at @wegmans! Where are you?! 🍪🍪🍪
https://www.instagram.com/p/Cs...New window Nofollow External Subdomain Maryland's favorite crispy cookie is well-represen
IMG-ALT Maryland's favorite crispy cookie is well-represented at the @preaknessstakes, from Minis at @stuggys, to @theclassiccateringpeople’s Baltimore-licious combo...
https://www.instagram.com/p/Cs...New window Nofollow External Subdomain Heading to the @preaknessstakes? 🐎 Visit everyo
IMG-ALT Heading to the @preaknessstakes? 🐎 Visit everyone's favorite purveyor of gourmet dogs @stuggys on level 3 in the clubhouse, and celebrate with classic Maryla...
https://www.instagram.com/p/Cs...New window Nofollow External Subdomain PICNIC SEASON IS COMING. DON'T FORGET TO BRING THE
IMG-ALT PICNIC SEASON IS COMING. DON'T FORGET TO BRING THE COOKIES!
https://www.facebook.com/Otter...External Subdomain No Text
https://www.instagram.com/otte...New window External Subdomain No Text
/our_cookies/Text duplicate Our Cookies
/history/Text duplicate History
/locations/Text duplicate Locations
/shop/Text duplicate Order Now
/contact/Text duplicate Contact
https://8vodesigns.com/New window External Octavo Designs

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://otterbeinscookies.com/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.67 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
A Content Delivery Network like Google Hosted Libraries can save bandwidth for the JQuery files.
The file size of the HTML document is fine (87 kB).

HTTP Response Header

NameValue
servernginx
dateMon, 01 Jul 2024 06:24:00 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
link<https://otterbeinscookies.com/wp-json/>; rel="https://api.w.org/"
x-powered-byWP Engine
x-cacheablebot
cache-controlmax-age=10800, must-revalidate
x-cacheHIT: 11
x-cache-groupbot
x-frame-optionsSAMEORIGIN
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 87 referring domains.
This page has 206 backlinks.
This page has backlinks from 78 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://otterbeinscookies.com/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

Similar sites

Search preview

otterbeinscookies.com
Otterbein's Cookies | Baltimore's Best Cookie | Gift Tins...
Otterbein's Cookies has been a Baltimore tradition since 1881. Buy Baltimore's best cookie online where you can get gift tins and gift ideas shipped to you!

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
cookie81%Check
Cookies77%Check
Otterbein77%Check
Baltimore63%Check
best cookie53%Check
Crispy52%Check
Buttery52%Check
otterbeinscookies52%Check
Otterbein's Cookies51%Check
Homey50%Check
Show more keywords and terms

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Cookie Policy

We use cookies to make our site work and also for analytics and advertising purposes. You can enable or disable optional cookies as desired. See the following links for more information.

Contact | Privacy

We need these so the site can function properly

So we can better understand how visitors use our website

So we can serve you tailored ads and promotions