Otto-company.de - SEO Checker

Sign up for free! PDF Export
Overview of the SEO Check
Meta information
69% 
Page quality
45% 
Page structure
79% 
Link structure
88% 
Server
100% 
External factors
25% 
SEO Score
Response time
0.26 s
File size
21.90 kB
Words
378
Media files
6
Number of links
34 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Unternehmensberatung – OTTO & COMPANY Strategy Consultants
The page title should be shorter than 580 pixels. It is 609 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
OTTO & COMPANY – Strategische Unternehmensberatung mit Fokus auf die Healthcare-Branche, Beratung internationaler Großunternehmen bei der Umsetzung substanzieller und nachhaltiger Verbesserung der Leistungsfähigkeit
The meta description is too long: 1425 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.otto-company.de/home
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de
Server location: United States of America
The following language is defined by HTML: de
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
generatorTYPO3 CMS
descriptionOTTO & COMPANY – Strategische Unternehmensberatung mit Fokus auf die Healthcare-Branche, Beratung internationaler Großunternehmen bei der Umsetzung substanzieller und nachhaltiger Verbesserung der Leistungsfähigkeit
viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
langde
x-ua-compatibleIE=edge
charsetutf-8

Test up to 1.000 webpages of otto-company.de with our free plan!

Try For Free
No trial. It's just free!

Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
There are only 378 words on this page. Good pages should have about 800 words of useful content.
41% of the text are stop words.
The page contains a listing, which indicates a good text layout.
8 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16.81 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1, shrink-to-fit=no" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 8 tags for this page.
Image SEO
(Somewhat important)
5 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ot_2023-05-03_at_09.43.58_8e4663604c.pngNo alt attribute provided
...ny-karriere-home-teaser-2_b68d22b000.jpgNo alt attribute provided
..._C_Flyer_We_are_hiring_DE_487f622df9.pngNo alt attribute provided
...-com-AypaEmWVH8I-unsplash_e739414a09.jpgNo alt attribute provided
...ed_/f/a/csm_Bild_LinkedIn_502a4df9f9.pngNo alt attribute provided
Video URLWidthHeight
.../home/OTTO_CITIES_DELIVERY_H264_1080.mp4

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 WAS UNS ANTREIBT?
H2 HERAUSFORDERUNGEN
H2 UNSERE EXPERTISE
H2 TRANS&shyFORMATION
H2 PERSÖNLICHKEIT ZÄHLT
H2 WERDE TEIL UNSERES TEAMS
H2 RECRUITING
H2 WIR STELLEN EIN
H2 PUBLIKATIONEN
H2 AUS DEM O&C LAB!
H2 VERHÄLTNIS VON F&E-AUSGABEN ZUR ENTWICKLUNGSPIPELINE
H2 KONSEQUENZEN DES DIGITALE-VERSORGUNG-GESETZES
Some anchor texts are used more than once.
There are 3 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 5 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.otto-company.de/OTTO & COMPANY Strategy Consultants GmbH
https://www.otto-company.de/homeHome
/das-unternehmenDas Unternehmen
/kompetenzKompetenz
/kompetenz/uebersichtÜBERSICHT
/kompetenz/transformationTRANSFORMATION
/kompetenz/forschung-entwicklungFORSCHUNG & ENTWICKLUNG
/kompetenz/marketing-vertriebMARKETING & VERTRIEB
/kompetenz/support-funktionenSUPPORT-FUNKTIONEN
/kompetenz/projekterfahrungPROJEKTERFAHRUNG
/kompetenz/labLAB
/karriereKarriere
/karriere/uebersichtText duplicate ÜBERSICHT
/karriere/entwicklungswegENTWICKLUNGSWEG
/karriere/der-auswahlprozessDER AUSWAHLPROZESS
/karriere/jobsJOBS
/karriere/erfahrungsberichteERFAHRUNGSBERICHTE
/kontaktKontakt
https://www.otto-company.com/homeExternal Subdomain en
https://www.otto-company.com/e...External Subdomain es
https://www.otto-company.com/p...External Subdomain pt
/das-unternehmenDAS UNTERNEHMEN
/kompetenz/uebersichtKOMPETENZ
/karriere/uebersichtKARRIERE
/fileadmin/user_upload/O_C_Fly...Trivial anchor text
MEHR
/fileadmin/user_upload/03_komp...Text duplicate Trivial anchor text
MEHR
/fileadmin/user_upload/03_komp...Text duplicate Trivial anchor text
MEHR
A-TITLE O&C_DVG_One_Pager_German
/kompetenz/labWEITERE ARTIKEL
/google-mapsNew window Google Maps
/footer/kontaktStandorte
/impressumImpressum
/datenschutzDatenschutz
/footer/homeText duplicate Home
/footer/das-unternehmenText duplicate Das Unternehmen
/footer/kompetenzText duplicate Kompetenz
/footer/karriereText duplicate Karriere
https://www.xing.com/pages/ott...New window External Subdomain Xing
https://de.linkedin.com/compan...New window External Subdomain linkedIn
https://www.otto-company.de/Text duplicate OTTO & COMPANY Strategy Consultants GmbH

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.otto-company.de/home"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.26 seconds.
The file size of the HTML document is fine (22 kB).

HTTP Response Header

NameValue
content-languagede
x-typo3-parsetime0ms
varyUser-Agent,Accept-Encoding
cache-controlmax-age=0
expiresSat, 28 Sep 2024 18:30:22 GMT
content-encodinggzip
x-ua-compatibleIE=edge
x-content-type-optionsnosniff
content-length5796
content-typetext/html; charset=utf-8
dateSat, 28 Sep 2024 18:30:22 GMT
serverApache
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page has only a few links from other websites.
This page only has backlinks from 1 referring domains.
This page only has 1 backlinks.
This page only has few backlinks from 1 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

No valid Robots.txt file was found.

Similar sites

Search preview

www.otto-company.de › home
Unternehmensberatung – OTTO & COMPANY Strategy Consultants
OTTO & COMPANY – Strategische Unternehmensberatung mit Fokus auf die Healthcare-Branche, Beratung internationaler Großunternehmen bei der Umsetzung substanzieller und nachhaltiger Verbesserung der Leistungsfähigkeit

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
COMPANY65%Check
Unternehmen58%Check
COMPANY Strategy55%Check
COMPANY Strategy Consultants52%Check
Strategy Consultants46%Check
strategische46%Check
Healthcare-Branche46%Check
Umsetzung46%Check
Strategy Consultants GmbH40%Check
Consultants GmbH39%Check
Show more keywords and terms

Test up to 1.000 webpages of otto-company.de with our free plan!

Try For Free
No trial. It's just free!

Cookie Policy

We use cookies to make our site work and also for analytics and advertising purposes. You can enable or disable optional cookies as desired. See the following links for more information.

Contact | Privacy

We need these so the site can function properly

So we can better understand how visitors use our website

So we can serve you tailored ads and promotions