Pencil.org - SEO Checker

Overview of the SEO Check
Meta information
86% 
Page quality
88% 
Page structure
58% 
Link structure
82% 
Server
78% 
External factors
100% 
SEO Score
Response time
1.14 s
File size
67.40 kB
Words
764
Media files
9
Number of links
44 internal / 14 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - Pencil
The page title is too short. (128 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
PENCIL, Inc is a NYC based nonprofit that connects public school students to the business community with the aim of opening eyes, minds, and doors.
The length of the meta description is perfect. (929 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://pencil.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionPENCIL, Inc is a NYC based nonprofit that connects public school students to the business community with the aim of opening eyes, minds, and doors.
google-site-verification347297769
generatorSite Kit by Google 1.129.1
article:publisherhttps://www.facebook.com/PENCIL.org
article:modified_time2024-05-14T21:45:46+00:00
langen-us
twitter:cardsummary_large_image
twitter:site@pencilorg
og:localeen_US
og:typewebsite
og:titleHome - Pencil
og:descriptionPENCIL, Inc is a NYC based nonprofit that connects public school students to the business community with the aim of opening eyes, minds, and doors.
og:urlhttps://pencil.org/
og:site_namePencil
charsetUTF-8

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Page quality

Content
(Critically important)
The average number of words per sentence of 25.3 words is high.
This page contains 764 words. That's ok.
35.3% of the text are stop words.
The page contains a listing, which indicates a good text layout.
13 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1, shrink-to-fit=no" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 15 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/wp-content/uploads/2020/04/header-logo.pngPencil
...s/sb-instagram-feed-images/pencilorg.jpgPENCIL
...ugins/instagram-feed/img/placeholder.pngThank you to everyone who contributed to PENCIL's Great Give! Thanks to your generous support, we received nearly 200 donations, and contributions are still coming in daily! Your help has significantly boosted PENCIL's impact in NYC. We deeply appreciate your support! A huge shoutout to our top three fundraising teams: @the_dtcc , @deloitte , and PENCIL Alumni led by Tori Mignott! We also want to extend a special welcome and thanks to this year's newest fundraising team, @regeneron! There's still time to make a difference: Donate today and keep the momentum going! Link In Bio #PENCILSGREATGIVE
...ugins/instagram-feed/img/placeholder.pngIn honor of #Juneteenth tomorrow, the PENCIL team shared some meaningful ways to recognize and reflect on this important day: Support: @juneteenthmarch 5K Run/Walk/Roll! All proceeds from the Juneteenth March go towards the building fund of the Harlem Center. Feast: Juneteenth Crawl Restaurant Week! Hosted by @Juneteenthny, they state "As we come together to honor the progress made and the rich cultural contributions of the African American community, participating in Black Restaurant Week becomes a delicious way to appreciate diversity and amplify the voices of black chefs and entrepreneurs." Gather: “The Wiz” Juneteenth Event at Morningside Park! Gather with friends and family as " @nycmorningside host a free screening of The Wiz (1978) in celebration of Juneteenth. The Wiz is a classic, musical film adaptation of The Wizard of Oz, featuring an all-Black cast, including Diana Ross as Dorothy and Michael Jackson as the Scarecrow, and is set in a fantastical version of Harlem." Read: Celebrate the work of Black authors with these book recommendations from @penguinrandomhouse: Magic Enuff by tarastringfellow The Warmth of Other Suns by @isabelwilkerson Juneteenth by Ralph Ellison
...ugins/instagram-feed/img/placeholder.pngPENCIL's VP of Growth, Angelie Singla was thrilled to have moderated the insightful panel on 'Board Leadership and Succession Planning' at @nycafp Fundraising Day, featuring Vanessa Leung, Co-Executive Director at @cacfnyc , Leslie Abbey, CEO of @hotbreadkitchen, and our very own, President @jessicabynoe at PENCIL. Such inspiring discussions on shaping effective leadership! #AFPNYC #FundraisingDay #LeadershipDevelopment
...ugins/instagram-feed/img/placeholder.pngLast week, @infosys_foundation_usa, in partnership with PENCIL, hosted the finals of the Infy App Design Challenge. We are excited to announce that the winners of the 2024 #InfyAppDesignChallenge are Team Sesame from @edisonskillsusa! Their innovative app, LitterLid, aims to "put a lid on litter" by making litter disposal more accessible, rewarding, and by connecting a community of environmentally conscious individuals. Thank you to @infosys_foundation_usa for funding this incredible program. We are also grateful to the @infosys judges and mentors who are committed to continuing their mentorship for these talented students. A special thank you goes out to @nycschools Chief of Student Pathways, Jade Grieve, for joining the final presentation. We are immensely proud of all the students who participated in the program this year! Support PENCIL in our mission to connect students to success! Link in bio.
/wp-content/uploads/2020/04/header-logo.pngPencil

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Connect Students to Success.
H2 Hear from our Partners
H2 Hear from our Partners Duplicate text
H2 Hear from our Partners Duplicate text
H2 Hear from our Partners Duplicate text
H2 Hear from our Partners Duplicate text
H2 Hear from our Partners Duplicate text
H2 Hear from our Partners Duplicate text
H2 Hear from our Partners Duplicate text
H2 Hear from our Partners Duplicate text
H2 Hear from our Partners Duplicate text
H2 Your Support Helps Us Connect Students to Success
H2 PENCIL Newsletter
H3 Principal for a Day®
H3 School Partnerships
H3 Internship Programs
H3 pencilorg
H4 Our Mission is Clear
H5 Careers
H6 About pencil
H6 Programs
H6 News & events
Some anchor texts are used more than once.
2 links don't have an anchor text.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 14 external links on this page.
LinkAttributesAnchor text
https://www.facebook.com/PENCI...New window External Subdomain A-TITLE Facebook
https://twitter.com/pencilorgNew window External A-TITLE Twitter
https://www.linkedin.com/compa...New window External Subdomain A-TITLE Linkedin
https://www.instagram.com/penc...New window External Subdomain A-TITLE Instagram
https://pencil.org/IMG-ALT Pencil
https://pencil.org/donate/Make a donation
A-TITLE Make a donation
https://pencil.org/Home
https://pencil.org/about/About pencil
https://pencil.org/about/Anchor Theory of Change
https://pencil.org/pencil-team/The PENCIL Team
https://pencil.org/about/Anchor Our Impact
https://pencil.org/about/Anchor Board of Directors
https://pencil.org/about/Anchor Strategic Plan
https://pencil.org/about/Anchor Board Alumni
https://pencil.org/supporters/Our Supporters
https://pencil.org/about/Anchor Executive Leadership Council
https://pencil.org/financials/Financials
/principal-for-a-day/Principal for a Day®
/school-partnerships/School Partnerships
/internship-programs/Internship Programs
https://pencil.org/news-events/News & Events
https://pencil.org/contact-us/Contact Us
/blog/pencils-2024-principal-f...No Text
/volunteer-recruitment/No Text
https://pencil.org/about/Trivial anchor text
Read More
A-TITLE Read More
/principal-for-a-day/find out more
A-TITLE find out more
/school-partnerships/Text duplicate find out more
A-TITLE find out more
/internship-programs/Text duplicate find out more
A-TITLE find out more
https://www.instagram.com/penc...New window Nofollow External Subdomain pencilorg PENCIL brings together business #professionals, #educators & #students across #nyc. Your support helps connect #publicschool students to success.
IMG-ALT PENCIL
A-TITLE @pencilorg
https://www.instagram.com/p/C8...New window Nofollow External Subdomain Thank you to everyone who contributed to PENCIL's
IMG-ALT Thank you to everyone who contributed to PENCIL's Great Give! Thanks to your generous support, we received nearly 200 donations, and contributions are still ...
https://www.instagram.com/reel...New window Nofollow External Subdomain In honor of #Juneteenth tomorrow, the PENCIL team
IMG-ALT In honor of #Juneteenth tomorrow, the PENCIL team shared some meaningful ways to recognize and reflect on this important day: Support: @juneteenthmarch 5K Ru...
https://www.instagram.com/p/C8...New window Nofollow External Subdomain PENCIL's VP of Growth, Angelie Singla was thrilled
IMG-ALT PENCIL's VP of Growth, Angelie Singla was thrilled to have moderated the insightful panel on 'Board Leadership and Succession Planning' at @nycafp Fundraisin...
https://www.instagram.com/p/C8...New window Nofollow External Subdomain Last week, @infosys_foundation_usa, in partnership
IMG-ALT Last week, @infosys_foundation_usa, in partnership with PENCIL, hosted the finals of the Infy App Design Challenge. We are excited to announce that the winne...
https://www.instagram.com/penc...New window Nofollow External Subdomain Follow on Instagram
https://pencil.org/donate/New window Make A Donation
A-TITLE Make A Donation
https://pencil.org/Text duplicate IMG-ALT Pencil
https://pencil.org/about/Anchor Text duplicate Theory of Change
https://pencil.org/about/Anchor Text duplicate Our Impact
https://pencil.org/about/Anchor Text duplicate Strategic Plan
https://pencil.org/supporters/Text duplicate Our Supporters
https://pencil.org/pencil-team/Text duplicate The PENCIL Team
https://pencil.org/about/Anchor Text duplicate Board of Directors
https://pencil.org/about/Anchor Text duplicate Board Alumni
https://pencil.org/about/Anchor Text duplicate Executive Leadership Council
/principal-for-a-day/Text duplicate Principal for a Day®
/school-partnerships/Text duplicate School Partnerships
/internship-programs/Text duplicate Internship Programs
/topics/schools-and-administra...School partnerships
/topics/students-interns/Students
https://pencil.org/career/Careers
A-TITLE Careers
https://pencil.org/Anchor Newsletter Sign-Up
https://pencil.org/financials/Text duplicate Financials
/privacy-policy/Privacy Policy
/terms-of-service/Participant Expectations
https://www.facebook.com/PENCI...New window External Subdomain Text duplicate A-TITLE Facebook
https://twitter.com/pencilorgNew window External Text duplicate A-TITLE Twitter
https://www.linkedin.com/compa...New window External Subdomain Text duplicate A-TITLE Linkedin
https://www.instagram.com/penc...New window External Subdomain Text duplicate A-TITLE Instagram

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://pencil.org/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.14 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
A Content Delivery Network like Google Hosted Libraries can save bandwidth for the JQuery files.
The file size of the HTML document is fine (67 kB).

HTTP Response Header

NameValue
x-powered-byPHP/8.2.19
last-modifiedFri, 21 Jun 2024 02:56:38 GMT
cache-controlmax-age=0
expiresFri, 21 Jun 2024 02:58:44 GMT
varyAccept-Encoding
content-encodinggzip
content-length17061
content-typetext/html; charset=UTF-8
dateFri, 21 Jun 2024 02:58:44 GMT
serverApache
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 266 referring domains.
This page has 924 backlinks.
This page has backlinks from 183 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Search preview

pencil.org
Home - Pencil
PENCIL, Inc is a NYC based nonprofit that connects public school students to the business community with the aim of opening eyes, minds, and doors.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
pencil81%Check
PENCIL connects65%Check
PENCIL Team60%Check
Students56%Check
Connect56%Check
connect students56%Check
School52%Check
Inc52%Check
Public School49%Check
NYC48%Check

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