Policy.defense.gov - SEO Checker

Overview of the SEO Check
Meta information
Page quality
Page structure
Link structure
External factors
SEO Score
Response time
0.30 s
File size
49.80 kB
Media files
Number of links
50 internal / 26 external

Task list of SEO Improvements

Meta specifications

(Critically important)
The title contains the word Home! More content should be covered in the title.
The page title is too short. (55 pixels of 580 max pixel length) Optimize title
The page title is only one word.
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
(Critically important)
There are no problems in accessing the website.
Canonical URL
No canonical link is specified.
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
(Nice to have)
The favicon is linked correctly.

Meta tags

hostDMA Public Web
contact[email protected]
viewportwidth=device-width, initial-scale=1
Content-Typetext/html; charset=UTF-8

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Page quality

(Critically important)
There are only 412 words on this page. Good pages should have about 800 words of useful content.
28.6% of the text are stop words.
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 17.4 words is good.
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
Multiple viewport tags are given. There should only be one.
No Apple touch icon is specified.
A viewport "width=device-width,initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 8 tags for this page.
Image SEO
(Somewhat important)
8 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...Dseal80.png?ver=5bIRURP3ocTHEIfNziXttQ==Home Logo: Under Secretary of Defense for PolicyUnder Secretary of Defense for Policy
...Repository/Amanda Dory with SES flag.jpgNo alt attribute provided
... Repository/Cara_Abercrombie_300x375.jpgCara Abercrombie
...Team Repository/Chidi Blyden 300x375.jpgNo alt attribute provided
.../-1/-1/0/170621-Z-ZZ999-006.JPG" /> alt=No alt attribute provided
...06-24-141703-180&timestamp=1593108434384No alt attribute provided
...haredLibrary/Images/VCL 988_Hoz_CMYK.jpgVeterans Crisis Line

Page structure

H1 heading
(Critically important)
Too many H1 headings
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (10 characters). It should be at least 20 Characters long.
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Leadership
H1 Meet the Team
H1 Our Mission
H2 Acting Under Secretary of Defense for Policy
H2 Acting Deputy Under Secretary of Defense for Policy
H3 Amanda Dory
H3 HON Cara Abercrombie
H3 Amanda Dory Duplicate text
H3 HON Cara Abercrombie Duplicate text
Some anchor texts are used more than once.
6 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (26) on this page.
LinkAttributesAnchor text
https://policy.defense.gov/Anchor Skip to main content (Press Enter).
https://policy.defense.gov/Subdomain IMG-ALT Home Logo: Under Secretary of Defense for Policy
https://policy.defense.gov/Subdomain Home
/OUSDP-Offices/Under-Secretary...Subdomain OUSDP Offices
/OUSDP-Offices/Meet-the-Team/Subdomain Meet the Team
/OUSDP-Offices/Under-Secretary...Subdomain Under Secretary of Defense for Policy
http://www.dpaa.mil/External Subdomain DPAA
http://www.dtsa.mil/External Subdomain DTSA
http://www.dsca.mil/External Subdomain DSCA
/OUSDP-Offices/Deputy-Under-Se...Subdomain Deputy Under Secretary of Defense for Policy
/OUSDP-Offices/ASD-for-Cyber-P...Subdomain ASD for Cyber Policy
/OUSDP-Offices/ASD-for-Cyber-P...Subdomain Cyber
/OUSDP-Offices/ASD-for-Cyber-P...Subdomain Principal Cyber Advisor
/OUSDP-Offices/ASD-for-Homelan...Subdomain ASD for Homeland Defense and Hemispheric Affairs
/OUSDP-Offices/ASD-for-Homelan...Subdomain Arctic and Global Resilience
/OUSDP-Offices/ASD-for-Homelan...Subdomain Defense Continuity and Mission Assurance
/OUSDP-Offices/ASD-for-Homelan...Subdomain Homeland Defense Integration and DSCA
/OUSDP-Offices/ASD-for-Homelan...Subdomain Western Hemisphere
/OUSDP-Offices/ASD-for-Homelan...Subdomain Domestic Preparedness Support Initiative
/OUSDP-Offices/ASD-for-Homelan...Subdomain Protected Critical Infrastructure Program
/OUSDP-Offices/ASD-for-Interna...Subdomain ASD for International Security Affairs
/OUSDP-Offices/ASD-for-Interna...Subdomain African-Affairs
/OUSDP-Offices/ASD-for-Interna...Subdomain Europe and NATO
/OUSDP-Offices/ASD-for-Interna...Subdomain Middle East
/OUSDP-Offices/ASD-for-Interna...Subdomain Russia, Ukraine and Eurasia
/OUSDP-Offices/ASD-for-Indo-Pa...Subdomain ASD for Indo-Pacific Security Affairs
/OUSDP-Offices/ASD-for-Indo-Pa...Subdomain China, Taiwan and Mongolia
/OUSDP-Offices/ASD-for-Indo-Pa...Subdomain East Asia
/OUSDP-Offices/ASD-for-Indo-Pa...Subdomain South and Southeast Asia
/OUSDP-Offices/ASD-for-Space-P...Subdomain ASD for Space Policy
/OUSDP-Offices/ASD-for-Space-P...Subdomain Nuclear and CWMD Policy
/OUSDP-Offices/ASD-for-Space-P...Subdomain Space and Missile Defense
/OUSDP-Offices/ASD-for-Special...Subdomain ASD for Special Operations/Low-Intensity Conflict
/OUSDP-Offices/ASD-for-Special...Subdomain Counternarcotics and Stabilization Policy
/OUSDP-Offices/ASD-for-Special...Subdomain Irregular Warfare and Counterterrorism
/OUSDP-Offices/ASD-for-Special...Subdomain Special Operations Policy and Programs
/OUSDP-Offices/ASD-for-Special...Subdomain Global Coalition to Defeat ISIS
/OUSDP-Offices/ASD-for-Strateg...Subdomain ASD for Strategy Plans and Capabilities
/OUSDP-Offices/ASD-for-Strateg...Subdomain Force Development and Emerging Capabilities
/OUSDP-Offices/ASD-for-Strateg...Subdomain Global Partnerships
/OUSDP-Offices/ASD-for-Strateg...Subdomain Plans and Posture
/OUSDP-Offices/ASD-for-Strateg...Subdomain Strategy
/OUSDP-Offices/Defense-Policy-...Subdomain Defense Policy Board
/OUSDP-Offices/Civilian-Harm-M...Subdomain Civilian Harm Mitigation and Response
/OUSDP-Offices/Office-of-the-S...Subdomain Office of the Special Coordinator for Afghanistan
/OUSDP-Offices/FON/Subdomain FON
http://www.defense.gov/home/fe...External Subdomain MODA
https://www.defense.gov/About/...External Subdomain Amanda Dory
https://www.defense.gov/About/...External Subdomain HON Cara Abercrombie
/OUSDP-Offices/Meet-the-Team/No Text
/OUSDP-Offices/Meet-the-Team/No Text
/OUSDP-Offices/Meet-the-Team/No Text
/OUSDP-Offices/Meet-the-Team/Text duplicate Meet the Team
/OUSDP-Offices/Meet-the-Team/No Text
/OUSDP-Offices/Meet-the-Team/No Text
/OUSDP-Offices/Meet-the-Team/No Text
http://www.defense.gov/about/New window External Subdomain About DoD
https://www.defense.gov/Newsro...New window External Subdomain Today in DoD
http://www.defense.gov/news/New window External Subdomain DoD News
http://www.defense.gov/multime...New window External Subdomain Defense Media
https://open.defense.gov/New window External Subdomain Open Government
https://www.dodig.mil/Portals/...New window External Subdomain Recovery Act
https://www.esd.whs.mil/FOID/New window External Subdomain Freedom of Information Act
https://dod.defense.gov/Resour...New window External Subdomain Information Quality
http://www.usa.gov/New window External Subdomain USA.gov
http://prhome.defense.gov/nofearNew window External Subdomain No FEAR Act Data
https://dod.usajobs.gov/New window External Subdomain DoD Careers
http://www.esd.whs.mil/DD/plai...New window External Subdomain Plain Writing
https://dpcld.defense.gov/Priv...New window External Subdomain Privacy Program
https://dodcio.defense.gov/DoD...New window External Subdomain Web Policy
http://dodcio.defense.gov/DoDS...New window External Subdomain Accessibility/Section 508
https://www.defense.gov/Contact/New window External Subdomain Contact Us
https://www.defense.gov/Legal-...New window External Subdomain Link Disclaimer
http://www.defense.gov/landing...New window External Subdomain Privacy & Security
https://www.web.dma.mil/New window External Subdomain Hosted by Defense Media Activity - WEB.mil
https://www.veteranscrisisline...New window External Subdomain IMG-ALT Veterans Crisis Line

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://policy.defense.gov/"
HTTP header
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
(Somewhat important)
The page response time is excellent with 0.30 seconds.
The file size of the HTML document is fine (50 kB).

HTTP Response Header

content-typetext/html; charset=utf-8
cache-controlprivate, no-cache
expiresWed, 03 Jul 2024 09:52:31 GMT
dateWed, 03 Jul 2024 09:52:31 GMT

External factors

(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 1,373 referring domains.
This page has 112,563 backlinks.
This page has backlinks from 665 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 21 shares and comments on Facebook.


Sitemap: /DesktopModules/SiteData/SiteMap.ashx
User-agent: *
Disallow: *captcha*
Disallow: /*Print.aspx
Disallow: /*.axd$
Disallow: /*.exe$
Disallow: /bin/
Disallow: /Bin/
Disallow: /*.bin$
Disallow: /*.dll$
Disallow: /*.ssi$
Disallow: /Error/
Disallow: /Controls/
Disallow: /controls/
Disallow: /Utility/
Disallow: /install/
Disallow: /Admin/
Disallow: /App_Browser/
Disallow: /App_Code/
Disallow: /App_Data/
Disallow: /App_GlobalResources/
Disallow: /Components/
Disallow: /Config/
Disallow: /Documentation/
Disallow: /Install/
Disallow: /Providers/

Search preview


Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

Defense Policy60%Check
Defense Media50%Check
Missile Defense49%Check
Homeland Defense49%Check

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