Potsdam.edu - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
79% 
Page structure
79% 
Link structure
57% 
Server
86% 
External factors
100% 
SEO Score
Response time
1.29 s
File size
111.00 kB
Words
1247
Media files
3
Number of links
100 internal / 6 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
SUNY Potsdam | SUNY Potsdam
There are word repetitions in the page title.
The length of the page title is perfect. (299 pixels out of 580 max pixel length)
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.potsdam.edu/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
GeneratorDrupal 10 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1
application-nameSUNY Potsdam
msapplication-TileColor#FFFFFF
msapplication-TileImagehttps://www.potsdam.edu/themes/custom/potsdam/favicons/mstile-144x144.png
msapplication-square70x70logohttps://www.potsdam.edu/themes/custom/potsdam/favicons/mstile-70x70.png
msapplication-square150x150logohttps://www.potsdam.edu/themes/custom/potsdam/favicons/mstile-150x150.png
msapplication-wide310x150logohttps://www.potsdam.edu/themes/custom/potsdam/favicons/mstile-310x150.png
msapplication-square310x310logohttps://www.potsdam.edu/themes/custom/potsdam/favicons/mstile-310x310.png
facebook-domain-verificationnp8njryfaqjtr5bk9oflsokqm3tjdo
langen
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
The average number of words per sentence of 25.11 words is high.
This page contains 1247 words. That's ok.
33.2% of the text are stop words.
The page contains a listing, which indicates a good text layout.
15 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
Multiple viewport tags are given. There should only be one.
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 25 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...s/custom/potsdam/silc/build/img/logo.svgSuny Potsdam
...s/custom/potsdam/silc/build/img/logo.svgSuny Potsdam

Page structure

H1 heading
(Critically important)
Find your calling. Find yourself.
The H1 heading is perfect.
Headings
(Important)
There are 35 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Find your calling. Find yourself.
H2 Discover your path.
H2 Immerse yourself in a campus culture that's as eclectic as you are.
H2 News
H2 Events
H3 An uncommon college experience in Northern New York.
H3 Crane School of Music
H3 School of Education & Professional Studies
H3 School of Arts & Sciences
H3 Explore
H3 Invest
H3 Apply
H3 Discover a life-changing education in the shadow of the Adirondack Mountains.
H4 Two SUNY Potsdam Faculty Members Named to Distinguished Ranks
H4 SUNY Potsdam Honors 40 College Retirees
H4 SUNY Potsdam Celebrates Class of 2024 at Commencement
H4 Information for:
H5 “Some of the Most Amazing Places in the World”
H5 Fabric of Learning
H5 A Deferred Dream Within Reach
H5 Becoming an Educator
H5 Liza’s Life in Lines
H5 ‘Human-First Approach’
H5 Home Sweet Home
H5 Bouncing Back from Adversity
H5 Hands-On Learning at HEARTH
H5 Breaking the Mold
H5 'The Gold Standard'
H5 Forging a Leadership Path
H5 Sustainability in Action
H5 Advocating for Others
H5 ‘A Transformative Journey’
H6 Alumni Gathering with President Smith in NYC
H6 Long Island Ducks Baseball Alumni Family Funday Outing
H6 New York City Next Steps
Some anchor texts are used more than once.
There are 14 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 6 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.potsdam.edu/Anchor Skip to main content
https://www.potsdam.edu/IMG-ALT Suny Potsdam
https://www.potsdam.edu/academicsAcademics
/academics/programs-studyPrograms of Study
/academics/programs-study/onli...Subdomain Online & Hybrid Programs
/academics/aasSchool of Arts & Sciences
/academics/crane-school-musicCrane School of Music
/academics/SOEPSSchool of Education & Professional Studies
/academics/appliedlearningApplied Learning
/academics/resourcesAcademic Resources
/academics/academic-calendarAcademic Calendar
/admissionsAdmission & Aid
/admissions/applyApply
/admissions/financial-aidFinancial Aid
/admissions/tuitionTuition & Fees
/admissions/accepted-studentsAccepted Students
/admissions/visitVisit Campus
/admissions/request_infoRequest Information
/admissions/visit/find-your-co...Find Your Counselor
/studentlifeLife at Potsdam
/studentlife/get-involvedStudent Activities
/studentlife/housingHousing
/studentlife/diningDining
/studentlife/wellnessHealth & Wellness
/studentlife/career-servicesCareer Services
/studentlife/supportStudent Support
/studentlife/recreationRecreation
/studentlife/diversityDiversity
https://www.potsdam.edu/athleticsAthletics
/athletics/athletic-facilitiesAthletic Facilities
/athletics/fitness-centerFitness Center
/studentlife/recreation/club-s...Club Sports
/studentlife/recreation/intram...Intramurals
/athletics/sportsmedicineSports Medicine
https://www.potsdam.edu/aboutAbout
/about/our-campusOur Campus
/about/locationLocation
/about/leadershipCampus Leadership
/about/administrative-officesAdministrative Offices
/about/college-historyCollege History
/about/safetyCampus Safety
/about/missionMission
/about/directoryOnline Directory
https://www.potsdam.edu/newsNews
https://www.potsdam.edu/eventsEvents
/about/contact-usContact
/admissions/visitVisit
https://www.potsdam.edu/givingGive
https://www.potsdam.edu/the-quadThe Quad
https://www.potsdam.edu/currentCurrent Students
https://www.potsdam.edu/facultyFaculty & Staff
/alumni-friendsAlumni
https://www.potsdam.edu/communityCommunity
/admissions/request_infoRequest Info
/admissions/visitText duplicate Visit
/admissions/applyText duplicate Apply
/academics/craneText duplicate Crane School of Music
/academics/SOEPSText duplicate School of Education & Professional Studies
/academics/aasText duplicate School of Arts & Sciences
/academics/programs-studyBrowse all areas of study
/admissions/visitExplore See for yourself – visit SUNY Potsdam VISITING SUNY POTSDAM
/admissions/financial-aidInvest Find out about cost and aid opportunities AFFORDING SUNY POTSDAM
/admissions/applyApply Learn about the admissions process APPLYING TO SUNY POTSDAM
/academics/aas/depts/earth/Geo...Subdomain Trivial anchor text
Read more
A-TITLE Amazing Places
/academics/appliedlearning/Pre...Subdomain Trivial anchor text
read more
A-TITLE Fabric of Learning
/academics/SOEPS/department-pu...Subdomain Text duplicate Trivial anchor text
read more
A-TITLE A Deferred Dream Within Reach
/academics/SOEPS/teacher-educa...Subdomain Text duplicate Trivial anchor text
read more
A-TITLE Becoming an Educator
/academics/AAS/depts/art/LizaP...Subdomain Text duplicate Trivial anchor text
read more
A-TITLE Liza’s Life in Lines
/academics/SOEPS/department-pu...Subdomain Text duplicate Trivial anchor text
read more
/academics/SOEPS/BusinessAdmin...Subdomain Text duplicate Trivial anchor text
read more
A-TITLE Home Sweet Home
/athletics/JakiaHowardSubdomain Text duplicate Trivial anchor text
read more
A-TITLE Bouncing Back from Adversity
https://click.icptrack.com/icp...External Subdomain Launch Video
A-TITLE https://click.icptrack.com/icp/relay.php?r=14869788&msgid=181889&act=145C&c=1873421&pid=1241230&destination=https%3A%2F%2Fyoutu.be%2FAFAEb5cts5E%3Fsi%3DVhQ5p...
/academics/aas/depts/earth/Qui...Subdomain Text duplicate Trivial anchor text
read more
A-TITLE Breaking the Mold
/academics/SOEPS/department-pu...Subdomain Text duplicate Trivial anchor text
read more
A-TITLE ‘The Gold Standard’
/academics/AAS/depts/psych/Not...Subdomain Text duplicate Trivial anchor text
read more
A-TITLE Forging a Leadership Path
/academics/AAS/depts/EnvStudie...Subdomain Text duplicate Trivial anchor text
Read more
A-TITLE Sustainability in Action
/academics/appliedlearning/Jul...Subdomain Text duplicate Trivial anchor text
Read more
A-TITLE Advocating for Others
/academics/aas/depts/departmen...Subdomain Text duplicate Trivial anchor text
read more
A-TITLE ‘A Transformative Journey’
/news/facultymembersnameddisti...Two SUNY Potsdam Faculty Members Named to Distinguished Ranks May 24, 2024
/news/suny-potsdam-honors-40-c...SUNY Potsdam Honors 40 College Retirees May 24, 2024
/news/Commencement2024SUNY Potsdam Celebrates Class of 2024 at Commencement May 18, 2024
https://www.potsdam.edu/newsSubdomain View All news
/events/alumni-gathering-presi...May 29 Alumni Gathering with President Smith in NYC
/events/long-island-ducks-base...Jun 02 Long Island Ducks Baseball Alumni Family Funday Outing
/events/new-york-city-next-stepsJun 06 New York City Next Steps
https://www.potsdam.edu/eventsSubdomain View all events
https://massinteract.com/suny-...External Take a Virtual Campus Tour
/admissions/visitSchedule a Visit
/about/locationExplore the Area
https://www.potsdam.edu/Text duplicate IMG-ALT Suny Potsdam
https://www.potsdam.edu/currentText duplicate Current Students
https://www.potsdam.edu/facultyText duplicate Faculty & Staff
/alumni-friendsText duplicate Alumni
https://www.potsdam.edu/communityText duplicate Community
https://www.potsdam.edu/newsText duplicate News
https://www.potsdam.edu/eventsText duplicate Events
/about/contact-usText duplicate Contact
/admissions/visitText duplicate Visit
https://www.potsdam.edu/givingText duplicate Give
https://www.potsdam.edu/the-quadText duplicate The Quad
https://www.facebook.com/SUNYP...New window External Subdomain Facebook
https://twitter.com/SUNYPotsda...New window External Twitter
https://www.instagram.com/suny...New window External Subdomain Instagram
https://www.youtube.com/user/T...New window External Subdomain Youtube
/privacy-policyPrivacy Policy
/accessibilityAccessibility

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.potsdam.edu/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.29 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (111 kB).

HTTP Response Header

NameValue
servernginx
dateSat, 25 May 2024 15:40:18 GMT
content-typetext/html; charset=UTF-8
content-length29661
cache-controlmax-age=1800, public
x-drupal-dynamic-cacheHIT
content-languageen
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
expiresSun, 19 Nov 1978 05:00:00 GMT
varyCookie,Accept-Encoding
x-generatorDrupal 10 (https://www.drupal.org)
x-drupal-cacheHIT
last-modifiedSat, 25 May 2024 14:58:43 GMT
etag"1716649123-gzip"
content-encodinggzip
x-request-idv-892b662e-1aab-11ef-a8dd-1b3082c0a255
x-ah-environmentprod
age667
viavarnish
x-cacheHIT
x-cache-hits24
accept-rangesbytes
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 2,489 referring domains.
This page has 60,400 backlinks.
This page has backlinks from 1,638 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 4989 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.md
Disallow: /composer/Metapackage/README.txt
Disallow: /composer/Plugin/ProjectMessage/README.md
Disallow: /composer/Plugin/Scaffold/README.md
Disallow: /composer/Plugin/VendorHardening/README.txt
Disallow: /composer/Template/README.txt
Disallow: /modules/README.txt
Disallow: /sites/README.txt
Disallow: /themes/README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

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Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Potsdam70%Check
SUNY Potsdam63%Check
SUNY54%Check
Find50%Check
Education43%Check
Learning43%Check
College43%Check
New43%Check
School43%Check
Life43%Check
Show more keywords and terms

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