Ralphlaurenfragrances.com - SEO Checker

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Overview of the SEO Check
Meta information
86% 
Page quality
45% 
Page structure
100% 
Link structure
47% 
Server
75% 
External factors
100% 
SEO Score
Response time
0.94 s
File size
491.40 kB
Words
789
Media files
38
Number of links
159 internal / 11 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Ralph Lauren Perfume & Colognes | Ralph Lauren Fragrances
There are word repetitions in the page title.
The length of the page title is perfect. (558 pixels out of 580 max pixel length)
Meta description
(Critically important)
Shop luxury fragrances for men and women by Ralph Lauren Fragrances. Choose from new releases to iconic best-sellers, plus complimentary samples & engraving.
The meta description is too long: 1021 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.ralphlaurenfragrances.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
Language for link pointing to page itself inaccurate
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, minimum-scale=1.0, initial-scale=1.0, user-scalable=yes
descriptionShop luxury fragrances for men and women by Ralph Lauren Fragrances. Choose from new releases to iconic best-sellers, plus complimentary samples & engraving.
keywordsLOreal
mobile-web-app-capableyes
apple-mobile-web-app-capableyes
apple-mobile-web-app-titlemetatags.defaultpagetitle
msapplication-starturl/
theme-color#e9e9e9
pageResourcesUrlhttps://www.ralphlaurenfragrances.com/on/demandware.store/Sites-ralphlauren-us-Site/en_US/Page-Resources
format-detectiontelephone=no
csrfcsrf_token||ueExOOARiSJbJGNCnkwmzNa-O5oy8QRYKcYGNwAhOmbNBg8pq7K1TJFRCnc5OtaWyBBbYYeUWNKoN1h8DLj3HpsxLZw41G3xzkGeZDgc3RtQdRvGVkHfeg6Jk7gL_0PnQ3ZhLYvc0PhtZiapPgOBGX2EEfWVf8hU8hYkn2UNRCVVqIZ6CQg=
langen
twitter:cardsummary
twitter:titleRalph Lauren Perfume & Colognes | Ralph Lauren Fragrances
twitter:descriptionShop luxury fragrances for men and women by Ralph Lauren Fragrances. Choose from new releases to iconic best-sellers, plus complimentary samples & engraving.
og:titleRalph Lauren Perfume & Colognes | Ralph Lauren Fragrances
og:descriptionShop luxury fragrances for men and women by Ralph Lauren Fragrances. Choose from new releases to iconic best-sellers, plus complimentary samples & engraving.
og:urlhttps://www.ralphlaurenfragrances.com/
og:site_nameRalph Lauren Fragrances
og:localeen_US
og:typecontent
og:imageEmpty
x-ua-compatibleie=edge
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
These Typos were found:
  • occured => occurred
The average number of words per sentence of 41.33 words is high.
This page contains 789 words. That's ok.
26.7% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, minimum-scale=1.0, initial-scale=1.0, user-scalable=yes" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 16 tags for this page.
Image SEO
(Somewhat important)
19 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ite/-/default/dwf10ffeed/images/logo.pngRalphlauren Fragrances
...ite/-/default/dwf10ffeed/images/logo.pngRalphlauren Fragrances
...default/dw10a3422b/images/white-logo.pngNo alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Ralph Lauren Fragrance Collection
data:[...] Base64Front and back personalized bottle of Polo Blue Eau de Toilette
..._540x1008.jpg?sw=640&sh=1289&sm=cut&q=70Ralph Lauren Fragrances Fathers Day 2024 Home Page Hero Banner
data:[...] Base64Polo Black Eau de Toilette 3 Piece Set
data:[...] Base64Polo Red Eau de Toilette 2-Piece Set
data:[...] Base64Polo Eau de Toilette 3-Piece Set
data:[...] Base64Women's Fragrances
data:[...] Base64Men's Fragrances
data:[...] Base64Ralph Lauren Fragrances Polo 67 Eau de Toilette Launch
data:[...] Base64Ralph Lauren Fragrances Polo 67 Eau de Toilette Launch
...ob-540x750.jpg?sw=270&sh=375&sm=cut&q=70Polo Blue Bottle
...ob-540x750.jpg?sw=300&sh=417&sm=cut&q=70Polo Red Bottle
...ob-540x750.jpg?sw=270&sh=375&sm=cut&q=70Polo Green Bottle
...th 540x750.jpg?sw=270&sh=375&sm=cut&q=70Polo Earth Bottle
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Ralph Lauren Fragrances Evergreen Home Page Banner
...-reassurance/Complimentary engraving.pngNo alt attribute provided
.../footer-reassurance/Exclusive Offers.pngDrawing of Ralph Lauren return box
...r-reassurance/Complimentary Shipping.pngNo alt attribute provided
...er-reassurance/Complementary Samples.pngNo alt attribute provided
...ult/dw37c698fe/images/privacyoptions.svgNo alt attribute provided
data:[...] Base64Orientation message

Page structure

H1 heading
(Critically important)
Polo 67 - The New Fragrance
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Polo 67 - The New Fragrance
H2 Gift Sets for Dad
H2 Shop by Category
H2 Discover Our Fragrance Universes
H2 Our Services
H2 Email sign up
H2 Purchase option
H3 Polo Black Eau de Toilette 3 Piece Set
H3 Polo Red Eau de Toilette 2-Piece Set
H3 Polo Eau de Toilette 3-Piece Set
H3 World of Polo
H3 Ralph's Club
H3 POLO BLUE
H3 POLO RED
H3 POLO
H3 POLO EARTH
H3 COMPLIMENTARY SAMPLES
H3 COMPLIMENTARY ENGRAVING
H3 FRAGRANCE FINDER
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 11 external links on this page.

Found links on this page

LinkAttributesAnchor text
/Anchor Skip to content
/Anchor Skip to footer navigation
/Subdomain IMG-ALT Ralphlauren Fragrances
/en_US/storesSubdomain Store Locator
/en_US/new-and-now/Subdomain New & Now
/en_US/new-and-now/featured/Subdomain Featured
/en_US/new-and-now/new/Subdomain New
/en_US/new-and-now/best-sellers/Subdomain Best Sellers
/en_US/new-and-now/refillable-...Subdomain Refillable Bottles
/en_US/new-and-now/shop-all-fr...Subdomain Shop All Fragrances
/en_US/new-and-now/Subdomain Shop by Collection
/en_US/romance-elevated-collec...The Romance Collection
/s/ralphlauren-us/en_US/ralphs...The Ralph’s Club Collection
/en_US/polo-red-clp.htmlThe Polo Red Collection
/s/ralphlauren-us/en_US/the-po...The Polo Blue Collection
/s/ralphlauren-us/en_US/the-po...The Polo Collection
/en_US/polo-earth-collection.htmlThe Polo Earth Collection
/s/ralphlauren-us/en_US/world-...World of Polo
/en_US/men/all-mens/COMPLIMENTARY GIFTS ON ORDERS $125+
/en_US/men/fragrances/polo-67-...NEW! Polo EST. 67 Eau de Toilette
/en_US/new-and-now/Subdomain View All
/en_US/men/fragrances/Subdomain For Men
/en_US/men/all-mens/Subdomain Men's Fragrances
/en_US/for-men/polo-est.-67/Subdomain Polo EST. 67
/en_US/men-ralphs-club/Subdomain Ralph's Club
/en_US/men/polo-blue/Subdomain Polo Blue
/en_US/men/polo-red/Subdomain Polo Red
/en_US/men/polo/Subdomain Polo (Green)
/en_US/men/polo-black/Subdomain Polo Black
/en_US/men/polo-earth/Subdomain Polo Earth
/en_US/men/polo-sport/Subdomain Polo Sport
/en_US/men/purple-label/Subdomain Purple Label
/en_US/men/safari-for-men/Subdomain Safari for Men
/en_US/men/all-mens/Subdomain Text duplicate View All
/en_US/men/woody/Subdomain Woody
/en_US/men/fresh/Subdomain Fresh
/en_US/men/citrus/Subdomain Citrus
/en_US/for-men/refillable-bott...Subdomain Text duplicate Refillable Bottles
/en_US/men/best-sellers/Subdomain Text duplicate Best Sellers
/en_US/men/travel-size/Subdomain Travel Size
/en_US/men/all-mens/Text duplicate COMPLIMENTARY GIFTS ON ORDERS $125+
/en_US/men/fragrances/Subdomain Text duplicate View All
/en_US/women/fragrances/Subdomain For Women
/en_US/women/all-womens/Subdomain Women's Fragrances
/en_US/women/romance/Subdomain Romance
/en_US/women/polo-earth/Subdomain Text duplicate Polo Earth
/en_US/women/ralph/Subdomain Ralph
/en_US/women/ralph-lauren-blue/Subdomain Ralph Lauren Blue
/en_US/women/all-womens/Subdomain Text duplicate View All
/en_US/women/floral/Subdomain Floral
/en_US/women/ambery/Subdomain Ambery
/en_US/women/citrus/Subdomain Text duplicate Citrus
/en_US/for-women/refillable-bo...Subdomain Text duplicate Refillable Bottles
/en_US/women/best-sellers/Subdomain Text duplicate Best Sellers
/en_US/women/travel-size/Subdomain Travel Size Perfume
/en_US/men/all-mens/Text duplicate COMPLIMENTARY GIFTS ON ORDERS $125+
/en_US/women/fragrances/Subdomain Text duplicate View All
/en_US/unisex/Subdomain Unisex
/en_US/unisex/unisex-fragrances/Subdomain Unisex Fragrances
/en_US/unisex/polo-earth/Subdomain Text duplicate Polo Earth
/en_US/unisex/unisex-fragrances/Subdomain Text duplicate View All
/en_US/men/all-mens/Text duplicate COMPLIMENTARY GIFTS ON ORDERS $125+
/en_US/polo-earth-collection.htmlPolo Earth Collection
/en_US/unisex/Subdomain Text duplicate View All
/en_US/gifts-and-sets/Subdomain Gifts & Sets
/en_US/gifts-and-sets-2/Gift Sets
/en_US/gifts-and-sets/for-her/Subdomain Gifts for Her
/en_US/gifts-and-sets/for-him/Subdomain Gifts for Him
/en_US/gifts-and-sets-2/Gifts for All
/en_US/gifts-and-sets-2/Text duplicate View All
/en_US/men/all-mens/Text duplicate COMPLIMENTARY GIFTS ON ORDERS $125+
/en_US/virtual-services/engrav...Engrave Your Gift
/en_US/egiftcertificateSubdomain E-Gift Cards
/en_US/gifts-and-sets/Subdomain Text duplicate View All
/en_US/exclusive-offers.htmlSubdomain Offers
/en_US/men/all-mens/Text duplicate COMPLIMENTARY GIFTS ON ORDERS $125+
/en_US/virtual-services/engrav...Text duplicate Engrave Your Gift
/en_US/exclusive-offers.htmlSubdomain Text duplicate View All
/en_US/virtual-services.htmlSubdomain Virtual Services
/en_US/fragrance-finderSubdomain Fragrance Finder
IMG-ALT Ralph Lauren Fragrance Collection
/en_US/virtual-services/engrav...Subdomain Engraving
IMG-ALT Front and back personalized bottle of Polo Blue Eau de Toilette
/en_US/virtual-services.htmlSubdomain Text duplicate View All
/en_US/world-of-rl.htmlSubdomain Our Story
/on/demandware.store/Sites-ral...Nofollow Subdomain My account
/en_US/storesSubdomain Text duplicate Store Locator
/on/demandware.store/Sites-ral...Subdomain Contact us
/en_US/new-and-now/Subdomain Text duplicate New & Now
/en_US/men/fragrances/Subdomain Text duplicate For Men
/en_US/women/fragrances/Subdomain Text duplicate For Women
/en_US/unisex/Subdomain Text duplicate Unisex
/en_US/gifts-and-sets/Subdomain Text duplicate Gifts & Sets
/en_US/exclusive-offers.htmlSubdomain Text duplicate Offers
/en_US/virtual-services.htmlSubdomain Text duplicate Virtual Services
/en_US/world-of-rl.htmlSubdomain Text duplicate Our Story
/en_US/men/all-mens/Subdomain IMG-ALT Ralph Lauren Fragrances Fathers Day 2024 Home Page Hero Banner
/en_US/new-and-now/polo-black-...IMG-ALT Polo Black Eau de Toilette 3 Piece Set
/en_US/new-and-now/polo-black-...Text duplicate Polo Black Eau de Toilette 3 Piece Set
/en_US/gifts-and-sets/for-him/...IMG-ALT Polo Red Eau de Toilette 2-Piece Set
/en_US/gifts-and-sets/for-him/...Text duplicate Polo Red Eau de Toilette 2-Piece Set
/en_US/gifts-and-sets/for-him/...IMG-ALT Polo Eau de Toilette 3-Piece Set
/en_US/gifts-and-sets/for-him/...Text duplicate Polo Eau de Toilette 3-Piece Set
/en_US/world-of-polo.htmlSubdomain Text duplicate World of Polo
IMG-ALT Women's Fragrances
/en_US/men-ralphs-club/Subdomain Text duplicate Ralph's Club
IMG-ALT Men's Fragrances
/en_US/men/fragrances/polo-67-...Discover
/en_US/men/polo-blue/Subdomain POLO BLUE
IMG-ALT Polo Blue Bottle
/en_US/men/polo-red/Subdomain POLO RED
IMG-ALT Polo Red Bottle
/en_US/men/polo/Subdomain POLO
IMG-ALT Polo Green Bottle
/en_US/men/polo-earth/Subdomain POLO EARTH
IMG-ALT Polo Earth Bottle
/en_US/new-and-now/best-sellers/Subdomain COMPLIMENTARY SAMPLES
/en_US/virtual-services/engrav...Subdomain COMPLIMENTARY ENGRAVING
/en_US/fragrance-finderSubdomain FRAGRANCE FINDER
/en_US/customer-service/custom...Subdomain CONTACT US
/en_US/customer-service/custom...Subdomain Email Us
/en_US/virtual-services.htmlSubdomain VIRTUAL SERVICES
/en_US/fragrance-finderSubdomain Text duplicate Fragrance Finder
/en_US/virtual-services/engrav...Subdomain Text duplicate Engraving
/en_US/egiftcertificateSubdomain E-Gift Card
/en_US/customer-service/custom...Subdomain CUSTOMER CARE
/en_US/customer-service/custom...Subdomain FAQs
/en_US/customer-service/custom...Subdomain Shipping & Returns
/en_US/customer-service/custom...Subdomain Payments & Ordering
/en_US/customer-service/custom...Subdomain Order Status
/en_US/customer-service/privac...Privacy Policy
/en_US/customer-service/custom...Terms of Use
https://optout.networkadvertis...External Subdomain Ad Choices
/en_US/customer-service/custom...Subdomain User Generated Content Permission Terms
/en_US/customer-service/digita...Subdomain Accessibility Statement
/en_US/privacy-rights.htmlSubdomain Your Privacy Choices
/en_US/notice-at-collection.htmlSubdomain Notice At Collection
/en_US/customer-service/consum...Subdomain Consumer Health Data Notice
/en_US/world-of-rl.htmlSubdomain Text duplicate Our Story
/en_US/customer-service/custom...Subdomain CUSTOMER SERVICE
/en_US/customer-service/custom...Subdomain Phone #
/en_US/customer-service/custom...Subdomain Text duplicate Email Us
/en_US/storesSubdomain Text duplicate Store Locator
/en_US/customer-service/custom...Subdomain Text duplicate Order Status
/en_US/customer-service/custom...Subdomain Shipping and Returns
/en_US/customer-service/custom...Subdomain Text duplicate Payments & Ordering
/en_US/customer-service/custom...Subdomain Text duplicate FAQs
/en_US/customer-service/custom...Subdomain User Content Permission
/en_US/customer-service/digita...Subdomain Text duplicate Accessibility Statement
/en_US/virtual-services.htmlSubdomain Text duplicate VIRTUAL SERVICES
/en_US/world-of-rl.htmlSubdomain Text duplicate Our Story
/en_US/fragrance-finderSubdomain Text duplicate Fragrance Finder
/en_US/search?cgid=the-custom-...Subdomain Text duplicate Engraving
/en_US/egiftcertificateSubdomain Text duplicate E-Gift Card
/en_US/customer-service/privac...New window Subdomain Text duplicate Privacy Policy
/en_US/customer-service/custom...New window Subdomain Text duplicate Terms of Use
https://www.loreal.com/en/usa/...New window External Subdomain other L'Oréal brands
/en_US/customer-service/privac...New window Subdomain Privacy Notice
https://mcqg7tb-yjgl2414mz73fv...New window External Subdomain Notice of Financial Incentives
https://www.loreal.com/en/usa/...New window External Subdomain Text duplicate other L'Oréal brands
/en_US/customer-service/privac...New window Subdomain Text duplicate Privacy Policy
/en_US/customer-service/custom...New window Subdomain Text duplicate Terms of Use
https://www.loreal.com/en/usa/...New window External Subdomain Text duplicate other L'Oréal brands
/en_US/customer-service/privac...New window Subdomain Text duplicate Privacy Notice
https://mcqg7tb-yjgl2414mz73fv...New window External Subdomain Text duplicate Notice of Financial Incentives
https://www.loreal.com/en/usa/...New window External Subdomain Text duplicate other L'Oréal brands
/en_US/customer-service/privac...New window Subdomain Text duplicate Privacy Policy
https://www.facebook.com/Ralph...Nofollow External Subdomain No Text
https://www.instagram.com/ralp...Nofollow External Subdomain No Text
https://open.spotify.com/user/...Nofollow External Subdomain No Text
https://optout.networkadvertis...External Subdomain AdChoices
/en_US/customer-service/privac...Subdomain Text duplicate Privacy Policy
/en_US/customer-service/custom...Subdomain Terms & Conditions
/en_US/customer-service/custom...Subdomain Site Map
/en_US/customer-service/privac...Subdomain Text duplicate Privacy Policy
/en_US/customer-service/digita...Subdomain Text duplicate Accessibility Statement
/en_US/customer-service/custom...Subdomain User Content Permissions
/en_US/customer-service/sms-te...Subdomain Mobile Terms

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.ralphlaurenfragrances.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.94 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (491 kB).

HTTP Response Header

NameValue
dateThu, 06 Jun 2024 06:42:43 GMT
content-typetext/html;charset=UTF-8
set-cookie139 Characters
x-content-type-optionsnosniff
x-dw-request-base-idSbzlFd88YWYBAAB_
x-frame-optionsSAMEORIGIN
referrer-policystrict-origin-when-cross-origin
content-security-policyframe-ancestors 'self'
x-xss-protection0
cache-controlno-cache, no-store, must-revalidate
pragmano-cache
expiresThu, 01 Dec 1994 16:00:00 GMT
varyaccept-encoding
cf-cache-statusDYNAMIC
strict-transport-securitymax-age=31536000
servercloudflare
cf-ray88f66c86f9329152-FRA
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 90 referring domains.
This page has 223 backlinks.
This page has backlinks from 83 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /Address-List*
Disallow: /account*
Disallow: /cart*
Disallow: /checkout-start*
Disallow: /gift-wrapping*
Disallow: /Order-History*
Disallow: /register*
Disallow: /sale*
Disallow: /samples*
Disallow: /search*
Disallow: /shopping-bag*
Disallow: /Wishlist-Show*
Disallow: /*prefn1=
Disallow: /*prefn2=
Disallow: /*prefn3=
Disallow: /*prefn4=
Disallow: /*prefv1=
Disallow: /*prefv2=
Disallow: /*prefv3=
Disallow: /*prefv4=
Disallow: /*subid=*
Disallow: /*pmax=*
Disallow: /*pmin=*
Disallow: /*start=*
Disallow: /*cgid=*
Disallow: /*sz=*
Disallow: /*format=*
Disallow: /*gclid=*
Disallow: /*linksrc=*
Disallow: /*variantID=*
Disallow: /*crefn1=
Disallow: /*bvstate
Disallow: /*dwcont
Disallow: /*dwvar
Disallow: /*utm

Crawl-delay: 5

Sitemap: https://www.ralphlaurenfragrances.com/sitemap_index.xml

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Search preview

www.ralphlaurenfragrances.com
Ralph Lauren Perfume & Colognes | Ralph Lauren Fragrances
Shop luxury fragrances for men and women by Ralph Lauren Fragrances. Choose from new releases to iconic best-sellers, plus complimentary samples & engraving.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Fragrance92%Check
Ralph77%Check
Ralph Lauren75%Check
Ralph Lauren Fragrances74%Check
Fragrances72%Check
Fragrance Finder67%Check
New62%Check
COMPLIMENTARY56%Check
COMPLIMENTARY SAMPLES55%Check
Engraving52%Check
Show more keywords and terms

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