Restaurant.org - SEO Checker

Overview of the SEO Check
Meta information
76% 
Page quality
83% 
Page structure
68% 
Link structure
38% 
Server
27% 
External factors
100% 
SEO Score
Response time
0.80 s
File size
95.80 kB
Words
1194
Media files
7
Number of links
153 internal / 40 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
National Restaurant Association | National Restaurant Association
The page title should be shorter than 580 pixels. It is 591 pixels long. Optimize title
There are word repetitions in the page title.
Meta description
(Critically important)
At the National Restaurant Association, we strive to help every one of our members build customer loyalty, find financial success and provide rewarding careers in foodservice.
The meta description is too long: 1076 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://restaurant.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionAt the National Restaurant Association, we strive to help every one of our members build customer loyalty, find financial success and provide rewarding careers in foodservice.
msapplication-TileColor#20307a
msapplication-config/assets/dist/images/favicons/browserconfig.xml
theme-color#ffffff
langen
twitter:cardsummary_large_image
twitter:siteKXtwitteraccount
twitter:titleNational Restaurant Association
twitter:descriptionAt the National Restaurant Association, we strive to help every one of our members build customer loyalty, find financial success and provide rewarding careers in foodservice.
twitter:image/getmedia/f32d1eb4-7f9e-4df0-83e7-318e4d67a058/image1.jpeg
twitter:image:altKXtwitteraccount
og:typewebsite
og:titleNational Restaurant Association
og:descriptionAt the National Restaurant Association, we strive to help every one of our members build customer loyalty, find financial success and provide rewarding careers in foodservice.
og:image/getmedia/f32d1eb4-7f9e-4df0-83e7-318e4d67a058/image1.jpeg
og:site_nameNRA
og:url/
X-UA-CompatibleIE=edge
charsetUTF-8

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Page quality

Content
(Critically important)
There are 6 text duplicates on this page:
  • Duplicate 1: The restaurant and foodservice industry changes rapidly. Stay informed...
  • Duplicate 2: Webinars, podcasts, industry events and conferences inform the specifi...
  • Duplicate 3: The latest news and information from the National Restaurant Associati...
This page contains 1194 words. That's ok.
24.5% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
15 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 16.36 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 24 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...romos/Heartland-Homepage-Ad.png?ext=.pngLearn more about Heartland
...romos/Heartland-Homepage-Ad.png?ext=.pngLearn more about Heartland
...ia/Promos/United-Healthcare.jpg?ext=.jpgUnited Healthcare - You take care of your community. We help take care of you. Now offering exclusive members-only pricing on health benefits.
...ia/Promos/United-Healthcare.jpg?ext=.jpgUnited Healthcare - You take care of your community. We help take care of you. Now offering exclusive members-only pricing on health benefits.
/NRA/media/Promos/DTV-NERIC.jpg?ext=.jpgDTV March Madness
/NRA/media/Promos/DTV-NERIC.jpg?ext=.jpgDTV March Madness

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 28 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H2 Always Ready: Foodborne Illness Outbreak
H2 Restaurant Technology Landscape Report 2024
H2 News and Resources
H2 By the numbers: Industry performance 2023
H2 Upcoming Events
H2 Press Releases
H2 Education & Resources Toggle Sub Navigation for Education & Resources
H2 Issues & Advocacy Toggle Sub Navigation for Issues & Advocacy
H2 Membership Toggle Sub Navigation for Membership
H2 Events & Community Toggle Sub Navigation for Events & Community
H2 Research & Media Toggle Sub Navigation for Research & Media
H2 About Us Toggle Sub Navigation for About Us
H3 Key protocols to help you manage a foodborne illness-related incident.
H3 The latest data shows the right tech at the right time for the customer base you’re serving spells success.
H3 Issues & Advocacy
H3 Join Kids LiveWell!
H3 Always Ready: Fire
H3 $1.049 trillion
H3 15.5 million
H3 9 in 10 restaurants
H3 8 in 10 restaurant owners
H3 Richard E. Marriott Golf Invitational
H3 Supply Chain Expert Exchange Fall Conference
H3 Insights from the U.S. Treasury - Beneficial Ownership Reporting Deadline Is Near
H3 Restaurant Industry Experts Underscore Importance of the Tip Credit for Workers During Congressional Hearing
H3 National Restaurant Association Statement on the Introduction of the TIPS Act
H3 National Restaurant Association and ServSafe Highlight Importance of Planning and Training to Mitigate Foodborne Illness Possibilities
H3 Sign up for our Newsletter
H4 Empty heading
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are too many external links (40) on this page.
LinkAttributesAnchor text
https://restaurant.org/Anchor Skip to Main Content
https://chooserestaurants.org/New window External Foundation
https://www.nationalrestaurant...New window External Subdomain Show
https://www.servsafe.com/New window External Subdomain ServSafe
/about-us/contact-us/Contact Us
https://shop.restaurant.org/fi...External Subdomain Store
/membership/member-benefits/Join
https://myprofile.restaurant.o...External Subdomain Login
https://restaurant.org/National Restaurant Association
https://myprofile.restaurant.o...External Subdomain Text duplicate Login
/education-and-resources/Education & Resources
/education-and-resources/Text duplicate Education & Resources
/education-and-resources/learn...Learning Center
/education-and-resources/resou...Resource Library
/education-and-resources/learn...Business Operations
/education-and-resources/learn...Marketing & Sales
/education-and-resources/learn...Tech and Innovations
/education-and-resources/learn...Sustainability
/education-and-resources/learn...Preparedness
/education-and-resources/learn...Workforce Engagement
/education-and-resources/learn...Restaurant & Hospitality Center
/education-and-resources/learn...Recruitment
/education-and-resources/learn...Education & Scholarships
/education-and-resources/learn...Diversity
/education-and-resources/learn...Food & Nutrition
/education-and-resources/learn...FDA’s Food Traceability Rule
/education-and-resources/learn...Menu Labeling
/education-and-resources/learn...Kids LiveWell ™
/education-and-resources/learn...Food & Beverage Trends
/education-and-resources/learn...Food Safety
https://www.servsafe.com/New window External Subdomain ServSafe Training
/education-and-resources/podca...Podcasts
/events-and-community/events-c...Webinars
/research-and-media/newsletters/Newsletters
/education-and-resources/partn...Resources: Suppliers
/education-and-resources/partn...Preferred Partners
/education-and-resources/partn...Heartland
https://restauranthealthcare.org/New window External United Healthcare
/education-and-resources/partn...Industry Supporter Directory
/issues-and-advocacy/Issues & Advocacy
/issues-and-advocacy/Text duplicate Issues & Advocacy
/issues-and-advocacy/policy-ag...Policy Agenda
/issues-and-advocacy/policy-ag...Swipe Fees
/issues-and-advocacy/policy-ag...Tip Credit
/issues-and-advocacy/policy-ag...FTC Surcharge Ban
/issues-and-advocacy/policy-ag...Tax Policy
/issues-and-advocacy/policy-ag...Workforce
/issues-and-advocacy/policy-ag...Joint Employer
/issues-and-advocacy/policy-ag...Natural Gas
/issues-and-advocacy/advocacy-...Advocacy News
/issues-and-advocacy/get-invol...Get Involved
https://restaurantsact.com/New window External Take Action
/issues-and-advocacy/get-invol...Public Affairs Conference
/issues-and-advocacy/get-invol...Restaurant PAC
/issues-and-advocacy/get-invol...Richard E. Marriott Golf Invitational
/issues-and-advocacy/get-invol...Restaurant Advocacy Fund
/issues-and-advocacy/get-invol...Restaurant Roundtables
https://restaurantlawcenter.org/New window External Restaurant Law Center
https://restaurantsact.com/New window External State and Local Advocacy
/membership/Membership
/membership/Text duplicate Membership
/membership/join-us/Become a Member
/membership/member-categories/Member Categories
/membership/membership-faq/Membership FAQ
/about-us/our-partners/partner...Partnership Opportunities
/about-us/our-partners/state-r...State Restaurant Associations
/events-and-community/Events & Community
/events-and-community/Text duplicate Events & Community
/events-and-community/expert-e...Expert Exchange Communities
/events-and-community/expert-e...Finance, Tax & Audit
/events-and-community/expert-e...Food Safety & Quality Assurance
/events-and-community/expert-e...HR and Risk & Safety
/events-and-community/expert-e...Information Technology
/events-and-community/expert-e...Marketing
/events-and-community/expert-e...Nutrition
/events-and-community/expert-e...Supply Chain
/events-and-community/expert-e...Text duplicate Sustainability
/events-and-community/industry...Industry Councils
/events-and-community/industry...Fast Casual
/events-and-community/conferen...Conferences
https://na.eventscloud.com/web...External Subdomain Marketing Executives Group (MEG)
https://www.nationalrestaurant...New window External Subdomain National Restaurant Association Show
https://na.eventscloud.com/web...New window External Subdomain Text duplicate Public Affairs Conference
/events-and-community/events-c...New window Restaurant Legal Summit
https://na.eventscloud.com/web...New window External Subdomain Supply Chain Spring Conference
https://na.eventscloud.com/web...New window External Subdomain Supply Chain Fall Conference
https://na.eventscloud.com/web...New window External Subdomain The Table
/events-and-community/events-c...Events Calendar
/research-and-media/Research & Media
/research-and-media/Text duplicate Research & Media
/research-and-media/research/Research
/research-and-media/research/i...Industry Statistics
/research-and-media/research/i...National Statistics
/research-and-media/research/i...State Statistics
/research-and-media/research/i...Inflation
/research-and-media/research/e...Economist's Notebook
/research-and-media/research/e...Restaurant Performance Index
/research-and-media/research/e...Analysis & Commentary
/research-and-media/research/e...Economic Indicators
/research-and-media/research/r...Research Reports
/research-and-media/media/Media
/research-and-media/media/pres...Press Releases
/about-us/our-partners/partner...Text duplicate Partnership Opportunities
https://restaurant.org/about-us/About Us
https://restaurant.org/about-us/Text duplicate About Us
/about-us/who-we-are/Who We Are
/about-us/who-we-are/our-history/Our History
/about-us/who-we-are/leadership/Leadership
/about-us/who-we-are/awards/Awards
/about-us/who-we-are/faqs/FAQ
/about-us/careers/New window Work for Us
/about-us/contact-us/Text duplicate Contact Us
/about-us/what-we-do/What We Do
/about-us/what-we-do/our-mission/Our Mission
/about-us/what-we-do/train-cer...Train & Certify
/about-us/what-we-do/initiatives/Initiatives
/about-us/what-we-do/commitmen...Commitment to Diversity, Equity and Inclusion
/about-us/what-we-do/statement...Statement Condemning Sexual Harassment
/about-us/our-partners/Our Partners
/about-us/our-partners/state-r...Text duplicate State Restaurant Associations
https://mfha.net/New window External Multicultural Foodservice & Hospitality Alliance
/about-us/our-partners/partner...Text duplicate Partnership Opportunities
https://chooserestaurants.org/New window External Text duplicate Foundation
https://www.nationalrestaurant...New window External Subdomain Text duplicate Show
https://www.servsafe.com/New window External Subdomain Text duplicate ServSafe
/about-us/contact-us/Text duplicate Contact Us
https://shop.restaurant.org/fi...External Subdomain Text duplicate Store
/membership/member-benefits/Text duplicate Join
/education-and-resources/resou...Learn More
/research-and-media/research/r...Download
/issues-and-advocacy/Advocacy
/research-and-media/research/Research & Economic Analysis
https://chooserestaurants.org/New window External Give Back
/issues-and-advocacy/New window Issues & Advocacy The National Restaurant Association supports restaurants of every size at every level of government. As the nation's second-largest, privat...
/education-and-resources/learn...New window Join Kids LiveWell! Kids LiveWell makes it easy for you to offer better-for-you meal options to parents dining with children in your restaurants. Explore the...
/education-and-resources/resou...New window Always Ready: Fire Learn to reduce the risk of fire in your restaurant but also protect your employees, guests and the business should a fire break out. Get ...
/events-and-community/events-c...Text duplicate Learn More
https://na.eventscloud.com/ere...New window External Subdomain Register Today
/events-and-community/events-c...Text duplicate Learn More
https://na.eventscloud.com/ere...New window External Subdomain Text duplicate Register Today
/events-and-community/events-c...Text duplicate Learn More
https://event.on24.com/wcc/r/4...New window External Subdomain Text duplicate Register Today
/events-and-community/events-c...View All Events
/research-and-media/media/pres...Restaurant Industry Experts Underscore Importance of the Tip Credit for Workers During Congressional Hearing September 18, 2024 House subcommittee hearing ex...
/research-and-media/media/pres...National Restaurant Association Statement on the Introduction of the TIPS Act September 17, 2024 Association statement on the introduction of the TIPS Act, w...
/research-and-media/media/pres...National Restaurant Association and ServSafe Highlight Importance of Planning and Training to Mitigate Foodborne Illness Possibilities August 22, 2024 The As...
/research-and-media/media/pres...View more Press Releases
http://go.heartland.us/nra?utm...New window External Subdomain IMG-ALT Learn more about Heartland
http://restauranthealthcare.org/New window External IMG-ALT United Healthcare - You take care of your community. We help take care of you. Now offering exclusive members-only pricing on health benefits.
/education-and-resources/partn...IMG-ALT DTV March Madness
/privacy-statement/New window Privacy Policy(Opens in a new window)
/education-and-resources/Text duplicate Education & Resources
/education-and-resources/partn...Partner Center
/education-and-resources/learn...Text duplicate Learning Center
/education-and-resources/resou...Text duplicate Resource Library
/issues-and-advocacy/Text duplicate Issues & Advocacy
/issues-and-advocacy/policy-ag...Text duplicate Policy Agenda
/issues-and-advocacy/get-invol...Text duplicate Get Involved
https://restaurantlawcenter.org/New window External Legal Advocacy
https://restaurantsact.com/New window External Text duplicate State and Local Advocacy
/membership/Text duplicate Membership
/membership/member-benefits/Member Benefits
/membership/join-us/Text duplicate Become a Member
/about-us/our-partners/state-r...Text duplicate State Restaurant Associations
/events-and-community/Text duplicate Events & Community
/events-and-community/expert-e...Text duplicate Expert Exchange Communities
/events-and-community/industry...Text duplicate Industry Councils
/events-and-community/conferen...Text duplicate Conferences
/events-and-community/events-c...Text duplicate Events Calendar
/research-and-media/Text duplicate Research & Media
/research-and-media/research/Text duplicate Research
/research-and-media/media/Text duplicate Media
/research-and-media/newsletters/Text duplicate Newsletters
https://restaurant.org/about-us/Text duplicate About Us
/about-us/who-we-are/Text duplicate Who We Are
/about-us/what-we-do/Text duplicate What We Do
/about-us/our-partners/Text duplicate Our Partners
/about-us/careers/New window Work For Us
/about-us/contact-us/Text duplicate Contact Us
https://www.facebook.com/WeRRe...New window External Subdomain Facebook
https://twitter.com/WeRRestaur...New window External Twitter
https://www.instagram.com/werr...New window External Subdomain Instagram
https://www.linkedin.com/compa...New window External Subdomain LinkedIn
https://www.youtube.com/@resta...New window External Subdomain YouTube
https://www.servsafe.com/New window External Subdomain Text duplicate ServSafe
https://chooserestaurants.org/New window External Educational Foundation
https://www.nationalrestaurant...New window External Subdomain National Restaurant Association Show 2023
https://restaurantlawcenter.org/New window External Text duplicate Restaurant Law Center
/terms-of-use/Terms of Use
https://restaurant.org/sitemap/Sitemap
/privacy-statement/Privacy Policy
https://privacyportal-cdn.onet...New window External Subdomain Do Not Sell My Personal Information
/accessibility/Accessibility

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://restaurant.org/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time of 0.80 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (96 kB).

HTTP Response Header

NameValue
dateFri, 04 Oct 2024 10:59:13 GMT
content-typetext/html; charset=utf-8
set-cookie131 Characters
x-llid6f2df3ca6cbfe96b3dd727b8f6df61f9
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 11,581 referring domains.
This page has 230,502 backlinks.
This page has backlinks from 7,583 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Search preview

restaurant.org
National Restaurant Association | National Restaurant Association
At the National Restaurant Association, we strive to help every one of our members build customer loyalty, find financial success and provide rewarding careers in foodservice.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Restaurant77%Check
Restaurant Association72%Check
National Restaurant72%Check
National Restaurant Association70%Check
National66%Check
Association66%Check
Association National66%Check
National Restaurant Association Show63%Check
Restaurant Industry60%Check
Restaurant Supply60%Check

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