Routeco.com - SEO Checker

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Overview of the SEO Check
Meta information
95% 
Page quality
82% 
Page structure
55% 
Link structure
43% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.32 s
File size
73.00 kB
Words
993
Media files
34
Number of links
121 internal / 3 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Industrial Automation & Control Products | Routeco
The length of the page title is perfect. (456 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The UK's leading technical distributor of industrial automation and control products. We offer expert solutions & services for your business. Shop Now!
The length of the meta description is perfect. (923 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://routeco.com/en-gb
The specified canonical link points to a different page.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionThe UK's leading technical distributor of industrial automation and control products. We offer expert solutions & services for your business. Shop Now!
keywordsAutomation, Control, Industrial, Pneumatics, Products, Solutions, Services, Routeco, Distribution, Stockist, Allen-Bradley, Rockwell Automation, Authorised Distributor, UK, In Stock, Buy Now, Components, PLC, HMI, Managed Switch, Software, ATEX, Safety, Sensor, Machine, Factory, Manufacturing, System Integrator, Panel, Builder, OEM, Enclosure, Sonepar,
google-site-verificationRA8bjduB80xkb5nNhm3Hgb3sVtkpZRelBQ63Y4kw-fo
viewportwidth=device-width, user-scalable=no
ahrefs-site-verificationd5d6d1aeffcc51ef335547b158e332e107c229187c0c907569c15508b0e1776a
msapplication-TileColor#00a300
msapplication-TileImage/sitefiles/images/icons/mstile-144x144.png
msapplication-config/sitefiles/images/icons/browserconfig.xml
langen
X-UA-CompatibleIE=edge
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 993 words. That's ok.
28.2% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
21 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 18.93 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, user-scalable=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 20 tags for this page.
Image SEO
(Somewhat important)
4 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/SiteFiles/Images/logo.pngRouteco
...image=[Images.zip]/Flags/16x16/nl-be.pngBelgiumBelgium
...image=[Images.zip]/Flags/16x16/nl-nl.pngNetherlandsNetherlands
...image=[Images.zip]/Flags/16x16/en-gb.pngUnited KingdomUnited Kingdom
...image=[Images.zip]/Flags/16x16/fr-be.pngBelgiumBelgium
...image=[Images.zip]/Flags/16x16/de-at.pngAustriaAustria
...image=[Images.zip]/Flags/16x16/nl-be.pngBelgiumBelgium
...image=[Images.zip]/Flags/16x16/nl-nl.pngNetherlandsNetherlands
...image=[Images.zip]/Flags/16x16/en-gb.pngUnited KingdomUnited Kingdom
...image=[Images.zip]/Flags/16x16/fr-be.pngBelgiumBelgium
...image=[Images.zip]/Flags/16x16/de-at.pngAustriaAustria
...edia/General/routeco_banner.png?ext=.pngJoin our new e-commerce site
...Guardmaster_Homepage_Banner.jpg?ext=.jpgGuardmaster products a production line
...lang=en-GB&width=555&height=280&ext=.pngCoreTigo Industrial wireless solutions
...lang=en-GB&width=500&height=280&ext=.jpgRockwell Automation Training
...(2).png.aspx?width=90&height=90&ext=.pngRouteco Technical Expertise Help Advice
...(1).png.aspx?width=90&height=90&ext=.pngRouteco Technical Partners Franchises Brands
...(2).png.aspx?width=90&height=90&ext=.pngRouteco Products Ranges Franchise Suppliers
...(2).png.aspx?width=90&height=90&ext=.pngNext Day Delivery
...(1).png.aspx?width=90&height=90&ext=.png24hr Online Ordering
...Page/IndustryContainers/OEM.jpg?ext=.jpgOEM Solutions
...Page/IndustryContainers/MSS.jpg?ext=.jpgNo alt attribute provided
...ontainers/SystemIntegration.jpg?ext=.jpgNo alt attribute provided
...ryContainers/WiringProducts.jpg?ext=.jpgNo alt attribute provided
...op-Button-Routeco-eCommerce.jpg?ext=.jpgShop Online
...uid=41a90785-9cf0-4aa0-a1d6-aac14ea4d2732024 Christmas Opening Hours_img
...uid=58c1561d-c5e6-4a31-88bc-acf95e21658eCelebrating Sustainability Week_img
...uid=24bf3a3a-96ea-477a-b5a4-bcc80632dcdeRouteco expand product portfolio with addition of APC branded Uninterruptible Power Supplies (UPS) from Schneider Electric_img
...uid=1b6d9708-47d8-4685-b4ba-dcbfded3b2caRouteco announced as Distributor of the Year_img
...uid=675731e2-3ee1-4099-86a7-ae4d51aa320aA successful return for Routeco Live_img
...K/HomePage/AuthorisedDistributor2019.pngRouteco are the UK's Authorised Distributor for Rockwell Automation productsRouteco are the UK's Authorised Distributor for Rockwell Automation products
...PremierPartner.aspx?width=100&height=100Channel_Premier_360px_72_RGB.pngRouteco UK's first Cisco IoT Industry Expert
...s/Home/RockwellAutomationDistributor.pngNo alt attribute provided
/SiteFiles/Images/logo.pngRouteco

Page structure

H1 heading
(Critically important)
Sign up now for early access to our new e-commerce site
Too many H1 headings
Headings
(Important)
There are 30 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Sign up now for early access to our new e-commerce site
H1 Safety products in stock and available to buy now.
H1 Cable grade wireless communication
H1 Need help with your Rockwell Automation software?
H1 OEM Solutions
H1 Manufacturing Solutions and Services
H1 Simplifying your System Integration
H1 Industrial Enclosures and Wiring Products
H1 Routeco eBusiness Solutions
H1 Latest News
H1 Empty heading
H2 Your chance to be part of an exclusive group
H2 Choose Guardmaster - the global leader in safety components
H2 CoreTigo make high-performance wireless automation solutions for machine builders, SIs and manufacturers.
H2 Our sales team can help you navigate the process.
H2 Helping machine builders to innovate
H2 Adding Value and Sustainability with Support
H2 Migration tools for managing obsolescence
H2 Helping you to install quality components into your panel building processes
H2 Rockwell Automation
H2 Cisco IoT Industry Expert
H2 Contact Us
H3 Can't find the product you need?
H3 2024 Christmas Opening Hours
H3 Celebrating Sustainability Week
H3 Routeco expand product portfolio with addition of APC branded Uninterruptible Power Supplies (UPS) from Schneider Electric
H3 Routeco announced as Distributor of the Year
H3 A successful return for Routeco Live
H4 Sales
H4 Technical
H4 Customer Accounts / Credit Control
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
There are 3 external links on this page.

Found links on this page

LinkAttributesAnchor text
/en-gb/footer-links/cookie-policyNew window our cookie policy page.
/footer-links/cookie-policyNew window Routeco.com cookies policy
https://www.routeco.com/IMG-ALT Routeco
/nl-be?CountryChanged=TrueIMG-ALT Belgium
/nl-nl?CountryChanged=TrueIMG-ALT Netherlands
https://www.routeco.com/en-gbIMG-ALT United Kingdom
/fr-be?CountryChanged=TrueText duplicate IMG-ALT Belgium
/de-at?CountryChanged=TrueIMG-ALT Austria
https://www.routeco.com/shopBrowse Products
/nl-be?CountryChanged=TrueText duplicate IMG-ALT Belgium
/nl-nl?CountryChanged=TrueText duplicate IMG-ALT Netherlands
https://www.routeco.com/en-gbText duplicate IMG-ALT United Kingdom
/fr-be?CountryChanged=TrueText duplicate IMG-ALT Belgium
/de-at?CountryChanged=TrueText duplicate IMG-ALT Austria
/en-gb/loginLogin
/en-gb/registerRegister
/en-gb/register-v2Click here to register.
/en-gb/basketMy Basket 0
/en-gb/about-usAbout Us
/en-gb/about-us/our-historyOur History
/en-gb/about-us/leadership-teamLeadership Team
/en-gb/about-us/our-visionPeople, Planet, Purpose
/en-gb/about-us/soneparSonepar
/en-gb/shopProducts
/en-gb/shop/atexATEX / Hazardous Area
/en-gb/shop/cableCable
/en-gb/shop/cable-accessoriesCable Accessories
/en-gb/shop/circuit-breakers-f...Circuit Breakers / Fuses
/en-gb/shop/computersComputers / IT
/en-gb/shop/control-gear-switc...Control Gear / Switchgear
/en-gb/shop/drivesDrives
/en-gb/shop/enclosuresEnclosures
/en-gb/shop/i-o-systemsI/O Systems
/en-gb/shop/metersMeters / Energy Monitors
/en-gb/shop/motion-controlMotion Control
/en-gb/shop/networks-communica...Networks / Communications
/en-gb/shop/operator-interfaceOperator Interface
/en-gb/shop/panel-accessoriesPanel Accessories
/en-gb/shop/pneumaticsPneumatics
/en-gb/shop/power-conditioningPower / Conditioning
/en-gb/shop/process-instrument...Process / Instrumentation
/en-gb/shop/programmable-contr...Programmable Controllers
/en-gb/shop/roboticsRobotics
/en-gb/shop/safetySafety / Guardmaster
/en-gb/shop/sensorsSensors
/en-gb/shop/softwareSoftware
/en-gb/shop/terminals-connectorsTerminals / Connectors
/en-gb/shop/vision-systemsVision Systems
/en-gb/shop/wiring-accessoriesWiring Accessories
/en-gb/working-here-(1)New window Working Here
/en-gb/toolsCustomer Tools
/en-gb/tools/quick-basketQuick Basket
/en-gb/tools/rockwell-produktk...Rockwell Automation Product Configurator
/en-gb/tools/faqsFAQs
/en-gb/partnersPartners
/en-gb/partner/suppliersSuppliers
/en-gb/partner/customersCustomers
/en-gb/technical-expertiseTechnical Expertise
/en-gb/technical-expertise/dri...Drives and Motion
/en-gb/technical-expertise/pne...Text duplicate Pneumatics
/en-gb/technical-expertise/saf...Safety and Sensing
/en-gb/technical-expertise/aut...Automation and Software
/en-gb/technical-expertise/com...Components
/en-gb/technical-expertise/tec...Technical Support
/en-gb/technical-expertise/vis...Vision and Code Reading
/en-gb/solutionsSolutions
/en-gb/solutions/roboticsText duplicate Robotics
/en-gb/solutions/routeco-3d-la...Routeco's 3D laser centre
/en-gb/solutions/assembliesAssemblies
/en-gb/solutions/ebusiness-sol...eBusiness Solutions
/en-gb/solutions/oem-solutionsOEM Solutions
/en-gb/solutions/migration-sol...Migration Solutions
/en-gb/solutions/production-op...Production Optimisation
/en-gb/solutions/it-solutionsIT Solutions
/en-gb/solutions/it-ot-converg...IT/OT Convergence
/en-gb/servicesServices
/en-gb/fiixcmmsFiix CMMS
/en-gb/services/trainingTraining
/en-gb/services/repairsRepairs
/en-gb/services/engineeringEngineering
/en-gb/services/asset-managementAsset Management
/en-gb/services/technical-supp...Technical Support Contracts
/en-gb/media-centreMedia Centre
/en-gb/media-centre/publicatio...Publications Library
/en-gb/media-centre/newsNews
/en-gb/media-centre/eventsEvents
/en-gb/media-centre/videosVideos
/en-gb/media-centre/publicationsText duplicate Publications Library
/en-gb/contact-usContact Us
/en-gb/contact-us/uk-service-c...UK Service Centres
/en-gb/contact-us/returnsReturns
/en-gb/contact-us/customer-ser...Customer Service
/en-gb/contact/uk-technology-c...UK Technology Centre
/en-gb/routeco-early-accessSubdomain Sign up now for early access to our new e-commerce site Your chance to be part of an exclusive group A new website is coming – learn more here
/en-gb/routeco-early-accessSubdomain IMG-ALT Join our new e-commerce site
/en-gb/shop/safety/tongue-swit...Subdomain Safety products in stock and available to buy now. Choose Guardmaster - the global leader in safety components Tongue switches offer flexibility and enhanced...
/en-gb/shop/safety/tongue-swit...Subdomain IMG-ALT Guardmaster products a production line
/en-gb/partners/suppliers/core...Subdomain Cable grade wireless communication CoreTigo make high-performance wireless automation solutions for machine builders, SIs and manufacturers. Learn more about...
/en-gb/partners/suppliers/core...Subdomain IMG-ALT CoreTigo Industrial wireless solutions
/en-gb/shop/softwareSubdomain Need help with your Rockwell Automation software? Our sales team can help you navigate the process. Now more cost effective and flexible with multiple purcha...
/en-gb/shop/softwareSubdomain IMG-ALT Rockwell Automation Training
/en-gb/shopbrowse products
/en-gb/Media-Centre/News/Route...2024 Christmas Opening Hours
/en-gb/Media-Centre/News/Route...Celebrating Sustainability Week
/en-gb/Media-Centre/News/Route...Routeco expand product portfolio with addition of APC branded Uninterruptible Power Supplies (UPS) from Schneider Electric
/en-gb/Media-Centre/News/Route...Routeco announced as Distributor of the Year
/en-gb/Media-Centre/News/Route...A successful return for Routeco Live
/en-gb/partners/rockwell-autom...more info
/en-gb/cisco-iot-partnerText duplicate more info
/cdn-cgi/l/email-protection[email protected]
/cdn-cgi/l/email-protectionText duplicate [email protected]
/cdn-cgi/l/email-protectionText duplicate [email protected]
/en-gb/Footer-Links/Site-MapNew window Site Map
/en-gb/Footer-Links/DisclaimerNew window Disclaimer
/en-gb/Footer-Links/T-CsNew window Terms & Conditions
/en-gb/Footer-Links/Cookie-PolicyNew window Cookie Policy
/en-gb/Footer-Links/Routeco-Pr...New window Privacy Statement
/en-gb/Footer-Links/Modern-Sla...New window Modern Slavery Statement
/en-gb/Footer-Links/Routeco-Ge...New window Gender Pay Gap Report
/en-gb/Footer-Links/SubscriptionsNew window Subscriptions
/en-gb/partner/suppliers/rockw...Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain A-TITLE LinkedIn
https://twitter.com/routecoNew window External A-TITLE Twitter
https://www.youtube.com/user/R...New window External Subdomain A-TITLE Youtube

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.routeco.com/en-gb"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.32 seconds.
The file size of the HTML document is fine (73 kB).

HTTP Response Header

NameValue
dateSat, 11 Jan 2025 02:32:54 GMT
content-typetext/html; charset=utf-8
cache-controlno-cache, no-store, must-revalidate
pragmano-cache
expires-1
varyAccept-Encoding
set-cookie82 Characters
x-ua-compatibleIE=Edge
x-aspnet-version4.0.30319
x-powered-byASP.NET
x-frame-optionsALLOW-FROM https://s1-eu.ariba.com
content-security-policyframe-ancestors 'self' 'none'
cf-cache-statusDYNAMIC
server-timingcfCacheStatus;desc="DYNAMIC"
report-to{"endpoints":[{"url":"https:\/\/a.nel.cloudflare.com\/report\/v4?s=%2FaCPV%2Bkw8kIRjiQP25Xap6gb0i02re0cCGKU7s7ld4%2FFkFk48ITlU5m1XeNVb%2F3qqYVgiPMO8K9OBh0SGC9CHblvjsOd7AbOUQ9aszc13AlJaPmZM0YxeL%2BuagEFBTU1vJs%3D"}],"group":"cf-nel","max_age":604800}
nel{"success_fraction":0,"report_to":"cf-nel","max_age":604800}
servercloudflare
cf-ray90017fb9cede3c86-CDG
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 35 referring domains.
This page has 335 backlinks.
This page has backlinks from 32 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

No valid Robots.txt file was found.

Similar sites

Search preview

www.routeco.com › en-gb
Industrial Automation & Control Products | Routeco
The UK's leading technical distributor of industrial automation and control products. We offer expert solutions & services for your business. Shop Now!

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Automation72%Check
Product72%Check
Products70%Check
Industrial Automation69%Check
Control Products68%Check
Automation Control68%Check
industrial automation control products68%Check
Routeco65%Check
Automation Solutions64%Check
industrial63%Check
Show more keywords and terms

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Cookie Policy

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