Royalfree.nhs.uk - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
67% 
Page structure
100% 
Link structure
25% 
Server
78% 
External factors
100% 
SEO Score
Response time
0.87 s
File size
105.40 kB
Words
953
Media files
22
Number of links
187 internal / 9 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home | Royal Free London
The length of the page title is perfect. (243 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
We aim to deliver world class healthcare to our patients across north London and Hertfordshire, with groundbreaking research and best in class education.
The length of the meta description is perfect. (951 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.royalfree.nhs.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
descriptionWe aim to deliver world class healthcare to our patients across north London and Hertfordshire, with groundbreaking research and best in class education.
generatorConcrete CMS
theme-colorrgb(0, 94, 184)
langen
twitter:cardsummary
og:titleHome | Royal Free London
og:urlhttps://www.royalfree.nhs.uk/
og:typewebsite
og:localeen_GB
og:site_nameRoyal Free London
og:descriptionWe aim to deliver world class healthcare to our patients across north London and Hertfordshire, with groundbreaking research and best in class education.
og:imagehttps://www.royalfree.nhs.uk/application/themes/custom/images/rfl-og.png
X-UA-CompatibleIE=edge
content-typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 953 words. That's ok.
25.2% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 10.83 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 19 tags for this page.
Image SEO
(Somewhat important)
19 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/application/themes/custom/images/globe.svgNo alt attribute provided
...on/files/5716/8907/3685/rfl-nhs-logo.svgRoyal Free London NHS Foundation Trust logoHomepage
/application/themes/custom/images/globe.svgNo alt attribute provided
...ation/files/8516/9772/3421/Banner_17.jpgNo alt attribute provided
...themes/custom/images/banner/rfl-icon.svgNo alt attribute provided
...710/5580/Barnet_Hospital_thumbnail_1.jpgNo alt attribute provided
...n/files/7016/9710/5580/CFH_thumbnail.jpgNo alt attribute provided
.../112_10_004-_RFH_New_Entranve_3_2805.pngNo alt attribute provided
...9339/9504/Edgware_Community_Hospital.pngNo alt attribute provided
...9339/9506/Finchley_Memorial_Hospital.pngNo alt attribute provided
...cation/files/7916/9036/4409/hospital.svgNo alt attribute provided
...lication/files/1716/9036/4409/advice.svgNo alt attribute provided
...ication/files/2416/9036/4409/locator.svgNo alt attribute provided
...ion/files/5616/9036/4409/stethoscope.svgNo alt attribute provided
/application/files/7016/9036/4409/file.svgNo alt attribute provided
...FL_Nursing_and_Maternity_Awards_1505.jpgNo alt attribute provided
...cellence_award_-_neonatal_therapist_.pngNo alt attribute provided
...s/2017/1457/7280/Royal_Free_entrance.jpgNo alt attribute provided
.../1416/9711/9364/Research_rectangle_3.jpgNo alt attribute provided
...5516/9711/9420/Education_rectangle_1.jpgNo alt attribute provided
...ion/files/2116/9338/3089/rfl-tagline.svgWorld class expertise, local care
...tion/files/7016/8907/5334/rfl-values.svgVisibly reassuring, clearly communicating, actively respectful, positively welcoming

Page structure

H1 heading
(Critically important)
World class expertise, local care
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 World class expertise, local care
H2 Our hospitals and other sites
H2 Find a service
H2 Quick links
H2 Useful information
H2 Latest news and updates
H2 World-leading research
H2 Our education and learning
H2 Useful links
H2 Popular pages
H2 CQC rating
H2 Accessibility tools
H3 Outstanding nursing and midwifery staff awarded
H3 Neonatal therapist receives clinical excellence award
H3 Governor elections: the results are in
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are 9 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.royalfree.nhs.uk/Anchor Skip to main content
https://www.royalfree.nhs.uk/Anchor Skip to navigation
https://www.royalfree.nhs.uk/Anchor Skip to accessibility tools
https://www.royalfree.nhs.uk/Subdomain IMG-ALT Royal Free London NHS Foundation Trust logo
https://patients.royalfree.nhs...External Subdomain RFL Patient Portal
A-TITLE URL to https://patients.royalfree.nhs.uk/
https://translate.google.com/New window External Subdomain Powered by Google Translate
https://www.royalfree.nhs.uk/newsSubdomain News
/working-hereSubdomain Working here
/services/private-patients-unitSubdomain Private patients
https://www.royalfree.nhs.uk/gpsSubdomain For GPs
/contact-usSubdomain Contact us
https://www.royalfree.nhs.uk/Subdomain Home
/patients-and-visitorsSubdomain Patients and visitors
/patients-and-visitorsSubdomain Text duplicate Patients and visitors
/patients-and-visitors/your-ho...Subdomain Your hospital visit
/patients-and-visitors/your-ho...Subdomain Text duplicate Your hospital visit
/patients-and-visitors/your-ho...Subdomain Outpatient appointments
/patients-and-visitors/your-ho...Subdomain Change or cancel an appointment
/patients-and-visitors/your-ho...Subdomain Your inpatient stay
/patients-and-visitors/your-ho...Subdomain Day surgery
/patients-and-visitors/your-ho...Subdomain Flu, COVID-19 and sickness bugs
/patients-and-visitors/your-ho...Subdomain Patient transport
/patients-and-visitors/visitin...Subdomain Visiting patients
/patients-and-visitors/visitin...Subdomain Text duplicate Visiting patients
/patients-and-visitors/visitin...Subdomain Find a ward
/patients-and-visitors/food-an...Subdomain Food and drink at our hospitals
/patients-and-visitors/consult...Subdomain Find a consultant
/patients-and-visitors/advice-...Subdomain Advice and support
/patients-and-visitors/advice-...Subdomain Text duplicate Advice and support
/patients-and-visitors/advice-...Subdomain Chaplaincy — spiritual care services
/patients-and-visitors/advice-...Subdomain Stop smoking support
/patients-and-visitors/advice-...Subdomain Interpreting and translation services
/patients-and-visitors/advice-...Subdomain Macmillan Cancer Information and Support Centres
/patients-and-visitors/advice-...Subdomain Advance care planning and end of life care
/patients-and-visitors/advice-...Subdomain Caring for carers
/patients-and-visitors/advice-...Subdomain Maggie's Royal Free
/patients-and-visitors/disabil...Subdomain Disability support
/patients-and-visitors/disabil...Subdomain Text duplicate Disability support
/patients-and-visitors/disabil...Subdomain Patients with a learning disability
/patients-and-visitors/patient...Subdomain Patient information leaflets
/patients-and-visitors/my-rfl-...Subdomain My RFL Care Patient Portal
/patients-and-visitors/my-rfl-...Subdomain Text duplicate My RFL Care Patient Portal
/patients-and-visitors/my-rfl-...Subdomain My RFL Care: how to reschedule or cancel your appointment
/patients-and-visitors/my-rfl-...Subdomain My RFL Care: your questions answered
/patients-and-visitors/oversea...Subdomain Overseas visitors and eligibility for NHS treatment
/patients-and-visitors/get-inv...Subdomain Get involved with our hospitals
/patients-and-visitors/share-y...Subdomain Share your experience
/patients-and-visitors/your-pr...Subdomain Your privacy
/patients-and-visitors/your-pr...Subdomain Text duplicate Your privacy
/patients-and-visitors/your-pr...Subdomain Access your health records
/patients-and-visitors/your-pr...Subdomain Detailed privacy notices
/our-locationsSubdomain Our locations
/our-locationsSubdomain Text duplicate Our locations
/our-locations/barnet-hospitalSubdomain Barnet Hospital
/our-locations/chase-farm-hosp...Subdomain Chase Farm Hospital
/our-locations/royal-free-hosp...Subdomain Royal Free Hospital
/our-locations/other-hospitalsSubdomain Other hospitals
/our-locations/other-sitesSubdomain Other sites
/our-locations/locations-mapSubdomain Browse our locations
/our-locations/find-wardSubdomain Text duplicate Find a ward
/servicesSubdomain Services
/servicesSubdomain Text duplicate Services
/services/find-serviceSubdomain Browse our A-Z of services
/services/consultantsSubdomain Text duplicate Find a consultant
/services/find-wardSubdomain Text duplicate Find a ward
/services?letter=AServices starting with A
/services?letter=BServices starting with B
/services?letter=CServices starting with C
/services?letter=DServices starting with D
/services?letter=EServices starting with E
/services?letter=FServices starting with F
/services?letter=GServices starting with G
/services?letter=HServices starting with H
/services?letter=IServices starting with I
/services?letter=JServices starting with J
/services?letter=KServices starting with K
/services?letter=LServices starting with L
/services?letter=MServices starting with M
/services?letter=NServices starting with N
/services?letter=OServices starting with O
/services?letter=PServices starting with P
/services?letter=RServices starting with R
/services?letter=SServices starting with S
/services?letter=TServices starting with T
/services?letter=UServices starting with U
/services?letter=VServices starting with V
/researchSubdomain Research
/researchSubdomain Text duplicate Research
/research/be-part-our-researchSubdomain Be part of our research
/research/managing-research-studySubdomain Managing a research study
/research/nihr-royal-free-clin...Subdomain NIHR Royal Free Clinical Research Facility
/research/nihr-royal-free-clin...Subdomain Text duplicate NIHR Royal Free Clinical Research Facility
/research/nihr-royal-free-clin...Subdomain CRF for investigators
/research/our-research-partnersSubdomain Our research partners
/about-usSubdomain About us
/about-usSubdomain Text duplicate About us
/about-us/trust-boardSubdomain Trust board
/about-us/trust-boardSubdomain Text duplicate Trust board
/about-us/trust-board/trust-bo...Subdomain Trust board meetings
/about-us/trust-board/archived...Subdomain Archived board papers
/about-us/become-member-our-trustSubdomain Become a member of our trust
/about-us/equality-diversity-a...Subdomain Equality, diversity and inclusion
/about-us/equality-diversity-a...Subdomain Text duplicate Equality, diversity and inclusion
/about-us/equality-diversity-a...Subdomain Equality and diversity documents
/about-us/equality-diversity-a...Subdomain Text duplicate Chaplaincy — spiritual care services
/about-us/equality-diversity-a...Subdomain Text duplicate Interpreting and translation services
/about-us/equality-diversity-a...Subdomain Text duplicate Patients with a learning disability
/about-us/council-governorsSubdomain Council of governors
/about-us/council-governorsSubdomain Text duplicate Council of governors
/about-us/council-governors/ou...Subdomain Our governors
/about-us/council-governors/jo...Subdomain Join our council of governors
/about-us/council-governors/co...Subdomain Council meetings archive
/about-us/royal-free-london-groupSubdomain The Royal Free London group
/about-us/quality-and-patient-...Subdomain Quality and patient safety
/about-us/corporate-informationSubdomain Corporate information
/about-us/our-hospital-leaders...Subdomain Our hospital leadership teams
/about-us/education-learning-a...Subdomain Education, learning and development
/about-us/eventsSubdomain Events
/about-us/royal-free-associationSubdomain Royal Free Association
https://www.royalfree.nhs.uk/newsSubdomain Text duplicate News
/working-hereSubdomain Text duplicate Working here
/working-hereSubdomain Text duplicate Working here
/working-here/our-current-vaca...Subdomain Our current vacancies
/working-here/education-learni...Subdomain Text duplicate Education, learning and development
/working-here/education-learni...Subdomain Text duplicate Education, learning and development
/working-here/education-learni...Subdomain Sub-contracting apprenticeships
/contact-usSubdomain Text duplicate Contact us
/contact-usSubdomain Text duplicate Contact us
/contact-us/change-or-cancel-a...Subdomain Text duplicate Change or cancel an appointment
/contact-us/compliments-sugges...Subdomain Compliments, suggestions and complaints
/contact-us/patient-advice-and...Subdomain Patient Advice and Liaison Service (PALS)
/contact-us/patient-advice-and...Subdomain Text duplicate Patient Advice and Liaison Service (PALS)
/contact-us/patient-advice-and...Subdomain Text duplicate Compliments, suggestions and complaints
/contact-us/freedom-informatio...Subdomain Freedom of Information Act requests
/contact-us/freedom-informatio...Subdomain Text duplicate Freedom of Information Act requests
/contact-us/freedom-informatio...Subdomain Text duplicate Access your health records
/contact-us/contact-media-teamSubdomain Contact the media team
/contact-us/contact-our-privat...Subdomain Contact our private patients' unit
/contact-us/contact-our-resear...Subdomain Contact our research team
/contact-us/request-patient-tr...Subdomain Request patient transport
/contact-us/become-member-our-...Subdomain Text duplicate Become a member of our trust
/contact-us/find-wardSubdomain Text duplicate Find a ward
/contact-us/maternity-self-ref...Subdomain Maternity self-referral form
https://www.royalfree.nhs.uk/gpsSubdomain Text duplicate For GPs
https://www.royalfree.nhs.uk/gpsSubdomain Text duplicate For GPs
/gps/updates-gpsSubdomain Latest updates for GPs
/private-patientsSubdomain Text duplicate Private patients
https://royalfreecharity.org/External Royal Free Charity
/services/blood-testsSubdomain Book a blood test
A-TITLE Blood tests
/patients-and-visitors/your-ho...Subdomain Text duplicate Change or cancel an appointment
A-TITLE Change or cancel an appointment
/our-locations/find-wardSubdomain Find or contact a ward
A-TITLE Find a ward
/patients-and-visitors/your-ho...Subdomain Anchor Join a video appointment
A-TITLE Outpatient appointments
/our-locations/barnet-hospitalSubdomain Text duplicate Barnet Hospital
A-TITLE Barnet Hospital
/our-locations/chase-farm-hosp...Subdomain Text duplicate Chase Farm Hospital
A-TITLE Chase Farm Hospital
/our-locations/royal-free-hosp...Subdomain Text duplicate Royal Free Hospital
A-TITLE Royal Free Hospital
/our-locations/other-hospitals...Subdomain Edgware Community Hospital
A-TITLE Edgware Community Hospital
/our-locations/other-hospitals...Subdomain Finchley Memorial Hospital
A-TITLE Finchley Memorial Hospital
/our-locationsSubdomain Our other sites
A-TITLE Our locations
/services/cancer-servicesSubdomain Cancer services
/services/kidney-servicesSubdomain Kidney services
/services/emergency-department...Subdomain Emergency department
/services/cardiologySubdomain Cardiology
/services/maternity-servicesSubdomain Maternity services
/services/intensive-careSubdomain Intensive care
/patients-and-visitors/your-ho...Subdomain Text duplicate Your hospital visit
A-TITLE Your hospital visit
/patients-and-visitors/advice-...Subdomain Text duplicate Advice and support
A-TITLE Advice and support
/patients-and-visitors/visitin...Subdomain Text duplicate Visiting patients
A-TITLE Visiting patients
/services/consultantsSubdomain Text duplicate Find a consultant
A-TITLE Find a consultant
/patients-and-visitors/patient...Subdomain Text duplicate Patient information leaflets
A-TITLE Patient information leaflets
/news/outstanding-nursing-and-...Subdomain Outstanding nursing and midwifery staff awarded Date published: 17 May 2024 News Categories: Staff Trust news
/news/neonatal-therapist-recei...Subdomain Neonatal therapist receives clinical excellence award Date published: 15 May 2024 News Categories: Staff Awards Barnet Hospital
/news/governor-elections-resul...Subdomain Governor elections: the results are in Date published: 14 May 2024 News Categories: Governors
https://www.royalfree.nhs.uk/newsSubdomain View all news
A-TITLE News
/researchSubdomain World-leading research Clinical research is a key part of what we do, with more than 13,000 patients taking part in groundbreaking projects each year.
/working-here/education-learni...Subdomain Our education and learning We have a strong tradition of training our staff and educating the NHS workforce, providing the very best learning and education.
https://www.royalfree.nhs.uk/Subdomain www.royalfree.nhs.uk
/patients-and-visitors/your-pr...Subdomain Privacy statement
/about-usOur partners and services
/accessibilitySubdomain Accessibility
/sitemapSubdomain Sitemap
https://www.facebook.com/Royal...External Subdomain A-TITLE Facebook
https://www.instagram.com/roya...External Subdomain A-TITLE Instagram
https://www.linkedin.com/compa...External Subdomain A-TITLE LinkedIn
https://x.com/RoyalFreeNHSExternal A-TITLE X
https://www.youtube.com/user/R...External Subdomain A-TITLE Youtube
/contact-usA-TITLE Email
/working-here/our-current-vaca...Subdomain Text duplicate Our current vacancies
/services/blood-testsSubdomain Blood tests
/servicesSubdomain Text duplicate Services
/services/consultantsSubdomain Text duplicate Find a consultant
/patients-and-visitors/patient...Subdomain Text duplicate Patient information leaflets
/our-locations/royal-free-hosp...Subdomain Text duplicate Royal Free Hospital
/about-usMore about our trust and our values
/about-us/Subdomain Anchor IMG-ALT Visibly reassuring, clearly communicating, actively respectful, positively welcoming
https://frankltd.co.uk/New window External No Text
https://www.royalfree.nhs.uk/Anchor Return to header

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.royalfree.nhs.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.87 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (105 kB).

HTTP Response Header

NameValue
dateFri, 17 May 2024 16:52:13 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
cache-controlno-cache, no-store, private, max-age=0, s-max-age=0, must-revalidate, proxy-revalidate, no-transform
pragmano-cache
expiresThu, 01 Jan 1970 00:00:00 GMT
x-xss-protection1; mode=block
x-frame-optionsSAMEORIGIN
strict-transport-securitymax-age=31556952
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cf-cache-statusDYNAMIC
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statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 2,212 referring domains.
This page has 15,396 backlinks.
This page has backlinks from 1,263 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
crawl-delay: 10

Disallow: /application/attributes
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Disallow: /application/jobs
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Disallow: /application/mail
Disallow: /application/models
Disallow: /application/page_types
Disallow: /application/single_pages
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Disallow: /ccm/system/captcha/picture

Disallow: /application/files
Disallow: /application/files/*

Disallow: /application/secure_files
Disallow: /application/secure_files/*

Allow: /application/files/thumbnails
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Disallow: /download_file
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Disallow: /concrete
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Disallow: /demo
Disallow: /demo/*

Allow: /application/files/cache/css
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# This list is compiled by Techie Zone part of Qlogix Network.
 
User-agent: Teleport
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Similar sites

Search preview

www.royalfree.nhs.uk
Home | Royal Free London
We aim to deliver world class healthcare to our patients across north London and Hertfordshire, with groundbreaking research and best in class education.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
World Class67%Check
Royal61%Check
Free61%Check
Royal Free61%Check
Royal Free London61%Check
class60%Check
London56%Check
Research52%Check
Education52%Check
NHS50%Check
Show more keywords and terms

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