Sbs.nhs.uk - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
85% 
Page structure
41% 
Link structure
68% 
Server
19% 
External factors
100% 
SEO Score
Response time
0.68 s
File size
111.50 kB
Words
1166
Media files
20
Number of links
98 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
NHS SBS: Shared corporate solutions. Reimagined.
The length of the page title is perfect. (466 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
NHS Shared Business Services (NHS SBS) is a joint venture between the Department of Health and Sopra Steria. We are the market leaders in business support services.
The meta description is too long: 1054 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.sbs.nhs.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width
format-detectiontelephone=no
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionNHS Shared Business Services (NHS SBS) is a joint venture between the Department of Health and Sopra Steria. We are the market leaders in business support services.
msapplication-TileImagehttps://www.sbs.nhs.uk/app/uploads/cropped-sbs-favicon-270x270.png
article:modified_time2024-06-21T07:13:22+00:00
langen-gb
twitter:cardsummary_large_image
og:localeen_GB
og:typewebsite
og:titleNHS SBS: Shared corporate solutions. Reimagined.
og:descriptionNHS Shared Business Services (NHS SBS) is a joint venture between the Department of Health and Sopra Steria. We are the market leaders in business support services.
og:urlhttps://www.sbs.nhs.uk/
og:site_nameNHS SBS
charsetUTF-8

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Page quality

Content
(Critically important)
There are 3 text duplicates on this page:
  • Duplicate: We’re the country’s leading supplier of corporate services to the NHS,...
This page contains 1166 words. That's ok.
31.7% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
18 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 20.2 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 8 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 23 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ansparent-background-rgb-nomargins-2.svgNHS SBS logo
...es/sbs/dist/images/placeholders/hero.pngClinical woman in hospital with digital device
...es/sbs/dist/images/placeholders/hero.pngNHS SBS shared corporate services; young female nurse in hospital reception
...es/sbs/dist/images/placeholders/hero.pngClinical man and woman with medical equipment
.../dist/images/placeholders/page-block.pngEmployment Services
.../dist/images/placeholders/page-block.pngProcurement Services
.../dist/images/placeholders/page-block.pngFinance & Accounting
.../dist/images/placeholders/page-block.pngIntegrated Healthcare Solutions
.../dist/images/placeholders/page-block.pngDigital Innovation Services
.../dist/images/placeholders/page-block.pngIntegrated Care Systems
...images/placeholders/page-block-slide.pngBusiness Services Framework Agreements
...images/placeholders/page-block-slide.pngConstruction & Estates Framework Agreements
...images/placeholders/page-block-slide.pngDigital & IT Framework Agreements
...images/placeholders/page-block-slide.pngHealth Framework Agreements
.../dist/images/placeholders/case-study.pngA new, innovative service model
...t/images/placeholders/featured-thumb.pngFramework agreements for absolute beginners
...t/images/placeholders/featured-thumb.pngImproving access to mental health crisis services across Greater Manchester
...t/images/placeholders/featured-thumb.pngThe productivity paradox – how doing less might be the secret to achieving more
...ansparent-background-rgb-nomargins-2.svgNHS SBS
/app/uploads/sbs-logo-inverted.svgNo alt attribute provided

Page structure

H1 heading
(Critically important)
The best corporate services. Shared.
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 The best corporate services. Shared.
H1 The best corporate services. Shared. Duplicate text
H1 The best corporate services. Shared. Duplicate text
H1 Shared corporate solutions. Reimagined.
H3 The UK's only full service provider of corporate services to the NHS
H3 Framework Agreements as unique as you are
H3 A new, innovative service model
H3 News & Opinion
H4 Framework agreements for absolute beginners
H4 Improving access to mental health crisis services across Greater Manchester
H4 The productivity paradox – how doing less might be the secret to achieving more
H4 Shared Vision. Better Together.
H4 Quick Links
H4 Company Information
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are 5 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.sbs.nhs.uk/IMG-ALT NHS SBS logo
/case-study/Subdomain Case Studies
/supplier-information/Subdomain Supplier Information
/client-system-login/New window Subdomain Login
https://www.sbs.nhs.uk/Subdomain Home
https://www.sbs.nhs.uk/services/Subdomain Our Services
/services/employment-services/Subdomain Employment Services
/services/employment-services/...Subdomain Query About Your Payroll or Pension
/services/employment-services/...Subdomain Payroll and HR
/services/employment-services/...Subdomain Weekly Payroll
/services/employment-services/...Subdomain Workforce Consultancy & ESR Self-Service
/services/employment-services/...Subdomain HR Administration
/services/employment-services/...Subdomain Selenity Expenses Administration Service
/services/employment-services/...Subdomain Pension Services
/services/employment-services/...Subdomain Nest Pension Services
/services/employment-services/...Subdomain Smartcard Registration Authority
/services/employment-services/...Subdomain ePay
/services/employment-services/...Subdomain MySBSPay
/services/finance-and-accounti...Subdomain Finance & Accounting
/services/finance-and-accounti...Subdomain F&A Service
/services/ihs-integrated-healt...Subdomain Integrated Healthcare Solutions
/services/ihs-integrated-healt...Subdomain Workforce Retention Services
/services/ihs-integrated-healt...Subdomain Insights
/services/ihs-integrated-healt...Subdomain Robotic and Intelligent Automation
/services/ihs-integrated-healt...Subdomain VAT Consultancy Service
/services/ihs-integrated-healt...Subdomain Integrated Care System Development
/services/sustainability-and-s...Subdomain Sustainability & Social Value
/services/sustainability-and-s...Subdomain Carbon Mapping Specialist Services
/services/procurement-services/Subdomain Procurement Services
/services/procurement-services...Subdomain Commercial Delivery Partner Services
/services/procurement-services...Subdomain Enhanced Purchase-to-Pay (EP2P)
/services/procurement-services...Subdomain Procurement Regulations
/services/framework-agreements...Subdomain Framework Agreements
/services/framework-agreements...Subdomain Customer Framework Agreement Portal
/services/framework-agreements...Subdomain Combined Framework Agreement Solutions
/services/framework-agreements...Subdomain Business Services Framework Agreements
/services/framework-agreements...Subdomain Construction & Estates Framework Agreements
/services/framework-agreements...Subdomain Digital & IT Framework Agreements
/services/framework-agreements...Subdomain Health Framework Agreements
https://www.sbs.nhs.uk/news/Subdomain News & Opinion
https://www.sbs.nhs.uk/news/Subdomain Text duplicate News & Opinion
/news/category/news/Subdomain News
/news/category/opinion-blog/Subdomain Opinion & Blog
/news/category/awards/Subdomain Awards
/news/category/sustainability/Subdomain Sustainability News
/news/nhs-sbs-podcast/Subdomain NHS SBS Podcast
/news/nhs-sbs-podcast/?preview...Subdomain Anchor The Productivity Puzzle
/events-webinars/Subdomain Events & Webinars
https://www.sbs.nhs.uk/about/Subdomain About Us
https://www.sbs.nhs.uk/about/Subdomain Text duplicate About Us
/about/our-culture-and-our-val...Subdomain Our Culture and Our Values
/about/were-a-great-place-to-w...Subdomain We’re a Great Place to Work
/about/come-and-work-with-us/Subdomain Come and work with us!
/about/our-executive-team/Subdomain Our Executive Team
/about/sustainability/Subdomain Sustainability
https://www.sbs.nhs.uk/contact/Subdomain Contact Us
https://www.sbs.nhs.uk/contact/Subdomain Text duplicate Contact Us
/supplier-information/Subdomain Text duplicate Supplier Information
/client-system-login/Subdomain Text duplicate Login
https://www.sbs.nhs.uk/services/Subdomain Text duplicate Our Services
/client-system-login/Subdomain Text duplicate Login
https://www.sbs.nhs.uk/services/Subdomain Text duplicate Our Services
/client-system-login/Subdomain Text duplicate Login
https://www.sbs.nhs.uk/services/Subdomain Text duplicate Our Services
/services/employment-services/Subdomain Employment Services The NHS SBS Employment Services offering provides an end-to-end portfolio of sol... Learn More
IMG-ALT Employment Services
/services/procurement-services/Subdomain Procurement Services Our Procurement Services can act as individual service lines or as an integrated... Learn More
IMG-ALT Procurement Services
/services/finance-and-accounting/Subdomain Finance & Accounting We are the trusted finance & accounting partner to the NHS Learn More
IMG-ALT Finance & Accounting
/services/ihs-integrated-healt...Subdomain Integrated Healthcare Solutions As the country's only provider of end-to-end corporate services to NHS organisat... Learn More
IMG-ALT Integrated Healthcare Solutions
/services/digital-innovation-s...Subdomain Digital Innovation Services A joint innovation incubator to brainstorm and pressure test potential solutions... Learn More
IMG-ALT Digital Innovation Services
/services/ics-integrated-care-...Subdomain Integrated Care Systems Scalable, proven Finance and accounting, Procurement, Workforce, IT and Consulta... Learn More
IMG-ALT Integrated Care Systems
/services/framework-agreements...Subdomain Business Services Framework Agreements The Business Services Portfolio covers classic indirect procurement spend catego... Learn More >
IMG-ALT Business Services Framework Agreements
/services/framework-agreements...Subdomain Construction & Estates Framework Agreements Our Construction & Estates Portfolio enables the NHS and Public Sector to Design... Learn More >
IMG-ALT Construction & Estates Framework Agreements
/services/framework-agreements...Subdomain Digital & IT Framework Agreements Our Digital & IT Framework Agreements category in NHS SBS Procurement provides d... Learn More >
IMG-ALT Digital & IT Framework Agreements
/services/framework-agreements...Subdomain Health Framework Agreements The Health Procurement Solutions Team provides clinical and procurement expertis... Learn More >
IMG-ALT Health Framework Agreements
/case-study/harrow-horizons/Subdomain View case study
/news/framework-agreements-for...Subdomain Framework agreements for absolute beginners Put simply, a framework agreement is a list of suppliers who have already demonstrated and acceptable level of ca...
/news/improving-access-to-ment...Subdomain Improving access to mental health crisis services across Greater Manchester Our Procurement experts partnered with Greater Manchester Integrated Care Board t...
/news/the-productivity-paradox...Subdomain The productivity paradox – how doing less might be the secret to achieving more If you work in the NHS, my guess is that you’ve heard a lot of the P-word rec...
https://www.sbs.nhs.uk/news/Subdomain View All News
https://twitter.com/NHS_SBSNew window External @NHS_SBS
https://twitter.com/nhs_sbs/st...New window External 16 Apr
https://www.sbs.nhs.uk/contact/Subdomain Text duplicate Contact Us
https://www.linkedin.com/compa...New window External Subdomain No Text
https://twitter.com/NHS_SBSNew window External No Text
https://www.sbs.nhs.uk/Subdomain Text duplicate Home
https://www.sbs.nhs.uk/about/Subdomain Text duplicate About Us
https://www.sbs.nhs.uk/services/Subdomain Text duplicate Our Services
https://www.sbs.nhs.uk/news/Subdomain Text duplicate News & Opinion
/case-study/Subdomain Text duplicate Case Studies
/client-system-login/Subdomain Client System Login
/supplier-information/Subdomain Text duplicate Supplier Information
https://www.sbs.nhs.uk/contact/Subdomain Text duplicate Contact Us
/app/uploads/NHS-SBS-Gender-Pa...Subdomain Gender Pay Report 2023
/app/uploads/NHS-SBS-Modern-Sl...Subdomain Modern Slavery Statement
/app/uploads/NHS-SBS_Carbon_Re...Subdomain Net Zero Carbon Reduction Plan 2024
/app/uploads/C05.02_Business_C...Subdomain Business Continuity and Resilience Management Framework
/app/uploads/C05.01_Business_C...Subdomain Business Continuity and Resilience Management Policy
/app/uploads/CE-Certificate-20...Subdomain Cyber Essentials Plus Certification
/app/uploads/2022-NHS-SBS-ISO2...Subdomain ISO27001 Certification
/national-data-opt-out-policy/Subdomain National Data Opt-Out Policy
/privacy-policy/Subdomain Privacy Policy
/website-terms-and-conditions/Subdomain Website Terms and Conditions
https://www.spixels.co.uk/New window External Subdomain Website by Spixels

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.sbs.nhs.uk/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time of 0.68 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 4 CSS files. This may affect the page load time negatively.
This page loads 8 JavaScript files. This may affect the load time negatively.
A Content Delivery Network like Google Hosted Libraries can save bandwidth for the JQuery files.
The file size of the HTML document is fine (112 kB).

HTTP Response Header

NameValue
dateMon, 19 Aug 2024 13:03:48 GMT
serverApache
link<https://www.sbs.nhs.uk/wp-json/>; rel="https://api.w.org/", <https://www.sbs.nhs.uk/wp-json/wp/v2/pages/2>; rel="alternate"; type="application/json", <https://www.sbs.nhs.uk/>; rel=shortlink
transfer-encodingchunked
content-typetext/html; charset=UTF-8
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 493 referring domains.
This page has 7,231 backlinks.
This page has backlinks from 426 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: Mozilla/5.0 (compatible; RSiteAuditor)
Allow: /

Disallow: /wp/wp-admin/admin-ajax.php

Sitemap: https://www.sbs.nhs.uk/sitemap_index.xml

Similar sites

Search preview

www.sbs.nhs.uk
NHS SBS: Shared corporate solutions. Reimagined.
NHS Shared Business Services (NHS SBS) is a joint venture between the Department of Health and Sopra Steria. We are the market leaders in business support services.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
NHS77%Check
Shared76%Check
NHS SBS75%Check
SBS73%Check
services NHS70%Check
Shared corporate68%Check
Services67%Check
corporate65%Check
corporate services63%Check
Shared corporate solutions61%Check
Show more keywords and terms

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