Schwarzkopf-professional.com - SEO Checker

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Overview of the SEO Check
Meta information
98% 
Page quality
68% 
Page structure
29% 
Link structure
35% 
Server
98% 
External factors
100% 
SEO Score
Response time
0.09 s
File size
536.90 kB
Words
1127
Media files
55
Number of links
148 internal / 9 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Schwarzkopf Professional
The length of the page title is perfect. (234 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
We believe in true partnerships – a two-way relationship for life. We are Schwarzkopf Professional and we exist for hairdressers. Together. a passion for hair.
The length of the meta description is perfect. (965 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.schwarzkopf-professional.com/com/en.html
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
templatecontent-page
viewportwidth=device-width, initial-scale=1
descriptionWe believe in true partnerships – a two-way relationship for life. We are Schwarzkopf Professional and we exist for hairdressers. Together. a passion for hair.
langen
twitter:titleSchwarzkopf Professional
twitter:cardwebsite
twitter:descriptionWe believe in true partnerships – a two-way relationship for life. We are Schwarzkopf Professional and we exist for hairdressers. Together. a passion for hair.
twitter:imagehttps://dm.henkel-dam.com/is/image/henkel/SKP_SHB_FC_2024_3840x1700_Opt-4
og:imagehttps://dm.henkel-dam.com/is/image/henkel/SKP_SHB_FC_2024_3840x1700_Opt-4
og:typewebsite
og:titleSchwarzkopf Professional
og:urlhttps://www.schwarzkopf-professional.com/com/en.html
og:descriptionWe believe in true partnerships – a two-way relationship for life. We are Schwarzkopf Professional and we exist for hairdressers. Together. a passion for hair.
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 1127 words. That's ok.
25.7% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
15 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 15.67 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (536.9 kB).
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 23 tags for this page.
Image SEO
(Somewhat important)
4 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
data:[...] Base64Fibre Clinix Logo
data:[...] Base64Fibre Clinix
data:[...] Base64IGORA Logo
data:[...] Base64IGORA ROYAL Absolutes & Silver Whites
data:[...] Base64Oil Ultime logo
data:[...] Base64Oil Ultime Argan, Barbary Fig and Rose Finishing Oilswith clear texture around them
data:[...] Base64BC Bonacure Logo
data:[...] Base64Indian influencer and Schwarzkopf Professional Ambassador Diipa Buller-Khosa
data:[...] Base64Schwarzkopf Professional Ambassador Chris Appleton black and white portrait
data:[...] Base64Essential Looks Logo
data:[...] Base64ESSENTIAL LOOKS 1:2024
data:[...] Base64HAIR HOW-TO: LIVED-IN BLONDE TECHNIQUES BY ASHLEE NORMAN
data:[...] Base64Lived-in Blonde Model
data:[...] Base64Scalp Clinix and Fibre Clinix Products
data:[...] Base64ESSENTIAL LOOKS Daring Crowd Catwalk Fashion Look
data:[...] Base64ESSENTIAL LOOKS Daring Crowd Salon Look
data:[...] Base64ESSENTIAL LOOKS New Realities Catwalk Fashion Look
data:[...] Base64ESSENTIAL LOOKS New Realities Salon Look
data:[...] Base64ESSENTIAL LOOKS The Optimists Catwalk Fashion Look
data:[...] Base64ESSENTIAL LOOKS The Optimists Salon Look
data:[...] Base64No alt attribute provided
data:[...] Base64BLONDME Colour Packshots
data:[...] Base64Bonacure Hair Care Hero products with Halo
data:[...] Base64OSiS Product Range
data:[...] Base64SESSION LABEL
data:[...] Base64Unseen product range
data:[...] Base64Fibre Clinix Range Flatlay
data:[...] Base64Scalp Clinix Flatlay
data:[...] Base64tbh – true beautiful honest Range Flatlay
data:[...] Base64CHROMA ID
data:[...] Base64Oil Ultime flatlay
data:[...] Base64Colour Enablers Full Range of Products
data:[...] Base64Silhouette Hairsprays
data:[...] Base64Goodbye Yellow Neutralizing Bonding Wash
data:[...] Base64Goodbye Orange on Blue and White Background
data:[...] Base64Natural Styling Classic, Creative Fluid and Glamour Wave Products
data:[...] Base64Strait Styling Glatt
data:[...] Base64Strait Therapy Range of Products
data:[...] Base64Indian influencer and Schwarzkopf Professional Ambassador Diipa Buller-Khosa explains the benefits of Clean Beauty by Bonacure
data:[...] Base64Schwarzkopf Professional Ambassador Diipa Buller-Khosa on enhanced volume, texture and shine
data:[...] Base64Schwarzkopf Professional Ambassador Diipa Buller-Khosa on long-lasting hair health
data:[...] Base64Fibre Clinix Logo
data:[...] Base64Blonde FIBRE CLINIX model with long, straight hair dressed in black surrounded by light pink bubbles
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Model with scarab coloured hair
data:[...] Base64Session Label gif
data:[...] Base64HAIR HOW-TO: LIVED-IN BLONDE TECHNIQUES BY ASHLEE NORMAN
data:[...] Base64THE IMPORTANCE OF SUMMER HAIRCARE
data:[...] Base64MEET OUR NEWEST GLOBAL AMBASSADORS
data:[...] Base64Modern Salon Interior
data:[...] Base64Our Trainers
data:[...] Base64Shaping Futures Logo
data:[...] Base64Schwarzkopf Professional Global Ambassadors

Page structure

H1 heading
(Critically important)
INTRODUCING CHRIS APPLETON & SOFIA VERGARA
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.
There are 63 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 INTRODUCING CHRIS APPLETON & SOFIA VERGARA
H1 SCHWARZKOPF PROFESSIONAL
H2 DISCOVER THE NEXT LEVEL OF BONDING
H2 CELEBRATE WHITE HAIR
H2 NEW WEIGHTLESS OIL ULTIME
H2 CLEAN BEAUTY BY BONACURE
H2 1:2024 COLLECTION
H2 WHAT ARE YOU SEARCHING FOR?
H2 THE COLLECTION 1:2024
H2 DISCOVER OUR BRANDS
H2 THE BENEFITS OF CLEAN BEAUTY BY BONACURE
H2 BOND IT. BOOST IT. INFINITE.
H2 OUR NEW GLOBAL BRAND AMBASSADORS
H2 READ OUR LATEST UPDATES
H2 SEARCH FOR YOUR LOCAL SALON
H2 TRANSFORMING LIVES THROUGH HAIRDRESSING
H2 WE ARE CHANGE MAKERS. TOGETHER.
H2 FOLLOW US
H2 SELECT COUNTRY
H2 SALON FINDER
H3 WANT MORE NEWS & INSPIRATION? FOLLOW US
H4 WELCOME
H4 HAIR HOW-TO: LIVED-IN BLONDE TECHNIQUES BY ASHLEE NORMAN
H4 TREND ALERT: LIVED-IN BLONDE
H4 BRANDS & PRODUCTS
H4 Daring Crowd Catwalk Fashion Look
H4 Daring Crowd Salon Look
H4 New Realities Catwalk Fashion Look
H4 New Realities Salon Look
H4 The Optimists Catwalk Fashion Look
H4 The Optimists Salon Look
H4 IGORA
H4 BLONDME
H4 BONACURE
H4 OSiS
H4 SESSION LABEL
H4 COLOUR ALCHEMY
H4 FIBRE CLINIX
H4 SCALP CLINIX
H4 tbh – true beautiful honest
H4 CHROMA ID
H4 OIL ULTIME
H4 COLOUR ENABLERS
H4 SILHOUETTE
H4 GOODBYE YELLOW
H4 GOODBYE ORANGE
H4 NATURAL STYLING
H4 STRAIT STYLING GLATT
H4 STRAIT THERAPY
H4 Chris Appleton & Sofia Vergara
H4 Kicki Yang Zhang
H4 Troye Sivan
H4 The prismatic responsive hair colour #doyousee
H4 Exclusively Professional Styling Range
H4 HAIR HOW-TO: LIVED-IN BLONDE TECHNIQUES BY ASHLEE NORMAN Duplicate text
H4 THE IMPORTANCE OF SUMMER HAIRCARE
H4 MEET OUR NEWEST GLOBAL AMBASSADORS
H5 WE TRANSFORM HAIR
H5 WE CREATE BEAUTY
H5 WE FUEL YOUR CREATIVITY
H5 WE UNLEASH POTENTIAL
H5 WHY? BECAUSE TOGETHER WE MAKE CHANGE HAPPEN
H5 @schwarzkopfpro
Some anchor texts are used more than once.
20 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 9 external links on this page.

Found links on this page

LinkAttributesAnchor text
/com/en.htmlAnchor Skip to Content
/com/en.htmlNo Text
/com/en/colour.htmlOur Colour Brands
/com/en/colour/igora.htmlIGORA
/com/en/colour/blondme-colour....BLONDME Colour
/com/en/colour/tbh-true-beauti...tbh – true beautiful honest
/com/en/colour/chroma-id.htmlChroma ID
/com/en/colour/goodbye-yellow....GOODBYE YELLOW
/com/en/colour/goodbye-orange....GOODBYE ORANGE
/com/en/colour/fibreplex-no1-b...FIBREPLEX
/com/en/colour/colour-alchemy....COLOUR ALCHEMY
/com/en/colour.htmlOur Latest Innovations
/com/en/colour/chroma-id.htmlText duplicate Chroma ID
/com/en/colour/igora/vibrance....IGORA VIBRANCE
/com/en/colour/igora/zero-amm-...IGORA ZERO AMM
/com/en/colour/blondme-colour....Text duplicate BLONDME Colour
/com/en/colour/igora/cools.htmlIGORA COOLS
/com/en/ambassadors.htmlOur Ambassadors
/com/en/ambassadors.htmlLesley Jennison
/com/en/ambassadors.htmlEdoardo Paludo
/com/en/ambassadors.htmlArjan Bevers
/com/en/care.htmlOur Care Brands
/com/en/care/bonacure.htmlBonacure
/com/en/care/fibre-clinix.htmlFIBRE CLINIX
/com/en/care/scalp-clinix.htmlScalp Clinix
/com/en/care/oil-ultime.htmlOil Ultime
/com/en/care/blondme-care.htmlBLONDME Care
/com/en/care.htmlText duplicate Our Latest Innovations
/com/en/care/fibre-clinix.htmlText duplicate FIBRE CLINIX
/com/en/care/oil-ultime.htmlText duplicate Oil Ultime
/com/en/care/bonacure.htmlSun Protect Scalp & Hair Mist
/com/en/care/bonacure/scalp-ca...Scalp Care
/com/en/care/bonacure/r-two.htmlBonacure R-TWO
/com/en/ambassadors.htmlText duplicate Our Ambassadors
/com/en/ambassadors.htmlGary Taylor
/com/en/styling.htmlOur Styling Brands
/com/en/styling/osis.htmlOSiS
/com/en/styling/session-label....SESSION LABEL
/com/en/styling/silhouette.htmlSilhouette
/com/en/styling.htmlText duplicate Our Latest Innovations
/com/en/styling/session-label....SESSION LABEL The Jelly
/com/en/styling/session-label....SESSION LABEL The Coat
/com/en/styling/osis.htmlText duplicate OSiS
/com/en/ambassadors.htmlText duplicate Our Ambassadors
/com/en/ambassadors.htmlTyler Johnston
/com/en/ambassadors.htmlNick Irwin
/com/en/form.htmlOur Form Brands
/com/en/form/natural-styling.htmlNatural Styling
/com/en/form/strait-therapy.htmlStrait Therapy
/com/en/form/strait-styling.htmlStrait Styling Glatt
/com/en/trends-education/lived...LIVED-IN BLONDE
/com/en/trends-education/1-202...Essential Looks 1:2024
/com/en/trends-education/2-202...Essential Looks 2:2023
/com/en/trends-education/ask.htmlASK Education
/com/en/trends-education/ask/a...ASK Seminars
/com/en/trends-education/ask.htmlASK Blog
https://eacademy.schwarzkopf-p...New window External Subdomain ASK E-Academy
/com/en/colour/igora.htmlHouse of Color
http://www.salonlab-server.de/...New window External Subdomain SalonLab
/com/en/you-and-us/about-us.htmlPartners in Craft
/com/en/you-and-us/about-us.htmlOur Offer
/com/en/you-and-us/about-us.htmlOur Brands
/com/en/you-and-us/about-us.htmlOur History
/com/en/ambassadors.htmlText duplicate Our Ambassadors
/com/en/you-and-us/about-us.htmlInnovation
/com/en/you-and-us/about-us.htmlInspiration
/com/en/you-and-us/about-us.htmlEducation
/com/en/you-and-us/about-us.htmlSupport
/com/en/you-and-us/about-us.htmlConnect
/com/en/you-and-us/sustainabil...Packaging
/com/en/you-and-us/sustainabil...Ingredients
/com/en/you-and-us/sustainabil...Climate Impact
/com/en/you-and-us/sustainabil...Social Impact
/com/en/you-and-us/shaping-fut...Our Concept
/com/en/you-and-us/shaping-fut...Our Students
/com/en/you-and-us/shaping-fut...Our Training Journey
/com/en/you-and-us/shaping-fut...Our Trainers
/com/en/you-and-us/shaping-fut...Our Success Stories
/com/en/you-and-us/shaping-fut...Our Documentary Series
/com/en/salon-finder.htmlSALON FINDER
https://eacademy.schwarzkopf-p...New window External Subdomain ASK E-ACADEMY
/com/en/sitemap.htmlSITEMAP
/com/en/care/fibre-clinix.htmlEXPLORE THE RANGE
/com/en/colour/igora/royal/abs...LEARN MORE
/com/en/care/oil-ultime.htmlDISCOVER THE RANGE
/com/en/care/bonacure.htmlText duplicate LEARN MORE
/com/en/ambassadors/introducin...Text duplicate LEARN MORE
/com/en/trends-education/1-202...EXPLORE ESSENTIAL LOOKS
/com/en/trends-education/lived...IMG-ALT HAIR HOW-TO: LIVED-IN BLONDE TECHNIQUES BY ASHLEE NORMAN
/com/en/trends-education/lived...Text duplicate HAIR HOW-TO: LIVED-IN BLONDE TECHNIQUES BY ASHLEE NORMAN
/com/en/trends-education/lived...IMG-ALT Lived-in Blonde Model
/com/en/trends-education/lived...TREND ALERT: LIVED-IN BLONDE
/com/en.htmlAnchor IMG-ALT Scalp Clinix and Fibre Clinix Products
/com/en.htmlAnchor BRANDS & PRODUCTS
/com/en/trends-education/1-202...Subdomain Daring Crowd Catwalk Fashion Look
IMG-ALT ESSENTIAL LOOKS Daring Crowd Catwalk Fashion Look
/com/en/trends-education/1-202...Subdomain Daring Crowd Salon Look
IMG-ALT ESSENTIAL LOOKS Daring Crowd Salon Look
/com/en/trends-education/1-202...Subdomain New Realities Catwalk Fashion Look
IMG-ALT ESSENTIAL LOOKS New Realities Catwalk Fashion Look
/com/en/trends-education/1-202...Subdomain New Realities Salon Look
IMG-ALT ESSENTIAL LOOKS New Realities Salon Look
/com/en/trends-education/1-202...Subdomain The Optimists Catwalk Fashion Look
IMG-ALT ESSENTIAL LOOKS The Optimists Catwalk Fashion Look
/com/en/trends-education/1-202...Subdomain The Optimists Salon Look
IMG-ALT ESSENTIAL LOOKS The Optimists Salon Look
/com/en/colour/igora.htmlNo Text
/com/en/colour/blondme-colour....No Text
/com/en/care/bonacure.htmlNo Text
/com/en/styling/osis.htmlNo Text
/com/en/styling/session-label....No Text
/com/en/colour/colour-alchemy....No Text
/com/en/care/fibre-clinix.htmlNo Text
/com/en/care/scalp-clinix.htmlNo Text
/com/en/colour/tbh-true-beauti...No Text
/com/en/colour/chroma-id.htmlNo Text
/com/en/care/oil-ultime.htmlNo Text
/com/en/colour/colour-enablers...No Text
/com/en/styling/silhouette.htmlNo Text
/com/en/colour/goodbye-yellow....No Text
/com/en/colour/goodbye-orange....No Text
/com/en/form/natural-styling.htmlNo Text
/com/en/form/strait-styling.htmlNo Text
/com/en/form/strait-therapy.htmlNo Text
/com/en/care/bonacure/clean-be...WHAT HAIRDRESSERS SAY ABOUT CLEAN BEAUTY
/com/en/care/fibre-clinix.htmlGO TO BRAND OVERVIEW
/com/en/ambassadors/introducin...A-TITLE Chris Appleton & Sofia Vergara
/com/en/ambassadors/introducin...A-TITLE Kicki Yang Zhang
/com/en/ambassadors/introducin...A-TITLE Troye Sivan
/com/en/colour/colour-alchemy....No Text
/com/en/colour/colour-alchemy....BE INSPIRED
/com/en/styling/session-label....No Text
/com/en/styling/session-label....Text duplicate EXPLORE THE RANGE
/com/en/trends-education/lived...Text duplicate IMG-ALT HAIR HOW-TO: LIVED-IN BLONDE TECHNIQUES BY ASHLEE NORMAN
/com/en/trends-education/lived...Text duplicate HAIR HOW-TO: LIVED-IN BLONDE TECHNIQUES BY ASHLEE NORMAN
/com/en/care/bonacure/the-impo...IMG-ALT THE IMPORTANCE OF SUMMER HAIRCARE
/com/en/care/bonacure/the-impo...Text duplicate THE IMPORTANCE OF SUMMER HAIRCARE
/com/en/trends-education/ask/m...IMG-ALT MEET OUR NEWEST GLOBAL AMBASSADORS
/com/en/trends-education/ask/m...Text duplicate MEET OUR NEWEST GLOBAL AMBASSADORS
/com/en/salon-finder.htmlText duplicate SALON FINDER
/com/en/you-and-us/shaping-fut...DISCOVER MORE
/com/en/care/fibre-clinix.htmlText duplicate FIBRE CLINIX
/com/en/care/oil-ultime.htmlText duplicate Oil Ultime
/com/en/colour/chroma-id.htmlText duplicate Chroma ID
/com/en/care/bonacure.htmlText duplicate Sun Protect Scalp & Hair Mist
/com/en/colour/igora/vibrance....Text duplicate IGORA VIBRANCE
/com/en/trends-education/lived...Text duplicate LIVED-IN BLONDE
/com/en/trends-education/1-202...The Optimists
/com/en/trends-education/1-202...New Realities
/com/en/trends-education/1-202...Daring Crowd
/com/en/colour/igora.htmlText duplicate House of Color
http://www.salonlab-server.de/...New window External Subdomain Text duplicate SalonLab
https://www.facebook.com/schwa...New window External Subdomain No Text
https://www.instagram.com/schw...New window External Subdomain No Text
https://www.pinterest.com/schw...New window External Subdomain No Text
https://www.youtube.com/user/A...New window External Subdomain No Text
https://www.tiktok.com/@schwar...New window External Subdomain No Text
/com/en/salon-finder.htmlFIND YOUR NEAREST salon
/com/en/imprint.htmlIMPRINT
/com/en/terms-of-use.htmlTERMS OF USE
/com/en/data-protection-statem...PRIVACY STATEMENT
/com/en/cookie-policy.htmlCOOKIE POLICY
/com/en/note-for-us-residents....NOTE FOR U.S. RESIDENTS

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.schwarzkopf-professional.com/com/en.html"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The file size of the HTML document is very large (537 kB).
The page response time is excellent with 0.09 seconds.

HTTP Response Header

NameValue
serverCloudFront
content-typetext/html;charset=utf-8
content-length57438
x-vhosthttps://www.schwarzkopf-professional.com
x-xss-protection1; mode=block
x-frame-optionsSAMEORIGIN
cache-controlmax-age=900,stale-while-revalidate=604800
strict-transport-securitymax-age=31536000; includeSubDomains
content-encodinggzip
dispatcher-age
server-timingcdn-cache;dur=341
x-content-type-optionsnosniff
accept-rangesbytes
dateFri, 06 Sep 2024 04:56:26 GMT
x-served-bycache-fra-etou8220109-FRA
x-timerS1725598587.812448,VS0,VS0,VE2
via1.1 72500140cb63ff2dee8b57e4476902e6.cloudfront.net (CloudFront)
age341
x-cacheMiss from cloudfront
x-amz-cf-popFRA60-P5
x-amz-cf-idpv5u8VsI83KX1FzVsMOEGNkrKZQnBKV0fg_ohP-48vxpK_LRexT3FQ==
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 184 referring domains.
This page has 1,021 backlinks.
This page has backlinks from 148 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

Sitemap: https://www.schwarzkopf-professional.com/sitemap.xml
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www.schwarzkopf-professional.com › com › en.html
Schwarzkopf Professional
We believe in true partnerships – a two-way relationship for life. We are Schwarzkopf Professional and we exist for hairdressers. Together. a passion for hair.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
professional73%Check
Schwarzkopf73%Check
Schwarzkopf Professional73%Check
Hair61%Check
Professional Salon59%Check
exclusively professional57%Check
CHRIS56%Check
APPLETON56%Check
CHRIS APPLETON56%Check
CHRIS APPLETON SOFIA55%Check
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