Sciencecampaign.org.uk - SEO Checker

Overview of the SEO Check
Meta information
60% 
Page quality
68% 
Page structure
71% 
Link structure
46% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.36 s
File size
275.10 kB
Words
649
Media files
7
Number of links
103 internal / 3 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
CaSE is the UK's leading independent advocate for science and engineering
The page title should be shorter than 580 pixels. It is 684 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.sciencecampaign.org.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
msvalidate.01439E0C2FB7D375BB7BDABC44400F3081
google-site-verificationz7aox3A2UGz18Rs58I6HRA4Z7r85Pvs6e-YKKhUUB24
msapplication-TileImagehttps://www.sciencecampaign.org.uk/app/uploads/2023/01/cropped-Favicon-270x270.png
article:modified_time2024-09-06T15:49:32+00:00
langen-gb
twitter:cardsummary_large_image
twitter:site@sciencecampaign
og:localeen_GB
og:typewebsite
og:titleCaSE is the UK's leading independent advocate for science and engineering
og:urlhttps://www.sciencecampaign.org.uk/
og:site_nameCaSE
og:imagehttps://www.sciencecampaign.org.uk/app/uploads/2023/02/CaSE-primary-colour.jpg
og:image:width1995
og:image:height1086
og:image:typeimage/jpeg
charsetutf-8

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Page quality

Content
(Critically important)
There are 4 text duplicates on this page:
  • Duplicate 1: A CaSE Briefing looking at why Universities are a crucial component of...
  • Duplicate 2: Following last weeks launch of the next Spending Review, we outline Ca...
The average number of words per sentence of 27.71 words is high.
This page contains 649 words. That's ok.
31.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
16 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 13 tags for this page.
Image SEO
(Somewhat important)
7 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Making R&D Matter to Government
H2 The Campaign for Science and Engineering (CaSE)
H2 Benefits of joining us
H2 CaSE is a charity, funded entirely by our growing membership
H3 Purpose and Values
H3 Latest work
H3 The Discovery Decade
H3 History of CaSE
H3 Press Releases
H3 Achievements
H4 Universities: A crucial component of UK R&D
H4 Government Spending Review Announcement
H4 Universities: A crucial component of UK R&D Duplicate text
H4 Government Spending Review Announcement Duplicate text
H5 Diverse group
H5 High-impact reports
H5 New connections
H5 Key insights
Some anchor texts are used more than once.
There are 5 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 3 external links on this page.
LinkAttributesAnchor text
/Anchor Skip to content
/Subdomain A-TITLE CaSE
/about/Subdomain About CaSE
/about/purpose-and-values/Subdomain Purpose and Values
/about/team/Subdomain Team
/about/contact/Subdomain Contact
/about/work-for-us/Subdomain Work for us
/about/achievements/Subdomain Achievements
/what-we-do/Subdomain What we do
/what-we-do/investment/Subdomain Investment
/what-we-do/people-and-skills/Subdomain People & Skills
/what-we-do/public-opinion/Subdomain Public Opinion
/what-we-do/political-engagement/Subdomain Political Engagement
/what-we-do/research-system/Subdomain Research System
/what-we-do/annual-lecture/Subdomain Annual Lecture
/what-we-do/political-engageme...Subdomain General Election
/analysis-and-publications/Subdomain Analysis & Publications
/analysis-and-publications/rep...Subdomain Reports
/analysis-and-publications/ana...Subdomain Analysis
/analysis-and-publications/con...Subdomain Consultation Responses
/analysis-and-publications/let...Subdomain Letters
/membership/Subdomain Membership
/membership/case-members/Subdomain CaSE Members
/membership/organisations/Subdomain Organisations
/membership/individuals/Subdomain Individuals
/membership/events/Subdomain Events
/membership/donations/Subdomain Donations
/membership/guest-blog/Subdomain Guest Blog
/press/Subdomain Press
/press/case-in-the-media/Subdomain CaSE in the Media
/membership/Subdomain Join CaSE
/about/Subdomain Text duplicate About CaSE
/about/purpose-and-values/Subdomain Text duplicate Purpose and Values
/about/team/Subdomain Text duplicate Team
/about/contact/Subdomain Text duplicate Contact
/about/work-for-us/Subdomain Text duplicate Work for us
/about/achievements/Subdomain Text duplicate Achievements
/what-we-do/Subdomain Text duplicate What we do
/what-we-do/investment/Subdomain Text duplicate Investment
/what-we-do/people-and-skills/Subdomain Text duplicate People & Skills
/what-we-do/public-opinion/Subdomain Text duplicate Public Opinion
/what-we-do/political-engagement/Subdomain Text duplicate Political Engagement
/what-we-do/research-system/Subdomain Text duplicate Research System
/what-we-do/annual-lecture/Subdomain Text duplicate Annual Lecture
/what-we-do/political-engageme...Subdomain Text duplicate General Election
/analysis-and-publications/Subdomain Text duplicate Analysis & Publications
/analysis-and-publications/rep...Subdomain Text duplicate Reports
/analysis-and-publications/ana...Subdomain Text duplicate Analysis
/analysis-and-publications/con...Subdomain Text duplicate Consultation Responses
/analysis-and-publications/let...Subdomain Text duplicate Letters
/membership/Subdomain Text duplicate Membership
/membership/case-members/Subdomain Text duplicate CaSE Members
/membership/organisations/Subdomain Text duplicate Organisations
/membership/individuals/Subdomain Text duplicate Individuals
/membership/events/Subdomain Text duplicate Events
/membership/donations/Subdomain Text duplicate Donations
/membership/guest-blog/Subdomain Text duplicate Guest Blog
/press/Subdomain Text duplicate Press
/press/case-in-the-media/Subdomain Text duplicate CaSE in the Media
/membership/events/making-rd-m...Subdomain Making R&D Matter to Government
/membership/events/making-rd-m...Subdomain Register
A-TITLE Register
/analysis-and-publications/det...Subdomain Universities: A crucial component of UK R&D
/analysis-and-publications/det...Subdomain A-TITLE Universities: A crucial component of UK R&D
/analysis-and-publications/det...Subdomain Government Spending Review Announcement
/analysis-and-publications/det...Subdomain Text duplicate A-TITLE Government Spending Review Announcement
/analysis-and-publications/det...Subdomain Text duplicate Universities: A crucial component of UK R&D
/analysis-and-publications/det...Subdomain Text duplicate A-TITLE Universities: A crucial component of UK R&D
/analysis-and-publications/det...Subdomain Text duplicate Government Spending Review Announcement
/analysis-and-publications/det...Subdomain Text duplicate A-TITLE Government Spending Review Announcement
/about/purpose-and-values/Subdomain Trivial anchor text
Read more
A-TITLE Read more
/analysis-and-publications/Subdomain Text duplicate Trivial anchor text
Read more
A-TITLE Read more
/what-we-do/public-opinion/abo...Subdomain Text duplicate Trivial anchor text
Read more
A-TITLE Read more
/about/Subdomain Text duplicate About CaSE
A-TITLE About CaSE
/press/Subdomain Text duplicate Trivial anchor text
Read more
A-TITLE Read more
/about/achievements/Subdomain Text duplicate Trivial anchor text
Read more
A-TITLE Read more
/membership/organisations/Subdomain Join as an Organisation
A-TITLE Join as an Organisation
/membership/individuals/Subdomain Join as an Individual
A-TITLE Join as an Individual
/Subdomain Text duplicate A-TITLE CaSE
https://twitter.com/sciencecam...External A-TITLE twitter
https://www.linkedin.com/compa...External Subdomain A-TITLE linkedin
/about/purpose-and-values/Subdomain Text duplicate Purpose and Values
/about/team/Subdomain Text duplicate Team
/about/contact/Subdomain Text duplicate Contact
/about/work-for-us/Subdomain Text duplicate Work for us
/about/achievements/Subdomain Text duplicate Achievements
/what-we-do/investment/Subdomain Text duplicate Investment
/what-we-do/people-and-skills/Subdomain Text duplicate People & Skills
/what-we-do/public-opinion/Subdomain Text duplicate Public Opinion
/what-we-do/political-engagement/Subdomain Text duplicate Political Engagement
/what-we-do/annual-lecture/Subdomain Text duplicate Annual Lecture
/what-we-do/political-engageme...Subdomain Text duplicate General Election
/analysis-and-publications/rep...Subdomain Text duplicate Reports
/analysis-and-publications/ana...Subdomain Text duplicate Analysis
/analysis-and-publications/con...Subdomain Text duplicate Consultation Responses
/analysis-and-publications/let...Subdomain Text duplicate Letters
/press/Subdomain Text duplicate Press
/membership/case-members/Subdomain Text duplicate CaSE Members
/membership/organisations/Subdomain Text duplicate Organisations
/membership/individuals/Subdomain Text duplicate Individuals
/membership/events/Subdomain Text duplicate Events
/membership/donations/Subdomain Text duplicate Donations
/membership/guest-blog/Subdomain Text duplicate Guest Blog
https://www.itineris.co.uk/l/f...New window Nofollow External Subdomain Website by Itineris
/privacy-policyPrivacy Policy
/cookie-policyCookie Policy
/about/statement-on-equality-d...Subdomain EDI Statement

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.sciencecampaign.org.uk/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.36 seconds.
The file size of the HTML document is fine (275 kB).

HTTP Response Header

NameValue
dateSun, 08 Sep 2024 09:59:13 GMT
content-typetext/html; charset=UTF-8
cf-ray8bfe15a6fcca372d-FRA
cf-cache-statusHIT
age63840
cache-controlpublic, max-age=0, s-maxage=86400
last-modifiedSat, 07 Sep 2024 15:54:13 GMT
link<https://www.sciencecampaign.org.uk/wp-json/>; rel="https://api.w.org/", <https://www.sciencecampaign.org.uk/wp-json/wp/v2/pages/289>; rel="alternate"; title="JSON"; type="application/json", <https://www.sciencecampaign.org.uk/>; rel=shortlink
strict-transport-securitymax-age=31536000
varyAccept-Encoding
ki-cache-tag4dba6421-d6be-4c60-9257-5993051a1fd5,02eb81b6087e1c37b97d672f242eb4119ea59480bae94a07dd4f5c063e0be942
ki-cache-typeEdge
ki-cf-cache-statusHIT
ki-edgev=20.2.8;mv=3.1.0
ki-origing1p
referrer-policystrict-origin-when-cross-origin
x-content-type-optionsnosniff
x-edge-location-klb1
x-frame-optionsSAMEORIGIN
x-kinsta-cacheHIT
x-powered-by
x-xss-protection1; mode=block
report-to{"endpoints":[{"url":"https:\/\/a.nel.cloudflare.com\/report\/v4?s=cfpxJl0Ubr4lUop6qoQRcTWVkcHI%2BzNaxMWZeWXeREoDzVwQaq0f5xUymMmGq9YMHBYdk5yXNivdB4kV7eyG%2BKVwGVBqzjThl7Yqw87Ys2aMHeNsMK0epCoL%2FAzoqJrv5sTqKqg7nlN9lCXi"}],"group":"cf-nel","max_age":604800}
nel{"success_fraction":0.01,"report_to":"cf-nel","max_age":604800}
servercloudflare
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 1,384 referring domains.
This page has 3,345 backlinks.
This page has backlinks from 375 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Robots.txt

User-agent: *
Disallow: /wp/wp-admin/
Allow: /wp/wp-admin/admin-ajax.php

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://www.sciencecampaign.org.uk/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Science62%Check
CaSE56%Check
Campaign52%Check
Engineering49%Check
Join CaSE49%Check
Join as49%Check
British Science48%Check
as individual47%Check
leading46%Check
independent46%Check

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