Shareholder.ford.com - SEO Checker

Overview of the SEO Check
Meta information
79% 
Page quality
89% 
Page structure
39% 
Link structure
45% 
Server
31% 
External factors
100% 
SEO Score
Response time
1.31 s
File size
98.00 kB
Words
675
Media files
3
Number of links
82 internal / 46 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Ford Motor Company - Investors - Home
The length of the page title is perfect. (363 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
google-site-verificationPZwZ9CcsQMfqQyU2c-iBHI8qMQ9nsCsHIfRri0-32eM
langen-us
Content-typetext/html; charset=UTF-8
Page-EnterRevealTrans(Duration=0,Transition=0)
X-UA-CompatibleIE=edge,chrome=1
Content-Security-Policydefault-src 'self' https: http: 'unsafe-inline' 'unsafe-eval' *.q4inc.com *.q4cdn.com; script-src 'self' *.cloudfront.net *.pusherapp.com *.newrelic.com *.nr-data.net *.bugherd.com *.q4cdn.com *.q4web.com *.amazonaws.com *.highcharts.com *.googletagmanager.com *.googleadservices.com *.google-analytics.com *.google.com *.gstatic.com *.q4app.com *.pendo.io 'unsafe-inline' 'unsafe-eval' *.cloudflareinsights.com *.q4inc.com

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Page quality

Content
(Critically important)
This page contains 675 words. That's ok.
26.2% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 22.08 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 142 characters this one is longer than 70 characters:
"by providing your email address below, you are providing consent to ford motor company to send you the..."
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
Home
The H1 heading contains the words Home! Use important keywords instead.
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (4 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Home
H2 Our Purpose
H2 Latest News
H2 Latest Events
H2 Video Gallery
H2 Investor Email Alerts
H2 Email Alert Sign Up Confirmation
H3 Quick Links
H3 IR Contact
H3 Customer Support
H3 Ford Press
H3 Contact Us
H3 Around the Oval
H3 Customer Support Duplicate text
H3 Shop
H4 Ford+ Plan
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (46) on this page.
LinkAttributesAnchor text
/Investors/Home/default.aspxSubdomain Overview
/Investors/Home/default.aspxSubdomain Investors
/Investors/Home/default.aspxSubdomain Home
/Investors/news/default.aspxSubdomain News
/Investors/events/default.aspxSubdomain Events
/Investors/financials/default....Subdomain Reports & Filings
/Investors/financials/default....Quarterly Results
/Investors/financials/default....Annual Reports & Proxy Statements
/Investors/financials/default....SEC Filings
/Investors/financials/default....Fixed Income Presentations
https://ford-motor-company-cap...External Subdomain Delivering Ford+
/Investors/Delivering-Ford/def...Subdomain Information
/Investors/Information/new-fin...Subdomain New Financial Reporting Teach-In
/Investors/Information/stock/d...Subdomain Stock Information
/Investors/Information/stock/d...Stock Quote
/Investors/Information/stock/d...Stock Chart
/Investors/Information/stock/d...Historical Stock Quote
/Investors/Information/stock/d...Investment Calculator
/Investors/Information/stock/d...Dividend History
/Investors/Information/stock/d...Splits and Spinoffs
/Investors/Information/How-to-...Subdomain How to Buy Ford Stock
/Investors/Information/faqs/de...Subdomain FAQs
/Investors/Information/contact...Subdomain Contact Us
/Investors/esg/default.aspxSubdomain ESG
/Investors/esg/default.aspxEnvironmental & Social
/Investors/esg/default.aspxSustainable Financing Framework
/Investors/esg/default.aspxKey Disclosures & Documents
/Investors/esg/default.aspxGovernance Policies
/Investors/esg/default.aspxExecutive Management
/Investors/esg/default.aspxBoard of Directors
/Investors/esg/default.aspxCommittee Composition
/Investors/esg/default.aspxContact Our Board
/Investors/Ford-Credit/default...Subdomain Ford Credit
/Investors/Ford-Credit/default...Text duplicate Quarterly Results
/Investors/Ford-Credit/default...Text duplicate SEC Filings
/Investors/Ford-Credit/default...Asset-Backed Securitization
/Investors/Ford-Credit/default...Ford Interest Advantage
/Investors/Home/default.aspxAnchor Skip to main content
https://corporate.ford.com/hom...External Subdomain IMG-ALT Ford Motor Company
/Investors/Home/default.aspxSubdomain Text duplicate Overview
/Investors/Home/default.aspxSubdomain Text duplicate Investors
/Investors/Home/default.aspxSubdomain Text duplicate Home
/Investors/news/default.aspxSubdomain Text duplicate News
/Investors/events/default.aspxSubdomain Text duplicate Events
/Investors/financials/default....Subdomain Text duplicate Reports & Filings
/Investors/financials/default....Text duplicate Quarterly Results
/Investors/financials/default....Text duplicate Annual Reports & Proxy Statements
/Investors/financials/default....Text duplicate SEC Filings
/Investors/financials/default....Text duplicate Fixed Income Presentations
https://ford-motor-company-cap...External Subdomain Text duplicate Delivering Ford+
/Investors/Delivering-Ford/def...Subdomain Text duplicate Information
/Investors/Information/new-fin...Subdomain Text duplicate New Financial Reporting Teach-In
/Investors/Information/stock/d...Subdomain Text duplicate Stock Information
/Investors/Information/stock/d...Text duplicate Stock Quote
/Investors/Information/stock/d...Text duplicate Stock Chart
/Investors/Information/stock/d...Text duplicate Historical Stock Quote
/Investors/Information/stock/d...Text duplicate Investment Calculator
/Investors/Information/stock/d...Text duplicate Dividend History
/Investors/Information/stock/d...Text duplicate Splits and Spinoffs
/Investors/Information/How-to-...Subdomain Text duplicate How to Buy Ford Stock
/Investors/Information/faqs/de...Subdomain Text duplicate FAQs
/Investors/Information/contact...Subdomain Text duplicate Contact Us
/Investors/esg/default.aspxSubdomain Text duplicate ESG
/Investors/esg/default.aspxText duplicate Environmental & Social
/Investors/esg/default.aspxText duplicate Sustainable Financing Framework
/Investors/esg/default.aspxText duplicate Key Disclosures & Documents
/Investors/esg/default.aspxText duplicate Governance Policies
/Investors/esg/default.aspxText duplicate Executive Management
/Investors/esg/default.aspxText duplicate Board of Directors
/Investors/esg/default.aspxText duplicate Committee Composition
/Investors/esg/default.aspxText duplicate Contact Our Board
/Investors/Ford-Credit/default...Subdomain Text duplicate Ford Credit
/Investors/Ford-Credit/default...Text duplicate Quarterly Results
/Investors/Ford-Credit/default...Text duplicate SEC Filings
/Investors/Ford-Credit/default...Text duplicate Asset-Backed Securitization
/Investors/Ford-Credit/default...Text duplicate Ford Interest Advantage
/Investors/esg/default.aspxVisit Our ESG Page
https://s201.q4cdn.com/6932180...External Subdomain Play Ford Manifesto
IMG-ALT Ford Manifesto
/Investors/Information/Deliver...Learn more about the Ford+ plan
/Investors/news/default.aspxView all news
/Investors/events/default.aspxView All Events
https://ford2022rd.q4web.com/I...External Subdomain Anchor View All Financial Reports
https://corporate.ford.com/abo...New window External Subdomain About Us
https://corporate.ford.com/car...New window External Subdomain Careers
/Investors/financials/default....Text duplicate SEC Filings
/Investors/Information/faqs/de...Subdomain Investor FAQs
/Investors/Information/contact...Information Request Form
/Investors/Information/contact...Unsubscribe
http://www.fleet.ford.com/cont...New window External Subdomain Ford Support U.S.
https://www.lincoln.com/help/c...New window External Subdomain Lincoln Support U.S.
https://corporate.ford.com/ope...New window External Subdomain Global Support
https://media.ford.com/New window External Subdomain Media
https://corporate.ford.com/mic...New window External Subdomain Sustainability Report
https://annualreport.ford.com/...New window External Subdomain Annual Report
https://s201.q4cdn.com/6932180...New window External Subdomain Ford Fund Annual Report
https://corporate.ford.com/con...External Subdomain Your Vehicles
https://corporate.ford.com/con...External Subdomain Anchor Text duplicate Ford Motor Company
https://corporate.ford.com/con...External Subdomain Anchor Shareholder Services
https://corporate.ford.com/con...External Subdomain Anchor Investor Relations
https://merchandise.ford.com/New window External Subdomain Ford Merchandise
https://performance.ford.com/New window External Subdomain Ford Performance
https://www.drivingskillsforli...New window External Subdomain Ford Driving Skills for Life
https://www.warriorsinpink.for...New window External Subdomain Warriors In Pink
https://owner.ford.com/New window External Subdomain Text duplicate Ford Support U.S.
https://owner.lincoln.com/New window External Subdomain Text duplicate Lincoln Support U.S.
https://owner.ford.com/tools/a...New window External Subdomain Recalls
https://owner.ford.com/fordpas...New window External Subdomain FordPass
https://www.ford.com/New window External Subdomain Ford U.S.
https://www.lincoln.com/New window External Subdomain Lincoln U.S.
https://corporate.ford.com/ope...External Subdomain Global
https://secure.opinionlab.com/...External Subdomain Share your thoughts about corporate.ford.com
https://twitter.com/FordNew window External Twitter
https://www.linkedin.com/compa...New window External Subdomain LinkedIn
https://www.facebook.com/fordNew window External Subdomain Facebook
http://instagram.com/fordNew window External Instagram
https://corporate.ford.com/hom...External Subdomain Text duplicate IMG-ALT Ford Motor Company
https://www.ford.com/help/cont...New window External Subdomain Anchor Accessibility
https://www.ford.com/help/priv...New window External Subdomain Privacy Notice
/investors/overview/default.aspxNew window Subdomain Anchor Cookie Settings
https://www.ford.com/help/priv...New window External Subdomain Your Privacy Choices
https://www.ford.com/help/terms/New window External Subdomain Terms and Conditions
https://corporate.ford.com/for...New window External Subdomain Open Source Notices
https://corporate.ford.com/abo...New window External Subdomain Ford Social Rules of the Road
https://corporate.ford.com/con...New window External Subdomain SSN Privacy (view PDF)
https://corporate.ford.com/con...New window External Subdomain Global Modern Slavery Statement (view PDF)
https://s201.q4cdn.com/6932180...New window External Subdomain Conflict Minerals (view PDF)
https://corporate.ford.com/con...New window External Subdomain Pay Transparency (view PDF)
https://www.q4inc.com/Powered-...New window External Subdomain Powered By Q4 Inc. 5.137.2.3 (opens in new window)

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://shareholder.ford.com/Investors/Home/default.aspx"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time is slow (1.31 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (98 kB).

HTTP Response Header

NameValue
dateSun, 03 Nov 2024 20:11:19 GMT
content-typetext/html; charset=utf-8
content-length100394
cf-ray8dcf0348fdcb65c1-FRA
cf-cache-statusREVALIDATED
accept-rangesbytes
cache-controlpublic, max-age=10, stale-if-error=86400, stale-while-revalidate=86400
etag"4e937f5df470aefd3da0bd2161145a4b"
strict-transport-securitymax-age=31536000; includeSubDomains; preload
varyAccept-Encoding
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
x-permitted-cross-domain-policiesnone
x-xss-protection1; mode=block
server-timingcfCacheStatus;desc="REVALIDATED"
servercloudflare
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 100 referring domains.
This page has 174 backlinks.
This page has backlinks from 91 different ip addresses.

Robots.txt

User-agent: *
Crawl-delay: 10
Allow: /

User-agent: Eluta.ca
Crawl-delay: 60
Allow: /

User-agent: MS Search 6.0 Robot
Crawl-delay: 60
Allow: /

User-agent: gsa-crawler
Crawl-delay: 60
Allow: /

Search preview

shareholder.ford.com › Investors › Home › default.aspx
Ford Motor Company - Investors - Home

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Ford68%Check
Ford Motor62%Check
Investor61%Check
Ford Motor Company59%Check
Ford Plan55%Check
Investor Email55%Check
Ford Performance53%Check
Buy Ford53%Check
company52%Check
Investors52%Check

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