Sharktrust.org - SEO Checker

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Overview of the SEO Check
Meta information
89% 
Page quality
62% 
Page structure
95% 
Link structure
67% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.32 s
File size
49.90 kB
Words
893
Media files
14
Number of links
69 internal / 12 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
The Shark Trust
The page title is too short. (146 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Our mission is to safeguard a future for sharks, skates and rays through positive change. We achieve this through science, education, influence and action.
The length of the meta description is perfect. (953 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.sharktrust.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionOur mission is to safeguard a future for sharks, skates and rays through positive change. We achieve this through science, education, influence and action.
keywordscharity, sharks, skates, rays, shark conservation, discover sharks
viewportwidth=device-width, initial-scale=1
langen
twitter:cardsummary_large_image
twitter:siteEmpty
twitter:creatorEmpty
twitter:imagehttps://www.sharktrust.org/handlers/getimage.ashx?idmf=f1d0e429-29da-4e88-8a4f-fc6123e22fb1&w=1200&h=630&f=1
fb:app_id233190624228883
og:site_nameThe Shark Trust
og:titleThe Shark Trust
og:descriptionOur mission is to safeguard a future for sharks, skates and rays through positive change. We achieve this through science, education, influence and action.
og:typewebsite
og:urlhttps://www.sharktrust.org/
og:image:width1200
og:image:height630
og:imagehttps://www.sharktrust.org/handlers/getimage.ashx?idmf=f1d0e429-29da-4e88-8a4f-fc6123e22fb1&w=1200&h=630&f=1
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are 5 text duplicates on this page:
  • Duplicate 1: Join the Shark Trust, Steve Backshall and special guests for an evenin...
  • Duplicate 2: Check out our selection of top shark stories for the month. Covering t...
This page contains 893 words. That's ok.
32.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
16 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 15.53 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The amount of tags is very high (37). We recommend using a maximum of 18 tags for this page.
The following tag is repeated too often: published:
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...-4e88-8a4f-fc6123e22fb1&w=1600&h=700&f=1CREATURE FEATURE: BUTTERFLY RAYS
...-4784-9040-aaaa8b73ff23&w=1600&h=700&f=1Shark Trust Podcast
...-4f21-b8be-5e131fa03843&w=1600&h=700&f=1Shark Month @ Royal William Yard
...-4f39-9016-f8a6cfa5cad6&w=1600&h=700&f=1For the Love of Sharks 2024 - Steve Backshall and Guests
...1-4a44-a6dd-0abf6e5e5fbc&w=600&h=338&f=1Why Sharks Need Our Help
...6-478c-a402-7aecaf23090b&w=600&h=338&f=1What Do We Do?
...0-4cc2-8d9c-bffb1fbec221&w=600&h=338&f=1How Can You Help?
...1-41e1-babd-cc0b782ec7a7&w=600&h=338&f=12024 Peak District Challenge
...a-4f39-9016-f8a6cfa5cad6&w=600&h=338&f=1For the Love of Sharks 2024 - Steve Backshall and Guests
...8-4028-b47c-e624cb3e7800&w=600&h=338&f=1Shark Trust Pub Quiz @ Steel Brew Plymouth
...a-42ad-bc57-a2a02df14684&w=600&h=338&f=1News Digest - June
...5-4c8e-86e7-c1b83446ae72&w=600&h=338&f=1News Digest - May
...5-4e8f-b36d-e8314da474db&w=600&h=338&f=1News Digest - April
...512-9f3f-a7eea823e511&w=945&h=289&src=mcNo alt attribute provided

Page structure

H1 heading
(Critically important)
Sign Up to our Newsletter
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Sign Up to our Newsletter
H2 CREATURE FEATURE: BUTTERFLY RAYS
H2 Shark Trust Podcast
H2 Shark Month @ Royal William Yard
H2 For the Love of Sharks 2024 - Steve Backshall and Guests
H2 Positive Change For Sharks | For the Ocean | For our Members
H2 Why Sharks Need Our Help
H2 What Do We Do?
H2 How Can You Help?
H2 OUR IMPACT
H2 Make a donation
H2 Find us
H2 Links
H2 Follow us
H3 25+
H3 100
H3 450,000+
H3 Latest Events
H3 2024 Peak District Challenge
H3 For the Love of Sharks 2024 - Steve Backshall and Guests Duplicate text
H3 Shark Trust Pub Quiz @ Steel Brew Plymouth
H3 Latest News
H3 News Digest - June
H3 News Digest - May
H3 News Digest - April
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 12 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.sharktrust.org/Anchor Skip over main navigation
/login?ReturnURL=/Nofollow Log in
A-TITLE Log in to contribute or update your details
/checkoutBasket: (0 items)
A-TITLE View your basket
https://www.sharktrust.org/The Shark Trust
A-TITLE Home
/Appeal/join-usJoin
/Listing/Category/donateSubdomain Donate
https://www.sharktrust.org/Anchor Menu
/pages/category/what-do-we-doSubdomain What Do We Do?
/Pages/Category/how-can-you-help/How Can You Help?
/discover-sharks-redirectDiscover Sharks
/Listing/Default.aspx?Category...Resources and Toolkit
/shark-shopShop
/Pages/News/News
/Pages/Events/Category/events/Events
https://www.sharktrust.org/blogsBlogs
A-TITLE Blogs drop down menu
/Blogs/shark-trust-blogShark Trust Blog
/Blogs/creature-featureCreature Feature
/Blogs/blog-archiveBlog Archive
/about-usAbout Us
/our-staffOur Staff
/our-trusteesOur Trustees
/Pages/Category/patrons/Our Patrons
/how-we-are-fundedHow We Are Funded
/login?ReturnURL=/Nofollow Text duplicate Log in
A-TITLE Log in to contribute or update your details
/checkoutText duplicate Basket: (0 items)
A-TITLE View your basket
/Blog/creature-feature-butterf...IMG-ALT CREATURE FEATURE: BUTTERFLY RAYS
A-TITLE Read: CREATURE FEATURE: BUTTERFLY RAYS
/Blog/creature-feature-butterf...Text duplicate CREATURE FEATURE: BUTTERFLY RAYS
/podcastIMG-ALT Shark Trust Podcast
A-TITLE Read: Shark Trust Podcast
/podcastText duplicate Shark Trust Podcast
/shark-month-royal-william-yardIMG-ALT Shark Month @ Royal William Yard
A-TITLE Read: Shark Month @ Royal William Yard
/shark-month-royal-william-yardText duplicate Shark Month @ Royal William Yard
/Events/flos24IMG-ALT For the Love of Sharks 2024 - Steve Backshall and Guests
A-TITLE Read: For the Love of Sharks 2024 - Steve Backshall and Guests
/Events/flos24Text duplicate For the Love of Sharks 2024 - Steve Backshall and Guests
/Blog/creature-feature-butterf...Text duplicate CREATURE FEATURE: BUTTERFLY RAYS
/podcastText duplicate Shark Trust Podcast
/shark-month-royal-william-yardText duplicate Shark Month @ Royal William Yard
/Events/flos24Text duplicate For the Love of Sharks 2024 - Steve Backshall and Guests
/why-sharks-need-our-helpIMG-ALT Why Sharks Need Our Help
A-TITLE Read: Why Sharks Need Our Help
/why-sharks-need-our-helpText duplicate Why Sharks Need Our Help
/what-do-we-doText duplicate IMG-ALT What Do We Do?
A-TITLE Read: What Do We Do?
/what-do-we-doText duplicate What Do We Do?
/how-you-can-helpText duplicate IMG-ALT How Can You Help?
A-TITLE Read: How Can You Help?
/how-you-can-helpText duplicate How Can You Help?
/donate/donateText duplicate Donate
/events/2024-peak-district-cha...IMG-ALT 2024 Peak District Challenge
A-TITLE Read: 2024 Peak District Challenge
/events/2024-peak-district-cha...Text duplicate 2024 Peak District Challenge
/cdn-cgi/l/email-protectionEmail
https://www.facebook.com/share...New window External Subdomain Facebook
https://twitter.com/intent/twe...New window External Twitter
/events/flos24Text duplicate IMG-ALT For the Love of Sharks 2024 - Steve Backshall and Guests
A-TITLE Read: For the Love of Sharks 2024 - Steve Backshall and Guests
/events/flos24Text duplicate For the Love of Sharks 2024 - Steve Backshall and Guests
/cdn-cgi/l/email-protectionText duplicate Email
https://www.facebook.com/share...New window External Subdomain Text duplicate Facebook
https://twitter.com/intent/twe...New window External Text duplicate Twitter
/events/pubquizIMG-ALT Shark Trust Pub Quiz @ Steel Brew Plymouth
A-TITLE Read: Shark Trust Pub Quiz @ Steel Brew Plymouth
/events/pubquizText duplicate Shark Trust Pub Quiz @ Steel Brew Plymouth
/cdn-cgi/l/email-protectionText duplicate Email
https://www.facebook.com/share...New window External Subdomain Text duplicate Facebook
https://twitter.com/intent/twe...New window External Text duplicate Twitter
/news/news-digest-june-24IMG-ALT News Digest - June
A-TITLE Read: News Digest - June
/news/news-digest-june-24Text duplicate News Digest - June
/news/news-digest-may-24IMG-ALT News Digest - May
A-TITLE Read: News Digest - May
/news/news-digest-may-24Text duplicate News Digest - May
/news/news-digest-april-24IMG-ALT News Digest - April
A-TITLE Read: News Digest - April
/news/news-digest-april-24Text duplicate News Digest - April
/forms/contact-us/contacting us
/privacy-policyPrivacy Policy
https://mailchimp.com/legal/New window External Learn more about Mailchimp's privacy practices here.
/contact-usContact Us
/sitemapSubdomain Sitemap
/accessibilityAccessibility
/Listing/Default.aspx?Category...Jobs
/Listing/Default.aspx?Category...Press
/terms-and-conditionsTerms & Conditions
/privacy-policyText duplicate Privacy Policy
/privacy-policyNo Text
https://www.facebook.com/thesh...New window External Subdomain Text duplicate Facebook
https://twitter.com/SharkTrustUKNew window External Text duplicate Twitter
https://www.instagram.com/thes...New window External Subdomain Instagram
https://www.youtube.com/user/s...New window External Subdomain Youtube
https://www.linkedin.com/compa...New window External Subdomain Linkedin

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.sharktrust.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.32 seconds.
The file size of the HTML document is fine (50 kB).

HTTP Response Header

NameValue
dateMon, 24 Jun 2024 14:08:54 GMT
content-typetext/html; charset=utf-8
cf-ray898d4ae4e84218d3-FRA
cf-cache-statusDYNAMIC
expires-1
strict-transport-securitymax-age=15552000; preload
access-control-expose-headersRequest-Context
content-security-policyframe-ancestors 'self';
pragmano-cache
request-contextappId=cid-v1:41a1386f-21c5-4910-962f-f343eaf534f2
x-content-type-optionsnosniff
x-html-edge-cache-statusMISS
x-xss-protection1; mode=block
varyAccept-Encoding
servercloudflare
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 2,203 referring domains.
This page has 52,955 backlinks.
This page has backlinks from 1,274 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

Similar sites

        
                    

                    

                        
Search preview

            www.sharktrust.org
The Shark Trust

Our mission is to safeguard a future for sharks, skates and rays through positive change. We achieve this through science, education, influence and action.
Most important keywords

            
Following keywords were found. You can check the keyword optimization of this page for each keyword.
KeywordResultRecheck
Shark79%Check
Shark Trust73%Check
Trust68%Check
Shark Trust Podcast63%Check
Sharks56%Check
News56%Check
act55%Check
RAYS52%Check
Shark Month Royal William51%Check
Positive50%Check
  
      Show more keywords and terms  
            

                

                    
                    

                        
                    

                    

                        
                    

                

            

            
                    

                

            


                    

            

                

                    

                    

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