Shepherd.org - SEO Checker

Overview of the SEO Check
Meta information
65% 
Page quality
83% 
Page structure
85% 
Link structure
33% 
Server
88% 
External factors
100% 
SEO Score
Response time
0.47 s
File size
176.20 kB
Words
948
Media files
21
Number of links
188 internal / 8 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Atlanta Brain and Spinal Cord Injury Rehabilitation | Shepherd Center
The page title should be shorter than 580 pixels. It is 618 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
There are more than one meta descriptions on the page. Only one is allowed.
The meta description is empty.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://shepherd.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionGet the best spinal cord and brain injury rehabilitation care at Shepherd Center Atlanta. Learn about our patient programs and exceptional outcomes.
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
tec-api-versionv1
tec-api-originhttps://shepherd.org
msapplication-TileImagehttps://shepherd.org/wp-content/uploads/2025/01/favicon-black-300x300.png?ver=1737391421
article:publisherhttps://www.facebook.com/shepherdcenter
article:modified_time2025-03-23T19:15:35+00:00
langen-us
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titleHomepage
og:descriptionGet the best spinal cord and brain injury rehabilitation care at Shepherd Center Atlanta. Learn about our patient programs and exceptional outcomes.
og:urlhttps://shepherd.org/
og:site_nameShepherd Center
og:imagehttps://shepherd.org/wp-content/uploads/sci-jacob-kennedy-superfamily.jpg?ver=1741362700
og:image:width1052
og:image:height500
og:image:typeimage/jpeg
Content-Typetext/html; charset=UTF-8
X-UA-CompatibleIE=edge

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 948 words. That's ok.
28.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
7 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 19.63 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 19 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
This page uses Google authorship information without an image.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
.../shepherd-logo-header.svg?ver=1732225994Shepherd Center logo
.../shepherd-logo-header.svg?ver=1732225994Shepherd Center logo
...ntent/uploads/superhero-family-sunny.pngA group of four people in superhero costumes, with capes, pose confidently outside a building. One person is in a wheelchair with a service dog in a matching cape. It's evening, with warm lighting from a nearby lamp.
...oads/2024/12/cole-burton-video-still.jpgVideo still of Cole Burton
...inal-cord-injury-icon.svg?ver=1732294139Icon of a spine in movement.
.../04/brain-injury-icon.svg?ver=1732294103Icon of a stethoscope and brain.
...s/2024/04/stroke-icon.svg?ver=1732294089Icon of a brain with a lightening bolt.
.../multiple-trauma-icon.svg?ver=1732294080Icon of a heart with the medical cross symbol
...ltiple-sclerosis-icon.svg?ver=1732294114Icon of a brain with a butterfly inside.
...ads/2024/04/pain-icon.svg?ver=1732294056Icon of a lightening bolt within a repeating arrow circle.
.../uploads/2024/05/IMG_Health_Wellness.pngA man in a blue shirt with black boxing gloves smiles while facing a second man in a black
.../uploads/asw-homepage.jpg?ver=1741557898A person in a purple shirt holds a yellow ball while sitting on a yellow pool float. Two people playfully splash water at them in the pool, one wearing a red top and the other with braided hair. The pool depth marker reads
...tpatient-assistive-technologies-0284.jpgA person with long hair sits confidently in the driver's seat of a car, smiling. The car door is open, and the sun sets in the background, casting a warm glow inside the vehicle.
...aby-changing-homepage.jpg?ver=1741557918Two men in powered wheelchairs are smiling as they practice diapering baby dolls on a table. The room is decorated with colorful hanging ornaments, and they appear engaged and joyful in their activity.
...oads/2024/12/jeffrey-cox-video-still.jpgVideo still of Jeffrey Cox
...homepage-banner-image.jpg?ver=1741212721A man in a harness is supported by two women during a rehabilitation session. One woman adjusts the harness, while the other holds the man's hand. They are in a well-lit indoor room, all smiling and engaging positively.
...8/sci-alesha-savannah.jpg?ver=1741384017Female with colorful hair smiles big while seated in her wheelchair wearing a life jacket.
...uploads/2024/04/hands-and-heart-icon.svgNew to Shepherd
...content/uploads/2024/04/folders-icon.svgCurrent Patients and Families
...ontent/uploads/2024/04/caduceus-icon.svgReferring Providers
.../shepherd-logo-footer.svg?ver=1732225971Shepherd Center logo

Page structure

H1 heading
(Critically important)
Recovery through hope, humor, and heart
The H1 heading is perfect.
Headings
(Important)
There are 32 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Recovery through hope, humor, and heart
H2 Pushing limits for extraordinary outcomes
H2 Expert care for life-changing injuries and conditions
H2 Spinal Cord Injury
H2 Brain Injury
H2 Stroke
H2 Multiple Trauma
H2 Multiple Sclerosis
H2 Chronic Pain
H2 Start your journey with Shepherd
H2 We believe you can do amazing things
H2 More on your experience at Shepherd
H2 Unmatched expertise for you and your family
H2 From the first day, Shepherd was there to support me. Everybody was realistic. They allowed me to be angry, to be sad, to be whatever I wanted to be. I thought my life was going to be over, but I h...
H2 Get the resources you need
H3 Shepherd gave me the confidence to try to do things that were unthinkable.
H3 Explore more inpatient and outpatient care
H3 Health, wellness, and recovery
H3 An active approach to your recovery
H3 The therapists don’t take it easy on you. They push you to be stronger and stronger. After a while, they basically became family.
H3 Our approach to care is as unique as you are
H3 New to Shepherd?
H3 Patients & Families
H3 Referring Providers
H4 All Conditions
H4 All Services & Clinics
H4 Admissions
H4 Outcomes
H4 Research
H4 Education
H4 About Us
H4 Also check out...
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 8 external links on this page.
LinkAttributesAnchor text
https://shepherd.org/Anchor Skip To Main Content
https://shepherd.org/IMG-ALT Shepherd Center logo
/treatment/conditions/spinal-c...Spinal Cord Injury
/treatment/conditions/brain-in...Brain Injury
/treatment/conditions/stroke/Stroke
/treatment/conditions/multiple...Multiple Trauma
/treatment/conditions/multiple...Multiple Sclerosis
/treatment/conditions/chronic-...Chronic Pain
/treatment/conditions/All Conditions
/treatment/services-clinics/ad...Adaptive Sports
/treatment/services-clinics/be...Beyond Therapy
/treatment/services-clinics/ce...Center for Assistive Technologies
/treatment/services-clinics/co...Concussion Clinic
/treatment/services-clinics/ms...Multiple Sclerosis Institute
/treatment/services-clinics/pa...Pain Institute
/treatment/services-clinics/re...Recreation Therapy
/treatment/services-clinics/re...Rehabilitation Medicine Clinic
/treatment/services-clinics/sh...SHARE Military Initiative
/treatment/services-clinics/re...Ventilator and Respiratory Services
/treatment/services-clinics/All Services & Clinics
/admissions/inpatient-admission/Inpatient Admissions
/admissions/outpatient-appoint...Outpatient Appointments
/admissions/referrals/Make a Referral
/admissions/costs/Costs & Insurance
/admissions/patient-experience/Patient & Family Experience
/admissions/tour-shepherd/Tour Shepherd Center
https://shepherd.org/admissions/Admissions
/outcomes/stories-of-hope/Stories of Hope
/outcomes/patient-outcomes/Patient Outcomes
/outcomes/patient-satisfaction/Patient Satisfaction
/outcomes/awards/Awards & Recognition
https://shepherd.org/outcomes/Outcomes
/research/research-areas/Research Areas
https://accessibilityuserresea...External Accessibility User Research
/research/clinical-trials/Clinical Trials
/research/model-system-care/Model Systems of Care
/research/library/Shepherd Library
/research/tigrr/Training in Grantsmanship
/research/financial-conflicts-...Financial Conflicts of Interest
/research/participate-in-study/Participate in a Study
https://shepherd.org/research/Research
/education/patient-family-educ...Patient & Family Education Hub
/education/gme/Graduate Medical Education
/education/allied-health/Allied Health Training Programs
/education/continuing-education/Continuing Education
/education/injury-prevention/Injury Prevention Programs
https://shepherd.org/education/Education
/about/our-story/Our Story
/about/people/Meet Our People
/about/publications/News & Publications
/about/community/Community Impact
/about/employment/Employment
/about/contact-us/Contact Us
https://shepherd.org/eventsEvents
/about/locations/Locations & Parking
https://shepherd.org/about/About Us
/become-a-patient/Become a Patient
https://shepherd.org/support-us/Support Us
https://shepherd.org/language/Select Language
/about/contact-us/Text duplicate Contact Us
https://shepherd.org/mychart/MyChart
https://shepherd.org/Text duplicate IMG-ALT Shepherd Center logo
https://shepherd.org/language/Text duplicate Select Language
/about/contact-us/Text duplicate Contact Us
https://shepherd.org/mychart/Text duplicate MyChart
/become-a-patient/Text duplicate Become a Patient
https://shepherd.org/support-us/Text duplicate Support Us
/treatment/conditions/spinal-c...Text duplicate Spinal Cord Injury
/treatment/conditions/brain-in...Text duplicate Brain Injury
/treatment/conditions/stroke/Text duplicate Stroke
/treatment/conditions/multiple...Text duplicate Multiple Trauma
/treatment/conditions/multiple...Text duplicate Multiple Sclerosis
/treatment/conditions/chronic-...Text duplicate Chronic Pain
/treatment/conditions/Text duplicate All Conditions
/treatment/services-clinics/ad...Text duplicate Adaptive Sports
/treatment/services-clinics/be...Text duplicate Beyond Therapy
/treatment/services-clinics/ce...Text duplicate Center for Assistive Technologies
/treatment/services-clinics/co...Text duplicate Concussion Clinic
/treatment/services-clinics/ms...Text duplicate Multiple Sclerosis Institute
/treatment/services-clinics/pa...Text duplicate Pain Institute
/treatment/services-clinics/re...Text duplicate Recreation Therapy
/treatment/services-clinics/re...Text duplicate Rehabilitation Medicine Clinic
/treatment/services-clinics/sh...Text duplicate SHARE Military Initiative
/treatment/services-clinics/re...Text duplicate Ventilator and Respiratory Services
/treatment/services-clinics/Text duplicate All Services & Clinics
https://shepherd.org/admissions/Text duplicate Admissions
/admissions/inpatient-admission/Text duplicate Inpatient Admissions
/admissions/outpatient-appoint...Text duplicate Outpatient Appointments
/admissions/referrals/Text duplicate Make a Referral
/admissions/costs/Text duplicate Costs & Insurance
/admissions/patient-experience/Text duplicate Patient & Family Experience
/admissions/tour-shepherd/Text duplicate Tour Shepherd Center
https://shepherd.org/admissions/Text duplicate Admissions
https://shepherd.org/outcomes/Text duplicate Outcomes
/outcomes/stories-of-hope/Text duplicate Stories of Hope
/outcomes/patient-outcomes/Text duplicate Patient Outcomes
/outcomes/patient-satisfaction/Text duplicate Patient Satisfaction
/outcomes/awards/Text duplicate Awards & Recognition
https://shepherd.org/outcomes/Text duplicate Outcomes
https://shepherd.org/research/Text duplicate Research
/research/research-areas/Text duplicate Research Areas
https://accessibilityuserresea...External Text duplicate Accessibility User Research
/research/clinical-trials/Text duplicate Clinical Trials
/research/model-system-care/Text duplicate Model Systems of Care
/research/library/Text duplicate Shepherd Library
/research/tigrr/Text duplicate Training in Grantsmanship
/research/financial-conflicts-...Text duplicate Financial Conflicts of Interest
/research/participate-in-study/Text duplicate Participate in a Study
https://shepherd.org/research/Text duplicate Research
https://shepherd.org/education/Text duplicate Education
/education/patient-family-educ...Text duplicate Patient & Family Education Hub
/education/gme/Text duplicate Graduate Medical Education
/education/allied-health/Text duplicate Allied Health Training Programs
/education/continuing-education/Text duplicate Continuing Education
/education/injury-prevention/Text duplicate Injury Prevention Programs
https://shepherd.org/education/Text duplicate Education
https://shepherd.org/about/Text duplicate About Us
/about/our-story/Text duplicate Our Story
/about/people/Text duplicate Meet Our People
/about/publications/Text duplicate News & Publications
/about/community/Text duplicate Community Impact
/about/employment/Text duplicate Employment
/about/contact-us/Text duplicate Contact Us
https://shepherd.org/eventsText duplicate Events
/about/locations/Text duplicate Locations & Parking
https://shepherd.org/about/Text duplicate About Us
/superfamily-journey/Read Jacob’s Story
/admissions/inpatient-admissio...Why We’re Different
/outcomes/patient-outcomes/Our Patient Outcomes
/treatment/conditions/spinal-c...Text duplicate Spinal Cord Injury
/treatment/conditions/brain-in...Text duplicate Brain Injury
/treatment/conditions/stroke/Text duplicate Stroke
/treatment/conditions/multiple...Text duplicate Multiple Trauma
/treatment/conditions/multiple...Text duplicate Multiple Sclerosis
/treatment/conditions/chronic-...Text duplicate Chronic Pain
/treatment/conditions/All Conditions We Treat
/treatment/services-clinics/Our Services & Clinics
/treatment/services-clinics/be...More About Beyond Therapy
/admissions/inpatient-admission/Admissions Process
/become-a-patient/Text duplicate Become a Patient
/about/contact-us/Text duplicate Contact Us
/admissions/patient-experience/Life at Shepherd
/admissions/inpatient-admissio...The First Three Days
/admissions/inpatient-admissio...Your Care Team
/admissions/patient-experience...Family & Peer Support
/admissions/patient-experience...Housing Options
https://shepherd.org/eventsEvents & Activities
/admissions/patient-experience...Amenities & Services
/about/people/Text duplicate Meet Our People
/admissions/inpatient-admissio...About Your Care Team
https://news.shepherd.org/sayi...New window External Subdomain Read Alesha’s Story of Hope
/wp-content/uploads/2024/04/ha...IMG-ALT New to Shepherd
/admissions/inpatient-admissio...Why Choose Shepherd
/treatment/conditions/What We Treat
/outcomes/patient-outcomes/Text duplicate Patient Outcomes
/admissions/costs/Text duplicate Costs & Insurance
/admissions/inpatient-admission/Text duplicate Admissions Process
/wp-content/uploads/2024/04/fo...IMG-ALT Current Patients and Families
https://shepherd.org/mychart/MyChart Login
/admissions/costs/Text duplicate Costs & Insurance
/about/contact-us/request-medi...Request Medical Records
/admissions/patient-experience...Visitor Guidelines
/about/people/staff-directory/Staff Directory
/wp-content/uploads/2024/04/ca...IMG-ALT Referring Providers
/admissions/referrals/Referral Guidance
/outcomes/patient-outcomes/Text duplicate Patient Outcomes
/admissions/costs/Text duplicate Costs & Insurance
/admissions/inpatient-admissio...Find an Access Case Manager
/research/clinical-trials/Active Clinical Trials
https://shepherd.org/Text duplicate IMG-ALT Shepherd Center logo
https://shepherd.org/treatment/Treatment
https://shepherd.org/admissions/Text duplicate Admissions
https://shepherd.org/outcomes/Text duplicate Outcomes
https://shepherd.org/research/Text duplicate Research
https://shepherd.org/education/Education & Training
https://shepherd.org/about/Text duplicate About Us
https://shepherd.org/patients/Patients
https://shepherd.org/families/Families & Caregivers
/admissions/referrals/Referrers
/medical-community/Medical Community
https://shepherd.org/support-us/Donors
/about/employment/Future Employees
https://www.facebook.com/sheph...New window External Subdomain Find us on Facebook
https://www.linkedin.com/compa...New window External Subdomain Find us on Linkedin
https://instagram.com/shepherd...New window External Find us on Instagram
https://www.youtube.com/Shephe...New window External Subdomain Find us on Youtube
/become-a-patient/Text duplicate Become a Patient
/admissions/outpatient-appoint...Make an Outpatient Appointment
/about/publications/newsletters/Subscribe to Our Newsletter
https://news.shepherd.org/External Subdomain Browse Our Newsroom
https://shepherd.org/policies/Policies & Forms
/policies/accessiblity-statement/Accessiblity Statement
/policies/price-transparency/Price Transparency
/treatment/conditions/Conditions We Treat
/treatment/services-clinics/Text duplicate Our Services & Clinics
/admissions/inpatient-admission/The Admissions Process

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://shepherd.org/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.47 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (176 kB).

HTTP Response Header

NameValue
dateTue, 08 Apr 2025 11:11:43 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
x-powered-byWP Engine
link<https://shepherd.org/wp-json/>; rel="https://api.w.org/"
x-tec-api-versionv1
x-tec-api-roothttps://shepherd.org/wp-json/tribe/events/v1/
x-tec-api-originhttps://shepherd.org
x-cacheablebot
cache-controlmax-age=10800, must-revalidate
x-cacheHIT: 24
x-cache-groupbot
x-orig-cache-controlmax-age=600, must-revalidate
cf-cache-statusDYNAMIC
servercloudflare
cf-ray92d15355ba3ef0d7-CDG
content-encodingbr
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 111 referring domains.
This page has 178 backlinks.
This page has backlinks from 96 different ip addresses.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Shepherd68%Check
Shepherd Center60%Check
Injury56%Check
Brain Injury56%Check
Spinal Cord Injury55%Check
Recovery54%Check
Brain54%Check
Spinal Cord Injury Rehabilitation53%Check
Hope50%Check
Rehabilitation47%Check

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