Shepherdinsurance.com - SEO Checker

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Overview of the SEO Check
Meta information
95% 
Page quality
65% 
Page structure
70% 
Link structure
92% 
Server
89% 
External factors
100% 
SEO Score
Response time
0.07 s
File size
716.50 kB
Words
657
Media files
84
Number of links
38 internal / 4 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Shepherd Insurance
The page title is too short. (182 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Commercial insurance for construction's middle market with industry leading speed-to-quote
The length of the meta description is perfect. (565 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
next-size-adjustEmpty
descriptionCommercial insurance for construction's middle market with industry leading speed-to-quote
langen
twitter:cardsummary_large_image
twitter:titleShepherd Insurance
twitter:descriptionCommercial insurance for construction's middle market with industry leading speed-to-quote
twitter:imagehttps://shepherdinsurance.com/_next/static/media/og.99549e07.jpg
og:titleShepherd Insurance
og:descriptionCommercial insurance for construction's middle market with industry leading speed-to-quote
og:urlhttps://shepherdinsurance.com
og:site_nameShepherd
og:localeen_US
og:imagehttps://shepherdinsurance.com/_next/static/media/og.99549e07.jpg
og:image:width800
og:image:height440
og:image:altShepherd Insurance
og:typewebsite
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are 2 text duplicates on this page:
  • Duplicate: General Liability, Commercial Auto, and Workers’ Compensation coverage...
This page contains 657 words. That's ok.
22.7% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 24 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
Multiple viewport tags are given. There should only be one.
No Apple touch icon is specified.
The file size of the HTML document is very large (716.5 kB).
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 13 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ent-w3efhqxjkze-unsplash.jpg&w=3840&q=75Primary Casualty
...ton-ru3ap8tncsk-unsplash.jpg&w=3840&q=75Excess Casualty
...lex-vv8injju-pg-unsplash.jpg&w=3840&q=75Builder's Risk
...iryl-vubmzgidiqq-unsplash.jpg&w=384&q=75Data Center Developer opts into Shepherd Savings for $315M OCIP in VA
...llan-biec4yk2mta-unsplash.jpg&w=384&q=75Shepherd’s Expanded Capacity Capabilities Secures RCCIP in Utah
...zada-xanqif2251w-unsplash.jpg&w=384&q=75How Shepherd Savings is Enhancing Risk Control Strategies
...edia/home-hero.37695e62.jpeg&w=3840&q=75Background
...static/media/nfp.0863915d.png&w=256&q=75nfp
...ic/media/lockton.842c8af4.png&w=256&q=75lockton
...static/media/aon.41c9226b.png&w=256&q=75aon
...atic/media/marsh.51854ede.png&w=256&q=75marsh
...static/media/usi.db6ff3ee.png&w=256&q=75usi
...ic/media/alliant.20160ef3.png&w=256&q=75alliant
...static/media/wtw.558c265d.png&w=256&q=75wtw
...ic/media/mcgriff.ddfc8f8b.png&w=256&q=75mcgriff
...a/americanglobal.1a8ab782.png&w=256&q=75americanglobal
.../media/gallagher.80cb0fd8.png&w=256&q=75gallagher
...static/media/crp.5b44bb11.png&w=256&q=75crp
...c/media/woodruff.1100d2e8.png&w=256&q=75woodruff
...tatic/media/tsib.281ce824.png&w=256&q=75tsib
...tatic/media/epic.71a92065.png&w=256&q=75epic
...static/media/ima.1491efa3.png&w=256&q=75ima
...static/media/psf.cb004088.png&w=256&q=75psf
...c/media/newfront.59605512.png&w=256&q=75newfront
...static/media/hub.b03bc8ce.png&w=256&q=75hub
...static/media/csb.cdb3980c.png&w=256&q=75csb
...tic/media/holmes.5f95a7a3.png&w=256&q=75holmes
...static/media/nfp.0863915d.png&w=256&q=75nfp
...ic/media/lockton.842c8af4.png&w=256&q=75lockton
...static/media/aon.41c9226b.png&w=256&q=75aon
...atic/media/marsh.51854ede.png&w=256&q=75marsh
...static/media/usi.db6ff3ee.png&w=256&q=75usi
...ic/media/alliant.20160ef3.png&w=256&q=75alliant
...static/media/wtw.558c265d.png&w=256&q=75wtw
...ic/media/mcgriff.ddfc8f8b.png&w=256&q=75mcgriff
...a/americanglobal.1a8ab782.png&w=256&q=75americanglobal
.../media/gallagher.80cb0fd8.png&w=256&q=75gallagher
...static/media/crp.5b44bb11.png&w=256&q=75crp
...c/media/woodruff.1100d2e8.png&w=256&q=75woodruff
...tatic/media/tsib.281ce824.png&w=256&q=75tsib
...tatic/media/epic.71a92065.png&w=256&q=75epic
...static/media/ima.1491efa3.png&w=256&q=75ima
...static/media/psf.cb004088.png&w=256&q=75psf
...c/media/newfront.59605512.png&w=256&q=75newfront
...static/media/hub.b03bc8ce.png&w=256&q=75hub
...static/media/csb.cdb3980c.png&w=256&q=75csb
...tic/media/holmes.5f95a7a3.png&w=256&q=75holmes
...static/media/nfp.0863915d.png&w=256&q=75nfp
...ic/media/lockton.842c8af4.png&w=256&q=75lockton
...static/media/aon.41c9226b.png&w=256&q=75aon
...atic/media/marsh.51854ede.png&w=256&q=75marsh
...static/media/usi.db6ff3ee.png&w=256&q=75usi
...ic/media/alliant.20160ef3.png&w=256&q=75alliant
...static/media/wtw.558c265d.png&w=256&q=75wtw
...ic/media/mcgriff.ddfc8f8b.png&w=256&q=75mcgriff
...a/americanglobal.1a8ab782.png&w=256&q=75americanglobal
.../media/gallagher.80cb0fd8.png&w=256&q=75gallagher
...static/media/crp.5b44bb11.png&w=256&q=75crp
...c/media/woodruff.1100d2e8.png&w=256&q=75woodruff
...tatic/media/tsib.281ce824.png&w=256&q=75tsib
...tatic/media/epic.71a92065.png&w=256&q=75epic
...static/media/ima.1491efa3.png&w=256&q=75ima
...static/media/psf.cb004088.png&w=256&q=75psf
...c/media/newfront.59605512.png&w=256&q=75newfront
...static/media/hub.b03bc8ce.png&w=256&q=75hub
...static/media/csb.cdb3980c.png&w=256&q=75csb
...tic/media/holmes.5f95a7a3.png&w=256&q=75holmes
/_next/static/media/decisions.6e2a1253.svgDecisions in hours instead of weeks
...edia/price_check_value_prop.f5c7dd5d.svgUp to 25% premium savings
/_next/static/media/aiPowered.981f7a7d.svgAI-powered risk reduction
...c/media/procore2.ea78117a.png&w=750&q=75Procore
.../media/openspace.18f54bc5.png&w=750&q=75OpenSpace
...ic/media/samsara.229a382b.png&w=750&q=75Samsara
...c/media/autodesk.33e41592.png&w=750&q=75Autodesk
...tatic/media/dana.bdadd275.png&w=256&q=75Dana
...ic/media/bridge.ba94ff20.jpg&w=3840&q=75Bridge
...ent-w3efhqxjkze-unsplash.jpg&w=3840&q=75Primary Casualty
...ent-w3efhqxjkze-unsplash.jpg&w=3840&q=75Primary Casualty
...ton-ru3ap8tncsk-unsplash.jpg&w=3840&q=75Excess Casualty
...ton-ru3ap8tncsk-unsplash.jpg&w=3840&q=75Excess Casualty
...lex-vv8injju-pg-unsplash.jpg&w=3840&q=75Builder's Risk
...lex-vv8injju-pg-unsplash.jpg&w=3840&q=75Builder's Risk
...tatic/media/ell.c18ac4c0.png&w=3840&q=75asd
.../static/media/shepherd-logo.dda0088a.svglogo

Page structure

H1 heading
(Critically important)
The all-in-one commercial insurance platform
Too many H1 headings
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 The all-in-one commercial insurance platform
H1 Ready to work with Shepherd?
H2 Specialty underwriters powered by world-class tech
H2 Partnered with the industry leading technologies
H2 A fully integrated insurance and software suite
H2 Comprehensive coverage, from programs to projects
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 4 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://shepherdinsurance.com/No Text
/case-studiesCase Studies
/products/primary-casualtyPrimary Casualty
/products/excess-casualtyExcess Casualty
/products/builders-riskBuilder's Risk
/solutions/savingsSavings
/solutions/insightsInsights
/solutions/marketplaceMarketplace
/case-studiesText duplicate Case Studies
/blogBlog
/teamTeam
/careersCareers
/products/primary-casualtyPrimary Casualty General Liability, Commercial Auto, and WC offerings
IMG-ALT Primary Casualty
/products/excess-casualtyExcess Casualty Umbrella and follow form excess liability offerings
IMG-ALT Excess Casualty
/products/builders-riskBuilder's Risk Project-Specific Placements and Master Programs
IMG-ALT Builder's Risk
/solutions/savingsSavings Premium credit program for innovators
/solutions/insightsInsights Exposure assessments and loss benchmarking
/solutions/marketplaceMarketplace Over $125,000 in discounts from curated technology partners
/case-studies/data-center-deve...Data Center Developer opts into Shepherd Savings for $315M OCIP in VA OCIP: $2M primary GL and $10M lead excess
IMG-ALT Data Center Developer opts into Shepherd Savings for $315M OCIP in VA
/case-studies/shepherd-s-expan...Shepherd’s Expanded Capacity Capabilities Secures RCCIP in Utah RCCIP: $12.5M p/o $25M excess liability
IMG-ALT Shepherd’s Expanded Capacity Capabilities Secures RCCIP in Utah
/case-studies/how-shepherd-sav...How Shepherd Savings is Enhancing Risk Control Strategies Savings
IMG-ALT How Shepherd Savings is Enhancing Risk Control Strategies
/case-studiesView all case studies
/blogText duplicate Blog
/teamText duplicate Team
/careersText duplicate Careers
/blog/shepherd-expands-constru...Announcing the Launch our Builder's Risk Program Read more
/solutions/savingsExplore Savings
/case-studies/263m-highway-pro...Read the full case study
/products/primary-casualtyLearn more about Primary Casualty
/products/primary-casualtyText duplicate Learn more about Primary Casualty
/products/excess-casualtyLearn more about Excess Casualty
/products/excess-casualtyText duplicate Learn more about Excess Casualty
/products/builders-riskLearn more about Builder's Risk
/products/builders-riskText duplicate Learn more about Builder's Risk
/teamText duplicate Team
/blogNews
/careersText duplicate Careers
/licensesLicenses
https://shepherd-public.s3.us-...New window External Subdomain Terms of Service
https://shepherd-public.s3.us-...New window External Subdomain Privacy
https://twitter.com/withshepherdNew window External No Text
https://linkedin.com/company/w...New window External No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://shepherdinsurance.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The file size of the HTML document is very large (717 kB).
The page response time is excellent with 0.07 seconds.

HTTP Response Header

NameValue
access-control-allow-origin*
age590723
cache-controlpublic, max-age=0, must-revalidate
content-dispositioninline
content-encodingbr
content-typetext/html; charset=utf-8
dateThu, 15 May 2025 13:55:38 GMT
etagW/"2aa6fbfa430f8ddaeb3050434275be56"
serverVercel
strict-transport-securitymax-age=63072000
x-matched-path/
x-nextjs-prerender1
x-nextjs-stale-time4294967294
x-vercel-cacheHIT
x-vercel-idfra1::ghbmj-1747317338554-1be55501aeab
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 91 referring domains.
This page has 357 backlinks.
This page has backlinks from 81 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# *
User-agent: *
Allow: /

# Host
Host: ${FULL_DOMAIN}

# Sitemaps
Sitemap: ${FULL_DOMAIN}/sitemap.xml
Sitemap: ${FULL_DOMAIN}/server-sitemap.xml

Similar sites

Search preview

shepherdinsurance.com
Shepherd Insurance
Commercial insurance for construction's middle market with industry leading speed-to-quote

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
insurance89%Check
Shepherd Insurance79%Check
commercial insurance77%Check
Shepherd65%Check
Commercial62%Check
Shepherd Savings51%Check
leading50%Check
form50%Check
platform50%Check
industry50%Check
Show more keywords and terms

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