Shop.courtauld.ac.uk - SEO Checker

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Overview of the SEO Check
Meta information
66% 
Page quality
76% 
Page structure
67% 
Link structure
25% 
Server
98% 
External factors
100% 
SEO Score
Response time
0.44 s
File size
481.40 kB
Words
844
Media files
30
Number of links
179 internal / 16 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Discover The Courtauld Shop; a range of carefully curated products.
The page title should be shorter than 580 pixels. It is 611 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Discover The Courtauld Shop; a range of carefully curated product inspired by art and artists in our Collection. From homewares, fashion and prints to specialist books, writing materials and stationery, our collection aims to inspire and delight art lovers, enthusiasts and experts. Perfect for unique gifts.
The meta description is too long: 1846 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://shop.courtauld.ac.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width,initial-scale=1
theme-color#3a3a3a
descriptionDiscover The Courtauld Shop; a range of carefully curated product inspired by art and artists in our Collection. From homewares, fashion and prints to specialist books, writing materials and stationery, our collection aims to inspire and delight art lovers, enthusiasts and experts. Perfect for unique gifts.
google-site-verificationpU_3HTZ1nR6SCCRv5tzRDTWpiEq7eBKXNj2hJB6-FwM
facebook-domain-verificationwkbf8hq375f6vfmnum15wf1rov8fm2
shopify-digital-wallet/55505813703/digital_wallets/dialog
shopify-checkout-api-token3ea9b4e82309174acd7b247e1d2c548a
langen
twitter:site@TheCourtauld
twitter:cardsummary_large_image
twitter:titleDiscover The Courtauld Shop; a range of carefully curated products.
twitter:descriptionDiscover The Courtauld Shop; a range of carefully curated product inspired by art and artists in our Collection. From homewares, fashion and prints to specialist books, writing materials and stationery, our collection aims to inspire and delight art lovers, enthusiasts and experts. Perfect for unique gifts.
og:site_nameThe Courtauld Shop
og:urlhttps://shop.courtauld.ac.uk/
og:titleDiscover The Courtauld Shop; a range of carefully curated products.
og:typewebsite
og:descriptionDiscover The Courtauld Shop; a range of carefully curated product inspired by art and artists in our Collection. From homewares, fashion and prints to specialist books, writing materials and stationery, our collection aims to inspire and delight art lovers, enthusiasts and experts. Perfect for unique gifts.
og:imagehttp://shop.courtauld.ac.uk/cdn/shop/files/Courtauld_logo_black_CMYK.jpg?v=1629714273
og:image:secure_urlhttps://shop.courtauld.ac.uk/cdn/shop/files/Courtauld_logo_black_CMYK.jpg?v=1629714273
og:image:width1200
og:image:height628
X-UA-CompatibleIE=edge,chrome=1
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 844 words. That's ok.
24.1% of the text are stop words.
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 23.3 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width,initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 17 tags for this page.
Image SEO
(Somewhat important)
4 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...03/files/Courtauld_Shop.svg?v=1632306019No alt attribute provided
...les/Courtauld_Shop_Pink.svg?v=1632455393No alt attribute provided
...03/files/Courtauld_Shop.svg?v=1632306019No alt attribute provided
...les/Courtauld_Shop_Pink.svg?v=1632455393No alt attribute provided
...-post-for-homepage_400x.jpg?v=1681819337Special edition rugs
...p/files/Auerbach_2_400x.jpg?v=1707477221Frank Auerbach
...Vanessa_bell_block_400x.jpg?v=1718883067Vanessa Bell
...-b042-334ae6125f55_400x.jpg?v=1718881329Henry Moore
...p/files/Auerbach_2_400x.jpg?v=1707477221Limited edition
...-8768-622ffec223d9_400x.jpg?v=1713967675Custom Prints
...ayne_stack_for_web_400x.jpg?v=1718110357Roger Mayne
...hadows_on_the_wall_400x.jpg?v=1718189886Henry Moore
...rt_materials_moore_400x.jpg?v=1718883969Art materials
...onet-wall-calendar_400x.jpg?v=1722339911New in calendars
...-b859-e67f0f9a0413_400x.jpg?v=1718888915Home accessories
...-9a93-f9b75c528104_400x.jpg?v=1721909571New in kids
...-82c9-81856243a0a1_400x.jpg?v=1718886042Jewellery
...-9698-552865116de4_400x.jpg?v=1718967469New in bags

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
Some headings do not have any content.

Heading structure

Heading levelContent
H2 Just added to your basket
H2 Shop Vanessa Bell
H2 Roger Mayne: Youth
H2 Shop Vanessa Bell Duplicate text
H2 Roger Mayne: Youth Duplicate text
H2 New in - The Courtauld: Highlights from the Gallery
H2 In bloom
H2 Shop with us
H3 Empty heading
H3 New in jewellery
H3 Custom prints
H3 School's out for summer
H3 Super Bloom
H3 Tulips Medium Lampshade
H3 Mini Nina Hoops in Peony
H3 Vanessa Bell, Arum Lilies and Iris
H3 Pear Necklace
H3 Van Gogh Rose & Anemones Habotai Silk Scarf
H3 Jellycats Fruit Large Strawberry
H3 Strawberry Hoops
H3 Customer Services Information
H3 Information
H3 Let’s stay connected
H3 Join & Support
Some anchor texts are used more than once.
3 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 16 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://shop.courtauld.ac.uk/Anchor Skip to content
https://shop.courtauld.ac.uk/cartView basket ()
/pages/delivery-and-shippingFree delivery for orders over £60 *
https://thecourtauldshop.getfo...External Subdomain Sign up to our newsletter for 10% off*
/pages/delivery-and-shippingSubdomain We are now shipping to the EU
https://courtauld.ac.uk/External The Courtauld
A-TITLE The Courtauld
/account/loginLog in
https://shop.courtauld.ac.uk/cartCart 0 items
https://shop.courtauld.ac.uk/Text duplicate A-TITLE The Courtauld
https://shop.courtauld.ac.uk/Text duplicate A-TITLE The Courtauld
/collectionsCollections
/collections/van-gogh-self-por...Vincent van Gogh
/collections/manetÉdouard Manet
/collections/peter-doigPeter Doig
/collections/bloomsburyThe Bloomsbury look
/collections/courtauld-collectionCourtauld Collection
/collections/printsPrints
/collections/custom-printsCustom prints
/collections/reproduction-printsReproduction prints
/collections/postcardsPostcards
/collections/postersPosters
/collections/framesFrames
/collections/booksBooks
/collections/courtauld-cataloguesCourtauld catalogues
/collections/about-artistsAbout artists
/collections/art-history-refer...Art history & reference
/collections/fiction-poetryPoetry & fiction
/collections/kids-booksKids books
/collections/reading-accessoriesReading accessories
/collections/stationeryStationery
/collections/cards-wrapCards & wrap
/collections/notecard-walletsNotecard wallets
/collections/writing-materialsWriting materials
/collections/art-materialsArt materials
/collections/homeHome
/collections/home-accessoriesHome accessories
/collections/kidsKids
/collections/puzzles-gamesPuzzles & games
/collections/foodFood
/collections/editionsSubdomain Editions
/collections/fashionFashion
/collections/bagsBags
/collections/apparelApparel
/collections/jewelleryJewellery
/collections/accessoriesAccessories
/collectionsText duplicate Collections
/collections/van-gogh-self-por...Text duplicate Vincent van Gogh
/collections/manetText duplicate Édouard Manet
/collections/peter-doigText duplicate Peter Doig
/collections/bloomsburyText duplicate The Bloomsbury look
/collections/courtauld-collectionText duplicate Courtauld Collection
/collections/printsText duplicate Prints
/collections/custom-printsText duplicate Custom prints
/collections/reproduction-printsText duplicate Reproduction prints
/collections/postcardsText duplicate Postcards
/collections/postersText duplicate Posters
/collections/framesText duplicate Frames
/collections/booksText duplicate Books
/collections/courtauld-cataloguesText duplicate Courtauld catalogues
/collections/about-artistsText duplicate About artists
/collections/art-history-refer...Text duplicate Art history & reference
/collections/fiction-poetryText duplicate Poetry & fiction
/collections/kids-booksText duplicate Kids books
/collections/reading-accessoriesText duplicate Reading accessories
/collections/stationeryText duplicate Stationery
/collections/cards-wrapText duplicate Cards & wrap
/collections/notecard-walletsText duplicate Notecard wallets
/collections/writing-materialsText duplicate Writing materials
/collections/art-materialsText duplicate Art materials
/collections/homeText duplicate Home
/collections/home-accessoriesText duplicate Home accessories
/collections/kidsText duplicate Kids
/collections/puzzles-gamesText duplicate Puzzles & games
/collections/foodText duplicate Food
/collections/editionsSubdomain Text duplicate Editions
/collections/fashionText duplicate Fashion
/collections/bagsText duplicate Bags
/collections/apparelText duplicate Apparel
/collections/jewelleryText duplicate Jewellery
/collections/accessoriesText duplicate Accessories
/collections/editionsText duplicate Editions
/products/limited-edition-fran...Frank Auerbach
/products/limited-edition-clau...Claudette Johnson
/collections/editionsRugs
/collections/special-edition-rugsIMG-ALT Special edition rugs
/collections/special-edition-rugsText duplicate Special edition rugs
/products/limited-edition-fran...Text duplicate IMG-ALT Frank Auerbach
/products/limited-edition-fran...Text duplicate Frank Auerbach
/collectionsText duplicate Collections
/collections/roger-mayneRoger Mayne
/collections/frank-auerbachText duplicate Frank Auerbach
/collections/claudette-johnson...Text duplicate Claudette Johnson
/collections/bloomsburyText duplicate The Bloomsbury look
/collections/vanessa-bellIMG-ALT Vanessa Bell
/collections/vanessa-bellText duplicate Vanessa Bell
/collections/henry-mooreIMG-ALT Henry Moore
/collections/henry-mooreText duplicate Henry Moore
/pages/printsText duplicate Prints
/collections/reproduction-printsText duplicate Reproduction prints
/collections/custom-printsText duplicate Custom prints
/collections/postcardsText duplicate Postcards
/collections/postersText duplicate Posters
/collections/framesText duplicate Frames
/products/limited-edition-fran...IMG-ALT Limited edition
/products/limited-edition-fran...Text duplicate Limited edition
/collections/custom-printsIMG-ALT Custom Prints
/collections/custom-printsText duplicate Custom Prints
/collections/booksText duplicate Books
/collections/art-history-refer...Text duplicate Art history & reference
/collections/courtauld-cataloguesText duplicate Courtauld catalogues
/collections/fiction-poetryText duplicate Poetry & fiction
/collections/about-artistsText duplicate About artists
/collections/kids-booksText duplicate Kids books
/collections/reading-accessoriesText duplicate Reading accessories
/products/roger-mayne-youthText duplicate IMG-ALT Roger Mayne
/products/roger-mayne-youthText duplicate Roger Mayne
/products/henry-moore-shadows-...Text duplicate IMG-ALT Henry Moore
/products/henry-moore-shadows-...Text duplicate Henry Moore
/collections/stationeryText duplicate Stationery
/collections/notecard-walletsText duplicate Notecard wallets
/collections/writing-materialsText duplicate Writing materials
/collections/art-materialsText duplicate Art materials
/collections/cards-wrapText duplicate Cards & wrap
/collections/art-materialsText duplicate IMG-ALT Art materials
/collections/art-materialsText duplicate Art materials
/collections/diaries-and-calen...IMG-ALT New in calendars
/collections/diaries-and-calen...Text duplicate New in calendars
/collections/homeText duplicate Home
/collections/home-accessoriesText duplicate Home accessories
/collections/editionsText duplicate Editions
/collections/puzzles-gamesText duplicate Puzzles & games
/collections/foodText duplicate Food
/collections/kidsText duplicate Kids
/collections/home-accessoriesText duplicate IMG-ALT Home accessories
/collections/home-accessoriesText duplicate Home accessories
/collections/kidsIMG-ALT New in kids
/collections/kidsText duplicate New in kids
/collections/fashionText duplicate Fashion
/collections/accessoriesText duplicate Accessories
/collections/jewelleryText duplicate Jewellery
/collections/bagsText duplicate Bags
/collections/jewelleryText duplicate IMG-ALT Jewellery
/collections/jewelleryText duplicate Jewellery
/collections/bagsIMG-ALT New in bags
/collections/bagsText duplicate New in bags
/collections/vanessa-bellShop now >
/collections/roger-mayneText duplicate Shop now >
https://shop.courtauld.ac.uk/Anchor No Text
https://shop.courtauld.ac.uk/Anchor No Text
https://shop.courtauld.ac.uk/Anchor No Text
https://shop.courtauld.ac.uk/Anchor No Text
/collections/vanessa-bellText duplicate Shop now >
/collections/roger-mayneText duplicate Shop now >
/products/the-courtauld-highli...Nofollow Shop now
/collections/jewelleryNo Text
/collections/jewelleryNew in jewellery
/collections/jewelleryText duplicate Shop now >
/collections/custom-printsNo Text
/collections/custom-printsText duplicate Custom prints
/collections/custom-printsText duplicate Shop now >
/collections/kidsNo Text
/collections/kidsSchool's out for summer
/collections/kidsText duplicate Shop now >
/collections/buyer-recommends/...Super Bloom
/collections/buyer-recommends/...Tulips Medium Lampshade
/collections/buyer-recommends/...Mini Nina Hoops in Peony
/collections/buyer-recommends/...Vanessa Bell, Arum Lilies and Iris
/collections/buyer-recommends/...Pear Necklace
/collections/buyer-recommends/...Van Gogh Rose & Anemones Habotai Silk Scarf
/collections/buyer-recommends/...Jellycats Fruit Large Strawberry
/collections/buyer-recommends/...Strawberry Hoops
/collections/the-collectionExplore now >
https://courtauld.ac.uk/External Text duplicate A-TITLE The Courtauld
/pages/why-shop-at-the-courtauldWhy shop at The Courtauld
https://courtauld.ac.uk/galler...External Visit our shops
/pages/contact-usContact us
/pages/delivery-and-shippingDelivery and shipping
/pages/faqsFAQs
/pages/returns-and-refundsReturns and refunds
/pages/terms-conditionsTerms and conditions
/pages/company-informationSubdomain Company Information
/pages/accessibilityAccessibility
https://courtauld.ac.uk/about-...External Privacy Policy
https://courtauld.ac.uk/about-...External Cookie Policy
https://thecourtauldshop.getfo...Nofollow External Subdomain Newsletter sign-up
https://courtauld.ac.uk/join-a...Nofollow External Become a Friend
https://courtauld.ac.uk/join-a...Nofollow External Donate
https://courtauld.ac.uk/join-a...Nofollow External Make a difference
https://www.facebook.com/TheCo...New window Nofollow External Subdomain www.facebook.com/TheCourtauld/
https://twitter.com/TheCourtauldNew window Nofollow External twitter.com/TheCourtauld
https://www.instagram.com/cour...New window Nofollow External Subdomain www.instagram.com/courtauld/
https://www.youtube.com/channe...New window Nofollow External Subdomain www.youtube.com/user/CourtauldInstitute
https://www.linkedin.com/schoo...New window Nofollow External Subdomain www.linkedin.com/school/courtauld-institute-of-art/
https://shop.courtauld.ac.uk/The Courtauld Shop
https://www.shopify.com/?utm_c...New window Nofollow External Subdomain Powered by Shopify

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://shop.courtauld.ac.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.44 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (481 kB).

HTTP Response Header

NameValue
dateThu, 08 Aug 2024 14:39:25 GMT
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set-cookie99 Characters
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x-cachemiss
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x-shopid55505813703
x-shardid224
varyAccept
content-languageen
powered-byShopify
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x-xss-protection1; mode=block
x-content-type-optionsnosniff
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x-download-optionsnoopen
servercloudflare
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content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 54 referring domains.
This page has 101 backlinks.
This page has backlinks from 54 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# we use Shopify as our ecommerce platform

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shop.courtauld.ac.uk
Discover The Courtauld Shop; a range of carefully curated products.
Discover The Courtauld Shop; a range of carefully curated product inspired by art and artists in our Collection. From homewares, fashion and prints to specialist books, writing materials and stationery, our collection aims to inspire and delight art lovers, enthusiasts and experts. Perfect for unique gifts.

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KeywordResultRecheck
Shop79%Check
Courtauld Shop79%Check
Courtauld75%Check
range58%Check
Discover58%Check
Prints52%Check
Art50%Check
materials50%Check
Art Materials50%Check
Custom prints50%Check
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