Specialtys.com - SEO Checker

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Overview of the SEO Check
Meta information
58% 
Page quality
27% 
Page structure
73% 
Link structure
25% 
Server
38% 
External factors
100% 
SEO Score
Response time
1.20 s
File size
94.80 kB
Words
217
Media files
14
Number of links
90 internal / 1 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Healthy Restaurants, Business Catering, Free Wifi, Online Lunch Ordering, Food Delivery | Specialty’s Café & Bakery
The page title should be shorter than 580 pixels. It is 1052 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Specialty’s Café & Bakery serves healthy, made-from-scratch breakfasts, lunches and baked goods and offers convenient, same-day online ordering, business catering, and lunch delivery.
There are more than one meta descriptions on the page. Only one is allowed.
The meta description is too long: 1153 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
robotsall
keywordslunch, breakfast, business catering, sandwiches, soups, salads, box lunches, online ordering, lunch delivery, cookies, soups, Cookiegrams, specialty’s, specialtys, specialties
descriptionSpecialty’s Café & Bakery serves healthy, made-from-scratch breakfasts, lunches and baked goods and offers convenient, same-day online ordering, business catering, and lunch delivery.
apple-mobile-web-app-titleSpecialty's
DescriptionWholesome made-from-scratch restaurants, business catering and same-day online ordering.
langen
Content-Typetext/html; charset=UTF-8
X-UA-CompatibleIE=edge

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Page quality

Content
(Critically important)
There are only 217 words on this page. Use at least 250 words to provide useful information.
Some words from the page title are not used within the pages content
No paragraphs were detected.
12% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No viewpoint tag is provided.
This page loads 33 JavaScript files. This may affect the load time negatively.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The amount of tags is very high (23). We recommend using a maximum of 6 tags for this page.
The following tag is repeated too often: contact us
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...mages.specialtys.com/logo/specialtys.pngSpecialtys
/images/icons/fav_sm.pngFav
/images/icons/new_sm.pngNew
/images/icons/new_sm.pngNew
/images/icons/new_sm.pngNew
/images/icons/new_sm.pngNew
/images/icons/new_sm.pngNew
/images/icons/new_sm.pngNew
/images/icons/new_sm.pngNew
/images/icons/new_sm.pngNew
/images/icons/fav_sm.pngFav
...m/home_splash/2023/20230913FreeLunch.png“Get

Page structure

H1 heading
(Critically important)
Order Here
The H1 heading is too short (10 characters). It should be at least 20 Characters long.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Order Here
H3 Instant Reorder
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
4 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 1 external links on this page.

Found links on this page

LinkAttributesAnchor text
/BakersDozen.aspx?View=BakersD...Specialty's Rewards
https://www.specialtys.com/IMG-ALT Specialtys
/RapidResponse.aspx?Ref=HeaderContact Us
/RapidResponse.aspx?Ref=HeaderFeedback & Assistance
/Cafes.aspx?Ref=MegaMenuCafe Locations
/CafeSearch.aspx?Ref=MegaMenuFind a cafe near you
/FAQ.aspx?Ref=MegaMenuFAQs
/FAQ.aspxSpecialty's Is Back
/FAQ.aspxCatering
/FAQ.aspxOrdering
/FAQ.aspxNutritional Info
/Reopening.aspx?Ref=MegaMenuReturn-To-Office Catering
/Notice.aspx?Ref=MegaMenuCOVID-19 Response
/OfficePopup.aspx?Ref=MegaMenuOffice Pop-Up
/Bakery.aspx?Ref=MegaMenuCareers
/CareersFAQ.aspx?Ref=MegaMenuCareers FAQ's
/CareersValues.aspx?Ref=MegaMenuCareers Values
/Careers.aspx?Ref=MegaMenuJob Opportunities
/Bakery.aspx?Ref=MegaMenuOur Story
/OrderHistoryCombined.aspx?Ref...Order History
/OrderHistoryCombined.aspx?Vie...My Orders
/OrderHistoryCombined.aspx?Vie...Group Orders
/OrderHistoryCombined.aspx?Vie...Quotes
/OrderHistoryCombined.aspx?Vie...Incomplete Orders
/PersonalPreferences.aspx?Ref=...Personal Preferences
/PersonalPreferences.aspx?View...Account Info
/PersonalPreferences.aspx?View...Menu Preferences
/PersonalPreferences.aspx?View...Pickup/Delivery Locations
/PersonalPreferences.aspx?View...Manage Addresses
/PersonalPreferences.aspx?View...Email Subscriptions
/PaymentMethods.aspx?Ref=MegaMenuPayment Methods
/PaymentMethods.aspx?View=Corp...Corporate Accounts
/PaymentMethods.aspx?View=Cred...Credit Cards
/PaymentMethods.aspx?View=Oth&...Office Pop-Up Accounts
/PaymentMethods.aspx?View=Prep...Prepaid Accounts
/OrderHistory.aspx?View=Past&R...Invoices/Receipts
/BakersDozen.aspx?View=BakersD...Text duplicate Specialty's Rewards
/AboutSpecialtysRewards.aspx?R...About Specialty's Rewards
/BakersDozen.aspx?View=BakersD...Specialty's Rewards Status
/BakersDozen.aspx?View=BigBake...Specialty's Big Rewards Status
/CafeSearch.aspxOur Cafés
/Menu.aspx?Ref=MegaMenuOur Menu
/Favorites.aspx?Ref=MegaMenuMy Favorites
IMG-ALT Fav
/Products.aspx?MenuId=203Text duplicate Catering
/Products.aspx?MenuId=228Sandwiches
/Products.aspx?MenuId=235Salads
/Products.aspx?MenuId=234Soups
/Products.aspx?MenuId=227Breakfast
/Products.aspx?MenuId=230Cookies & Desserts
/Products.aspx?MenuId=233Drinks, Chips & Sides
/Products.aspx?MenuId=346Peet's Coffee & Tea
/OrderHistory.aspx?View=Past&R...Ordering Tools
/TextOnlyMenu.aspx?Ref=MegaMenuText Only Menu
/OrderHistory.aspx?View=Past&R...Past Orders
/DailySoups.aspx?Ref=MegaMenuDaily Soup Calendar
/CookieRadar.aspx?Ref=MegaMenuWarm Cookie Radar™
/CookieAlert.aspx?Ref=MegaMenuWarm Cookie Alert™
/FAQ.aspx?Ref=MegaMenuSpecialtys.com FAQs
/BusinessCatering.aspx?Ref=Meg...About Business Catering
/CateringAssistant.aspx?Ref=Me...Catering Assistant
/GroupOrderIntro.aspxGroup Invitation Ordering
/AddressBook.aspxMy Address Book
/FAQ.aspxCatering FAQs
/printablemenu.aspxNew window Catering Brochure
/Gifting.aspx?Ref=MegaMenuCookieGrams
/Favorites.aspxText duplicate My Favorites
IMG-ALT Fav
/GroupOrderIntro.aspxGroup Invitation Ordering Tool
/Products.aspx?MenuId=203Text duplicate Catering
/Products.aspx?MenuId=228Text duplicate Sandwiches
/Products.aspx?MenuId=235Text duplicate Salads
/Products.aspx?MenuId=234Text duplicate Soups
/Products.aspx?MenuId=227Text duplicate Breakfast
/Products.aspx?MenuId=230Text duplicate Cookies & Desserts
/Products.aspx?MenuId=233Text duplicate Drinks, Chips & Sides
/Products.aspx?MenuId=346Text duplicate Peet's Coffee & Tea
/GroupOrderIntro.aspxText duplicate Group Invitation Ordering
/celebrateadministrativeprofes...Subdomain No Text
/Products.aspx?MenuId=203Subdomain No Text
/Menu.aspx?Subdomain No Text
https://calendly.com/specialty...External IMG-ALT “Get
/CateringAssistant.aspxSubdomain No Text
/SiteMap.aspx?Ref=Footersite map
/PrivacyPolicy.aspxprivacy policy
/RapidResponse.aspxSubdomain do not sell my personal information
/TermsOfService.aspxterms of service
/RapidResponse.aspx?Ref=Footercontact us
/FAQ.aspx?Ref=FooterText duplicate Catering
/Products.aspx?MenuId=228&Ref=...Text duplicate Sandwiches
/Products.aspx?MenuId=235&Ref=...Text duplicate Salads
/Products.aspx?MenuId=227&Ref=...Text duplicate Breakfast
/Products.aspx?MenuId=230&Ref=...Cookies

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.specialtys.com/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.20 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page loads 18 CSS files. This may affect the page load time negatively.
This page loads 33 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (95 kB).

HTTP Response Header

NameValue
content-length19214
content-typetext/html; charset=utf-8
dateMon, 29 Apr 2024 04:59:36 GMT
serverMicrosoft-IIS/10.0
cache-controlprivate
content-encodinggzip
expiresSun, 30 Apr 2023 04:59:36 GMT
set-cookie82 Characters
varyAccept-Encoding
strict-transport-securitymax-age=31536000; includeSubDomains
x-aspnet-version4.0.30319
x-powered-byASP.NET
x-frame-optionsSAMEORIGIN
x-xss-protection1; mode=block
x-content-type-optionsnosniff
content-security-policyframe-ancestors 'self' specialtys.my.salesforce.com
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 394 referring domains.
This page has 1,839 backlinks.
This page has backlinks from 267 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 2271 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: 
Sitemap: http://www.specialtys.com/sitemap.xml

Similar sites

Search preview

www.specialtys.com
Healthy Restaurants, Business Catering, Free Wifi, Online Lunch Ord...
Specialty’s Café & Bakery serves healthy, made-from-scratch breakfasts, lunches and baked goods and offers convenient, same-day online ordering, business catering, and lunch delivery.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Order81%Check
Specialty76%Check
Catering62%Check
Business62%Check
Business Catering62%Check
Ordering61%Check
Delivery56%Check
Contact Us51%Check
Specialtys50%Check
Breakfast46%Check
Show more keywords and terms

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Cookie Policy

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Contact | Privacy

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