Specsavers.ca - SEO Checker

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Overview of the SEO Check
Meta information
94% 
Page quality
37% 
Page structure
97% 
Link structure
70% 
Server
98% 
External factors
100% 
SEO Score
Response time
0.44 s
File size
35.70 kB
Words
301
Media files
21
Number of links
28 internal / 1 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Quality Eye Care Services & Affordable Eyewear | Specsavers CA
The page title should be shorter than 580 pixels. It is 593 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Visit an optometrist today to get your eyes the care they need. Book an appointment at your nearest Specsavers location.
The length of the meta description is perfect. (746 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.specsavers.ca/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionVisit an optometrist today to get your eyes the care they need. Book an appointment at your nearest Specsavers location.
facebook-domain-verificationmgf88caozp02qblc2dmgbx84zdox0o
google-site-verification83Lk9DQzEFmhsUCrc7gyhhy9HhTIGxj5dJQsVLxZsKI
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
langen
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Only 2 paragraph/s was/were found on this page.
There are only 301 words on this page. Good pages should have about 800 words of useful content.
32.2% of the text are stop words.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 11.25 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
17 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Alex Perry
data:[...] Base64Florence by Mills
data:[...] Base64Kylie Minogue
data:[...] Base64Marc Jacobs
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided

Page structure

H1 heading
(Critically important)
Fall Sale Now On
The H1 heading is too short (16 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Fall Sale Now On
H2 Book an eye exam near you
H2 Offers you'll love the look of
H2 A joint mission to improve eye health
H2 Why choose Specsavers?
H2 Discover contact lenses
H2 Looking for something else?
H3 Comprehensive eye exams
H3 50% off lens upgrades for seniors
H3 Seniors eye exam with no cost to you
H3 Eye exam with 3D scan
H3 Quality eyewear
H3 Local businesses
H3 Freshest frames
H3 Daily contact lenses
H3 Reusable contact lenses
H3 Eye conditions
H3 Your store visit explained
H3 Business ownership opportunities
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are 1 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.specsavers.ca/Anchor Skip to main content
/offers/fall-saleView offer
https://www.specsavers.ca/storesBook an appointment
https://www.specsavers.ca/offersbrowse all here
/offers/comprehensive-eye-exam...Comprehensive eye exams including 3D eye scan View offer
/offers/seniors-lens-upgrades50% off lens upgrades for seniors Create your perfect pair View offer
/offers/seniors-no-cost-eye-examSeniors eye exam with no cost to you Costs covered by provincial health care plan for eligible patients View offer
/chris-hadfield-octFind out more
/offers/comprehensive-eye-exam...Text duplicate View offer
https://www.specsavers.ca/glassesView glasses
https://www.specsavers.ca/storesFind a store
https://www.specsavers.ca/storesBook an eye exam
/glasses/mauve-54-140?sku=3308...SpecsaversMAUVE 54 140$149
/glasses/love-affair-49-pnk?sk...Kylie MinogueLOVE AFFAIR 49 CLR$199
/glasses/ap-69-55?sku=30746251Alex PerryAP 69 55$249.00
/glasses/fbm-11-52?sku=33153025florence by millsFBM 11 52$249.00
/glasses/th-124-55?sku=32991024Tommy HilfigerTH 124 55$349
/glasses/marc-jacobs-36-52?sku...Marc JacobsMARC JACOBS 36 52$349
/glasses/designer-glasses/alex...IMG-ALT Alex Perry
/glasses/designer-glasses/flor...IMG-ALT Florence by Mills
/glasses/designer-glasses/kyli...IMG-ALT Kylie Minogue
/glasses/designer-glasses/marc...IMG-ALT Marc Jacobs
https://www.specsavers.ca/glassesText duplicate View glasses
/glasses/designer-brandsView all designer brands
/contact-lenses/daily-disposablesView range
/contact-lenses?specsavers-alg...Text duplicate View range
/eye-health/eye-conditionsEye conditions Sight is such an important part of our lives – and something we want to help protect. Learn about eye conditions
/eye-health/eye-exam/your-stor...Your store visit explained Here's what to expect when you come in to see us for an eye exam Read more
https://join.specsavers.com/ca...External Subdomain Business ownership opportunities Our vision to change lives through better sight is ambitious to say the least. That’s why we need you. Find out more

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.specsavers.ca/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.44 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (36 kB).

HTTP Response Header

NameValue
dateFri, 25 Oct 2024 21:35:59 GMT
content-typetext/html; charset=utf-8
cf-ray8d8556e90b7b9757-FRA
cf-cache-statusDYNAMIC
cache-controlmust-revalidate, no-cache, private
content-encodinggzip
content-languageen
expiresSun, 19 Nov 1978 05:00:00 GMT
strict-transport-securitymax-age=31536000; includeSubDomains
varyAccept-Encoding
set-cookie279 Characters
expect-ctmax-age=86400, enforce
referrer-policysame-origin
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
x-xss-protection1; mode=block
servercloudflare
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 214 referring domains.
This page has 181,433 backlinks.
This page has backlinks from 170 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /*search?
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /booking

##
# For all territories
##

Disallow: /build-info
Disallow: /cgi-bin/
Disallow: */your-appointment
Disallow: */print
Disallow: /node
Disallow: /book/*/confirmation
Disallow: /book/*/personal-details
Disallow: /amend
Disallow: /cancel
Disallow: /cancel/eye-test/*
Disallow: /book/*/recap
Disallow: /book/*/confirmation
Disallow: /cancel/confirmation
Disallow: /book/*/date-and-time
Disallow: /amend/eye-test
Disallow: /amend/confirmation
Disallow: /stores/confirmation
Disallow: /stores/recap
Disallow: /stores/*/your-appointment

# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /*specsavers-alg-ca-production
Disallow: /*lens-selector

Similar sites

Search preview

www.specsavers.ca
Quality Eye Care Services & Affordable Eyewear | Specsavers CA
Visit an optometrist today to get your eyes the care they need. Book an appointment at your nearest Specsavers location.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Specsavers CA75%Check
Specsavers74%Check
eye63%Check
Quality Eye55%Check
eye exam53%Check
Book50%Check
quality50%Check
Visit50%Check
Fall50%Check
near50%Check
Show more keywords and terms

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