Stone-zone.uk - SEO Checker

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Overview of the SEO Check
Meta information
73% 
Page quality
77% 
Page structure
95% 
Link structure
30% 
Server
75% 
External factors
100% 
SEO Score
Response time
0.94 s
File size
80.20 kB
Words
802
Media files
19
Number of links
160 internal / 28 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Stone Zone & Landscaping Supplies | Trusted UK Garden Supplier
The page title should be shorter than 580 pixels. It is 597 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Trusted Garden & Landscaping Experts, Established in 1998. Supplying Garden Paving, Decorative Stones, Soils and More across the UK at Competitive Prices. Fast Home Delivery Available.
The meta description is too long: 1182 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionTrusted Garden & Landscaping Experts, Established in 1998. Supplying Garden Paving, Decorative Stones, Soils and More across the UK at Competitive Prices. Fast Home Delivery Available.
viewportinitial-scale=1.0, minimum-scale=1.0
msapplication-TileColor#ffffff
theme-color#ffffff
facebook-domain-verificationdkz7olz1nmyenst0tym1pl86jf6xyz
msapplication-confignone
langen
Content-Typetext/html; charset=UTF-8
X-UA-CompatibleIE=8,IE=9,IE=10,IE=edge

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Page quality

Content
(Critically important)
The average number of words per sentence of 30 words is high.
This page contains 802 words. That's ok.
18.2% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "initial-scale=1.0, minimum-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: 01202 874207
Image SEO
(Somewhat important)
8 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/img/lazy_load_placeholder.svg?1722260962Stone Zone & Landscaping Supplies logo
/img/lazy_load_placeholder.svg?1722260962No alt attribute provided
/img/lazy_load_placeholder.svg?1722260962No alt attribute provided
/img/lazy_load_placeholder.svg?1722260962No alt attribute provided
/img/lazy_load_placeholder.svg?1722260962No alt attribute provided
/img/lazy_load_placeholder.svg?1722260962No alt attribute provided
/img/lazy_load_placeholder.svg?1722260962No alt attribute provided
/img/lazy_load_placeholder.svg?1722260962No alt attribute provided
/img/lazy_load_placeholder.svg?1722260962No alt attribute provided
/img/lazy_load_placeholder.svg?1722260962Turf and paving
/img/lazy_load_placeholder.svg?1722260962Paypal logo
/img/lazy_load_placeholder.svg?1722260962Mastercard logo
/img/lazy_load_placeholder.svg?1722260962Maestro logo
/img/lazy_load_placeholder.svg?1722260962Visa logo
/img/lazy_load_placeholder.svg?1722260962Switch logo
/img/lazy_load_placeholder.svg?1722260962NHS staff discounts logo
/img/lazy_load_placeholder.svg?1722260962BALI Accredited Logo
/img/lazy_load_placeholder.svg?1722260962Mail Chimp Logo

Page structure

H1 heading
(Critically important)
The H1 heading is empty
Headings
(Important)
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Empty heading
H2 Bestsellers
H2 Latest Deals
H2 Latest News
H2 Our Mission
H2 Subscribe to our Newsletter
H2 Quick Links
H2 Key Information
H2 Secure Payments By
H2 Contact
H3 Shingle 14mm
H3 DISCOUNTED 1200x600; 900x600 Quartzite Crossover Grey Porcelain Paving
H3 CORE 100mm Flexible Steel Edge, Powder Coated (All Colours)
H3 Golden Gravel 20mm
H3 DISCOUNTED PATIO PACK Jurassic Scuro Porcelain Paving
H3 DISCOUNTED PATIO PACK; 900x600 'Natural' Rainbow Porcelain Paving
H3 DISCOUNTED PATIO PACK 'Natural' Grey Slate Porcelain Paving
H3 Spectrum Burlington Rust Porcelain Paving
H3 Summer Turf Maintenance
H3 Stone Zone's Gravel & Chippings Range
H3 5 Great Ways to Use Wooden Sleepers
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are too many external links (28) on this page.

Found links on this page

LinkAttributesAnchor text
https://www.stone-zone.uk/Anchor Skip to content
https://www.facebook.com/Stone...New window External Subdomain Facebook
https://twitter.com/stonezoned...New window External Twitter
https://www.instagram.com/ston...New window External Subdomain Instagram
https://www.linkedin.com/compa...New window External Subdomain LinkedIn
https://www.tiktok.com/@stonez...New window External Subdomain TikTok
/catalogue-2023.pdfNew window Download Brochure
/pages/delivery-informationNext Day Delivery
/pages/about-usAbout Us
https://www.stone-zone.uk/depotsOur Locations
/pages/contact-usContact Us
https://www.stone-zone.uk/newsLatest News
/pages/10-services-discount-fo...Services Discount
/category/special-discountsSpecial Discounts
/users/loginLogin
https://www.stone-zone.uk/basket0 Items
https://www.stone-zone.uk/IMG-ALT Stone Zone & Landscaping Supplies logo
https://www.stone-zone.uk/depotsVisit one of Our Depots
/users/loginLog in to your account
https://www.stone-zone.uk/basketYour shopping basket
https://www.stone-zone.uk/Indoor Tiles
/category/caliza-porcelain-tilesCaliza Porcelain Tiles
/category/ordesa-claddingOrdesa Cladding
/section/pavingPaving
/category/sienna-porcelain-pavingSienna Porcelain Paving
/category/porcelain-pavingAll Porcelain Paving
/category/indian-sandstone-pavingIndian Sandstone Paving
/category/limestone-pavingIndian Limestone Paving
/category/slate-granite-pavingSlate & Granite Paving
/category/sandstone-pavingAll Natural Stone Paving
/category/cobble-setts-block-p...Cobble Setts & Block Paving
/category/stone-wallingStone Walling & Cladding
/category/brett-landscapingBrett Paving
/section/decorative-stoneDecorative Stone
/category/cobbles-pebblesCobbles & Pebbles
/category/gravel-chippingsGravel & Chippings
/category/slate-paddlestonesSlate & Paddlestones
/category/large-rockery-bouldersRockery & Boulders
/category/all-decorative-stoneAll Decorative Stone
/section/landscapingLandscaping
/category/aggregatesAggregates
/category/soils-mulchesSoils & Mulches
/category/fresh-turfTurf Grass
/category/artificial-grassArtificial Grass & Living Walls
/category/wessex-soilsWessex® Soils
/section/decking-other-productsDecking & Other
/category/composite-decking-cl...Decking, Cladding & Fencing
/category/resin-bound-aggregatesResin Bound Aggregates
/category/wooden-sleepersWooden Sleepers
/category/outdoor-living-rangeOutdoor Living Range
/section/accessories-equipmentEquipment & Accessories
/category/weed-membranesWeed Membranes
/category/paving-accessoriesPaving Accessories
/category/tools-equipmentTools & Equipment
/category/landscape-accessoriesLandscape Maintenance
/category/edgingEdging
/section/waste-collection-serv...Our Services
/category/jumbo-bag-awayJumbo Bag Away
/category/muck-away-large-gard...Muckaway
/pages/areas-we-coverAreas We Cover
/pages/nationwide-deliveryNationwide Delivery
/pages/garden-and-landscaping-...Christchurch
/pages/garden-and-landscaping-...Poole
/pages/garden-and-landscaping-...Bournemouth
/pages/garden-and-landscaping-...Dorchester
/catalogue-2023.pdfNew window Text duplicate Download Brochure
/pages/delivery-informationText duplicate Next Day Delivery
/pages/about-usText duplicate About Us
https://www.stone-zone.uk/depotsText duplicate Our Locations
/pages/contact-usText duplicate Contact Us
https://www.stone-zone.uk/newsText duplicate Latest News
/pages/10-services-discount-fo...Text duplicate Services Discount
/category/special-discountsText duplicate Special Discounts
https://www.facebook.com/Stone...New window External Subdomain Text duplicate Facebook
https://twitter.com/stonezoned...New window External Text duplicate Twitter
https://www.instagram.com/ston...New window External Subdomain Text duplicate Instagram
https://www.linkedin.com/compa...New window External Subdomain Text duplicate LinkedIn
https://www.tiktok.com/@stonez...New window External Subdomain Text duplicate TikTok
https://www.stone-zone.uk/Text duplicate Indoor Tiles
/category/caliza-porcelain-tilesText duplicate Caliza Porcelain Tiles
/category/ordesa-claddingText duplicate Ordesa Cladding
/section/pavingText duplicate Paving
/category/sienna-porcelain-pavingText duplicate Sienna Porcelain Paving
/category/porcelain-pavingText duplicate All Porcelain Paving
/category/indian-sandstone-pavingText duplicate Indian Sandstone Paving
/category/limestone-pavingText duplicate Indian Limestone Paving
/category/slate-granite-pavingText duplicate Slate & Granite Paving
/category/sandstone-pavingText duplicate All Natural Stone Paving
/category/cobble-setts-block-p...Text duplicate Cobble Setts & Block Paving
/category/stone-wallingText duplicate Stone Walling & Cladding
/category/brett-landscapingText duplicate Brett Paving
/section/decorative-stoneText duplicate Decorative Stone
/category/cobbles-pebblesText duplicate Cobbles & Pebbles
/category/gravel-chippingsText duplicate Gravel & Chippings
/category/slate-paddlestonesText duplicate Slate & Paddlestones
/category/large-rockery-bouldersText duplicate Rockery & Boulders
/category/all-decorative-stoneText duplicate All Decorative Stone
/section/landscapingText duplicate Landscaping
/category/aggregatesText duplicate Aggregates
/category/soils-mulchesText duplicate Soils & Mulches
/category/fresh-turfText duplicate Turf Grass
/category/artificial-grassText duplicate Artificial Grass & Living Walls
/category/wessex-soilsText duplicate Wessex® Soils
/section/decking-other-productsText duplicate Decking & Other
/category/composite-decking-cl...Text duplicate Decking, Cladding & Fencing
/category/resin-bound-aggregatesText duplicate Resin Bound Aggregates
/category/wooden-sleepersText duplicate Wooden Sleepers
/category/outdoor-living-rangeText duplicate Outdoor Living Range
/section/accessories-equipmentText duplicate Equipment & Accessories
/category/weed-membranesText duplicate Weed Membranes
/category/paving-accessoriesText duplicate Paving Accessories
/category/tools-equipmentText duplicate Tools & Equipment
/category/landscape-accessoriesText duplicate Landscape Maintenance
/category/edgingText duplicate Edging
/section/waste-collection-serv...Text duplicate Our Services
/category/jumbo-bag-awayText duplicate Jumbo Bag Away
/category/muck-away-large-gard...Text duplicate Muckaway
/pages/areas-we-coverText duplicate Areas We Cover
/pages/nationwide-deliveryText duplicate Nationwide Delivery
/pages/garden-and-landscaping-...Text duplicate Christchurch
/pages/garden-and-landscaping-...Text duplicate Poole
/pages/garden-and-landscaping-...Text duplicate Bournemouth
/pages/garden-and-landscaping-...Text duplicate Dorchester
/products?best-sellers=1View All
/product/alpine-shingle14mmShingle 14mm Maxi Bag £3.56 Excludes VAT & Delivery Bulk Bag £65.00 Excludes VAT & Delivery Ex. VAT & Delivery
/product/discounted-1200x600-9...DISCOUNTED 1200x600; 900x600 Quartzite Crossover Grey Porcelain Paving Per m2 £19.99 was £39.99 5.4sqm (600x900) £107.95 was £215.95 Excludes VAT & Delivery ...
/product/100mm-powder-coated-f...CORE 100mm Flexible Steel Edge, Powder Coated (All Colours) Pack £49.95 Excludes VAT & Delivery Pack £49.95 Excludes VAT & Delivery Ex. VAT & Delivery
/product/golden-gravel-20mmGolden Gravel 20mm Maxi Bag £2.66 Excludes VAT & Delivery Bulk Bag £61.00 Excludes VAT & Delivery Ex. VAT & Delivery
/products?latest-deals=1Text duplicate View All
/product/discounted-patio-pack...NEW! DISCOUNTED PATIO PACK Jurassic Scuro Porcelain Paving Per m2 £19.99 was £34.99 5sqm Pack £99.95 was £174.95 Excludes VAT & Delivery Ex. VAT & Delivery
/product/discounted-patio-pack...NEW! DISCOUNTED PATIO PACK; 900x600 'Natural' Rainbow Porcelain Paving Per m2 £19.99 was £31.50 5.4sqm (600x900) £107.95 was £170.10 Excludes VAT & Delivery ...
/product/discounted-patio-pack...NEW! DISCOUNTED PATIO PACK 'Natural' Grey Slate Porcelain Paving Per m2 £19.99 was £35.50 5sqm Pack £99.95 was £177.50 Excludes VAT & Delivery Ex. VAT & Deli...
/product/spectrum-burlington-r...Spectrum Burlington Rust Porcelain Paving Per m2 £39.99 was £52.99 5.4sqm (600x900) £215.95 was £286.15 Excludes VAT & Delivery Ex. VAT & Delivery
https://www.stone-zone.uk/newsText duplicate View All
/news/summer-turf-maintenanceNews listing
/news/summer-turf-maintenanceSummer Turf Maintenance
/news/category/how-toHow-to Guides
/news/stone-zone-s-gravel-chip...Text duplicate News listing
/news/stone-zone-s-gravel-chip...Stone Zone's Gravel & Chippings Range
/news/category/how-toText duplicate How-to Guides
/news/5-great-ways-to-use-wood...Text duplicate News listing
/news/5-great-ways-to-use-wood...5 Great Ways to Use Wooden Sleepers
/news/category/charlie-saysCharlie Says
/news/category/how-toText duplicate How-to Guides
/news/category/garden-inspirationGarden Inspiration
https://www.bali.org.uk/member...External Subdomain British Association of Landscaping Industries
https://www.feefo.com/en-GB/re...External Subdomain Feefo
/category/all-decorative-stoneDecorative Garden Stones
/category/composite-decking-cl...Composite Decking
/category/wessex-soilsTopsoil
/category/soils-mulchesCompost
/category/porcelain-pavingPorcelain Paving slabs
/category/sandstone-pavingSandstone Paving slabs
https://www.stone-zone.uk/depotsText duplicate Visit one of Our Depots
https://www.facebook.com/Stone...New window External Subdomain Like us on Facebook
https://twitter.com/stonezoned...New window External Follow us on Twitter
/category/aggregatesText duplicate Aggregates
/category/cobbles-pebblesCobbles and Pebbles
/section/decorative-stoneDecorative Stones
/category/steps-stepping-stonesGarden Stepping Stones
/category/muck-away-large-gard...Grab Away
/category/jumbo-bag-awayText duplicate Jumbo Bag Away
/category/wooden-sleepersText duplicate Wooden Sleepers
/category/sandstone-pavingSandstone Paving
/pages/meet-the-teamMeet the Team
/section/our-servicesText duplicate Our Services
/pages/terms-and-conditionsTerms & Conditions
https://www.stone-zone.uk/newsNews
/pages/delivery-informationDelivery
/pages/privacy-and-cookies-policyPrivacy and Cookies Policy
/pages/accepted-payment-methodsAccepted Payment Methods
/pages/stone-zone-nationwide-d...Text duplicate Nationwide Delivery
https://www.paypal.com/uk/busi...New window External Subdomain IMG-ALT Paypal logo
A-TITLE PayPal
https://www.mastercard.co.uk/e...New window External Subdomain IMG-ALT Mastercard logo
A-TITLE Mastercard
https://www.visa.co.uk/New window External Subdomain IMG-ALT Visa logo
A-TITLE Visa
https://www.healthstaffdiscoun...New window External Subdomain IMG-ALT NHS staff discounts logo
https://www.bali.org.uk/member...New window External Subdomain IMG-ALT BALI Accredited Logo
https://mailchi.mp/stone-zone....New window External IMG-ALT Mail Chimp Logo
/pages/contact-usContact us
https://www.stone-zone.uk/depotsText duplicate Our Locations
https://www.facebook.com/Stone...New window External Subdomain Text duplicate Facebook
https://twitter.com/stonezoned...New window External Text duplicate Twitter
https://www.instagram.com/ston...New window External Subdomain Text duplicate Instagram
https://www.linkedin.com/compa...New window External Subdomain Text duplicate LinkedIn
https://www.pinterest.co.uk/St...New window External Subdomain Pinterest
https://www.youtube.com/@stone...New window External Subdomain YouTube
https://www.tiktok.com/@stonez...New window External Subdomain Text duplicate TikTok
https://www.evoluted.net/New window External Subdomain Website byEvoluted

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.stone-zone.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.94 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (80 kB).

HTTP Response Header

NameValue
dateThu, 19 Sep 2024 16:44:52 GMT
content-typetext/html; charset=UTF-8
set-cookie178 Characters
servernginx
varyAccept-Encoding
last-modifiedThursday, 19-Sep-2024 16:44:52 GMT
cache-controlno-store, no-cache, must-revalidate, proxy-revalidate, max-age=0
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 55 referring domains.
This page has 665 backlinks.
This page has backlinks from 47 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /admin
Sitemap: https://www.stone-zone.uk/sitemap.xml

Similar sites

Search preview

www.stone-zone.uk
Stone Zone & Landscaping Supplies | Trusted UK Garden Supplier
Trusted Garden & Landscaping Experts, Established in 1998. Supplying Garden Paving, Decorative Stones, Soils and More across the UK at Competitive Prices. Fast Home Delivery Available.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Stone77%Check
Stone Zone71%Check
Stone Paving69%Check
Zone62%Check
Decorative Stone61%Check
Natural Stone61%Check
Landscaping59%Check
Paving58%Check
Garden56%Check
Stone Zone Landscaping Supplies55%Check
Show more keywords and terms

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