Store.hbr.org - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
54% 
Page structure
68% 
Link structure
25% 
Server
87% 
External factors
100% 
SEO Score
Response time
0.67 s
File size
140.10 kB
Words
617
Media files
26
Number of links
111 internal / 21 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Shop Business Resources – Harvard Business Review Store
The length of the page title is perfect. (546 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Buy books, tools, case studies, and articles on leadership, strategy, innovation, and other business and management topics
The length of the meta description is perfect. (757 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://store.hbr.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionBuy books, tools, case studies, and articles on leadership, strategy, innovation, and other business and management topics
platformbigcommerce.stencil
viewportwidth=device-width, initial-scale=1, maximum-scale=5
google-site-verificationh0TTobkiN-a0Ecy3KAYCIe-QyUpFbk830qRZ0HVTKro
langen

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Only 1 paragraph/s was/were found on this page.
The average number of words per sentence of 6.33 words is low.
This page contains 617 words. That's ok.
19.9% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1, maximum-scale=5" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.
Image SEO
(Somewhat important)
7 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...-hbr-logo_1570720324__61965.original.pngHBR.ORG - ProdHBR.ORG - Prod
...d79ac664c6/img/custom/nav-store-logo.pngHBR Store
...-hbr-logo_1570720324__61965.original.pngHBR.ORG - ProdHBR.ORG - Prod
...d79ac664c6/img/custom/nav-store-logo.pngHBR Store
...2d79ac664c6/img/custom/img-cart-0620.pngCart
...2d79ac664c6/img/custom/img-cart-0620.pngCart
...-42d79ac664c6/img/custom/img-account.pngAccount
...HBR_Summer24_Promo_Hero_1920x864.jpg?c=2No alt attribute provided
...br_store_hero_ai_1920x864__85293.jpg?c=2No alt attribute provided
...E4642_HBR_Store_Hero_PTW_toolkit.jpg?c=2No alt attribute provided
..._Store_Hero_TeamsCollab_1920x864.jpg?c=2No alt attribute provided
...l/1280w/carousel/68/hero_image_4.jpg?c=2No alt attribute provided
...233/10752E_500__71256.1715410132.png?c=2Generative AI: Tools for Preparing Your Team for the Future ^ 10752Generative AI: Tools for Preparing Your Team for the Future ^ 10752
...456/1095BN_500__16436.1712158110.png?c=2Financial Intelligence Set: What You Need to Know to Succeed (2nd Edition) ^ 1095BNFinancial Intelligence Set: What You Need to Know to Succeed (2nd Edition) ^ 1095BN
...059/1151BN_500__18564.1710226260.png?c=2The Psychological Safety Collection: Establish a Culture of Trust to Build an Innovative, Thriving Team ^ 1151BNThe Psychological Safety Collection: Establish a Culture of Trust to Build an Innovative, Thriving Team ^ 1151BN
...eneric-chapter__68185.1718953064.png?c=213: "How can CDOs and HR get buy-in-and deliver-on DEI goals?" from Bias Interrupted: Creating Inclusion for Real and for Good ^ 1299BC13: "How can CDOs and HR get buy-in-and deliver-on DEI goals?" from Bias Interrupted: Creating Inclusion for Real and for Good ^ 1299BC
...eneric-chapter__77755.1718953063.png?c=212: "How can a company change who gets access to opportunities? (Hint: Only the CEO can)" from Bias Interrupted: Creating Inclusion for Real and for Good ^ 1298BC12: "How can a company change who gets access to opportunities? (Hint: Only the CEO can)" from Bias Interrupted: Creating Inclusion for Real and for Good ^ 1298BC
...729860-383x215__38359.1718953063.jpg?c=2How to Vet Information Before Making a Decision ^ H089ZJHow to Vet Information Before Making a Decision ^ H089ZJ
...7290_t-383x215__79378.1716619755.jpg?c=2Building Your Company's Vision ^ 96501Building Your Company's Vision ^ 96501
...ric-case-study__88334.1695282355.png?c=2Rob Parson at Morgan Stanley (A) ^ 498054Rob Parson at Morgan Stanley (A) ^ 498054
...ults_t-383x215__62307.1648812137.jpg?c=2Leadership That Gets Results ^ R00204Leadership That Gets Results ^ R00204
...100194-383x215__96243.1713797970.jpg?c=2What Makes a Leader? ^ R0401HWhat Makes a Leader? ^ R0401H
...ric-case-study__48447.1713562089.png?c=2Google's Project Oxygen: Do Managers Matter? ^ 313110Google's Project Oxygen: Do Managers Matter? ^ 313110
...5033_t-383x215__45695.1713556448.jpg?c=2What Is Strategy? ^ 96608What Is Strategy? ^ 96608
...d0cd-42d79ac664c6/img/hbr_logo_black.svgNo alt attribute provided
...79ac664c6/img/custom/hbr-logo-footer.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
HBR.ORG - Prod HBR Store HBR.ORG - Prod HBR Store
The H1 heading is perfect.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 28 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 HBR.ORG - Prod HBR Store HBR.ORG - Prod HBR Store
H2 Summer Savings
H2 Win with AI
H2 Strategy, made easy.
H2 Empower your team
H2 HBR's 10 Must Reads Set
H2 Featured
H2 New
H2 Most Popular
H2 HBR Store
H2 HBR Series
H2 Search by Topic
H2 My Account
H2 Contact Us
H2 Empty heading
H3 Generative AI: Tools for Preparing Your Team for the Future
H3 Financial Intelligence Set: What You Need to Know to Succeed (2nd Edition)
H3 The Psychological Safety Collection: Establish a Culture of Trust to Build an Innovative, Thriving Team
H3 13: "How can CDOs and HR get buy-in-and deliver-on DEI goals?" from Bias Interrupted: Creating Inclusion for Real and for Good
H3 12: "How can a company change who gets access to opportunities? (Hint: Only the CEO can)" from Bias Interrupted: Creating Inclusion for Real and for Good
H3 How to Vet Information Before Making a Decision
H3 Building Your Company's Vision
H3 Rob Parson at Morgan Stanley (A)
H3 Leadership That Gets Results
H3 What Makes a Leader?
H3 Google's Project Oxygen: Do Managers Matter?
H3 What Is Strategy?
H5 Copyright Permissions
H5 Order for your team and save!
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are 21 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://hbr.org/External IMG-ALT HBR.ORG - Prod
https://store.hbr.org/Subdomain IMG-ALT HBR Store
https://hbr.org/External Text duplicate IMG-ALT HBR.ORG - Prod
https://store.hbr.org/Subdomain Text duplicate IMG-ALT HBR Store
https://store.hbr.org/compareCompare
https://store.hbr.org/cart.phpIMG-ALT Cart
https://hbr.org/my-library/lib...External My Library
https://hbr.org/my-library/topicsExternal Topic Feeds
https://hbr.org/my-library/pur...External Orders
https://hbr.org/my-library/set...External Account Settings
https://hbr.org/my-library/pre...External Email Preferences
https://store.hbr.org/featured/Subdomain Featured
/collections/Subdomain Collections
https://store.hbr.org/books/Subdomain Books
/books/?ab=store_hp_nav_-_booksSubdomain All Books
/books/hbr-work-smart-series/?...Subdomain HBR Work Smart Series
https://store.hbr.org/top-40/Top 40 Business Books
/books/hbr-10-must-read-series...Subdomain HBR 10 Must Read Series
/books/hbr-20-minute-manager-s...Subdomain HBR 20-Minute Manager Series
/books/hbr-emotional-intellige...Subdomain HBR Emotional Intelligence Series
/books/hbr-guide-series/?ab=st...Subdomain HBR Guide Series
/books/hbr-insights-series/?ab...Subdomain HBR Insights Series
/books/hbr-women-at-work-serie...Subdomain HBR Women at Work Series
/books/hbr-working-parents-ser...Subdomain HBR Working Parents Series
https://store.hbr.org/tools/Subdomain Tools
/tools/?ab=store_hp_nav_-_toolsSubdomain All Tools
/tools/harvard-managementor/?a...Subdomain Harvard ManageMentor
/tools/tools-for-individuals?a...Subdomain Tools for Individuals
/tools/workshop-kits-for-team-...Subdomain Workshop Kits for Team Training
https://store.hbr.org/articles/Subdomain Articles
/case-studies/Subdomain Case Studies
/magazine-issues/Subdomain Magazine Issues
/filter-by-subject/Subdomain Search by Topic
/search.php?search_query=Commu...Communication
/search.php?search_query=Entre...Entrepreneurship
/search.php?search_query=Finan...Finance & Accounting
/search.php?search_query=Innov...Innovation
/search.php?search_query=Inter...International Business
/search.php?search_query=Leade...Leadership & Managing People
/search.php?search_query=Manag...Managing Organizations
/search.php?search_query=Manag...Managing Yourself
/search.php?search_query=Opera...Operations
/search.php?search_query=Sales...Sales & Marketing
/search.php?search_query=Strat...Strategy
/search.php?search_query=Techn...Technology
/filter-by-subject/Subdomain View All
https://hbr.org/External HBR Home
https://store.hbr.org/compareText duplicate Compare
https://store.hbr.org/login.phpSign In
IMG-ALT Account
/login.php?action=create_accountCreate an Account
/featured/?ab=store_hp_hero_-_NASubdomain Summer Savings Take 40% off your order of $100 or more with promo code SUMMER24. Shop Now
/product/ai-for-leaders-the-hb...Subdomain Win with AI Discover HBR’s latest on what artificial intelligence can do for your business. Shop Now
/product/playing-to-win-strate...Subdomain Strategy, made easy. Our bestselling Playing to Win Strategy Toolkit takes the pain out of creating a winning strategy. Shop Now
/tools/workshop-kits-for-team-...Subdomain Empower your team Confidently guide your team’s learning and development using HBR’s turnkey Workshop Kits. Shop Now
/product/hbr-s-10-must-reads-u...Subdomain HBR's 10 Must Reads Set The most important management ideas all in one place. Shop now
/product/generative-ai-tools-f...Subdomain IMG-ALT Generative AI: Tools for Preparing Your Team for the Future ^ 10752
/product/generative-ai-tools-f...Subdomain Generative AI: Tools for Preparing Your Team for the Future
/product/generative-ai-tools-f...Subdomain View Details
/product/financial-intelligenc...Subdomain IMG-ALT Financial Intelligence Set: What You Need to Know to Succeed (2nd Edition) ^ 1095BN
/product/financial-intelligenc...Subdomain Financial Intelligence Set: What You Need to Know to Succeed (2nd Edition)
/product/financial-intelligenc...Subdomain Text duplicate View Details
/product/the-psychological-saf...Subdomain IMG-ALT The Psychological Safety Collection: Establish a Culture of Trust to Build an Innovative, Thriving Team ^ 1151BN
/product/the-psychological-saf...Subdomain The Psychological Safety Collection: Establish a Culture of Trust to Build an Innovative, Thriving Team
/product/the-psychological-saf...Subdomain Text duplicate View Details
/product/13-how-can-cdos-and-h...Subdomain IMG-ALT 13: "How can CDOs and HR get buy-in-and deliver-on DEI goals?" from Bias Interrupted: Creating Inclusion for Real and for Good ^ 1299BC
/product/13-how-can-cdos-and-h...Subdomain 13: "How can CDOs and HR get buy-in-and deliver-on DEI goals?" from Bias Interrupted: Creating Inclusion for Real and for Good
/product/13-how-can-cdos-and-h...Subdomain Text duplicate View Details
/product/12-how-can-a-company-...Subdomain IMG-ALT 12: "How can a company change who gets access to opportunities? (Hint: Only the CEO can)" from Bias Interrupted: Creating Inclusion for Real and for Good ^ 1...
/product/12-how-can-a-company-...Subdomain 12: "How can a company change who gets access to opportunities? (Hint: Only the CEO can)" from Bias Interrupted: Creating Inclusion for Real and for Good
/product/12-how-can-a-company-...Subdomain Text duplicate View Details
/product/how-to-vet-informatio...Subdomain IMG-ALT How to Vet Information Before Making a Decision ^ H089ZJ
/product/how-to-vet-informatio...Subdomain How to Vet Information Before Making a Decision
/product/how-to-vet-informatio...Subdomain Text duplicate View Details
/product/building-your-company...Subdomain IMG-ALT Building Your Company's Vision ^ 96501
/product/building-your-company...Subdomain Building Your Company's Vision
/product/building-your-company...Subdomain Text duplicate View Details
/product/rob-parson-at-morgan-...Subdomain IMG-ALT Rob Parson at Morgan Stanley (A) ^ 498054
/product/rob-parson-at-morgan-...Subdomain Rob Parson at Morgan Stanley (A)
/product/rob-parson-at-morgan-...Subdomain Text duplicate View Details
/product/leadership-that-gets-...Subdomain IMG-ALT Leadership That Gets Results ^ R00204
/product/leadership-that-gets-...Subdomain Leadership That Gets Results
/product/leadership-that-gets-...Subdomain Text duplicate View Details
/product/what-makes-a-leader/R...Subdomain IMG-ALT What Makes a Leader? ^ R0401H
/product/what-makes-a-leader/R...Subdomain What Makes a Leader?
/product/what-makes-a-leader/R...Subdomain Text duplicate View Details
/product/google-s-project-oxyg...Subdomain IMG-ALT Google's Project Oxygen: Do Managers Matter? ^ 313110
/product/google-s-project-oxyg...Subdomain Google's Project Oxygen: Do Managers Matter?
/product/google-s-project-oxyg...Subdomain Text duplicate View Details
/product/what-is-strategy/9660...Subdomain IMG-ALT What Is Strategy? ^ 96608
/product/what-is-strategy/9660...Subdomain What Is Strategy?
/product/what-is-strategy/9660...Subdomain Text duplicate View Details
https://store.hbr.org/No Text
https://store.hbr.org/featured/Subdomain Text duplicate Featured
/collections/Subdomain Text duplicate Collections
https://store.hbr.org/books/Subdomain Text duplicate Books
https://store.hbr.org/tools/Subdomain Text duplicate Tools
https://store.hbr.org/articles/Subdomain Text duplicate Articles
/case-studies/Subdomain Text duplicate Case Studies
/magazine-issues/Subdomain Text duplicate Magazine Issues
/books/hbr-work-smart-series/Subdomain Text duplicate HBR Work Smart Series
/books/hbr-10-must-read-series/Subdomain Text duplicate HBR 10 Must Read Series
/books/hbr-20-minute-manager-s...Subdomain Text duplicate HBR 20-Minute Manager Series
/books/hbr-emotional-intellige...Subdomain Text duplicate HBR Emotional Intelligence Series
/books/hbr-guide-series/Subdomain Text duplicate HBR Guide Series
/books/hbr-insights-series/Subdomain Text duplicate HBR Insights Series
/books/hbr-women-at-work-series/Subdomain Text duplicate HBR Women at Work Series
/books/hbr-working-parents-ser...Subdomain Text duplicate HBR Working Parents Series
/search.php?search_query=Commu...Text duplicate Communication
/search.php?search_query=Entre...Text duplicate Entrepreneurship
/search.php?search_query=Finan...Text duplicate Finance & Accounting
/search.php?search_query=Innov...Text duplicate Innovation
/search.php?search_query=Inter...Text duplicate International Business
/search.php?search_query=Leade...Text duplicate Leadership & Managing People
/search.php?search_query=Manag...Text duplicate Managing Organizations
/search.php?search_query=Manag...Text duplicate Managing Yourself
/search.php?search_query=Opera...Text duplicate Operations
/search.php?search_query=Sales...Text duplicate Sales & Marketing
/search.php?search_query=StrategyText duplicate Strategy
/search.php?search_query=Techn...Text duplicate Technology
https://hbr.org/my-library/lib...External Text duplicate My Library
https://hbr.org/my-library/pur...External Text duplicate Orders
https://hbr.org/my-library/set...External Text duplicate Account Settings
https://hbr.org/my-library/pre...External Text duplicate Email Preferences
https://hbphelp.zendesk.com/hc...New window External Subdomain Help Center
https://hbphelp.zendesk.com/hc...New window External Subdomain Returns Policy
https://hbr.org/hbrpressNew window External HBR Press
https://hbr.org/privacy-policyNew window External Privacy Policy
https://hbr.org/corporate/copy...New window External Copyright Information
http://hbsp.harvard.edu/New window External Subdomain Higher Education
http://www.harvardbusiness.org/New window External Subdomain Corporate Learning
http://hbr.org/New window External Harvard Business Review
http://www.hbs.edu/New window External Subdomain Harvard Business School

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://store.hbr.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.67 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (140 kB).

HTTP Response Header

NameValue
dateFri, 21 Jun 2024 15:35:21 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
x-content-type-optionsnosniff
x-permitted-cross-domain-policiesnone
set-cookie125 Characters
expiresThu, 19 Nov 1981 08:52:00 GMT
cache-controlno-store, no-cache, must-revalidate
pragmano-cache
x-request-id391813154b42680f0e4c185e30340eac
link<https://cdn11.bigcommerce.com/s-yneuaokjib>; rel=preconnect; as=font; crossorigin=anonymous, <https://cdn11.bigcommerce.com/s-yneuaokjib/stencil/8b2a0cf0-ee82-013c-8e03-26a0343d0efa/e/ae15cfb0-ae7e-013c-d0cd-42d79ac664c6/css/theme-f60c64c0-ee83-013c-d9ac-0adc53ac44bd.css>; rel=preload; as=style
strict-transport-securitymax-age=0
content-encodinggzip
cf-cache-statusDYNAMIC
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nel{"success_fraction":0,"report_to":"cf-nel","max_age":604800}
bc-ray1
servercloudflare
cf-ray89751161594b9bdd-FRA
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 3,802 referring domains.
This page has 257,980 backlinks.
This page has backlinks from 2,445 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /account.php
Disallow: /cart.php
Disallow: /checkout.php
Disallow: /checkout
Disallow: /finishorder.php
Disallow: /login.php
Disallow: /orderstatus.php
Disallow: /postreview.php
Disallow: /productimage.php
Disallow: /productupdates.php
Disallow: /remote.php
Disallow: /search.php
Disallow: /viewfile.php
Disallow: /wishlist.php
Disallow: /admin/
Disallow: /__socialshop/
Allow: /search.php?search_query=Communication&ab=store_hp_nav_-_communication
Allow: /search.php?search_query=Entrepreneurship&ab=store_hp_nav_-_entrepreneurship
Allow: /search.php?search_query=Finance%20%26%20Accounting&ab=store_hp_nav_-_finance_accounting
Allow: /search.php?search_query=Innovation&ab=store_hp_nav_-_innovation
Allow: /search.php?search_query=International%20Business&ab=store_hp_nav_-_international_business
Allow: /search.php?search_query=Leadership%20%26%20Managing%20People&ab=store_hp_nav_-_leadership_managing_people
Allow: /search.php?search_query=Managing%20Organizations&ab=store_hp_nav_-_managing_organizations
Allow: /search.php?search_query=Managing%20Yourself&ab=store_hp_nav_-_managing_yourself
Allow: /search.php?search_query=Operations&ab=store_hp_nav_-_operations
Allow: /search.php?search_query=Sales%20%26%20Marketing&ab=store_hp_nav_-_sales_marketing
Allow: /search.php?search_query=Strategy&ab=store_hp_nav_-_strategy
Allow: /search.php?search_query=Technology&ab=store_hp_nav_-_technology
User-agent: *
Disallow: /*?_bc_fsnf=1*
Disallow: /*&_bc_fsnf=1*

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store.hbr.org
Shop Business Resources – Harvard Business Review Store
Buy books, tools, case studies, and articles on leadership, strategy, innovation, and other business and management topics

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KeywordResultRecheck
Store76%Check
HBR70%Check
Business58%Check
Strategy58%Check
Leadership56%Check
Harvard Business Review Store55%Check
Tools54%Check
Harvard Business52%Check
Business Review52%Check
Harvard Business Review50%Check
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