Store.usgs.gov - SEO Checker

Overview of the SEO Check
Meta information
74% 
Page quality
61% 
Page structure
87% 
Link structure
20% 
Server
27% 
External factors
100% 
SEO Score
Response time
1.03 s
File size
145.00 kB
Words
1506
Media files
18
Number of links
65 internal / 29 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Front Page | USGS Store
The length of the page title is perfect. (229 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://store.usgs.gov/node/358
The specified canonical link points to a different page.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
GeneratorDrupal 10 (https://www.drupal.org); Commerce 2
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
langen
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
There are 2 text duplicates on this page:
  • Duplicate: I have a medically-determined permanent disability that limits one or ...
This page contains 1506 words. That's ok.
28% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
22 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 14.14 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This page loads 5 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The amount of tags is very high (41). We recommend using a maximum of 30 tags for this page.
The following tag is repeated too often: (select one)
Some tags are too long. With 117 characters this one is longer than 70 characters:
"provides free access to federal lands for u.s. fourth grade students and up to three adults accompanyi..."
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
National Forest Visitor Maps and National Forest Atlases
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 27 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 National Forest Visitor Maps and National Forest Atlases
H2 Military Passes
H2 Map Locator and Downloader
H2 Every Kid Outdoors
H2 Earth As Art Series 6
H2 ALERT - USGS Store Call Center
H2 First time ordering an America the Beautiful - National Parks and Federal Recreational Lands Pass on the USGS Store? Try our Pass Wizard!
H2 America The Beautiful - National Parks and Federal Recreation Lands Passes
H2 Senior Lifetime Pass $80
H2 2025 Annual Pass $80
H2 Other Passes
H2 Participating Agencies
H2 Find a Map
H2 Map Tools
H2 Find a Map Duplicate text
H2 Need Help?
H2 Maps and Publications
H3 America the Beautiful: The National Parks and Federal Recreational Lands Passes
H3 Based on your selection, we recommend the following pass:
H3 Based on your selection(s), you are eligible for the following passes:
H3 Senior Annual & Senior Lifetime Pass
H3 Access Pass
H3 Military Passes Duplicate text
H3 Annual Pass
H3 U.S. Geological Survey
H3 U.S. Department of the Interior
H3 Contact USGS
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are too many external links (29) on this page.
LinkAttributesAnchor text
https://store.usgs.gov/Anchor Skip to main content
https://store.usgs.gov/USGS Store
A-TITLE USGS Store
https://store.usgs.gov/userMy Account
https://store.usgs.gov/cartcart contains:
https://store.usgs.gov/user/loginSign In
/user/registerCreate Account
/MilitaryPassMilitary Passes
/map-locatorMap Locator
/recreational-passesMore Information
/filter-products?categories=[3...View Products
https://store.usgs.gov/Anchor Determine Which Pass Is For You
https://www.nps.gov/planyourvi...New window External Subdomain Pass Issuance List
/forest-passNorthwest Forest Pass
IMG-ALT Northwest Forest Pass
https://www.nps.gov/index.htmExternal Subdomain National Park Service
https://www.fs.usda.gov/External Subdomain US Forest Service
https://www.fws.gov/External Subdomain US Fish and Wildlife Service
https://www.blm.gov/External Subdomain Bureau of Land Management
https://www.usbr.gov/External Subdomain Bureau of Reclamation
http://www.usace.army.mil/External Subdomain US Army Corps of Engineers
/senior-annualSenior Annual Pass
IMG-ALT Senior Annual Pass
/lifetime-senior-passSenior Lifetime Pass
IMG-ALT Senior Lifetime Pass
/access-passAccess Pass
IMG-ALT Access Pass
/MilitaryPassText duplicate Military Passes
IMG-ALT Military Pass
https://store.usgs.gov/passAnnual Pass
IMG-ALT Annual Pass
/lifetime-senior-passLearn More
https://store.usgs.gov/passText duplicate Learn More
/pass-wizardText duplicate Learn More
https://www.nps.gov/index.htmExternal Subdomain Text duplicate National Park Service
A-TITLE National Park Service
https://www.blm.gov/External Subdomain Text duplicate Bureau of Land Management
A-TITLE Bureau of Land Management
https://www.fws.gov/External Subdomain Fish and Wildlife Services
A-TITLE Fish and Wildlife Services
https://www.fs.usda.gov/External Subdomain USDA Forest Service
A-TITLE USDA Forest Service
https://www.usbr.gov/External Subdomain Text duplicate Bureau of Reclamation
A-TITLE Bureau of Reclamation
https://www.usace.army.mil/External Subdomain U.S. Army Corps of Engineers
A-TITLE U.S. Army Corps of Engineers
/map-locatorFind Maps By Location
https://store.usgs.gov/Anchor Find Maps by Purpose
/map-locatorUse the Map Locator Tool
/filter-products?map_filters=[...Climate
/filter-products?categories=[1...Historical Maps
/filter-products?categories=[1...Landsat State Maps
/filter-products?categories=[2...World Maps
https://store.usgs.gov/fsmapsForest Service Visitor Maps
/filter-products?type=US+Topo&...Topo Maps
/filter-products?categories=[2...National Park Maps
/filter-products?scale=1%3A24%...Scaled Maps
https://store.usgs.gov/fsmapsExplore
/recreational-passesRecreational Passes
/2024-annual-pass2025 Annual Pass
/senior-annualText duplicate Senior Annual Pass
/lifetime-senior-passText duplicate Senior Lifetime Pass
/access-passText duplicate Access Pass
/MilitaryPassText duplicate Military Passes
/forest-passNW Forest Pass
https://store.usgs.gov/mapsMaps
/filter-productsSubdomain All Products
/filter-products?type=US+Topo&...Subdomain US Topo
/filter-products?categories=[1...7.5 & 15 Minute Topographic Maps
/filter-products?categories=[1...30 x 60 Minute Topographic Maps
/filter-products?categories=[1...1 x 2 Degree Topographic Maps
https://store.usgs.gov/fsmapsU.S. Forest Service Maps
/filter-products?categories=[2...National Parks
/filter-products?categories=[3...Geologic Maps
/filter-products?categories=[2...Planets and Moons
/filter-products?categories=[1...Other Maps
/filter-products?categories=[25]NGA/Foreign Maps
/educational-productsEducational Products
/books-reports-publicationsBooks, Reports & Publications
/filter-products?categories=[4...Topography & Elevation
/filter-products?categories=[3...Water
/filter-products?categories=[3...Geology
/filter-products?categories=[4...Natural Hazards
/filter-products?categories=[3...International & World
/filter-products?categories=[3...Earth-As-Art
/filter-products?categories=[4...Culture, History & Geography
/map-locatorText duplicate Map Locator
/pass-wizardPass Wizard
/OrderIssuesOrder Issues
https://www.usgs.gov/legalExternal Subdomain Legal
/frequent-questionsFrequently Asked Questions
https://www.usgs.gov/legalExternal Subdomain Text duplicate Legal
https://www.usgs.gov/accessibi...External Subdomain Accessibility
https://www.usgs.gov/foiaExternal Subdomain FOIA
https://www.usgs.gov/legalExternal Subdomain Site Policies
https://www.doi.gov/privacyExternal Subdomain Privacy Policy
https://www.usgs.gov/doi-and-u...External Subdomain DOI and USGS link policies apply
https://www.doi.gov/pmb/eeo/re...External Subdomain No FEAR Act
https://www.usa.gov/External Subdomain USA.gov
https://www.usgs.gov/usgs-vuln...External Subdomain Vulnerability Disclosure Policy
http://www.usgs.gov/New window External Subdomain U.S. Geological Survey
https://www.doi.gov/New window External Subdomain U.S. Department of the Interior
https://www.facebook.com/USGeo...New window External Subdomain Facebook
https://twitter.com/USGSNew window External Twitter
https://www.youtube.com/user/usgsNew window External Subdomain YouTube
https://www.instagram.com/usgs/New window External Subdomain Instagram
https://store.usgs.gov/rss.xmlNew window RSS

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://store.usgs.gov/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time is slow (1.03 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page loads 5 JavaScript files. This may affect the load time negatively.
This page only loads 2 CSS files. That's ok.
The file size of the HTML document is fine (145 kB).

HTTP Response Header

NameValue
dateWed, 12 Feb 2025 19:46:00 GMT
content-typetext/html; charset=UTF-8
transfer-encodingchunked
connectionkeep-alive
set-cookie178 Characters
cache-controlmax-age=86400, public
content-languageen
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
expiresSun, 19 Nov 1978 05:00:00 GMT
varyCookie,Accept-Encoding
x-generatorDrupal 10 (https://www.drupal.org)
x-commerce-core2
content-security-policy-report-onlyreport-uri /report-csp-violation
referrer-policyno-referrer-when-downgrade
x-drupal-cacheHIT
last-modifiedThu, 06 Feb 2025 23:50:07 GMT
etag"1738885807"
x-ingressNGINX
strict-transport-securitymax-age=31536000
statuscode200
http_versionHTTP/1.1

External factors

This website has excellent links from other websites.
This page has backlinks from 5,061 referring domains.
This page has 177,043 backlinks.
This page has backlinks from 2,913 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.md
Disallow: /composer/Metapackage/README.txt
Disallow: /composer/Plugin/ProjectMessage/README.md
Disallow: /composer/Plugin/Scaffold/README.md
Disallow: /composer/Plugin/VendorHardening/README.txt
Disallow: /composer/Template/README.txt
Disallow: /modules/README.txt
Disallow: /sites/README.txt
Disallow: /themes/README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

Search preview

store.usgs.gov
Front Page | USGS Store

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
USGS68%Check
Store68%Check
USGS Store68%Check
or older62%Check
or permanent62%Check
Map61%Check
National Forest60%Check
maps59%Check
National59%Check
age or older59%Check

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