Supply.co - SEO Checker

Overview of the SEO Check
Meta information
72% 
Page quality
67% 
Page structure
65% 
Link structure
45% 
Server
62% 
External factors
100% 
SEO Score
Response time
0.94 s
File size
778.50 kB
Words
2634
Media files
54
Number of links
134 internal / 3 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Supply | High-Performance Products For Personal Grooming
The length of the page title is perfect. (542 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
At Supply, we fuse classic traditions and plant-based ingredients with the most useful innovations of modern science and engineering. As seen on Shark Tank, GQ, Men's Journal, and more.
The meta description is too long: 1162 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://supply.co/
There is more than one canonical link on this page.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
google-site-verificationXzmMzrsVZi_dUY-mrHNHXuJnKta_C8yTWEquTO-Zpyw
viewportwidth=device-width,initial-scale=1
theme-color#9a825c
descriptionAt Supply, we fuse classic traditions and plant-based ingredients with the most useful innovations of modern science and engineering. As seen on Shark Tank, GQ, Men's Journal, and more.
facebook-domain-verificationat18zo3j4vql7mahtrejhrrn0x5e2n
shopify-digital-wallet/10155047/digital_wallets/dialog
shopify-checkout-api-token34c0ab4f6a4b417c501a4c279c33c46d
langen
twitter:site@
twitter:cardsummary_large_image
twitter:titleSupply | High-Performance Products For Personal Grooming
twitter:descriptionAt Supply, we fuse classic traditions and plant-based ingredients with the most useful innovations of modern science and engineering. As seen on Shark Tank, GQ, Men's Journal, and more.
og:site_nameSupply
og:urlhttps://supply.co/
og:titleSupply | High-Performance Products For Personal Grooming
og:typewebsite
og:descriptionAt Supply, we fuse classic traditions and plant-based ingredients with the most useful innovations of modern science and engineering. As seen on Shark Tank, GQ, Men's Journal, and more.
og:imagehttp://supply.co/cdn/shop/files/supply-87-2-2_3b3794c9-48b3-4a9c-b31f-642708779e48.jpg?v=1622572339
og:image:secure_urlhttps://supply.co/cdn/shop/files/supply-87-2-2_3b3794c9-48b3-4a9c-b31f-642708779e48.jpg?v=1622572339
og:image:width1000
og:image:height714
X-UA-CompatibleIE=edge,chrome=1
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 2634 words. That's ok.
29.5% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
20 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 13.28 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
The file size of the HTML document is very large (778.5 kB).
A viewport "width=device-width,initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: free us shipping
Some tags are too long. With 87 characters this one is longer than 70 characters:
"we love it. we hope you love it. but it was time to innovate, improve and move forward."
Image SEO
(Somewhat important)
38 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...experiments_1.png?v=1695827164&width=240No alt attribute provided
...experiments_1.png?v=1695827164&width=200No alt attribute provided
...ments-white_1.png?v=1695827702&width=240No alt attribute provided
...ments-white_1.png?v=1695827702&width=200No alt attribute provided
...212b031407c9.png?v=1637683164&width=1080No alt attribute provided
...ucts/STND-CM.png?v=1623423774&width=1080No alt attribute provided
...s/HPS-AC-100.jpg?v=1666885165&width=1080No alt attribute provided
...212b031407c9.png?v=1711652306&width=1080No alt attribute provided
...-MB-WB-100_1.jpg?v=1714166257&width=2130Best Sellers
...a99039588fb9.png?v=1716472775&width=2130The Supply Trimmer
...0cf15432177d.jpg?v=1723743420&width=3840No alt attribute provided
...epage_Mobile.jpg?v=1723743399&width=2160No alt attribute provided
...es/Hero_DT_1.jpg?v=1717090364&width=3840No alt attribute provided
...ero_Mobile_1.jpg?v=1717090482&width=2160No alt attribute provided
...9fc61948b2da.png?v=1723669062&width=1080No alt attribute provided
...ush_Bathroom.png?v=1722979251&width=1000No alt attribute provided
...161597912a27.png?v=1723669171&width=1080No alt attribute provided
...49676fc739d5.png?v=1723579102&width=1000No alt attribute provided
...fabbc8ffbc38.png?v=1723585774&width=1080No alt attribute provided
...c42176edd51d.jpg?v=1723053120&width=1000No alt attribute provided
...dGoldenAmber.png?v=1723584748&width=1080No alt attribute provided
...ifestyle_PDP.jpg?v=1723005066&width=1000No alt attribute provided
...osable_razor.jpg?v=1722017105&width=1080No alt attribute provided
...haveCarousel.png?v=1721412244&width=1000No alt attribute provided
...ecision_fins.png?v=1656010229&width=2472The Supply Single Edge SE close up image
...dial_upclose.png?v=1656528406&width=2364No alt attribute provided
...-MB-WB-100_1.jpg?v=1714166257&width=1080No alt attribute provided
...Abraham-4x51.png?v=1714166257&width=1000No alt attribute provided
...b20a701b4db1.jpg?v=1707868542&width=1080No alt attribute provided
...555203511cc7.png?v=1710954372&width=1000No alt attribute provided
...-MBPDP-100_2.jpg?v=1714166541&width=1080No alt attribute provided
...5c1db0680182.png?v=1714166541&width=1000No alt attribute provided
.../Matte_Black.jpg?v=1717788147&width=1080No alt attribute provided
...Abraham-4x51.png?v=1714166257&width=1000No alt attribute provided
...a99039588fb9.png?v=1716472775&width=1080Image of The Supply trimmer and induction charger.
...278fd8f2af66.png?v=1717000797&width=1000A man shaving with the supply trimmer.
...t_1.02.29_PM.png?v=1685725355&width=2654No alt attribute provided
...p/products/9.jpg?v=1621691843&width=2130No alt attribute provided
...supply-498_1.jpg?v=1637078780&width=3820No alt attribute provided
...9E7__original.jpg?v=1621884276&width=720The Single Edge Starter Set user generated content
...550__original.jpg?v=1621884310&width=720The Supply Synthetic shave brush, shaving cream and post shave posted by a customer
...FDF__original.jpg?v=1621884339&width=720The Single Edge Razor, shave brush and shaving cream posted by a customer
...Qao__original.gif?v=1621884364&width=720The Single Edge Razor laid on a shiny surface
...838__original.jpg?v=1621884403&width=720A hand holding the Single Edge Razor
...843__original.jpg?v=1621884442&width=720The Supply Ultimate Starter Set posted by a customer
...8D1__original.jpg?v=1621884489&width=720The Single Edge Razor standing tall on the Supply Razor Stand beside the Synthetic Shaving Brush lying inside the Marble Bowl
...031__original.jpg?v=1621884516&width=720The Supply post shave in a white background
...9e9281feb1d9.png?v=1621716752&width=1080Shipping and returns icon
...0d9663c8ff29.png?v=1621716779&width=1080Icon of an hammer
...7678bb4e0a56.png?v=1621716765&width=1080The Supply guarantee icon
...stagram-logo.jpg?v=1656615355&width=1020No alt attribute provided

Page structure

H1 heading
(Critically important)
Supply
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (6 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Supply
H2 12
H2 12 Duplicate text
H2 12 Duplicate text
H2 Meet The Supply Trimmer
H2 New Releases
H2 Single Edge SE
H2 Single Edge Pro
H2 Shop Our Best Sellers
H2 Don't know whether to go SE or Pro?
H2 The Best Thing Since Sliced Beard
H2 "Their single-blade, perfectly weighted razors take the guesswork out of safety-razor shaving."
H2 "...designed to minimize skin irritation, razor bumps, ingrown hairs and razor burn."
H2 Why People Love Supply
H2 Your Questions Answered
H2 Free USA Shipping
H2 Lifetime Warranty
H2 The Supply Guarantee
H2 About Us
H2 Quick Links
H2 Get in touch
Some anchor texts are used more than once.
8 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 3 external links on this page.
LinkAttributesAnchor text
https://supply.co/Anchor Skip to content
/collections/9th-anniversary-p...Shop Now!
https://supply.co/No Text
https://supply.co/No Text
/collections/best-sellerBest Sellers
https://supply.co/pages/shop-nowShop
/collections/trimmerTrimmer
/products/trimmerNEW Trimmer
/products/trimmer-blade-refillBlade Refills
/products/clean-shave-setClean Shave Set
/products/shape-and-style-setShape and Style Set
/products/the-se-trimmer-setThe Complete Shave and Trim Set
/collections/shaveShaving
/products/the-single-edge-seSingle Edge SE
/products/the-single-edge-proSingle Edge Pro
/collections/disposable-razorDisposable Razor
/collections/bundlesBundles & Sets
/products/single-edge-blades-b...Blades
/products/ultra-lather-shaving...Shaving Cream
/products/razor-bump-remedyRazor Bump Remedy
/products/healing-post-shavePost Shave
/collections/accessories-1Accessories
/products/nylon-dopp-kitDopp Kit
/products/single-edge-razor-standRazor Stand
/products/silvertip-synthetic-...Shaving Brush
/products/nylon-razor-caseTravel Case
/products/marble-shaving-bowlMarble Bowl
/products/new-grip-sleeveGrip Sleeve
/collections/beardBeard
/products/activating-beard-rollerBeard Roller
/products/beard-roller-refresherBeard Refresher
/products/activating-beard-serumBeard Serum
/products/beard-conditionerBeard Conditioner
/products/styling-beard-balmBeard Balm
/collections/skincareSkincare
/collections/exfoliating-bar-soapNEW Bar Soap
/products/feel-good-face-washFace Wash
/products/multi-purpose-moistu...Moisturizer
/products/age-defense-eye-creamEye Cream
/products/super-fresh-face-scrubFace Scrub
/collections/trimmerText duplicate NEW Trimmer
https://supply.co/pages/learnLearn
/pages/trimmer-tutorialsTrimmer Support
/pages/get-startedSingle Edge Support
https://supply.co/blogs/journalBlog
https://supply.co/pages/aboutOur Story
/pages/find-your-razorFind your Razor
https://supply.co/searchSearch
https://supply.co/accountAccount
https://supply.co/cart0 Cart
/products/single-edge-blades-b...Black Label Blades from $8 from $8
/products/single-edge-razor-standSingle Edge Razor Stand $29 $29
/products/healing-post-shaveHealing Post Shave $14 $14
/products/black-label-blades-t...Black Label Blades- Trial $8 $8
/collections/best-sellerText duplicate Best Sellers
IMG-ALT Best Sellers
/collections/trimmerView all
/products/trimmerText duplicate NEW Trimmer
/products/trimmer-blade-refillText duplicate Blade Refills
/products/clean-shave-setText duplicate Clean Shave Set
/products/shape-and-style-setText duplicate Shape and Style Set
/products/the-se-trimmer-setText duplicate The Complete Shave and Trim Set
/collections/shaveText duplicate View all
/products/the-single-edge-seText duplicate Single Edge SE
/products/the-single-edge-proText duplicate Single Edge Pro
/collections/disposable-razorText duplicate Disposable Razor
/collections/bundlesText duplicate Bundles & Sets
/products/single-edge-blades-b...Text duplicate Blades
/products/ultra-lather-shaving...Text duplicate Shaving Cream
/products/razor-bump-remedyText duplicate Razor Bump Remedy
/products/healing-post-shaveText duplicate Post Shave
/collections/accessories-1Text duplicate View all
/products/nylon-dopp-kitText duplicate Dopp Kit
/products/single-edge-razor-standText duplicate Razor Stand
/products/silvertip-synthetic-...Text duplicate Shaving Brush
/products/nylon-razor-caseText duplicate Travel Case
/products/marble-shaving-bowlText duplicate Marble Bowl
/products/new-grip-sleeveText duplicate Grip Sleeve
/collections/beardText duplicate View all
/products/activating-beard-rollerText duplicate Beard Roller
/products/beard-roller-refresherText duplicate Beard Refresher
/products/activating-beard-serumText duplicate Beard Serum
/products/beard-conditionerText duplicate Beard Conditioner
/products/styling-beard-balmText duplicate Beard Balm
/collections/skincareText duplicate View all
/collections/exfoliating-bar-soapText duplicate NEW Bar Soap
/products/feel-good-face-washText duplicate Face Wash
/products/multi-purpose-moistu...Text duplicate Moisturizer
/products/age-defense-eye-creamText duplicate Eye Cream
/products/super-fresh-face-scrubText duplicate Face Scrub
/collections/trimmerText duplicate NEW Trimmer
IMG-ALT The Supply Trimmer
/pages/trimmer-tutorialsText duplicate Trimmer Support
/pages/get-startedText duplicate Single Edge Support
https://supply.co/blogs/journalText duplicate Blog
https://supply.co/pages/aboutText duplicate Our Story
/pages/find-your-razorText duplicate Find your Razor
/collections/9th-anniversary-p...No Text
/collections/9th-anniversary-p...Shop Now
/collections/trimmerNo Text
/collections/trimmerText duplicate Shop Now
/collections/new-releases-9th-...Text duplicate View all
/products/shave-brush-stand-br...Sale
/products/supply-shaving-brush...No Text
/products/exfoliating-bar-soap...Text duplicate Sale
/products/exfoliating-bar-soapNo Text
/products/disposable-se-razorsNo Text
/products/the-single-edge-seNo Text
/products/the-single-edge-seSHOP SE
/products/the-single-edge-proNo Text
/products/the-single-edge-proSHOP PRO
/collections/best-sellerText duplicate View all
/products/new-the-se-starter-setBundle & Save Sale
/products/new-the-pro-starter-setText duplicate Bundle & Save Sale
/products/the-single-edge-seBest-Seller
/products/the-se-trimmer-setText duplicate Bundle & Save Sale
/products/trimmerIMG-ALT Image of The Supply trimmer and induction charger.
/pages/find-your-razorNo Text
/pages/find-your-razorTAKE THE QUIZ
/blogs/journal/our-farewell-to...New window Read More.
A-TITLE https://supply.co/blogs/journal/our-farewell-to-the-single-edge-2-0-goodbyes-faqs-and-the-future-of-single-edge-shaving
https://supply.co/pages/aboutText duplicate Our Story
/pages/shark-tank-razorShark Tank
https://supply.co/pages/pressPress
/pages/ambassadorsAmbassador Program
/pages/contact-usContact Us
https://supply.co/pages/stockistsStockists
/apps/frequently-asked-questionsFAQs
/pages/shipping-returns-policyShipping & Returns
https://supply.co/pages/warrantyLifetime Warranty
/pages/military-discountMilitary Discount
/pages/accessibilityAccessibility Statement
/policies/privacy-policyPrivacy Policy
/policies/terms-of-serviceTerms of Service
/policies/refund-policyRefund policy
https://supply.co/accountMy account
/pages/contact-usContact us
https://instagram.com/supplyNew window External Instagram
A-TITLE Supply on Instagram
https://www.facebook.com/supplyNew window External Subdomain Facebook
A-TITLE Supply on Facebook
https://www.tiktok.com/@supplyNew window External Subdomain TikTok
A-TITLE Supply on TikTok

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://supply.co/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.94 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is very large (779 kB).

HTTP Response Header

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set-cookie99 Characters
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External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 636 referring domains.
This page has 11,891 backlinks.
This page has backlinks from 436 different ip addresses.

Robots.txt

# we use Shopify as our ecommerce platform

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supply.co
Supply | High-Performance Products For Personal Grooming
At Supply, we fuse classic traditions and plant-based ingredients with the most useful innovations of modern science and engineering. As seen on Shark Tank, GQ, Men's Journal, and more.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
SUPPLY93%Check
SUPPLY GUARANTEE68%Check
Supply Trimmer68%Check
product52%Check
Razor51%Check
Contact Us50%Check
products48%Check
NO pressure48%Check
High-Performance Products47%Check
Razor Stand46%Check

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