Swisslife.com - SEO Checker

Overview of the SEO Check
Meta information
90% 
Page quality
94% 
Page structure
100% 
Link structure
71% 
Server
45% 
External factors
100% 
SEO Score
Response time
0.18 s
File size
165.50 kB
Words
701
Media files
23
Number of links
91 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Welcome to the Swiss Life Group – Swiss Life Group
The title contains the word Welcome to! More content should be covered in the title.
There are word repetitions in the page title.
Meta description
(Critically important)
The Swiss Life Group is a leading provider of life and pensions and financial solutions in Europe. We enable people to lead a self-determined life.
The length of the meta description is perfect. (892 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.swisslife.com/en/home.html
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
format-detectiontelephone=no
msapplication-TileColor#ffffff
msapplication-config/etc.clientlibs/slevo/clientlibs/site/resources/img/icon/browserconfig.xml
theme-color#ffffff
descriptionThe Swiss Life Group is a leading provider of life and pensions and financial solutions in Europe. We enable people to lead a self-determined life.
apple-mobile-web-app-titleWelcome to the Swiss Life Group – Swiss Life Group
application-nameWelcome to the Swiss Life Group – Swiss Life Group
google-site-verificationg4pyPOKcP2-mxuEKpE3O3pFs0EYhOq32FEiw-L0abek
langen
twitter:cardsummary_large_image
og:titleWelcome to the Swiss Life Group
og:site_nameSwiss Life Group
og:typearticle
og:urlhttps://www.swisslife.com/en/home.html
og:imagehttps://www.swisslife.com/en/home/_jcr_content/ogImage.1559725521529.transform/opengraph/homepage_slg.jpg
og:descriptionSwiss Life provides individual pension and financial advice to help companies and private persons identify financial risks at an early stage and take corresponding measures. Thanks to long-term, sustainable investing, Swiss Life is able to enter into obligations and to make and keep guarantee promises over several decades. We enable people to lead a self-determined life.
og:image:secure_urlhttps://www.swisslife.com/en/home/_jcr_content/ogImage.1559725521529.transform/opengraph/homepage_slg.jpg
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 701 words. That's ok.
33.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 14.29 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 14 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
.../16_9_3840w/Swiss Life Bild Seesicht.jpgSwiss Life Bild Seesicht
...0w/SL_Advice_phys_Office_DSC4144_v04.jpgSL_Advice_phys_Office_DSC4144_v04
...-swiss-life-holding-swiss-life-arena.jpggv-swiss-life-holding-swiss-life-arena
...Sustainability_Lake Forrest_4286_v02.png230629_Swisslife_Sustainability_Lake Forrest_4286_v02
...9_3840w/SL_Garden_Family_DSC7418_v02.jpgSL_Garden_Family_DSC7418_v02
...ransform/16_9_3840w/GAB20120628_0538.jpgGAB20120628_0538
...ransform/16_9_3840w/GAB20120628_0968.jpgGAB20120628_0968
..._3840w/S1_1_PrivateBanking_Desk_0258.jpgS1_1_PrivateBanking_Desk_0258
...sform/16_9_3840w/SL_Work_02_JB9A7547.jpgSL_Work_02_JB9A7547
...nsform/16_9_3840w/SL_B2B_DSC5053_v03.jpgSL_B2B_DSC5053_v03
...Advice_digit_YoungCouple_DSC3753_v03.jpgSL_Advice_digit_YoungCouple_DSC3753_v03
...sform/16_9_3840w/SL_Work_02_JB9A5669.jpgSL_Work_02_JB9A5669
...ransform/16_9_3840w/GAB20120628_0631.jpgGAB20120628_0631
...40w/SL_Advice_digit_iPad_DSC2893_v05.jpgSL_Advice_digit_iPad_DSC2893_v05
...0w/SL_Garden_YoungCouple_DSC7757_v02.jpgSL_Garden_YoungCouple_DSC7757_v02
...e_Sustainability_Lake Water_1918_v01.png230629_Swisslife_Sustainability_Lake Water_1918_v01
...ransform/16_9_3840w/GAB20120628_0631.jpgGAB20120628_0631
...nsform/16_9_3840w/SL_B2B_DSC5053_v03.jpgSL_B2B_DSC5053_v03
...9_3840w/SL_Garden_Family_DSC7418_v02.jpgSL_Garden_Family_DSC7418_v02
..._9_3840w/Thomas_Mathar_Aufmacherbild.pngThomas_Mathar_Aufmacherbild
...840w/Collage_Headerbild_1920x1080_V2.jpgCollage_Headerbild_1920x1080_V2
...ansform/16_9_3840w/Galkin_Wienecke_2.jpgGalkin_Wienecke_2

Page structure

H1 heading
(Critically important)
We enable people to lead a self-determined life
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 We enable people to lead a self-determined life
H2 Discover the Swiss Life Group
H3 Our divisions
H3 Corporate Governance
H3 How we think about sustainability
H3 Your career with us
H3 More about the Swiss Life Group
H3 2024 half-year results: Swiss Life increases profit from operations by 7% – significantly higher fee result
H3 Swiss Life increases fee income by 11% in the first quarter of 2024
H3 Swiss Life shareholders approve all resolutions proposed by the Board of Directors
H3 Swiss Life publishes financial condition report – continued strong solvency
H3 Swiss Life publishes 2023 Annual Report
H3 Swiss Life successfully places Senior Bonds totalling CHF 600 million
H3 Money and mindset: how we can manage our money better
H3 When premiums were still paid with stamps
H3 “Financial knowledge affords you more self-determination”
Some anchor texts are used more than once.
There are 3 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 5 external links on this page.
LinkAttributesAnchor text
/en/home.htmlAnchor Skip to navigation
/en/home.htmlAnchor Skip to search
/en/home.htmlAnchor Skip to main content
/en/home.htmlAnchor Skip to footer
/de/home.htmlde
/en/home.htmlen
/fr/home.htmlfr
/en/home/about-us.htmlAbout us
/en/home/about-us/who-we-are.htmlIMG-ALT Swiss Life Bild Seesicht
/en/home/about-us/who-we-are.htmlFind out more
/en/home/about-us/corporate-go...IMG-ALT SL_Advice_phys_Office_DSC4144_v04
/en/home/about-us/corporate-go...Text duplicate Find out more
/en/home/about-us/corporate-go...IMG-ALT gv-swiss-life-holding-swiss-life-arena
/en/home/about-us/corporate-go...Text duplicate Find out more
/en/home/sustainability.htmlSustainability
/en/home/sustainability.htmlIMG-ALT 230629_Swisslife_Sustainability_Lake Forrest_4286_v02
/en/home/sustainability.htmlText duplicate Find out more
/en/home/sustainability/strate...IMG-ALT SL_Garden_Family_DSC7418_v02
/en/home/sustainability/strate...Text duplicate Find out more
/en/home/sustainability/strate...IMG-ALT GAB20120628_0538
/en/home/sustainability/strate...Text duplicate Find out more
/en/home/investors.htmlInvestors and Shareholders
/en/home/investors/swisslife-s...IMG-ALT GAB20120628_0968
/en/home/investors/swisslife-s...Text duplicate Find out more
/en/home/investors/results-and...IMG-ALT S1_1_PrivateBanking_Desk_0258
/en/home/investors/results-and...Text duplicate Find out more
/en/home/investors/financial-c...IMG-ALT SL_Work_02_JB9A7547
/en/home/investors/financial-c...Text duplicate Find out more
/en/home/career.htmlCareer
/en/home/career/vacancies.htmlIMG-ALT SL_B2B_DSC5053_v03
/en/home/career/vacancies.htmlText duplicate Find out more
/en/home/career/work-with-us/g...IMG-ALT SL_Advice_digit_YoungCouple_DSC3753_v03
/en/home/career/work-with-us/g...Text duplicate Find out more
/en/home/career/work-with-us/p...IMG-ALT SL_Work_02_JB9A5669
/en/home/career/work-with-us/p...Text duplicate Find out more
/en/home/media.htmlMedia
/en/home/media/downloads.htmlIMG-ALT GAB20120628_0631
/en/home/media/downloads.htmlText duplicate Find out more
/en/home/media/media-releases/...IMG-ALT SL_Advice_digit_iPad_DSC2893_v05
/en/home/media/media-releases/...Register here
/en/home/blog.htmlBlog
/en/home/about-us.htmlText duplicate About us
/en/home/sustainability.htmlText duplicate Sustainability
/en/home/investors.htmlText duplicate Investors and Shareholders
/en/home/career.htmlText duplicate Career
/en/home/media.htmlText duplicate Media
/en/home/blog.htmlText duplicate Blog
https://www.google.ch/External Subdomain Search
/en/home.htmlWelcome to the Swiss Life Group
IMG-ALT Welcome to the Swiss Life Group
A-TITLE Welcome to the Swiss Life Group
/en/home/about-us/who-we-are.htmlWho we are
/en/home/investors/results-and...Results & Reports
/en/home/investors/financial-c...Financial calendar
/en/home/investors/shareholder...Shareholders and services
/en/home/blog.htmlText duplicate Blog
/en/home/about-us/our-purpose....IMG-ALT 230629_Swisslife_Sustainability_Lake Water_1918_v01
/en/home/about-us/our-purpose....More about our purpose
/en/home/about-us/divisions.htmlText duplicate IMG-ALT GAB20120628_0631
/en/home/about-us/divisions.htmlMore about our divisions
/en/home/about-us/corporate-go...Text duplicate IMG-ALT SL_B2B_DSC5053_v03
/en/home/about-us/corporate-go...Our principles of corporate governance
/en/home/sustainability.htmlText duplicate IMG-ALT SL_Garden_Family_DSC7418_v02
/en/home/sustainability.htmlSustainability at Swiss Life
/en/home/career/vacancies.htmlOur jobs
/en/home/career/vacancies.htmlText duplicate Our jobs
/en/home/about-us/our-strategy...Our Strategy
/en/home/about-us/our-history....Our Histroy
https://reporting.swisslife.co...New window External Subdomain Our annual report 2023
/en/home/media/media-releases/...2024 half-year results: Swiss Life increases profit from operations by 7% – significantly higher fee result
/en/home/media/media-releases/...Text duplicate Find out more
/en/home/media/media-releases/...Swiss Life increases fee income by 11% in the first quarter of 2024
/en/home/media/media-releases/...Text duplicate Find out more
/en/home/media/media-releases/...Swiss Life shareholders approve all resolutions proposed by the Board of Directors
/en/home/media/media-releases/...Text duplicate Find out more
/en/home/media/media-releases/...Swiss Life publishes financial condition report – continued strong solvency
/en/home/media/media-releases/...Text duplicate Find out more
/en/home/media/media-releases/...Swiss Life publishes 2023 Annual Report
/en/home/media/media-releases/...Text duplicate Find out more
/en/home/media/media-releases/...Swiss Life successfully places Senior Bonds totalling CHF 600 million
/en/home/media/media-releases/...Text duplicate Find out more
/en/home/media/media-releases....All media releases
/en/home/blog/interview-thomas...IMG-ALT Thomas_Mathar_Aufmacherbild
/en/home/blog/interview-thomas...Trivial anchor text
Read more
/en/home/blog/geschichte-swiss...IMG-ALT Collage_Headerbild_1920x1080_V2
/en/home/blog/geschichte-swiss...Text duplicate Trivial anchor text
Read more
/en/home/blog/interview-lorenz...IMG-ALT Galkin_Wienecke_2
/en/home/blog/interview-lorenz...Text duplicate Trivial anchor text
Read more
/en/home/career/vacancies.htmlJobs
/en/home/about-us/who-we-are/c...Contact
https://twitter.com/swisslife_...New window External Twitter Swiss Life-Gruppe
https://www.linkedin.com/compa...New window External Subdomain LinkedIn Swiss Life AG
https://www.youtube.com/channe...New window External Subdomain YouTube Swiss Life-Gruppe
/en/home/footer-slg/privacy.htmlPrivacy policy
/en/home/footer-slg/terms-of-u...Legal Notice / Terms of use
/en/home/footer-slg/security-i...Security information
/en/home/footer-slg/credits.htmlCredits
/en/home/footer-slg/vulnerabil...Vulnerability Disclosure Policy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.swisslife.com/en/home.html"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time is excellent with 0.18 seconds.
The file size of the HTML document is fine (166 kB).

HTTP Response Header

NameValue
set-cookie118 Characters
content-length169512
dateThu, 05 Sep 2024 00:09:31 GMT
varyHost,Accept-Encoding
x-content-type-optionsnosniff
etag"29628-6215205c7f4d6"
accept-rangesnone
thost(null)
cache-controlmax-age=21600, public
pragmacache
strict-transport-securitymax-age=16070400
x-xss-protection1; mode=block
content-security-policyframe-ancestors 'self' https://fuse.pav.portals.swisslife.ch https://fuse.portals.swisslife.ch https://www.swisslife.ch
content-typetext/html;charset=utf-8
serverApache
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 118 referring domains.
This page has 2,026 backlinks.
This page has backlinks from 98 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Robots.txt

User-agent: *
Sitemap: https://www.swisslife.com/de.slrelSitemap.xml
Sitemap: https://www.swisslife.com/en.slrelSitemap.xml
Sitemap: https://www.swisslife.com/fr.slrelSitemap.xml
Sitemap: https://www.swisslife.com/it.slrelSitemap.xml
Sitemap: https://www.swisslife.com/de.slrelNewsSitemap.xml
Sitemap: https://www.swisslife.com/en.slrelNewsSitemap.xml
Sitemap: https://www.swisslife.com/fr.slrelNewsSitemap.xml
Sitemap: https://www.swisslife.com/it.slrelNewsSitemap.xml

Search preview

www.swisslife.com › home.html
Welcome to the Swiss Life Group – Swiss Life Group
The Swiss Life Group is a leading provider of life and pensions and financial solutions in Europe. We enable people to lead a self-determined life.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Life82%Check
Life Group74%Check
Swiss Life73%Check
Swiss71%Check
self-determined life69%Check
Group68%Check
Swiss Life Group68%Check
term66%Check
self-determined62%Check
enable62%Check

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Cookie Policy

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