Tate.org.uk - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
47% 
Page structure
58% 
Link structure
82% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.12 s
File size
107.70 kB
Words
449
Media files
23
Number of links
73 internal / 20 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Tate
The page title is too short. (40 pixels of 580 max pixel length) Optimize title
The page title is only one word.
There are no duplicate words in the title
Meta description
(Critically important)
Tate is a family of four art galleries in London, Liverpool and Cornwall known as Tate Modern, Tate Britain, Tate Liverpool and Tate St Ives. Tate art museum houses the UK's collection of British art from 1500 and of international modern art
The meta description is too long: 1460 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.tate.org.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionTate is a family of four art galleries in London, Liverpool and Cornwall known as Tate Modern, Tate Britain, Tate Liverpool and Tate St Ives. Tate art museum houses the UK's collection of British art from 1500 and of international modern art
authorTate
keywordsTate
langen-gb
twitter:cardsummary
twitter:site@tate
twitter:creator@tate
twitter:titleTate
twitter:imagehttps://storage.googleapis.com/tate-digital/ui/4.0.5-compressed/tate_social_logo.png
twitter:descriptionTate is a family of four art galleries in London, Liverpool and Cornwall known as Tate Modern, Tate Britain, Tate Liverpool and Tate St Ives. Tate art museum houses the UK's collection of British art from 1500 and of international modern art
fb:app_id402260676558591
fb:admins100003842463048
og:urlhttps://www.tate.org.uk
og:site_nameTate
og:titleTate
og:imagehttps://storage.googleapis.com/tate-digital/ui/4.0.5-compressed/tate_social_logo.png
og:image:width840
og:image:height450
og:descriptionTate is a family of four art galleries in London, Liverpool and Cornwall known as Tate Modern, Tate Britain, Tate Liverpool and Tate St Ives. Tate art museum houses the UK's collection of British art from 1500 and of international modern art
og:typesection
charsetUTF-8

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Page quality

Content
(Critically important)
There are only 449 words on this page. Good pages should have about 1,000 words of useful content.
The average number of words per sentence of 111 words is high.
27.2% of the text are stop words.
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This website does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
This website only loads 2 JavaScript files. That's good!
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...5-compressed/static/images/tate-logo.pngTate Logo
...c/images/placeholder/placeholder-4x3.gifphotograph of the outside of Tate Britain
...c/images/placeholder/placeholder-4x3.gifBlack and white self-portrait of the artist with combs in their hair
...c/images/placeholder/placeholder-4x3.gifDon McCullin, Liverpool c. 1970
...c/images/placeholder/placeholder-4x3.gifInstallation view of artworks by Haegue Yang in a gallery room
...c/images/placeholder/placeholder-4x3.gifchildren pointing to their school portraits in the duveens at tate britain
...c/images/placeholder/placeholder-4x3.gifMatisse prints
...c/images/placeholder/placeholder-4x3.gifvisitor drawing in the gallery
...c/images/placeholder/placeholder-4x3.gifEileen Agar, ‘Marine Object' 1939
...c/images/placeholder/placeholder-4x3.gifBhupen Khakhar, ‘You Can't Please All' 1981
...c/images/placeholder/placeholder-4x3.gifWilliam Roberts, ‘Study for ‘The Happy Family'' c.1924
...c/images/placeholder/placeholder-4x3.gifYukinori Yanagi, ‘Pacific' 1996
...c/images/placeholder/placeholder-4x3.gifMona Hatoum, ‘Performance Still' 1985, 1995
...c/images/placeholder/placeholder-4x3.gifSonia Boyce OBE, ‘Missionary Position II' 1985
...c/images/placeholder/placeholder-4x3.gifNo alt attribute provided
...c/images/placeholder/placeholder-4x3.gifDuncan Grant, ‘Bathing' 1911
...c/images/placeholder/placeholder-4x3.gifDonald Rodney, ‘In the House of My Father' 1996–7
...c/images/placeholder/placeholder-4x3.gifBridget Riley, ‘Nataraja' 1993
...c/images/placeholder/placeholder-4x3.gifLynette Yiadom-Boakye Condor And The Mole 2011 Arts Council Collection (London, UK) © Lynette Yiadom-Boakye
...c/images/placeholder/placeholder-4x3.gifStill from the film of the artist being interviewed
...c/images/placeholder/placeholder-4x3.gifa christmas card on a white background
...c/images/placeholder/placeholder-4x3.gifcolouring pencils
...c/images/placeholder/placeholder-4x3.gifblue porcelain jug with ear handles on both sides

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 49 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H2 Main menu
H2 Main menu additional
H2 Give an unforgettable year of art
H2 Exhibitions
H2 Tate Britain Winter Commission: Chila Kumari Singh Burman
H2 Zanele Muholi
H2 Don McCullin
H2 Haegue Yang: Strange Attractors
H2 Support us
H2 Become a Member
H2 Buy books, prints and more
H2 Donate to Tate
H2 Art by Theme
H2 Animals and Art
H2 Asia and Art
H2 Family and Art
H2 Migration and Art
H2 Women and Art
H2 Black Identities and Art
H2 Weather and Art
H2 Queer Lives and Art
H2 disAbility and Art
H2 Wellbeing and Art
H2 Read, Watch, Listen
H2 An Introduction to Lynette Yiadom-Boakye
H2 Zanele Muholi: ‘In My World, Every Human is Beautiful'
H2 Play, make, explore on Tate Kids
H2 Shop for Gifts
H2 Christmas Cards
H2 Art-Inspired
H2 For the Home
H2 Join in
H2 Sign up to emails
H2 About
H2 Support
H3 Suggested terms:
H3 Tate Britain
H3 Exhibition
H3 Tate Modern
H3 Exhibition Duplicate text
H3 Tate Liverpool
H3 Exhibition Duplicate text
H3 Tate St Ives
H3 Exhibition Duplicate text
H3 Delve into Centuries of art online
H3 List
H3 Interview
H4 From just £7.50 a month
H4 78,000 Artworks 4,000 Artists 22,000 Archive Items
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The amount of internal links is ok.
None of the anchor texts is too long.
There are 20 external links on this page.
LinkAttributesAnchor text
https://www.tate.org.uk/IMG-ALT Tate Logo
A-TITLE Return to the Tate home page
https://shop.tate.org.uk/External Subdomain Shop
/art/art-termsArt Terms
/research/publications/tate-pa...Tate Papers
/search?q=Turner+CollectionTurner Collection
https://www.tate.org.uk/kidsTate Kids
/tate-collectiveTate Collective
/artist-roomsARTIST ROOMS
/tate-exchangeTate Exchange
/whats-on?daterange=fromnow&ev...Late at Tate
/art/artists/jenny-holzer-1307Jenny Holzer
/visit/tate-st-ives/barbara-he...Barbara Hepworth Museum
/art/artists/angelica-kauffman...Angelica Kauffman
/join-support/tate-membersBecome a Member
https://www.tate.org.uk/artArt & artists
https://www.tate.org.uk/whats-onExhibitions & events
https://www.tate.org.uk/visitPlan your visit
/join-support/tate-membersText duplicate Become a Member
https://shop.tate.org.uk/External Subdomain Text duplicate Shop
https://shop.tate.org.uk/gift-...External Subdomain Buy gift membership
/whats-on/tate-britain/exhibit...IMG-ALT photograph of the outside of Tate Britain
/whats-on/tate-britain/exhibit...Tate Britain Winter Commission: Chila Kumari Singh Burman
/whats-on/tate-modern/exhibiti...IMG-ALT Black and white self-portrait of the artist with combs in their hair
/whats-on/tate-modern/exhibiti...Zanele Muholi
/whats-on/tate-liverpool/exhib...IMG-ALT Don McCullin, Liverpool c. 1970
/whats-on/tate-liverpool/exhib...Don McCullin
/whats-on/tate-st-ives/exhibit...IMG-ALT Installation view of artworks by Haegue Yang in a gallery room
/whats-on/tate-st-ives/exhibit...Haegue Yang: Strange Attractors
/join-support/tate-membersIMG-ALT children pointing to their school portraits in the duveens at tate britain
/join-support/tate-membersText duplicate Become a Member
https://shop.tate.org.uk/External Subdomain IMG-ALT Matisse prints
https://shop.tate.org.uk/External Subdomain Buy books, prints and more
https://shop.tate.org.uk/donationExternal Subdomain IMG-ALT visitor drawing in the gallery
https://shop.tate.org.uk/donationExternal Subdomain Donate to Tate
/search?type=artwork78,000 Artworks
/art/artists/a-z4,000 Artists
/art/archive/collections22,000 Archive Items
/art/animals-and-artIMG-ALT Eileen Agar, ‘Marine Object' 1939
/art/animals-and-artAnimals and Art
/art/asia-and-artIMG-ALT Bhupen Khakhar, ‘You Can't Please All' 1981
/art/asia-and-artAsia and Art
/art/family-and-artIMG-ALT William Roberts, ‘Study for ‘The Happy Family'' c.1924
/art/family-and-artFamily and Art
/art/migration-artIMG-ALT Yukinori Yanagi, ‘Pacific' 1996
/art/migration-artMigration and Art
/art/women-art-tateIMG-ALT Mona Hatoum, ‘Performance Still' 1985, 1995
/art/women-art-tateWomen and Art
/art/black-identities-and-artIMG-ALT Sonia Boyce OBE, ‘Missionary Position II' 1985
/art/black-identities-and-artBlack Identities and Art
/art/weather-and-artNo Text
/art/weather-and-artWeather and Art
/art/queer-lives-artIMG-ALT Duncan Grant, ‘Bathing' 1911
/art/queer-lives-artQueer Lives and Art
/art/disability-and-artIMG-ALT Donald Rodney, ‘In the House of My Father' 1996–7
/art/disability-and-artdisAbility and Art
/art/wellbeing-and-artIMG-ALT Bridget Riley, ‘Nataraja' 1993
/art/wellbeing-and-artWellbeing and Art
/art/artists/lynette-yiadom-bo...IMG-ALT Lynette Yiadom-Boakye Condor And The Mole 2011 Arts Council Collection (London, UK) © Lynette Yiadom-Boakye
/art/artists/lynette-yiadom-bo...An Introduction to Lynette Yiadom-Boakye
/art/artists/zanele-muholi-188...IMG-ALT Still from the film of the artist being interviewed
/art/artists/zanele-muholi-188...Zanele Muholi: ‘In My World, Every Human is Beautiful'
https://www.tate.org.uk/kidsPlay, make, explore on Tate Kids
https://www.tate.org.uk/kidsGo to Tate Kids
https://www.tate.org.uk/artExplore more
https://shop.tate.org.uk/chris...External Subdomain IMG-ALT a christmas card on a white background
https://shop.tate.org.uk/chris...External Subdomain Christmas Cards
https://shop.tate.org.uk/art-i...External Subdomain IMG-ALT colouring pencils
https://shop.tate.org.uk/art-i...External Subdomain Art-Inspired
https://shop.tate.org.uk/chris...External Subdomain IMG-ALT blue porcelain jug with ear handles on both sides
https://shop.tate.org.uk/chris...External Subdomain For the Home
https://twitter.com/tateExternal Twitter
A-TITLE Twitter
https://www.facebook.com/tateg...External Facebook
A-TITLE Facebook
https://www.youtube.com/user/tateExternal YouTube
A-TITLE Youtube
https://www.instagram.com/tateExternal Instagram
A-TITLE Instagram
https://pinterest.com/tategall...External Pinterest
A-TITLE Pinterest
/about-us/policies-and-procedu...privacy policy
https://www.tate.org.uk/about-usAbout us
/about-us/collectionOur collection
/about-us/policies-and-procedu...Terms and copyright
/about-us/governanceGovernance
https://www.tate-images.com/External Picture library
/artist-roomsText duplicate ARTIST ROOMS
https://www.tate.org.uk/kidsText duplicate Tate Kids
/tate-collectiveText duplicate Tate Collective
/join-support/tate-membersMembers
/join-support/tate-patronsPatrons
/join-support/donateDonate
/about-us/corporate-supportCorporate
https://shop.tate.org.uk/accountExternal Subdomain My account
https://www.tate.org.uk/pressPress
/about-us/working-at-tateJobs
/about-us/policies-and-proceduresPrivacy and cookies
/about-us/contact-usContact

Server configuration

HTTP redirects
(Critically important)
This website redirects to "https://www.tate.org.uk/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
This website uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.12 seconds.
This website only loads 1 CSS files. That's ok.
This website only loads 2 JavaScript files. That's good!
The file size of the HTML document is fine (108 kB).

HTTP Response Header

NameValue
dateSun, 29 Nov 2020 01:42:54 GMT
serverApache/2.4.34 (Red Hat) OpenSSL/1.0.1e-fips mod_wsgi/4.5.18 Python/3.6
cache-controlmax-age=3600, public
expiresSun, 29 Nov 2020 02:42:54 GMT
varyAccept-Encoding
content-encodinggzip
x-tateAAA-HH-P-2
content-typetext/html; charset=utf-8
x-varnish349091438 349340840
age2468
via1.1 varnish (Varnish/5.2)
x-frame-optionsSAMEORIGIN
x-cacheHIT - 108 - evx4403411 - 2468 - pc
accept-rangesbytes
content-length15816
connectionkeep-alive
set-cookie90 Characters
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Critically important)
This website is not classified "for adult only".
This website is not listed on the Shallalist.
This website is referenced by wikipedia.
This website has excellent links from other websites.
This website has backlinks from 45,574 referring domains.
This website has 3,551,824 backlinks.
This website has backlinks from 31,118 different ip addresses.
Facebook popularity
(Somewhat important)
This website has social activity like shares, comments or likes on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
Crawl-delay: 10
# CSS, JS, Images
Allow: /misc/*.css$
Allow: /misc/*.css?
Allow: /misc/*.js$
Allow: /misc/*.js?
Allow: /misc/*.gif
Allow: /misc/*.jpg
Allow: /misc/*.jpeg
Allow: /misc/*.png
Allow: /modules/*.css$
Allow: /modules/*.css?
Allow: /modules/*.js$
Allow: /modules/*.js?
Allow: /modules/*.gif
Allow: /modules/*.jpg
Allow: /modules/*.jpeg
Allow: /modules/*.png
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /themes/*.css$
Allow: /themes/*.css?
Allow: /themes/*.js$
Allow: /themes/*.js?
Allow: /themes/*.gif
Allow: /themes/*.jpg
Allow: /themes/*.jpeg
Allow: /themes/*.png
# Directories
Disallow: /includes/
Disallow: /misc/
Disallow: /modules/
Disallow: /profiles/
Disallow: /scripts/
Disallow: /themes/
Disallow: /availability/
Disallow: /collectionConfig/
Disallow: /servlet/
Disallow: /detective/images/
Disallow: /tate_scripts/
# Files
Disallow: /CHANGELOG.txt
Disallow: /cron.php
Disallow: /INSTALL.mysql.txt
Disallow: /INSTALL.pgsql.txt
Disallow: /INSTALL.sqlite.txt
Disallow: /install.php
Disallow: /INSTALL.txt
Disallow: /LICENSE.txt
Disallow: /MAINTAINERS.txt
Disallow: /update.php
Disallow: /UPGRADE.txt
Disallow: /xmlrpc.php
# Paths (clean URLs)
Disallow: /admin/
Disallow: /art/albums/
Disallow: /art/collectives/
Disallow: /art/facet-set-data
Disallow: /art/search-fragment
Disallow: /art/slideshow-fragment
Disallow: /comment/reply/
Disallow: /filter/tips/
Disallow: /node/add/
Disallow: /podcast/
Disallow: /search
Disallow: /user
Disallow: /user/
Disallow: /api/
Disallow: /homepage
Disallow: /context-comment/search
Disallow: /context-comment/search/
Disallow: /members/
Disallow: /sites/default/*.mp4
Disallow: /sites/default/files/warhol_
Disallow: /sites/default/files/styles/width-*/public/warhol_
Disallow: /subscribe
Disallow: /tate-collective/showcase
Disallow: /user/register/
Disallow: /user/password/
Disallow: /user/login/
Disallow: /user/logout/
# Paths (no clean URLs)
Disallow: /?q=admin/
Disallow: /?q=comment/reply/
Disallow: /?q=filter/tips/
Disallow: /?q=node/add/
Disallow: /?q=search/
Disallow: /?q=user
Disallow: /?q=user/
Disallow: /?q=api/
Disallow: /?q=context-comment/search
Disallow: /?q=context-comment/search/
Disallow: /?q=tate_scripts/
Disallow: /?q=user/password/
Disallow: /?q=user/register/
Disallow: /?q=user/login/
Disallow: /?q=user/logout/

Facebook popularity

Shares / Likes / Comments
3,474

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Search preview

www.tate.org.uk
Tate
Tate is a family of four art galleries in London, Liverpool and Cornwall known as Tate Modern, Tate Britain, Tate Liverpool and Tate St Ives. Tate art museum houses the UK's collection of British art from 1500 and of international modern art

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Tate81%Check
Tate Liverpool68%Check
Tate Britain68%Check
Tate Modern67%Check
Tate St Ives64%Check
Tate Kids61%Check
Art56%Check
Britain56%Check
Ives54%Check
Modern Art54%Check

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