Tfl.gov.uk - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
63% 
Page structure
58% 
Link structure
25% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.13 s
File size
130.60 kB
Words
1219
Media files
6
Number of links
132 internal / 12 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Keeping London moving - Transport for London
The length of the page title is perfect. (423 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Information on all forms of transport in London including cycle hire. Routes, maps, plan a journey, tickets sales, realtime traffic and travel updates.
The length of the meta description is perfect. (895 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://tfl.gov.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale = 1.0, user-scalable=yes
HandheldFriendlyTrue
descriptionInformation on all forms of transport in London including cycle hire. Routes, maps, plan a journey, tickets sales, realtime traffic and travel updates.
keywordsMaps,Plan a journey,Realtime traffic,Routes,Ticket sales,Travel updates,TfL
authorTransport for London | Every Journey Matters
apple-itunes-appapp-id=1419541638
smartbanner:titleTfL Go: Live Tube, Bus & Rail
smartbanner:authorTfL
smartbanner:priceFREE
smartbanner:price-suffix-google- In Google Play
smartbanner:icon-google/cdn/static/images/pwa/512x512.png
smartbanner:buttonView
smartbanner:button-url-googlehttps://play.google.com/store/apps/details?id=uk.gov.tfl.gotfl&hl=en_GB&gl=US
smartbanner:enabled-platformsandroid
smartbanner:close-labelClose
article:publisherhttps://facebook.com/transportforlondon
article:authorhttps://facebook.com/transportforlondon
langen-gb
twitter:creator@tfl
og:urlhttps://www.tfl.gov.uk/
og:titleKeeping London moving
og:descriptionInformation on all forms of transport in London including cycle hire. Routes, maps, plan a journey, tickets sales, realtime traffic and travel updates.
og:image/static/1/images/TFL_Linkinage01.png
og:site_nameTransport for London
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
There are 8 text duplicates on this page:
  • Duplicate: Service Board Sorry, service board information could not be retrieved....
The average number of words per sentence of 8.38 words is low.
This page contains 1219 words. That's ok.
19.5% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale = 1.0, user-scalable=yes" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: service board
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/cdn/static/images/MoL-small.pngMayor of London
...romos/cycle-sundays-hp_rdax_400x200p.jpgTfL Cycle Sundays
...mos/explore-east-london_rdax_400x200.pngDLR Information Centre (London City Airport station)
...s/bank-closure-700x350_rdax_400x200s.jpgBank capacity upgrade - workers
/static/cms/images/MoL.pngMayor of London
/static/cms/images/GLA_Logo.pngGreater London Authority

Page structure

H1 heading
(Critically important)
Transport for London
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 37 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Transport for London
H2 Travel information
H2 Ways to get around
H2 Quick links
H2 My Lines
H2 My Buses
H2 My Roads
H2 My River Buses
H2 My IFS Cloud Cable Car
H2 Other Statuses
H2 TfL Cycle Sundays
H2 Explore east London with the DLR
H2 Piccadilly line upgrade
H2 A40 Westway works
H2 Major works and events
H2 About TfL
H2 Information for...
H2 Legal information
H2 My Lines Duplicate text
H2 My Buses Duplicate text
H2 My Roads Duplicate text
H2 My River Buses Duplicate text
H2 My IFS Cloud Cable Car Duplicate text
H2 My Journeys
H2 My Places
H2 Add favourites for quick access to live status, journeys and places
H2 Favourite lines
H2 Favourite buses
H2 Add new bus
H2 Favourite roads
H2 Favourite river buses
H2 Favourite IFS Cloud Cable Car
H2 Favourite journeys
H2 My places
H2 Add new place
H2 Add places
H3 Find a bus
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
There are 12 external links on this page.
LinkAttributesAnchor text
https://tfl.gov.uk/Anchor Skip to navigation
https://tfl.gov.uk/Anchor Skip to content
https://tfl.gov.uk/Anchor Skip to footer
https://tfl.gov.uk/Transport for London
https://tfl.gov.uk/fares/Fares
/help-and-contact/Help & contacts
https://tfl.gov.uk/maps_/mapsMaps
/plan-a-journey/Plan a journey
/status-updates/Status updates
/travel-information/improvemen...Improvements & projects
/travel-information/safety/Safety
/travel-information/stations-s...Stations, stops & piers
/travel-information/timetables/Timetables
/transport-accessibility/Transport accessibility
/travel-information/visiting-l...Visiting London
https://tfl.gov.uk/modes/buses/Buses
https://tfl.gov.uk/modes/coaches/Coaches
https://tfl.gov.uk/modes/cycling/Cycling
/modes/dial-a-ride/Dial-a-Ride
https://tfl.gov.uk/modes/dlr/DLR
https://tfl.gov.uk/modes/driving/Driving
/modes/elizabeth-line/Elizabeth line
/modes/london-cable-car/IFS Cloud Cable Car
/modes/london-overground/London Overground
https://tfl.gov.uk/modes/river/River
/modes/taxis-and-minicabs/Taxis & minicabs
https://tfl.gov.uk/modes/trams/Trams
https://tfl.gov.uk/modes/tube/Tube
https://tfl.gov.uk/modes/walking/Walking
/fares/contactless-and-oyster-...Contactless and Oyster account
/fares/refunds-and-replacementsRefunds and replacements
/modes/driving/pay-to-drive-in...Pay to drive in London
/status-updates/travel-toolsTravel tools
/corporate/privacy-and-cookies...Trivial anchor text
here
/travel-information/stations-s...Live arrivals
https://tfl.gov.uk/maps/Text duplicate Maps
/maps?Input=Current+location+Nearby
/tube-dlr-overground/status/View all statuses
/tube-dlr-overground/status/?s...This weekend
/traffic/status/View all reported incidents
/traffic/status/?startdate=202...Text duplicate This weekend
https://tfl.gov.uk/river/status/Text duplicate View all statuses
/cable-car/status/View status
/tube-dlr-overground/status/Bakerloo Service closed
/tube-dlr-overground/status/Central Service closed
/tube-dlr-overground/status/Circle Service closed
/tube-dlr-overground/status/District Service closed
/tube-dlr-overground/status/DLR Service closed
/tube-dlr-overground/status/Elizabeth line Service closed
/tube-dlr-overground/status/Hammersmith & City Service closed
/tube-dlr-overground/status/Jubilee Service closed
/tube-dlr-overground/status/London Overground Part closure Service closed
/tube-dlr-overground/status/Metropolitan Service closed
/tube-dlr-overground/status/Northern Service closed
/tube-dlr-overground/status/Piccadilly Service closed
/tube-dlr-overground/status/Tram Service closed
/tube-dlr-overground/status/Victoria Service closed
/tube-dlr-overground/status/Waterloo & City Service closed
/tube-dlr-overground/status/?s...Text duplicate This weekend
/status-updates/Text duplicate View all statuses
/traffic/status/?corridorIds=a1No exceptional delays
/traffic/status/?corridorIds=a10Text duplicate No exceptional delays
/traffic/status/?corridorIds=a12Text duplicate No exceptional delays
/traffic/status/?corridorIds=a13Text duplicate No exceptional delays
/traffic/status/?corridorIds=a2Text duplicate No exceptional delays
/traffic/status/?corridorIds=a20Text duplicate No exceptional delays
/traffic/status/?corridorIds=a21Text duplicate No exceptional delays
/traffic/status/?corridorIds=a23Text duplicate No exceptional delays
/traffic/status/?corridorIds=a24Text duplicate No exceptional delays
/traffic/status/?corridorIds=a3Text duplicate No exceptional delays
/traffic/status/?corridorIds=a316Text duplicate No exceptional delays
/traffic/status/?corridorIds=a4Text duplicate No exceptional delays
/traffic/status/?corridorIds=a40Text duplicate No exceptional delays
/traffic/status/?corridorIds=a41Text duplicate No exceptional delays
/traffic/status/?corridorIds=b...Text duplicate No exceptional delays
/traffic/status/?corridorIds=C...Text duplicate No exceptional delays
/traffic/status/?corridorIds=a406Text duplicate No exceptional delays
/traffic/status/?corridorIds=a205Text duplicate No exceptional delays
/traffic/status/?startdate=202...Text duplicate This weekend
/traffic/status/Text duplicate View all reported incidents
https://tfl.gov.uk/river/status/rb1 good service rb2 good service rb4 good service rb6 good service thames-river-services good service woolwich-ferry good service Good service on all lines
https://tfl.gov.uk/river/status/Text duplicate View all statuses
/cable-car/status/cable-car good service Good service on all lines
/cable-car/status/Text duplicate View status
/national-rail/status/Northern Rail Minor delays
/national-rail/status/ScotRail Minor delays
/national-rail/status/Transport for Wales Special service
/national-rail/status/avanti-west-coast good service c2c good service chiltern-railways good service cross-country good service east-midlands-railway good service first-hull-train...
/national-rail/status/Text duplicate View all statuses
/modes/cycling/cycle-sundays?i...TfL Cycle Sundays Get cycling with leisurely routes perfect for Sundays
https://londonblog.tfl.gov.uk/...External Subdomain Explore east London with the DLR
/status-updates/major-works-an...Piccadilly line upgrade
/status-updates/major-works-an...A40 Westway works
/fares/how-to-pay-and-where-to...Oyster card logo Top up Oyster
/modes/driving/congestion-chargeCongestion charge logo Congestion Charge
/modes/cycling/santander-cyclesSantander Cycles logo Santander Cycles
/modes/london-cable-car/IFS Cloud logo IFS Cloud Cable Car
/status-updates/major-works-an...Major works and events
/status-updates/major-works-an...Text duplicate Major works and events
/travel-information/safety/rep...Report a crime or incident
/corporate/about-tfl/sustainab...Sustainability
/status-updates/busiest-times-...Check the best times to travel
https://tfl.gov.uk/maps_/tfl-goTfL Go app
https://londonblog.tfl.gov.uk/External Subdomain Experience London blog
https://madeby.tfl.gov.uk/External Subdomain Made by TfL blog
https://consultations.tfl.gov.uk/External Subdomain Consultations
/status-updates/travel-toolsText duplicate Travel tools
https://content.tfl.gov.uk/mod...External Subdomain Modern slavery statement
/help-and-contact/Text duplicate Help & contacts
/corporate/about-tfl/About TfL
/corporate/careers/Careers
/corporate/publications-and-re...Publications & reports
/corporate/safety-and-security/Safety & security
/travel-information/social-med...Social media & email updates
/corporate/transparency/Transparency
https://www.ltmuseumshop.co.uk/External Subdomain Gift Shop
/info-for/boroughs-and-communi...Boroughs & communities
/info-for/bus-operators/Bus operators
/info-for/business-and-adverti...Business & advertisers
/info-for/coach-drivers/Coach drivers
/info-for/deliveries-in-london/Deliveries in London
/info-for/investors/Investors
/info-for/media/Media
/info-for/open-data-users/Open data users
/info-for/schools-and-young-pe...Schools & young people
/info-for/suppliers-and-contra...Suppliers & contractors
/info-for/taxis-and-private-hire/Taxi & private hire
/info-for/urban-planning-and-c...Urban planning & construction
http://www.london.gov.uk/External Subdomain Mayor of London
http://www.london.gov.uk/mayor...External Subdomain London Assembly
http://www.londonandpartners.com/External Subdomain London and Partners
https://www.met.police.uk/External Subdomain Metropolitan Police Service
https://www.london-fire.gov.uk/External Subdomain London Fire Brigade
https://www.london.gov.uk/what...External Subdomain The Mayors Office of Policing and Crime
/corporate/data-sourcesData sources
/corporate/privacy-and-cookies/Privacy & cookies
/corporate/terms-and-conditions/Terms & conditions
/corporate/website-accessibility/Digital accessibility
/tube-dlr-overground/status/Text duplicate View all statuses
/traffic/status/Text duplicate View all reported incidents
https://tfl.gov.uk/river/status/Text duplicate View all statuses
/cable-car/status/Text duplicate View status
/plan-a-journey/Journeys Plan a journey and favourite it for quick access in the future
/plan-a-journey/Places Choose postcodes, stations and places for quick journey planning

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://tfl.gov.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.13 seconds.
The file size of the HTML document is fine (131 kB).

HTTP Response Header

NameValue
dateWed, 24 Jul 2024 02:06:24 GMT
content-typetext/html; charset=utf-8
access-control-allow-originhttps://tfl.gov.uk
age40
api-entity-payloadActiveServiceType, Line, LineStatus, RoadCorridor, Line, LineStatus, Line, LineStatus, Line, LineStatus
cache-controlpublic, must-revalidate, max-age=60, s-maxage=60
varyAccept-Encoding
via1.1 varnish
x-backendweb
x-banning
x-cacheHIT
x-cache-hits22
x-cacheableYes. Cacheable
x-frame-optionsdeny
x-proxy-connectionunset
x-ttl60.000
x-ttl-rule0
x-varnish1943333827 1943330776
cf-cache-statusDYNAMIC
strict-transport-securitymax-age=31536000
set-cookie144 Characters
servercloudflare
cf-ray8a8059ccdb419b8c-FRA
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 33,381 referring domains.
This page has 4,629,638 backlinks.
This page has backlinks from 20,956 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Robots.txt

User-agent: AhrefsBot
Disallow: /

User-agent: *
Allow: /
Sitemap: /sitemap.xml
Disallow: /search/
Disallow: /traffic/status*?
Disallow: /journeyplanner
Disallow: /travel-information/email-updates/travel-alerts-emails
Disallow: /modes/driving/te-contact-us-make-complaint-failure-*
Disallow: /statusupdates

Search preview

tfl.gov.uk
Keeping London moving - Transport for London
Information on all forms of transport in London including cycle hire. Routes, maps, plan a journey, tickets sales, realtime traffic and travel updates.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
London81%Check
Transport73%Check
London Overground59%Check
London Assembly59%Check
Central London59%Check
Outside London59%Check
information56%Check
TfL56%Check
journey54%Check
Cycle54%Check

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