Thebootcompany.com - SEO Checker

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Overview of the SEO Check
Meta information
72% 
Page quality
85% 
Page structure
97% 
Link structure
25% 
Server
80% 
External factors
100% 
SEO Score
Response time
0.82 s
File size
286.20 kB
Words
839
Media files
48
Number of links
183 internal / 6 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
The Boot Company number one location for Dr Martens and Blundstone
The page title should be shorter than 580 pixels. It is 642 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The Boot Company is a family-owned company, based in Bristol since 1910. We are known worldwide, as one of the best stockists of Dr. Martens & Blundstone boots.
The meta description is too long: 1021 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.thebootcompany.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0, height=device-height, minimum-scale=1.0, maximum-scale=1.0
theme-color#000000
descriptionThe Boot Company is a family-owned company, based in Bristol since 1910. We are known worldwide, as one of the best stockists of Dr. Martens & Blundstone boots.
google-site-verificationA8uhIM2LAnLHIpXNXVptyYTeYIX50aBFnuJuVqEj5hU
facebook-domain-verificationgg62d8ta869ifzsqo7jo9miyy6n9pn
shopify-digital-wallet/5132615714/digital_wallets/dialog
shopify-checkout-api-token578595d59cca66ad91d3e64ef389dca5
langen
twitter:cardsummary
twitter:titleThe Boot Company number one location for Dr Martens and Blundstone
twitter:descriptionThe Boot Company is a family-owned company, based in Bristol since 1910. We are known worldwide, as one of the best stockists of Dr. Martens & Blundstone boots.
og:typewebsite
og:titleThe Boot Company number one location for Dr Martens and Blundstone
og:descriptionThe Boot Company is a family-owned company, based in Bristol since 1910. We are known worldwide, as one of the best stockists of Dr. Martens & Blundstone boots.
og:urlhttps://www.thebootcompany.com/
og:site_nameThe Boot Company
X-UA-CompatibleIE=edge,chrome=1
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 839 words. That's ok.
24.7% of the text are stop words.
The page contains a listing, which indicates a good text layout.
7 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 14 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0, height=device-height, minimum-scale=1.0, maximum-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 17 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...-909a-83398ec03a29_160x.png?v=1613174640The Boot Company
...ooth-leather-174393_60x.jpg?v=16689766651460 - Black Smooth Leather - The Boot Company
...rustic-brown-854464_60x.jpg?v=1668976666585 - Rustic Brown - The Boot Company
...ack-virginia-787350_60x.jpg?v=16689766641460 - Pascal Black Virginia - The Boot Company
...rustic-black-206466_60x.jpg?v=1669236116587 - Rustic Black - The Boot Company
...ack-virginia-151004_60x.jpg?v=16692361171461 - Pascal Black Virginia - The Boot Company
...lington-boot-795322_60x.jpg?v=1673737234Arctic Sport Pull On Wellington Boot - The Boot Company
...ts/510-black-923700_60x.jpg?v=1668976664510 - Black - The Boot Company
...ooth-leather-767417_60x.jpg?v=16692361182976 YS - Black Smooth Leather - The Boot Company
...1573_Brighton_Black_60x.jpg?v=1740419653ART 1573 Brighton - Black
...op/files/1119_Honey_60x.jpg?v=1740419675ART 1119 i-Breathe - Honey
...les/999_Dark_Orange_60x.jpg?v=1740419747ART 0999 i-Breathe - Dark Orange
...ooth-leather-174393_60x.jpg?v=16689766651460 - Black Smooth Leather - The Boot Company
...ooth-leather-153313_60x.jpg?v=16692361091461 - Black Smooth Leather - The Boot Company
...ooth-leather-966907_60x.jpg?v=16689766711460 - Cherry Smooth Leather - The Boot Company
...rustic-brown-854464_60x.jpg?v=1668976666585 - Rustic Brown - The Boot Company
...-stout-brown-799955_60x.jpg?v=1668976671500 - Stout Brown - The Boot Company
...ooth-leather-378273_60x.jpg?v=16692361191461 - Cherry Smooth Leather - The Boot Company
...ooth-leather-174393_60x.jpg?v=16689766651460 - Black Smooth Leather - The Boot Company
...ooth-leather-399349_60x.jpg?v=16689327981460 - Black Smooth Leather - The Boot Company
...ooth-leather-206083_60x.jpg?v=16689327981460 - Black Smooth Leather - The Boot Company
...ooth-leather-657151_60x.jpg?v=16689327981460 - Black Smooth Leather - The Boot Company
...ooth-leather-472700_60x.jpg?v=16689327981460 - Black Smooth Leather - The Boot Company
...ooth-leather-716996_60x.jpg?v=16689327981460 - Black Smooth Leather - The Boot Company
...ooth-leather-170272_60x.jpg?v=16689327981460 - Black Smooth Leather - The Boot Company
...ooth-leather-252472_60x.jpg?v=16689327981460 - Black Smooth Leather - The Boot Company
...oth-leather-174393_130x.jpg?v=16689766651460 - Black Smooth Leather - The Boot Company
...oth-leather-399349_130x.jpg?v=16689327981460 - Black Smooth Leather - The Boot Company
...oth-leather-206083_130x.jpg?v=16689327981460 - Black Smooth Leather - The Boot Company
...oth-leather-657151_130x.jpg?v=16689327981460 - Black Smooth Leather - The Boot Company
...oth-leather-472700_130x.jpg?v=16689327981460 - Black Smooth Leather - The Boot Company
...oth-leather-716996_130x.jpg?v=16689327981460 - Black Smooth Leather - The Boot Company
...oth-leather-170272_130x.jpg?v=16689327981460 - Black Smooth Leather - The Boot Company
...oth-leather-252472_130x.jpg?v=16689327981460 - Black Smooth Leather - The Boot Company
...e-field-boot-107940_60x.jpg?v=1673737335Derwent II All Purpose Field Boot - The Boot Company
...l-wellington-888974_60x.jpg?v=1673737488MB Arctic Sport II Tall Wellington - The Boot Company
...l-wellington-243645_60x.jpg?v=1673737488Outpost Tall Wellington - The Boot Company
...slip-on-boot-137905_60x.jpg?v=1673737488MB Derwent II Slip On Boot - The Boot Company

Page structure

H1 heading
(Critically important)
The Boot Company
The H1 heading is too short (16 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 The Boot Company
H2 Login to my account
H2 Recover password
H2 Create my account
H2 Shop from our sale products
H2 New arrivals for this Season...
H2 Must Have Products
H2 MUCK BOOT
H3 1460 - Black Smooth Leather
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
8 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 6 external links on this page.

Found links on this page

LinkAttributesAnchor text
/pages/price-match-informationSAVE £10 ON ALL FULL PRICED ITEMS OVER £100 WITH DISCOUNT CODE: WINTER25
https://www.thebootcompany.com/Home
/pages/brands-1Subdomain Brands
/collections/autumn-winter-col...New Winter Styles
/collections/new-styles-spring...New Spring Styles
/collections/spring-saleTop Selling Products
https://www.facebook.com/Thebo...New window External Subdomain Facebook
https://www.twitter.com/theboo...New window External Subdomain Twitter
https://www.instagram.com/theb...New window External Subdomain Instagram
/collections/mensMen's
/collections/mens-bootsBoots
/collections/mens-shoesShoes
/collections/mens-sandalsSandals
/collections/sale-mensSale
/collections/accessoriesAccessories
/collections/mensView All
/collections/womensWomen's
/collections/womens-bootsText duplicate Boots
/collections/womens-shoesText duplicate Shoes
/collections/ladies-sandalsText duplicate Sandals
/collections/sale-womensText duplicate Sale
/collections/accessoriesText duplicate Accessories
/collections/womensText duplicate View All
/collections/saleSALE
/collections/saleAll Sale
/collections/sale-mensMen's Sale Products
/collections/sale-womensWomen's Sale Products
/collections/industrialIndustrial
/collections/industrialSafety Footwear
/collections/dr-martens-non-sa...Non-Safety Footwear
/collections/industrialText duplicate View All
/collections/industrialText duplicate Brands
/collections/amblersAmblers
/collections/cat-safetyCaterpillar
/collections/dr-martens-indust...Dr Martens
/collections/graftersGrafters
/collections/hard-yakkaHard Yakka
/collections/magnum-safetyMagnum
/collections/timberlandTimberland
/collections/toetectorsToetectors
https://www.thebootcompany.com/IMG-ALT The Boot Company
/searchNo Text
/account/loginNo Text
/account/loginMy account
/cart0 Cart
https://www.thebootcompany.com/Text duplicate Home
/collections/mensText duplicate Men's
/collections/mens-bootsText duplicate Boots
/collections/mens-shoesText duplicate Shoes
/collections/mens-sandalsText duplicate Sandals
/collections/sale-mensText duplicate Sale
/collections/accessoriesText duplicate Accessories
/collections/mensText duplicate View All
/collections/womensText duplicate Women's
/collections/womens-bootsText duplicate Boots
/collections/womens-shoesText duplicate Shoes
/collections/ladies-sandalsText duplicate Sandals
/collections/sale-womensText duplicate Sale
/collections/accessoriesText duplicate Accessories
/collections/womensText duplicate View All
/pages/brands-1Subdomain Text duplicate Brands
/collections/saleText duplicate SALE
/collections/saleText duplicate All Sale
/collections/sale-mensText duplicate Men's Sale Products
/collections/sale-womensText duplicate Women's Sale Products
/collections/autumn-winter-col...Text duplicate New Winter Styles
/collections/new-styles-spring...Text duplicate New Spring Styles
/collections/spring-saleText duplicate Top Selling Products
/collections/industrialText duplicate Industrial
/collections/industrialText duplicate Safety Footwear
/collections/dr-martens-non-sa...Text duplicate Non-Safety Footwear
/collections/industrialText duplicate Brands
/collections/amblersText duplicate Amblers
/collections/cat-safetyText duplicate Caterpillar
/collections/dr-martens-indust...Text duplicate Dr Martens
/collections/graftersText duplicate Grafters
/collections/hard-yakkaText duplicate Hard Yakka
/collections/magnum-safetyText duplicate Magnum
/collections/timberlandText duplicate Timberland
/collections/toetectorsText duplicate Toetectors
/collections/industrialText duplicate View All
/collections/solovairSubdomain No Text
/collections/blundstone-1IMG-ALT The Boot Company offers one of the widest ranges of Blundstone shoes and boots.
/collections/solovairNo Text
https://uk.trustpilot.com/revi...External Subdomain No Text
https://thegoodapi.com/how-it-...External No Text
/collections/r-m-williamsNo Text
/collections/blundstone-1Subdomain No Text
/collections/saleView All Sale Items
/products/1460-black-smoothIMG-ALT 1460 - Black Smooth Leather - The Boot Company
/collections/dr-martensText duplicate Dr Martens
/products/1460-black-smooth1460 - Black Smooth Leather
/products/585-rustic-brownIMG-ALT 585 - Rustic Brown - The Boot Company
/collections/vendors?q=BlundstoneBlundstone
/products/585-rustic-brown585 - Rustic Brown
/products/1460z-pascal-blackIMG-ALT 1460 - Pascal Black Virginia - The Boot Company
/collections/dr-martensText duplicate Dr Martens
/products/1460z-pascal-black1460 - Pascal Black Virginia
/products/562-rustic-blackIMG-ALT 587 - Rustic Black - The Boot Company
/collections/vendors?q=BlundstoneText duplicate Blundstone
/products/562-rustic-black587 - Rustic Black
/products/1461z-black-carpathianIMG-ALT 1461 - Pascal Black Virginia - The Boot Company
/collections/dr-martensText duplicate Dr Martens
/products/1461z-black-carpathian1461 - Pascal Black Virginia
/products/arctic-sport-pull-on...IMG-ALT Arctic Sport Pull On Wellington Boot - The Boot Company
/collections/muck-bootsMuck Boots
/products/arctic-sport-pull-on...Arctic Sport Pull On Wellington Boot
/products/510-blackIMG-ALT 510 - Black - The Boot Company
/collections/vendors?q=BlundstoneText duplicate Blundstone
/products/510-black510 - Black
/products/2976-ys-black-smooth...IMG-ALT 2976 YS - Black Smooth Leather - The Boot Company
/collections/dr-martensText duplicate Dr Martens
/products/2976-ys-black-smooth...2976 YS - Black Smooth Leather
/collections/solovair-1No Text
/collections/dr-martensIMG-ALT The Boot Company offers one of the widest ranges of Dr. Martens shoes, sandals and boots.
/collections/artNo Text
/collections/blundstone-1IMG-ALT The Boot Company offers one of the widest ranges of classic Blundstone boots.
/collections/caterpillarIMG-ALT The Boot Company offers one of the widest ranges of Caterpillar shoes, boots, safety footwear and clothing.
/collections/fly-london-1IMG-ALT The Boot Company offers one of the widest ranges of Fly London shoes, sandals and boots.
/collections/spring-summer-col...View Our Full Range
/products/art-1573-brighton-blackIMG-ALT ART 1573 Brighton - Black
/collections/artART
/products/art-1573-brighton-blackText duplicate ART 1573 Brighton - Black
/collections/artText duplicate ART
/products/art-1119-i-breathe-d...ART 1119 i-Breathe - Dark Orange
/products/art-1119-i-breathe-h...IMG-ALT ART 1119 i-Breathe - Honey
/collections/artText duplicate ART
/products/art-1119-i-breathe-h...Text duplicate ART 1119 i-Breathe - Honey
/products/art-0999-i-breathe-d...IMG-ALT ART 0999 i-Breathe - Dark Orange
/collections/artText duplicate ART
/products/art-0999-i-breathe-d...Text duplicate ART 0999 i-Breathe - Dark Orange
/collections/spring-saleView all
/collections/spring-sale/produ...Text duplicate IMG-ALT 1460 - Black Smooth Leather - The Boot Company
/collections/dr-martensText duplicate Dr Martens
/collections/spring-sale/produ...Text duplicate 1460 - Black Smooth Leather
/collections/spring-sale/produ...IMG-ALT 1461 - Black Smooth Leather - The Boot Company
/collections/dr-martensText duplicate Dr Martens
/collections/spring-sale/produ...1461 - Black Smooth Leather
/collections/spring-sale/produ...IMG-ALT 1460 - Cherry Smooth Leather - The Boot Company
/collections/dr-martensText duplicate Dr Martens
/collections/spring-sale/produ...1460 - Cherry Smooth Leather
/collections/spring-sale/produ...Text duplicate IMG-ALT 585 - Rustic Brown - The Boot Company
/collections/vendors?q=BlundstoneText duplicate Blundstone
/collections/spring-sale/produ...Text duplicate 585 - Rustic Brown
/collections/spring-sale/produ...IMG-ALT 500 - Stout Brown - The Boot Company
/collections/vendors?q=BlundstoneText duplicate Blundstone
/collections/spring-sale/produ...500 - Stout Brown
/collections/spring-sale/produ...IMG-ALT 1461 - Cherry Smooth Leather - The Boot Company
/collections/dr-martensText duplicate Dr Martens
/collections/spring-sale/produ...1461 - Cherry Smooth Leather
/cdn/shop/products/1460-black-...Subdomain Text duplicate IMG-ALT 1460 - Black Smooth Leather - The Boot Company
/cdn/shop/products/1460-black-...Subdomain Text duplicate IMG-ALT 1460 - Black Smooth Leather - The Boot Company
/cdn/shop/products/1460-black-...Subdomain Text duplicate IMG-ALT 1460 - Black Smooth Leather - The Boot Company
/cdn/shop/products/1460-black-...Subdomain Text duplicate IMG-ALT 1460 - Black Smooth Leather - The Boot Company
/cdn/shop/products/1460-black-...Subdomain Text duplicate IMG-ALT 1460 - Black Smooth Leather - The Boot Company
/cdn/shop/products/1460-black-...Subdomain Text duplicate IMG-ALT 1460 - Black Smooth Leather - The Boot Company
/cdn/shop/products/1460-black-...Subdomain Text duplicate IMG-ALT 1460 - Black Smooth Leather - The Boot Company
/cdn/shop/products/1460-black-...Subdomain Text duplicate IMG-ALT 1460 - Black Smooth Leather - The Boot Company
/products/1460-black-smoothText duplicate 1460 - Black Smooth Leather
/collections/dr-martensText duplicate Dr Martens
/collections/caterpillar-catSubdomain View All Muck Boot's
/products/derwent-ii-all-purpo...IMG-ALT Derwent II All Purpose Field Boot - The Boot Company
/collections/muck-bootsText duplicate Muck Boots
/products/derwent-ii-all-purpo...Derwent II All Purpose Field Boot
/products/mb-arctic-sport-ii-t...IMG-ALT MB Arctic Sport II Tall Wellington - The Boot Company
/collections/muck-bootsText duplicate Muck Boots
/products/mb-arctic-sport-ii-t...MB Arctic Sport II Tall Wellington
/products/outpost-tall-welling...IMG-ALT Outpost Tall Wellington - The Boot Company
/collections/muck-bootsText duplicate Muck Boots
/products/outpost-tall-welling...Outpost Tall Wellington
/products/mb-derwent-ii-slip-o...IMG-ALT MB Derwent II Slip On Boot - The Boot Company
/collections/muck-bootsText duplicate Muck Boots
/products/mb-derwent-ii-slip-o...MB Derwent II Slip On Boot
/pages/price-match-information*Price Match
/searchSearch
/pages/faqsFAQ's
/pages/about-usAbout Us
/pages/returnsReturns and Refunds
/pages/terms-and-conditionsTerms and Conditions
/pages/gdpr-privacy-and-cookie...GDPR - Privacy and Cookies Policy
/collections/saleText duplicate Sale
/collections/dr-martensText duplicate Dr Martens
/collections/blundstone-1Text duplicate Blundstone
/collections/r-m-williamsR.M. Williams
/collections/fly-london-1Fly London
/collections/josef-seibelJosef Seibel
/collections/womens-bootsWomens Boots
/collections/skechersSkechers
https://www.shopify.com/?utm_c...New window Nofollow External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.thebootcompany.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.82 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (286 kB).

HTTP Response Header

NameValue
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content-encodingbr
x-cachemiss
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x-shopid5132615714
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content-languageen-GB
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External factors

This website has excellent links from other websites.
This page has backlinks from 235 referring domains.
This page has 330 backlinks.
This page has backlinks from 209 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# we use Shopify as our ecommerce platform

User-agent: *
Disallow: /a/downloads/-/*
Disallow: /admin
Disallow: /cart
Disallow: /orders
Disallow: /checkouts/
Disallow: /checkout
Disallow: /5132615714/checkouts
Disallow: /5132615714/orders
Disallow: /carts
Disallow: /account
Disallow: /collections/*sort_by*
Disallow: /*/collections/*sort_by*
Disallow: /collections/*+*
Disallow: /collections/*%2B*
Disallow: /collections/*%2b*
Disallow: /*/collections/*+*
Disallow: /*/collections/*%2B*
Disallow: /*/collections/*%2b*
Disallow: */collections/*filter*&*filter*
Disallow: /blogs/*+*
Disallow: /blogs/*%2B*
Disallow: /blogs/*%2b*
Disallow: /*/blogs/*+*
Disallow: /*/blogs/*%2B*
Disallow: /*/blogs/*%2b*
Disallow: /*?*oseid=*
Disallow: /*preview_theme_id*
Disallow: /*preview_script_id*
Disallow: /policies/
Disallow: /*/policies/
Disallow: /*/*?*ls=*&ls=*
Disallow: /*/*?*ls%3D*%3Fls%3D*
Disallow: /*/*?*ls%3d*%3fls%3d*
Disallow: /search
Disallow: /apple-app-site-association
Disallow: /.well-known/shopify/monorail
Disallow: /cdn/wpm/*.js
Disallow: /recommendations/products
Disallow: /*/recommendations/products
Sitemap: https://www.thebootcompany.com/sitemap.xml

# Google adsbot ignores robots.txt unless specifically named!
User-agent: adsbot-google
Disallow: /checkouts/
Disallow: /checkout
Disallow: /carts
Disallow: /orders
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Disallow: /*?*oseid=*
Disallow: /*preview_theme_id*
Disallow: /*preview_script_id*
Disallow: /cdn/wpm/*.js

User-agent: Nutch
Disallow: /

User-agent: AhrefsBot
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Disallow: /a/downloads/-/*
Disallow: /admin
Disallow: /cart
Disallow: /orders
Disallow: /checkouts/
Disallow: /checkout
Disallow: /5132615714/checkouts
Disallow: /5132615714/orders
Disallow: /carts
Disallow: /account
Disallow: /collections/*sort_by*
Disallow: /*/collections/*sort_by*
Disallow: /collections/*+*
Disallow: /collections/*%2B*
Disallow: /collections/*%2b*
Disallow: /*/collections/*+*
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www.thebootcompany.com
The Boot Company number one location for Dr Martens and Blundstone
The Boot Company is a family-owned company, based in Bristol since 1910. We are known worldwide, as one of the best stockists of Dr. Martens & Blundstone boots.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Boot93%Check
Boot Company92%Check
Company89%Check
Muck Boot67%Check
family-owned company67%Check
one61%Check
as one61%Check
Boot Company number one61%Check
Blundstone60%Check
ART60%Check
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