Theinformation.com - SEO Checker

Overview of the SEO Check
Meta information
69% 
Page quality
88% 
Page structure
58% 
Link structure
25% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.40 s
File size
440.00 kB
Words
1545
Media files
1
Number of links
279 internal / 17 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
The Information
The page title is too short. (143 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The Information has a simple mission: deliver important, deeply reported articles about the technology business you won’t find elsewhere. Many of the most influential people in the industry turn to us for fresh information and original insight.
The meta description is too long: 1470 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.theinformation.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
msapplication-config/browserconfig.xml
theme-color#ffffff
descriptionThe Information has a simple mission: deliver important, deeply reported articles about the technology business you won’t find elsewhere. Many of the most influential people in the industry turn to us for fresh information and original insight.
google-site-verificationBIC9E8nyS0dX-5ONYFXynL1HmoUbLrVA0S08sA3LVaw
viewportwidth=device-width, initial-scale=1, minimum-scale=1, maximum-scale=1
apple-itunes-appapp-id=1485459932
appleid-signin-client-idcom.theinformation.production
appleid-signin-redirect-urihttps://www.theinformation.com/redirect/apple_sign_in
csrf-paramauthenticity_token
csrf-tokenRRSw/AM8iTN2XXgloWbrK3PCT6+zonpDWoQYtkSqwCsqEMcweO1wrLU9DMmUH99cigfWnivwV1hfqVOL74qpbQ==
langen
twitter:cardsummary_large_image
twitter:site@theinformation
twitter:creator@theinformation
fb:pages322278407910875
og:titleThe Information
og:descriptionThe Information has a simple mission: deliver important, deeply reported articles about the technology business you won’t find elsewhere. Many of the most influential people in the industry turn to us for fresh information and original insight.
og:site_nameThe Information
og:typewebsite
og:imagehttps://tii.imgix.net/global/defaults/article_image_unavailable.jpg

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Page quality

Content
(Critically important)
There are 4 text duplicates on this page:
  • Duplicate 1: Get smarter about the most important stories in tech, media and financ...
  • Duplicate 2: Kaya Yurieff brings you everything you need to know about the booming ...
This page contains 1545 words. That's ok.
31.2% of the text are stop words.
The page contains a listing, which indicates a good text layout.
10 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 20.38 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1, minimum-scale=1, maximum-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 31 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...5.jpg?auto=compress&auto=format&fit=cropOpenAI Shifts Strategy as Rate of ‘GPT’ AI Improvements Slows

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 55 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H2 Data Tools
H2 Special Projects
H2 SPECIAL PROJECTS
H2 OpenAI Shifts Strategy as Rate of ‘GPT’ AI Improvements Slows
H2 Featured Newsletters
H2 Trending on forum
H2 Creator Economy
H2 Disney’s Streaming Profit Hopes Rest on More Price Increases
H2 The Unicorn Hangover Lingers; Ben Horowitz’s Post-Election Sniping
H2 Google Hosts Website Creators as Search Complaints Grow
H2 Recent Venture Deals Show AI Valuations May Be Cooling
H2 How AI Researchers Are Rising Above Scaling Limits
H2 Subscribe to The Briefing by Martin Peers, Jessica Lessin and the team at The Information
H2 Pro Weekly: Deals Reveal a Maturing Creator Economy
H2 Pro Weekly: The Red Wave on Our Gigafactory Database
H3 Databricks Considers Raising Cash to Resolve Employee Stock Squeeze
H3 Blackstone’s Spanx and Supergoop Bets Are Stuck in Low Gear
H3 Goodbye, GPT. Hello, Reasoning ‘O’
H3 Forward, Startup Behind ‘Doctor in Box’ Healthcare Modules, to Shut Down
H3 How Elon Musk’s Supercomputer Freaked Out AI Rivals
H3 Ex-OpenAI CTO Murati’s New Team Takes Shape
H3 How TikTok Courted Conservatives Before Trump’s Win
H3 The Briefing
H3 Dealmaker
H3 Creator Economy Duplicate text
H3 Following OpenAI, Google Changes Tack to Overcome AI Slowdown
H3 How the Media Missed the Rise of the New Tech Right
H3 Citi Cut Off Temu Payments After Visa Raised Concerns
H3 The Enterprise Search App That Got Google and OpenAI’s Attention
H3 Wall Street Finally Forgives Musk for Twitter
H3 Tech Has Bought Itself a More Moderate San Francisco
H3 How the Media Missed the Rise of the New Tech Right Duplicate text
H3 What a Wonder-Grubhub Deal Would Mean
H3 Meta to Launch Ads on Threads in Early 2025
H3 An Inside Round for Accel; What's Next for Databricks
H3 The Electric: Trump Invited China’s EV Makers to Build in the U.S. Will He Follow Through?
H3 Tech Has Bought Itself a More Moderate San Francisco Duplicate text
H3 Recent Venture Deals Show AI Valuations May Be Cooling Duplicate text
H3 What Matt Gaetz’s Attorney General Nomination Means for Tech
H3 Trump’s Win Stokes Defense Tech Bulls, Despite Talk of a Bubble
H3 Why Elon Musk’s AI Rivals Will Face Delays with Supercomputers
H3 The People in Charge at Klarna as It Nears a Possible IPO
H3 Google Hosts Website Creators as Search Complaints Grow Duplicate text
H3 Trump’s AG Pick Is a Hail Mary for TikTok
H3 Online Retailers Roll the Dice on Trump’s China Tariffs
H3 How AI Researchers Are Rising Above Scaling Limits Duplicate text
H3 Trump’s Influencer Strategy and the Future of Apps (with Guillermo Rauch!)
H3 A Valuable AI Startup’s Election Gamble
H3 Trump’s AG Pick Is a Hail Mary for TikTok Duplicate text
H3 Recommended
H3 Latest in Pro
H3 Community Commentary
H4 Is The Information's coverage too heavily skewed by AI and OpenAI content?
H4 Meta Cancels Vision Pro Competitor - Where Does that Leave the Category?
H4 Nvidia is No. 1. Should It Be?
Baselink: https://www.theinformation.com/
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
37 links don't have an anchor text.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
There are 17 external links on this page.
LinkAttributesAnchor text
/articles/the-enterprise-searc...Subdomain Save 25% and learn more
https://www.theinformation.com/The Information
/searchNo Text
/sessions/newSign in
/subscribeSubscribe
https://www.theinformation.com/No Text
/proAbout Pro
/org-chartsOrg Charts
/projects/the-information-50The Information 50 2024
/projects/generative-ai-startu...Generative AI Takeover List
/projects/generative-aiGenerative AI Database
/projects/ai-chip-makersAI Chip Database
/projects/ai-data-center-databaseAI Data Center Database
/projects/cloud-databaseCloud Database
/projects/general-partners-ven...The Next GPs
/projects/creator-economy-data...Creator Economy Database
/projects/creator-economy-star...Creator Startup Takeover List
/projects/tech-ipo-trackerTech IPO Tracker
/projects/tech-sentiment-trackerTech Sentiment Tracker
/projects/sports-streaming-bro...Sports Rights Database
/projects/gigafactory-databaseGigafactory Database
/features/pro-weeklyPro Newsletter
/projects/the-information-50-d...The Information 50 Database
/projects/vc-diversity-indexVC Diversity Index
/enterprise-tech-power-listEnterprise Tech Powerlist
/projects/kids-tech-surveyKids and Technology Survey
/org-chartsText duplicate Org Charts
/technologyTech
/financeFinance
/weekendWeekend
/eventsEvents
/directoryDirectory
/forumForum
/partnersBrand Partnerships
/corporateGroup Subscriptions
/newslettersNewsletters
/videoVideo
/features/partner-contentPartner Content
https://twitter.com/theinforma...External X
https://www.facebook.com/getth...External Subdomain Facebook
https://www.linkedin.com/compa...External Subdomain LinkedIn
https://www.threads.net/@thein...External Subdomain Threads
https://www.instagram.com/thei...External Subdomain Instagram
https://theinformation.zendesk...New window External Subdomain Help & Support
/feedRSS Feed
/aboutCareers
/proText duplicate About Pro
/org-chartsText duplicate Org Charts
/projects/the-information-50Text duplicate The Information 50 2024
/projects/generative-ai-startu...Text duplicate Generative AI Takeover List
/projects/generative-aiText duplicate Generative AI Database
/projects/ai-chip-makersText duplicate AI Chip Database
/projects/ai-data-center-databaseText duplicate AI Data Center Database
/projects/cloud-databaseText duplicate Cloud Database
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/projects/creator-economy-data...Text duplicate Creator Economy Database
/projects/creator-economy-star...Text duplicate Creator Startup Takeover List
/projects/tech-ipo-trackerText duplicate Tech IPO Tracker
/projects/tech-sentiment-trackerText duplicate Tech Sentiment Tracker
/projects/sports-streaming-bro...Text duplicate Sports Rights Database
/projects/gigafactory-databaseText duplicate Gigafactory Database
/features/pro-weeklyText duplicate Pro Newsletter
/projects/the-information-50-d...Text duplicate The Information 50 Database
/projects/vc-diversity-indexText duplicate VC Diversity Index
/enterprise-tech-power-listText duplicate Enterprise Tech Powerlist
/projects/kids-tech-surveyText duplicate Kids and Technology Survey
/technologyText duplicate Tech
/financeText duplicate Finance
/weekendText duplicate Weekend
/eventsText duplicate Events
/directoryText duplicate Directory
/forumText duplicate Forum
/partnersText duplicate Brand Partnerships
/corporateText duplicate Group Subscriptions
/newslettersText duplicate Newsletters
/videoText duplicate Video
/features/partner-contentText duplicate Partner Content
/subscribeText duplicate Subscribe
/searchSearch
/opinionOpinion
/topics/venture-capitalVenture Capital
/topics/creator-economyCreator Economy
/topics/artificial-intelligenceArtificial Intelligence
/topics/startupsStartups
/topics/market-researchMarket Research
https://twitter.com/theinforma...New window External Text duplicate X
https://www.facebook.com/getth...New window External Subdomain Text duplicate Facebook
https://www.linkedin.com/compa...New window External Subdomain Text duplicate LinkedIn
https://www.threads.net/@thein...New window External Subdomain Text duplicate Threads
https://www.instagram.com/thei...New window External Subdomain Text duplicate Instagram
https://theinformation.zendesk...New window External Subdomain Text duplicate Help & Support
/feedText duplicate RSS Feed
/aboutText duplicate Careers
/?view=recentLatest
/?view=popularMost popular
/articles/openai-shifts-strate...IMG-ALT OpenAI Shifts Strategy as Rate of ‘GPT’ AI Improvements Slows
/features/exclusiveExclusive
/articles/openai-shifts-strate...OpenAI Shifts Strategy as Rate of ‘GPT’ AI Improvements Slows The number of people using ChatGPT and other artificial intelligence products is soaring. The r...
/u/stephaniepalazzolo1Stephanie Palazzolo
/u/erinkwooErin Woo
/u/amirefratiAmir Efrati
/articles/databricks-considers...No Text
/features/exclusiveText duplicate Exclusive
/articles/databricks-considers...Databricks Considers Raising Cash to Resolve Employee Stock Squeeze
/u/coryweinbergCory Weinberg
/articles/blackstones-spanx-an...No Text
/features/exclusiveText duplicate Exclusive
/articles/blackstones-spanx-an...Blackstone’s Spanx and Supergoop Bets Are Stuck in Low Gear
/u/anngehan1zx1jeAnn Gehan
/u/coryweinbergText duplicate Cory Weinberg
/articles/goodbye-gpt-hello-re...No Text
/features/ai-agendaAI Agenda
/articles/goodbye-gpt-hello-re...Goodbye, GPT. Hello, Reasoning ‘O’
/u/amirefratiText duplicate Amir Efrati
/articles/forward-startup-behi...No Text
/features/exclusiveText duplicate Exclusive
/articles/forward-startup-behi...Forward, Startup Behind ‘Doctor in Box’ Healthcare Modules, to Shut Down
/u/srimuppidiSri Muppidi
/articles/how-elon-musks-super...No Text
/features/exclusiveText duplicate Exclusive
/articles/how-elon-musks-super...How Elon Musk’s Supercomputer Freaked Out AI Rivals
/u/anissagardizy5c41qsAnissa Gardizy
/articles/ex-openai-cto-murati...No Text
/features/ai-agendaText duplicate AI Agenda
/articles/ex-openai-cto-murati...Ex-OpenAI CTO Murati’s New Team Takes Shape
/u/stephaniepalazzolo1Text duplicate Stephanie Palazzolo
/u/erinkwooText duplicate Erin Woo
/articles/how-tiktok-courted-c...No Text
/features/exclusiveText duplicate Exclusive
/articles/how-tiktok-courted-c...How TikTok Courted Conservatives Before Trump’s Win
/u/juroosawaJuro Osawa
/u/erinkwooText duplicate Erin Woo
/u/srimuppidiText duplicate Sri Muppidi
/newslettersView all
/features/the-briefingNo Text
/features/the-briefingFive times/week
/features/the-briefingThe Briefing
/features/dealmakerNo Text
/features/dealmakerTwo times/week
/features/dealmakerDealmaker
/features/creator-economyNo Text
/features/creator-economyThree times/week
/features/creator-economyText duplicate Creator Economy
/newslettersText duplicate View all
/articles/following-openai-goo...No Text
/features/exclusiveText duplicate Exclusive
/articles/following-openai-goo...Following OpenAI, Google Changes Tack to Overcome AI Slowdown
/u/jonvictorJon Victor
/articles/how-the-media-missed...No Text
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/articles/how-the-media-missed...How the Media Missed the Rise of the New Tech Right
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/articles/citi-cut-off-temu-pa...No Text
/features/exclusiveText duplicate Exclusive
/articles/citi-cut-off-temu-pa...Citi Cut Off Temu Payments After Visa Raised Concerns
/u/michaelroddan4fy7xvMichael Roddan
/u/qianerliu4u14rxQianer Liu
/articles/the-enterprise-searc...No Text
/features/exclusiveText duplicate Exclusive
/articles/the-enterprise-searc...The Enterprise Search App That Got Google and OpenAI’s Attention
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/articles/wall-street-finally-...No Text
/features/the-briefingText duplicate The Briefing
/articles/wall-street-finally-...Wall Street Finally Forgives Musk for Twitter
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/newsletters/the-weekendText duplicate View all
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/features/the-big-readThe Big Read
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/u/juliablack5k12pxText duplicate Julia Black
/newsletters/the-weekendText duplicate View all
/articles/what-a-wonder-grubhu...No Text
/features/the-briefingText duplicate The Briefing
/articles/what-a-wonder-grubhu...What a Wonder-Grubhub Deal Would Mean
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/articles/meta-to-launch-ads-o...No Text
/features/exclusiveText duplicate Exclusive
/articles/meta-to-launch-ads-o...Meta to Launch Ads on Threads in Early 2025
/u/sylviaoreganSylvia Varnham O'Regan
/u/kalleyhuangKalley Huang
/articles/an-inside-round-for-...No Text
/features/dealmakerText duplicate Dealmaker
/articles/an-inside-round-for-...An Inside Round for Accel; What's Next for Databricks
/u/coryweinbergText duplicate Cory Weinberg
/articles/the-electric-trump-i...No Text
/features/the-electricThe Electric
/articles/the-electric-trump-i...The Electric: Trump Invited China’s EV Makers to Build in the U.S. Will He Follow Through?
/u/stevelevineSteve LeVine
/articles/tech-has-bought-itse...No Text
/features/the-big-readText duplicate The Big Read
/articles/tech-has-bought-itse...Text duplicate Tech Has Bought Itself a More Moderate San Francisco
/u/joshkoehnText duplicate Josh Koehn
/forumText duplicate View all
/forum/posts/828Is The Information's coverage too heavily skewed by AI and OpenAI content?
/forum/posts/814Meta Cancels Vision Pro Competitor - Where Does that Leave the Category?
/forum/posts/763Nvidia is No. 1. Should It Be?
/directoryText duplicate Directory
/articles/recent-venture-deals...No Text
/features/exclusiveText duplicate Exclusive
/articles/recent-venture-deals...Recent Venture Deals Show AI Valuations May Be Cooling
/u/stephaniepalazzolo1Text duplicate Stephanie Palazzolo
/u/natashaNatasha Mascarenhas
/articles/what-matt-gaetzs-att...No Text
/features/the-briefingText duplicate The Briefing
/articles/what-matt-gaetzs-att...What Matt Gaetz’s Attorney General Nomination Means for Tech
/u/martinpeersText duplicate Martin Peers
/articles/trumps-win-stokes-de...No Text
/features/exclusiveText duplicate Exclusive
/articles/trumps-win-stokes-de...Trump’s Win Stokes Defense Tech Bulls, Despite Talk of a Bubble
/u/coryweinbergText duplicate Cory Weinberg
/articles/why-elon-musks-ai-ri...No Text
/features/ai-agendaText duplicate AI Agenda
/articles/why-elon-musks-ai-ri...Why Elon Musk’s AI Rivals Will Face Delays with Supercomputers
/u/anissagardizy5c41qsText duplicate Anissa Gardizy
/articles/the-people-in-charge...No Text
/features/org-chartsText duplicate Org Charts
/articles/the-people-in-charge...The People in Charge at Klarna as It Nears a Possible IPO
/u/akashpasrichaAkash Pasricha
/newsletters/creator-economyText duplicate View all
/articles/google-hosts-website...No Text
/features/creator-economyText duplicate Creator Economy
/articles/google-hosts-website...Google Hosts Website Creators as Search Complaints Grow
/u/catherineperloffCatherine Perloff
/u/kayayurieffKaya Yurieff
/articles/trumps-ag-pick-is-a-...No Text
/features/creator-economyText duplicate Creator Economy
/articles/trumps-ag-pick-is-a-...Trump’s AG Pick Is a Hail Mary for TikTok
/u/kayayurieffText duplicate Kaya Yurieff
/newsletters/creator-economyText duplicate View all
/articles/online-retailers-rol...No Text
/articles/online-retailers-rol...Online Retailers Roll the Dice on Trump’s China Tariffs
/u/theodorewaytTheo Wayt
/u/anngehan1zx1jeText duplicate Ann Gehan
/articles/how-ai-researchers-a...No Text
/features/ai-agendaText duplicate AI Agenda
/articles/how-ai-researchers-a...How AI Researchers Are Rising Above Scaling Limits
/u/kalleyhuangText duplicate Kalley Huang
/u/rocketRocket Drew
/u/jonvictorText duplicate Jon Victor
/articles/trumps-influencer-st...No Text
/features/podcastPodcast
/articles/trumps-influencer-st...Trump’s Influencer Strategy and the Future of Apps (with Guillermo Rauch!)
/u/jessicalessinJessica E. Lessin
/articles/a-valuable-ai-startu...No Text
/features/the-weekendThe Weekend
/articles/a-valuable-ai-startu...A Valuable AI Startup’s Election Gamble
/u/abebrownAbram Brown
/articles/trumps-ag-pick-is-a-...No Text
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/articles/trumps-ag-pick-is-a-...Text duplicate Trump’s AG Pick Is a Hail Mary for TikTok
/u/kayayurieffText duplicate Kaya Yurieff
/?page=2&view=popularTrivial anchor text
Read more
/articles/disneys-streaming-pr...Disney’s Streaming Profit Hopes Rest on More Price Increases
/u/martinpeersText duplicate Martin Peers
/articles/the-unicorn-hangover...The Unicorn Hangover Lingers; Ben Horowitz’s Post-Election Sniping
/u/natashaText duplicate Natasha Mascarenhas
/u/jonvictorText duplicate Jon Victor
/articles/google-hosts-website...Text duplicate Google Hosts Website Creators as Search Complaints Grow
/u/catherineperloffText duplicate Catherine Perloff
/u/kayayurieffText duplicate Kaya Yurieff
/articles/recent-venture-deals...Text duplicate Recent Venture Deals Show AI Valuations May Be Cooling
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/u/natashaText duplicate Natasha Mascarenhas
/articles/how-ai-researchers-a...Text duplicate How AI Researchers Are Rising Above Scaling Limits
/u/kalleyhuangText duplicate Kalley Huang
/u/rocketText duplicate Rocket Drew
/u/jonvictorText duplicate Jon Victor
/features/the-briefingRead The Briefing
/features/pro-weeklyPro Weekly
/articles/pro-weekly-deals-rev...Pro Weekly: Deals Reveal a Maturing Creator Economy
/features/pro-weeklyText duplicate Pro Weekly
/articles/pro-weekly-the-red-w...Pro Weekly: The Red Wave on Our Gigafactory Database
/partnersNo Text
/articles/apples-low-cost-ai-s...on... Apple’s Low-Cost AI Strategy Wins Over Investors, Despite Risks
/articles/how-online-sellers-a...on... Empty Boxes, Phony Tracking Numbers: How Organized Scam Artists Are Ripping Off Merchants
/articles/productivity-startup...on... Productivity Startup Miro To Lay Off Roughly 18% of Staff
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https://www.instagram.com/thei...New window External Subdomain Text duplicate Instagram
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Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.theinformation.com/"
HTTP header
(Important)
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This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.40 seconds.
The file size of the HTML document is fine (440 kB).

HTTP Response Header

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External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 26,070 referring domains.
This page has 674,810 backlinks.
This page has backlinks from 16,840 different ip addresses.

Robots.txt

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