Themorgan.org - SEO Checker

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Overview of the SEO Check
Meta information
61% 
Page quality
46% 
Page structure
12% 
Link structure
90% 
Server
60% 
External factors
100% 
SEO Score
Response time
0.76 s
File size
47.40 kB
Words
540
Media files
28
Number of links
126 internal / 8 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
The Morgan Library & Museum, New York, founded by Pierpont Morgan
The page title should be shorter than 580 pixels. It is 642 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Just a short walk from Grand Central and Penn Station, the Morgan is a major exhibition venue for fine art, literature, and music, one of New York's great historic sites, and a wonderful place to dine, shop, and attend a concert or film.
The meta description is too long: 1427 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.themorgan.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
google-site-verification12iEsUu52WF4YXFkCiEOJZr_onOHO364i4TqYHYXOew
msapplication-TileColor#da532c
theme-color#ffffff
descriptionJust a short walk from Grand Central and Penn Station, the Morgan is a major exhibition venue for fine art, literature, and music, one of New York's great historic sites, and a wonderful place to dine, shop, and attend a concert or film.
generatorDrupal 7 (https://www.drupal.org)
p:domain_verify3ef0ba1dbbc06564ff4009f667018f19
langen
og:site_nameThe Morgan Library & Museum
og:typearticle
og:urlhttps://www.themorgan.org/content/home
og:titleHome
X-UA-CompatibleIE=edge
Content-Typetext/html; charset=UTF-8
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Only 2 paragraph/s was/were found on this page.
The average number of words per sentence of 40.5 words is high.
This page contains 540 words. That's ok.
24.4% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 11 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 11 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...lt/files/Morgan100_horizontal-white3.pngHome
...ont-Morgans-Library-bs.jpg?itok=-mTVQX1DInterior space of J. Pierpont Morgan’s Library with ornate muraled gold ceiling, bookshelves, a tapestry hanging on the wall over a fireplace, and display cases on the floor containing books.
...r-image/beatrix-potter.jpg?itok=k2D4O0hVIllustration showing three rabbits in foreground with dressed rabbit cooking over a fire behind them.
...r-image/walton-ford-04.jpg?itok=x9DNArlaDetail of watercolor showing a black panther sitting on a cloud of gray smoke with a blue sky in the background.
...rty-to-the-imagination.jpg?itok=J6gv8DW1Detail of a drawing of a woman reading a book wearing a white bonnet.
...lider-image/sol-lewitt.jpg?itok=c0Z70FubPhotograph of mural with orange, yellow and blue geometric shapes.
...mage/Morgan100Animated.gif?itok=yRW8g-9gThe Morgan Library & Musem 100
...age/morgan-garden-2023.jpg?itok=VNnOL1bXNo alt attribute provided
.../collection-highlights.jpg?itok=gSVdSo1CAn open Gutenberg Bible photographed on a dark background.
...der-image/Belle-Greene.jpg?itok=GLwLeaqJSepia tone photograph of Belle da Costa Greene sitting and reading a book.
...er-image/shop_new_2022.jpg?itok=jzhuS6r2Photograph of product display in Morgan shop.
...er-image/Pierpont-Morgans-Library-bs.jpgInterior space of J. Pierpont Morgan’s Library with ornate muraled gold ceiling, bookshelves, a tapestry hanging on the wall over a fireplace, and display cases on the floor containing books.
...lt/files/slider-image/walton-ford-04.jpgDetail of watercolor showing a black panther sitting on a cloud of gray smoke with a blue sky in the background.
...der-image/liberty-to-the-imagination.jpgDrawing of a woman reading a book wearing a white bonnet.
...iles/slider-image/morgan-garden-2023.jpgPhotograph of the new Morgan Garden showing view from 36th street.
...efault/files/slider-image/sol-lewitt.jpgPhotograph of mural with orange, yellow and blue geometric shapes.
...files/slider-image/Morgan100Animated.gifThe Morgan Library & Museum 100
...s/slider-image/collection-highlights.jpgGutenberg Bible opened to page spread on dark background.
...ault/files/slider-image/Belle-Greene.jpgSepia tone photograph of Belle da Costa Greene sitting and reading a book.
...ult/files/slider-image/shop_new_2022.jpgPhotograph of product display in Morgan shop.
/sites/default/files/facebook.pngFacebook
/sites/default/files/images/twitter2.pngTwitter
/sites/default/files/instagram.pngInstagram
...es/default/files/images/youtube-icon.pngYouTube
/sites/default/files/images/pinterest.pngPinterest
...es/default/files/images/TripAdvisor6.pngTripAdvisor
/sites/default/files/GoogleCI2.pngGoogle Cultural Institute
...lt/files/images/nysca-nyculture-2017.pngNYSCA NYCulture logo

Page structure

H1 heading
(Critically important)
Home
The H1 heading contains the words Home! Use important keywords instead.
Too many H1 headings
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (4 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Home
H1 The Morgan, Connected
H1 Beatrix Potter: Drawn to Nature
H1 Walton Ford: Birds and Beasts of the Studio
H1 Liberty to the Imagination: Drawings from the Eveillard Gift
H1 Sol LeWitt's Wall Drawing 552D
H1 Celebrating 100 Years at the Morgan Library & Museum
H1 The Morgan Garden is back!
H1 Collection Highlights
H1 Belle da Costa Greene
H1 Visit the award-winning Morgan Shop
H1 The Morgan, Connected Duplicate text
H1 Walton Ford Birds and Beasts of the Studio
H1 Liberty to the Imagination Drawings from the Eveillard Gift
H1 The Morgan Garden is back! Duplicate text
H1 Sol LeWitt's Wall Drawing 552D Duplicate text
H1 Empty heading
H1 Collection Highlights Duplicate text
H1 Belle da Costa Greene Duplicate text
H1 Visit the award-winning Morgan Shop Duplicate text
H2 Search form
H3 Hours
H3 Stay Connected
H3 The Morgan Library & Museum
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 8 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.themorgan.org/Anchor Skip to main content
https://www.themorgan.org/IMG-ALT Home
A-TITLE Home
https://www.themorgan.org/visitVisit
https://www.themorgan.org/visitPlan Your Visit
/visit/directionsDirections
/visit/diningDining
/visit/accessibilityAccessibility
/visit/gardenThe Morgan Garden
/visit/group-tours-and-visitsTours and Group Visits
/visit/audio-guideAudio Guide
/visit/guidelinesVisitor Guidelines and Policies
/visit/floor-planFloor Plan
/morgan-connectedVisit from Home
https://www.themorgan.org/e-newsStay In Touch
https://www.themorgan.org/contactContact
/exhibitions/currentExhibitions
/exhibitions/currentCurrent
/exhibitions/upcomingUpcoming
/online-exhibitionsOnline
/exhibitions/pastPast
/videos/exhibitionsVideos
/programsPrograms
/programsAbout Programs
/programs/listConcerts, Talks, and More
/education/overviewEducation
/calendar/monthCalendar
/programs/college-programsCollege Programs
/education/morgan-book-projectThe Morgan Book Project
/videos/programsText duplicate Videos
/videos/concertsConcerts
/videos/lecturesLectures
/collectionCollection
/collection-highlightsCollection Highlights
/collection/curatorial-departm...Curatorial Departments
/collection/ancient-near-easte...Ancient Western Asian Seals & Tablets
/collection/archivesArchives
/collection/drawings-and-printsDrawings & Prints
/collection/literary-and-histo...Literary & Historical Manuscripts
/collection/medieval-and-renai...Medieval & Renaissance Manuscripts
/collection/modern-and-contemp...Modern & Contemporary Drawings
/collection/music-manuscripts-...Music Manuscripts & Printed Music
/collection/paintings-and-art-...Paintings & Art Objects
/collection/photographyPhotography
/collection/printed-books-and-...Printed Books & Bindings
/collectionCollection Online
/search/collectionSearch Collection
/drawingsDrawings
/rembrandtRembrandt Prints
/music-manuscripts-and-printed...Music Manuscripts and Printed Music
/manuscripts/listText duplicate Medieval & Renaissance Manuscripts
/objects/imagesText duplicate Paintings & Art Objects
/papyri/listPapyri
/morgan-syndicate-booksSyndicate records of the Morgan financial firms, 1882–1933
/digital-facsimilesDigital Facsimiles
/thaw-conservation-centerConservation
/collection/loan-requestsLoan Requests
/videos/collectionText duplicate Videos
/research/servicesResearch
/research/servicesResearch Services
/research/reading-roomReading Room
/research/guidesResearch Guides
/drawing-instituteDrawing Institute
/research/imaging-and-rightsImaging & Rights
http://corsair.themorgan.org/External Subdomain CORSAIR Collection Catalog
/about/introductionAbout
/about/introductionAbout the Morgan
/about/centennialThe Morgan at 100
/architectureArchitecture of the Morgan
/belle-greeneBelle da Costa Greene
/architecture/j-pierpont-morga...Restoration
/press-roomPress Room
https://www.themorgan.org/blogBlog
/opportunities/employmentOpportunities
/opportunities/employmentEmployment
/opportunities/fellowshipsFellowships
/opportunities/otherOther Opportunities
https://www.themorgan.org/contactText duplicate Contact
/support/defaultSupport
/membershipMembership
/support/donationMake a Donation
/support/corporateCorporate Membership
/support/entertainingCorporate Entertaining
/support/annualAnnual Fund
/support/planned-givingPlanned Giving
/support/sponsorshipSponsorship
/support/eventsBenefit Events
/support/volunteerVolunteer
https://www.themorgan.org/shopShop
/shop/booksBooks
/shop/exhibitionsText duplicate Exhibitions
/shop/for-the-homeFor the Home
/shop/giftsGifts
/shop/kidsKids
/shop/morgan-exclusivesMorgan Exclusives
/shop/stationery-and-moreStationery and More
https://www.themorgan.org/visitPlan your visit.
https://www.themorgan.org/visitText duplicate Plan your visit.
https://www.themorgan.org/e-newsSubdomain IMG-ALT Interior space of J. Pierpont Morgan’s Library with ornate muraled gold ceiling, bookshelves, a tapestry hanging on the wall over a fireplace, and display ca...
/exhibitions/drawn-to-natureSubdomain IMG-ALT Illustration showing three rabbits in foreground with dressed rabbit cooking over a fire behind them.
/exhibitions/walton-fordSubdomain IMG-ALT Detail of watercolor showing a black panther sitting on a cloud of gray smoke with a blue sky in the background.
/exhibitions/liberty-to-the-im...Subdomain IMG-ALT Detail of a drawing of a woman reading a book wearing a white bonnet.
/exhibitions/sol-lewittSubdomain IMG-ALT Photograph of mural with orange, yellow and blue geometric shapes.
/about/centennialSubdomain IMG-ALT The Morgan Library & Musem 100
/architecture/j-pierpont-morga...Subdomain No Text
/collection-highlightsSubdomain IMG-ALT An open Gutenberg Bible photographed on a dark background.
/belle-greeneSubdomain IMG-ALT Sepia tone photograph of Belle da Costa Greene sitting and reading a book.
https://www.themorgan.org/shopSubdomain IMG-ALT Photograph of product display in Morgan shop.
https://www.themorgan.org/e-newsThe Morgan, Connected Stay in touch and subscribe to the Morgan E-Newsletter.
IMG-ALT Interior space of J. Pierpont Morgan’s Library with ornate muraled gold ceiling, bookshelves, a tapestry hanging on the wall over a fireplace, and display ca...
/exhibitions/walton-fordWalton Ford Birds and Beasts of the Studio Through October 20, 2024
IMG-ALT Detail of watercolor showing a black panther sitting on a cloud of gray smoke with a blue sky in the background.
/exhibitions/liberty-to-the-im...Liberty to the Imagination Drawings from the Eveillard Gift Through October 6, 2024
IMG-ALT Drawing of a woman reading a book wearing a white bonnet.
/visit/gardenThe Morgan Garden is back! The Morgan Garden reopens Friday, May 3 though October, 27, 2024.
IMG-ALT Photograph of the new Morgan Garden showing view from 36th street.
/exhibitions/sol-lewittSol LeWitt's Wall Drawing 552D Ongoing
IMG-ALT Photograph of mural with orange, yellow and blue geometric shapes.
/about/centennialIMG-ALT The Morgan Library & Museum 100
/collection-highlightsText duplicate Collection Highlights
IMG-ALT Gutenberg Bible opened to page spread on dark background.
/belle-greeneBelle da Costa Greene Learn more about the Morgan's inaugural director
IMG-ALT Sepia tone photograph of Belle da Costa Greene sitting and reading a book.
https://www.themorgan.org/shopVisit the award-winning Morgan Shop Wide selection of books, reproductions, cards, decorative items, and more
IMG-ALT Photograph of product display in Morgan shop.
https://www.themorgan.org/Anchor Previous
https://www.themorgan.org/Anchor Next
/visit/hours-and-admissionVisitor information
/exhibitions/currentCurrent exhibitions
https://www.themorgan.org/shopThe Morgan Shop
/programs/listConcerts and Lectures
/support/defaultSupport the Morgan
https://www.themorgan.org/e-newsMorgan E-Newsletter
https://www.facebook.com/morga...New window External Subdomain IMG-ALT Facebook
https://twitter.com/morganlibraryNew window External IMG-ALT Twitter
http://instagram.com/themorgan...New window External IMG-ALT Instagram
https://www.youtube.com/morgan...New window External Subdomain IMG-ALT YouTube
https://www.pinterest.com/morg...New window External Subdomain IMG-ALT Pinterest
http://www.tripadvisor.com/Att...New window External Subdomain IMG-ALT TripAdvisor
https://www.google.com/cultura...New window External Subdomain IMG-ALT Google Cultural Institute
https://www.themorgan.org/contactContact information
/about/letter-in-support-of-NE...The Importance of the NEH to Our Work.
/terms-and-conditionsTerms and conditions

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.themorgan.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.76 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 5 CSS files. This may affect the page load time negatively.
This page loads 11 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (47 kB).

HTTP Response Header

NameValue
accept-rangesbytes
age750
cache-controlpublic, max-age=21600
content-encodinggzip
content-languageen
content-typetext/html; charset=utf-8
dateWed, 19 Jun 2024 03:09:26 GMT
etag"1718763754-1"
expiresSun, 19 Nov 1978 05:00:00 GMT
last-modifiedWed, 19 Jun 2024 02:22:34 GMT
link<https://www.themorgan.org/>; rel="canonical",<https://www.themorgan.org/>; rel="shortlink"
referrer-policyno-referrer
servernginx
strict-transport-securitymax-age=1000
varyCookie,Accept-Encoding
viavarnish
x-ah-environmentprod
x-cacheHIT
x-cache-hits38
x-commerce-core1
x-content-type-optionsnosniff
x-drupal-cacheHIT
x-frame-optionsSAMEORIGIN
x-generatorDrupal 7 (https://www.drupal.org)
x-request-idv-9700adc8-2de7-11ef-b53e-ab1ced232ca7
content-length12258
connectionkeep-alive
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 7,265 referring domains.
This page has 137,182 backlinks.
This page has backlinks from 3,892 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 3084 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
Crawl-delay: 10
# CSS, JS, Images
Allow: /misc/*.css$
Allow: /misc/*.css?
Allow: /misc/*.js$
Allow: /misc/*.js?
Allow: /misc/*.gif
Allow: /misc/*.jpg
Allow: /misc/*.jpeg
Allow: /misc/*.png
Allow: /modules/*.css$
Allow: /modules/*.css?
Allow: /modules/*.js$
Allow: /modules/*.js?
Allow: /modules/*.gif
Allow: /modules/*.jpg
Allow: /modules/*.jpeg
Allow: /modules/*.png
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /themes/*.css$
Allow: /themes/*.css?
Allow: /themes/*.js$
Allow: /themes/*.js?
Allow: /themes/*.gif
Allow: /themes/*.jpg
Allow: /themes/*.jpeg
Allow: /themes/*.png
# Directories
Disallow: /includes/
Disallow: /misc/
Disallow: /modules/
Disallow: /profiles/
Disallow: /scripts/
Disallow: /themes/
# Files
Disallow: /CHANGELOG.txt
Disallow: /cron.php
Disallow: /INSTALL.mysql.txt
Disallow: /INSTALL.pgsql.txt
Disallow: /INSTALL.sqlite.txt
Disallow: /install.php
Disallow: /INSTALL.txt
Disallow: /LICENSE.txt
Disallow: /MAINTAINERS.txt
Disallow: /update.php
Disallow: /UPGRADE.txt
Disallow: /xmlrpc.php
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips/
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register/
Disallow: /user/password/
Disallow: /user/login/
Disallow: /user/logout/
# Paths (no clean URLs)
Disallow: /?q=admin/
Disallow: /?q=comment/reply/
Disallow: /?q=filter/tips/
Disallow: /?q=node/add/
Disallow: /?q=search/
Disallow: /?q=user/password/
Disallow: /?q=user/register/
Disallow: /?q=user/login/
Disallow: /?q=user/logout/

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Search preview

www.themorgan.org
The Morgan Library & Museum, New York, founded by Pierpont Morgan
Just a short walk from Grand Central and Penn Station, the Morgan is a major exhibition venue for fine art, literature, and music, one of New York's great historic sites, and a wonderful place to dine, shop, and attend a concert or film.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Morgan76%Check
Morgan Library66%Check
Morgan Shop66%Check
Morgan Library Museum63%Check
New61%Check
Morgan Garden61%Check
New York59%Check
Library58%Check
Shop58%Check
Library Museum57%Check
Show more keywords and terms

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