Thepersonal.com - SEO Checker

Overview of the SEO Check
Meta information
97% 
Page quality
79% 
Page structure
89% 
Link structure
96% 
Server
86% 
External factors
100% 
SEO Score
Response time
1.14 s
File size
153.20 kB
Words
805
Media files
11
Number of links
67 internal / 6 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Exclusive Rates on Home and Auto Insurance | The Personal
The length of the page title is perfect. (548 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Preferred rates and advantages for members and employees of our partner organizations.Your professional association or employer may be on our list.
The length of the meta description is perfect. (930 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.thepersonal.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
Language for link pointing to page itself inaccurate
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
descriptionPreferred rates and advantages for members and employees of our partner organizations.Your professional association or employer may be on our list.
apple-itunes-appapp-id=972826307, affiliate-data=1001lMes&ct=lpsmartbanner
google-play-appapp-id=ca.tpic.ajusto
facebook-domain-verification20apzy89p3t1290gvbx28ofbjguqvy
dgag-siteLPTP
langen
twitter:cardsummary_large_image
twitter:siteThe Personal
twitter:titleExclusive Rates on Home and Auto Insurance | The Personal
twitter:descriptionPreferred rates and advantages for members and employees of our partner organizations.Your professional association or employer may be on our list.
twitter:imagehttps:www.thepersonal.com/o/lptp-theme/images/logo_laPerso/ThePersonal_RGB.png
fb:app_id1480717511994534
og:typearticle
og:site_nameThe Personal
og:titleExclusive Rates on Home and Auto Insurance | The Personal
og:descriptionPreferred rates and advantages for members and employees of our partner organizations.Your professional association or employer may be on our list.
og:imagehttps:www.thepersonal.com/o/lptp-theme/images/logo_laPerso/ThePersonal_RGB.png
og:urlhttps://www.thepersonal.com
content-typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
This page contains 805 words. That's ok.
31.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
10 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 13.83 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 16 tags for this page.
Image SEO
(Somewhat important)
6 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...Type=js&languageId=en_CA&t=1719510740000Homepage of The Personal Group Insurance
...Type=js&languageId=en_CA&t=1719510740000Homepage of The Personal Group Insurance
...6-9a71-0a64-f9ed448f243e?t=1700159616877No alt attribute provided
...1-16af-95af-6aa0bc3db81d?t=1700160475070No alt attribute provided
...8-ef7e-b768-3bbe9db29b35?t=1714404159783No alt attribute provided
...f-1a92-f24a-fb5b0b1252d3?t=1663775433267No alt attribute provided
...1-25da-c492-0a5cb321d506?t=1688732858710No alt attribute provided
...9-ff76-f591-a527863afe04?t=1688734183810No alt attribute provided
...a-f582-478c-bf577c83f85a?t=1656509188133No alt attribute provided
...6-168d-0ca7-fae3f6a6f1c9?t=1688648393377No alt attribute provided
...m-quoter-portlet/image/quoter-sticky.svgNo alt attribute provided

Page structure

H1 heading
(Critically important)
The Personal: Exclusive rates on home and auto insurance
The H1 heading is perfect.
Headings
(Important)
There are 30 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 The Personal: Exclusive rates on home and auto insurance
H2 Online Services
H2 Welcome! Personalize your experience.
H2 What do you want to do?
H2 Prefer to call?
H2 File a claim
H2 Manage your insurance
H2 Save more when you bundle your home and auto insurance Get a quote
H2 Manage your insurance online—anytime, anywhere
H2 Protect your home with Alert
H2 Time to renew your insurance?
H2 Personalized coverage and exclusive rates with your organization
H2 Protect everything you care about
H2 Contact us
H2 See how you can save!
H2 Not sure if your organization has partnered with us?
H2 Get a quote
H2 Footer
H3 What type of insurance claim do you want to file?
H3 Customer service
H3 Claims
H3 How to find your organization
H3 Vehicle
H3 Home
H3 Other
H3 About The Personal
H3 Insurance products
H3 Partnerships
H3 Contact Info
H3 Follow us
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 6 external links on this page.
LinkAttributesAnchor text
https://www.thepersonal.com/Anchor Skip to content
/auto-insuranceAuto
/auto-insurance/ajustoAjusto program
/auto-insurance/standard-coverageStandard coverage
/auto-insurance/optional-coverageOptional coverage
/auto-insurance/young-driversYoung drivers
/auto-insurance/standard-cover...Accident Benefits options
/home-insuranceHome
/home-insurance/alertAlert program
/home-insurance/coverage/homeo...Homeowners
/home-insurance/coverage/condo...Condo owners
/home-insurance/coverage/tenantTenants
/recreational-vehicle-insuranceRecreational vehicles
/pet-insurancePets
/travel-insuranceTravel
/offersOffers
/customer-space/online-servicesOnline Services
/customer-space/mobile-appMobile app
/customer-space/online-service...Renewals
/customer-space/online-service...Cancellations
/claimsClaims
/route/-/services-lptp/redirec...Log in
/route/-/services-lptp/redirec...Sign up
/route/-/services-lptp/redirec...Forgot your password?
/route/-/services-lptp/redirec...Car
/route/-/services-lptp/redirec...Text duplicate Home
/route/-/services-lptp/redirec...View your insurance documents
/route/-/services-lptp/redirec...Add a vehicle
/route/-/services-lptp/redirec...Add a driver
/route/-/services-lptp/redirec...Change your payment method
/route/-/services-lptp/redirec...Store a vehicle
/route/-/services-lptp/redirec...Change your address
/route/-/services-lptp/redirec...Go Paper-Free
/customer-space/online-servicesLearn more
/home-insurance/alertDiscover Alert
/customer-space/online-service...Learn how to renew
/auto-insuranceText duplicate Auto
/home-insuranceText duplicate Home
/recreational-vehicle-insuranceRecreational vehicle
/pet-insurancePet
/travel-insuranceText duplicate Travel
https://www.thepersonal.com/Anchor Top of page
/about-us/companyThe company
/about-us/advantages-group-ins...Advantages of our insurance plans
/groupinsurancePartner with The Personal
https://www.thepersonal.com/blogBlog
/covid-19-enCovid-19
/auto-insuranceAuto insurance
/home-insuranceHome insurance
/recreational-vehicle-insuranceRecreational vehicle insurance
/pet-insurancePet insurance
/travel-insuranceTravel insurance
/caf-communityCanadian Armed Forces
/engineersEngineers
/first-respondersFirst responders
/legal-professionalsLegal professionals
/medical-professionalsMedical professionals
/route/-/services-lptp/redirec...Contact us
/contact-informationContact information and business hours
/customer-space/customer-suppo...Comments, suggestions or complaints
/customer-space/customer-supportCustomer support
https://www.facebook.com/thepe...New window Nofollow External Subdomain No Text
https://www.instagram.com/thep...New window Nofollow External Subdomain No Text
https://www.linkedin.com/compa...New window Nofollow External Subdomain No Text
https://twitter.com/tpicinsuranceNew window Nofollow External No Text
https://www.youtube.com/channe...New window Nofollow External Subdomain No Text
/securitySecurity
/conditions-useConditions of use
/privacyPrivacy
/accessibilityAccessibility
/site-mapSite map
/blog-indexBlog Index
https://www.lapersonnelle.com/...External Subdomain Accueil

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.thepersonal.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.14 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (153 kB).

HTTP Response Header

NameValue
content-typetext/html;charset=UTF-8
strict-transport-securitymax-age=15724800; includeSubDomains
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
x-xss-protection1
varyAccept-Encoding
content-encodinggzip
expiresSun, 22 Sep 2024 05:20:18 GMT
cache-controlmax-age=0, no-cache, no-store
pragmano-cache
dateSun, 22 Sep 2024 05:20:18 GMT
content-length26188
set-cookie144 Characters
domoriginwww.thepersonal.com
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 535 referring domains.
This page has 18,696 backlinks.
This page has backlinks from 441 different ip addresses.

Robots.txt

User-Agent: *
Disallow: *province=*
Disallow: *region=*
Disallow: /web/
Disallow: /fr/
Disallow: /en/
Disallow: /group/
Disallow: /c/
Disallow: /route/
Sitemap: https://www.lapersonnelle.com/o/dgag/sitemap.xml
Sitemap: https://www.thepersonal.com/o/dgag/sitemap.xml

Search preview

www.thepersonal.com
Exclusive Rates on Home and Auto Insurance | The Personal
Preferred rates and advantages for members and employees of our partner organizations.Your professional association or employer may be on our list.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Personal78%Check
rates77%Check
Insurance Rates73%Check
Exclusive rates72%Check
Insurance71%Check
Auto Insurance69%Check
Exclusive66%Check
Insurance Get56%Check
Vehicle Insurance56%Check
Insurance Coverage56%Check

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