Theray.org - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
73% 
Page structure
70% 
Link structure
96% 
Server
69% 
External factors
100% 
SEO Score
Response time
0.89 s
File size
99.70 kB
Words
1141
Media files
9
Number of links
26 internal / 16 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - The Ray | Let's drive the future.
The length of the page title is perfect. (353 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Evolving ideas and technologies that will transform the transportation infrastructure of the future
The length of the meta description is perfect. (587 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://theray.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionEvolving ideas and technologies that will transform the transportation infrastructure of the future
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
google-site-verificationUA-105081749
msapplication-TileImagehttps://theray.org/wp-content/uploads/2016/11/cropped-RayLogo-270x270.jpg
article:publisherhttps://www.facebook.com/TheRayHighway
article:modified_time2023-02-13T19:57:04+00:00
langen-us
twitter:cardsummary_large_image
twitter:site@TheRayHighway
og:localeen_US
og:typewebsite
og:titleHome - The Ray | Let's drive the future.
og:urlhttps://theray.org/
og:site_nameThe Ray | Let's drive the future.
og:imagehttps://theray.org/wp-content/uploads/2016/11/cropped-RayLogo.jpg
og:image:width512
og:image:height512
og:image:typeimage/jpeg
Content-Typetext/html; charset=UTF-8
X-UA-CompatibleIE=edge
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 1141 words. That's ok.
40.7% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
12 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16.3 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 23 tags for this page.
Image SEO
(Somewhat important)
7 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
This page uses Google authorship information without an image.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
.../theray2022/assets/images/logo_small.pngNo alt attribute provided
...2018/assets/img/roadside-solar-combo.jpgNo alt attribute provided
...tent/uploads/2016/10/ray-streak-dark.jpgNo alt attribute provided
...ntent/uploads/2016/10/mission-slide1.pngNo alt attribute provided
...ntent/uploads/2016/10/mission-slide2.pngNo alt attribute provided
...ntent/uploads/2016/10/mission-slide3.pngNo alt attribute provided
...om/wp-content/uploads/2016/10/streak.pngThe Ray Streak
...es/theray2022/assets/images/rca-logo.pngNo alt attribute provided
...02/1ftp_Primary_Horizontal_White-500.png1% for the Planet logo

Page structure

H1 heading
(Critically important)
STATE OF THE RAY 2023
Too many H1 headings
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 STATE OF THE RAY 2023
H1 LET'S DRIVE THE FUTURE
H1 SUGGEST A TECH
H2 WE’RE ON A MISSION.
H2 ASK THE RAY
H3 National Mapping Tool for Highway Solar
H3 How does a solar road work? What is the environmental impact of underinflated tires? What are bioswales?
H3 If you grow crops in the right-of-way, would the chemicals and metals in water running off from the highway threaten them or bio-accumulate in them?
H3 How do pollinator gardens help a roadway? Please help me understand the connection.
H3 Solar roadways are an exciting idea. If another city or state wants to launch a Wattway pilot, where can they start?
H3 "If you grow crops in the right-of-way, would the chemicals and metals in water running off from the highway threaten them or bio-accumulate in them?"
H3 "How do pollinator gardens help a roadway? Please help me understand the connection."
H3 "Solar roadways are an exciting idea. If another city or state wants to launch a Wattway pilot, where can they start?"
H3 Sign up for updates
H3 Donate to The Ray
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 16 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://theray.org/No Text
https://theray.org/Home
https://theray.org/about/The Team
/about/advisory-council/Advisory Council
/lp/join-the-team/Join the Team
https://theray.org/technology/Technology
https://theray.org/mobility-xx/Mobility XX
/steam-on-the-ray/STEAM on The Ray
https://theray.org/media/Media
https://theray.org/procurement/Procurement
/technology/solar/ROW Solar
/technology/transmission/ROW Transmission
/biomimicry-on-the-ray/Biomimicry on The Ray
/download-material/Download Material
https://theray.org/lets-talk/Let’s Talk
/suggest-a-tech/Suggest a Tech
https://theray.org/ask-the-ray/Ask The Ray
/annual-report-2023Learn More
https://theray.org/technologyText duplicate Learn More
/suggest-a-tech/Send us your ideas!
/technology/solarNo Text
/technology/solarCheck it out!
/technology/the-ray-todayExplore
https://theray.org/ask-the-rayView all
https://www.facebook.com/share...New window External Subdomain No Text
https://www.linkedin.com/share...New window External Subdomain No Text
https://twitter.com/home?statu...New window External No Text
/ask/growingintherow/Continue Reading
https://www.facebook.com/share...New window External Subdomain No Text
https://www.linkedin.com/share...New window External Subdomain No Text
https://twitter.com/home?statu...New window External No Text
/ask/pollinatorgardens/Text duplicate Continue Reading
https://www.facebook.com/share...New window External Subdomain No Text
https://www.linkedin.com/share...New window External Subdomain No Text
https://twitter.com/home?statu...New window External No Text
https://www.facebook.com/TheRa...New window External Subdomain No Text
https://twitter.com/TheRayHighwayNew window External No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.instagram.com/TheR...New window External Subdomain No Text
https://www.raycandersonfounda...New window External Subdomain Ray C. Anderson Foundation
https://www.raycandersonfounda...New window External Subdomain No Text
https://onepercentfortheplanet...New window External IMG-ALT 1% for the Planet logo

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://theray.org/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.89 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (100 kB).

HTTP Response Header

NameValue
servernginx
dateThu, 01 Aug 2024 23:28:42 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
link<https://theray.org/wp-json/>; rel="https://api.w.org/"
x-powered-byWP Engine
x-cacheablebot
cache-controlmax-age=10800, must-revalidate
x-cacheHIT: 30
x-cache-groupbot
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 357 referring domains.
This page has 1,704 backlinks.
This page has backlinks from 241 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://theray.org/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

Similar sites

Search preview

theray.org
Home - The Ray | Let's drive the future.
Evolving ideas and technologies that will transform the transportation infrastructure of the future

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Ray81%Check
FUTURE62%Check
Ray Highway62%Check
STATE54%Check
DRIVE50%Check
Tech50%Check
ideas46%Check
transportation46%Check
infrastructure46%Check
technologies46%Check
Show more keywords and terms

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