theriverstrust.org | Website SEO Review

Response time

0.37 s

File size

66.80 kB

Words

583

Media files

19

Number of links

30 internal / 7 external

Meta specifications 100% achieved

Title

(Critically important)

Together, for Rivers | The Rivers Trust

There are word repetitions in the page title.

The length of the page title is perfect. (341 pixels out of 580 max pixel length)

Meta Title

Meta description

(Critically important)

The Rivers Trust are conservation experts with a wealth of data and expertise at our fingertips. We work with our member Trusts to make our shared...

The length of the meta description is perfect. (924 pixels out of 1000 max pixel length)

Meta Description

Crawlability

(Critically important)

There are no problems in accessing the website.

Search Engine Crawlers

Canonical URL

(Important)

https://theriverstrust.org/

There is a valid canonical link specified.

Canonical Tag

Language

(Somewhat important)

Language detected in text: en

Language defined in HTML: en-gb

Server location: United States of America

The following language is defined by HTML: en-gb

Declaring language in HTML

Alternate/Hreflang Links

(Somewhat important)

There are no alternate links specified on this page.

Hreflang

Other meta tags

(Somewhat important)

There is no rel next meta tag on this page.

There is no rel prev meta tag on this page.

Meta Tags

Domain

(Somewhat important)

The domain is no subdomain.

The domain length is good.

The domain does not contain non-latin characters.

Domain for SEO

Page URL

(Somewhat important)

No parameters were found in the URL.

No session ID was found in the URL.

The URL does not have too many subdirectories.

SEO-friendly URLs

Charset encoding

(Somewhat important)

The charset encoding (UTF-8) is set correctly.

Character Encoding

Doctype

(Nice to have)

The doctype HTML 5 is set correctly.

The doctype is placed at first in the HTML code.

HTML Doctype

Favicon

(Nice to have)

The favicon is linked correctly.

Favicon

Meta tags

Name	Value
viewport	width=device-width, initial-scale=1.0
generator	SEOmatic
keywords	rivers
description	The Rivers Trust are conservation experts with a wealth of data and expertise at our fingertips. We work with our member Trusts to make our shared...
referrer	no-referrer-when-downgrade
robots	all
lang	en-gb
twitter:card	summary_large_image
twitter:site	@theriverstrust
twitter:creator	@theriverstrust
twitter:title	Together, for Rivers
twitter:description	The Rivers Trust are conservation experts with a wealth of data and expertise at our fingertips. We work with our member Trusts to make our shared...
twitter:image	https://s3.eu-west-2.amazonaws.com/assets.theriverstrust.org/Images/_800x418_crop_center-center_82_none/River-footsteps.jpg?mtime=1625596136
twitter:image:width	800
twitter:image:height	418
twitter:image:alt	Stepping foot in a river
fb:profile_id	theriverstrust
og:locale	en_GB
og:site_name	The Rivers Trust
og:type	website
og:url	https://theriverstrust.org/
og:title	Together, for Rivers
og:description	The Rivers Trust are conservation experts with a wealth of data and expertise at our fingertips. We work with our member Trusts to make our shared...
og:image	https://s3.eu-west-2.amazonaws.com/assets.theriverstrust.org/Images/_1200x630_crop_center-center_82_none/River-footsteps.jpg?mtime=1625596136
og:image:width	1200
og:image:height	630
og:image:alt	Stepping foot in a river
og:see_also	https://twitter.com/theriverstrust
charset	utf-8

Page quality 63% achieved

Content

(Critically important)

Words from the H1 heading are not used in the page content.

There are 2 text duplicates on this page:

Duplicate: Dive into the incredible work and achievements of our Movement from th...

The average number of words per sentence of 32.64 words is high.

This page contains 583 words. That's ok.

36.2% of the text are stop words.

Keywords used in the page title are also used in the page content. That's good!

The page contains a listing, which indicates a good text layout.

11 paragraphs were found on this page.

No placeholders texts or images were found.

Content is King

Frames

(Critically important)

This page does not use a frameset.

Frames and framesets

Mobile optimization

(Somewhat important)

A viewport "width=device-width, initial-scale=1.0" is provided.

At least one Apple touch icon is specified.

Mobile Optimization

Bold and strong tags

(Somewhat important)

The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.

Strong and Bold Tags

Image SEO

(Somewhat important)

Alt text (alternative text) is correctly used on all found images.

Image SEO

There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.

Social Sharing

Additional markup

(Nice to have)

This page uses Google authorship information without an image.

HTTPS

(Somewhat important)

This website uses HTTPS to protect privacy and integrity of the exchanged data.

All included files are also transferred via HTTPS.

HTTPS

Media list

URL	Alt attribute	Title
..._crop_center-center_60_line/0h6a6427.jpg	People kneeling in water planting young plants in a wetland
..._crop_center-center_60_line/0h6a6427.jpg	People kneeling in water planting young plants in a wetland
...6101101&focal=none&tmtime=20210706164650	Child looking at nature
...6100508&focal=none&tmtime=20210714100040	A man testing water quality using sampling kit
...ocal=90.29%+17.96%&tmtime=20210817101521	people planting a wetland
...6100508&focal=none&tmtime=20210714100040	A man testing water quality using sampling kit
...ocal=90.29%+17.96%&tmtime=20210817101525	people planting a wetland
...line/034K2495_2024-02-26-082436_yymm.jpg	The camera bisects the surface of the water, with river plants shown below and a person walking along the bank above
...9105317&focal=none&tmtime=20210709105403	A CSO with wetwipes clinging to the bars
...6101041&focal=none&tmtime=20210706161431	Children playing with fishing net
...6100818&focal=none&tmtime=20210706164952	Volunteer holding sapling
..._crop_center-center_82_line/034K3145.jpg	A camera is positioned at the surface of the water, with half the image showing green river plants and the other a blue sky
...nd-cities-for-health-and-wellbeing-2.jpg	Graphic reads Party Manifestos, how do they shape up for rivers?
...60_line/Impact-Report-Graphic-2024-6.png	Graphic showcasing stats
..._crop_center-center_82_line/Picture4.png	a map of showing sewage outflows
/dist/img/logo-1ftp.b281253d.svg	1% For the Planet logo
.../logo-fundraising-regulator.357f6a43.png	Fundraising Regulator logo
/dist/img/kind.c4c73947.png	Kind - A digital agency with purpose.

Video URL	Width	Height
...c?modestbranding=1&controls=0&autoplay=0	16	9

Page structure 100% achieved

H1 heading

(Critically important)

The Rivers Trust’s 2023 – 24 Impact Report

The H1 heading is perfect.

H1-H6 headings

Headings

(Important)

The heading structure is perfect.

H1-H6 headings

Heading structure

Heading level	Content
H1	The Rivers Trust’s 2023 – 24 Impact Report
H2	Wild, healthy, natural rivers, valued by all.
H2	Take action.
H2	Get informed
H2	State of Our Rivers
H2	Raw sewage in our rivers
H2	Key issues
H2	Take action
H2	Latest news
H2	Chemicals in rivers; England’s aquatic life threatened by a cocktail of hazardous substances
H2	#VoteForRivers: What have manifestos got to say about rivers?
H2	The Rivers Trust’s Annual Impact Report is here!
H2	Where Data Science Meets Environmental Conservation
H3	0% good overall health
H3	Natural barriers
H3	Species decline
H3	1% of the earth
H3	Social media
H3	Useful links
H3	Legal links

Link structure 82% achieved

Internal links

(Important)

Some internal link anchor texts are too long.

Some anchor texts are used more than once.

The number of internal links is ok.

All internal links are not using dynamic parameters.

Internal Linking

External links

(Nice to have)

There are 7 external links on this page.

External Links

Found links on this page

Link	Attributes	Anchor text
https://theriverstrust.org/		The Rivers Trust A-TITLE Return to the The Rivers Trust home page
https://theriverstrust.org/search		Search
https://theriverstrust.teemill...	External Subdomain	Shop
https://theriverstrust.org/donate		Donate
/about-us		About us
/our-work		Our work
/take-action		Take action
/enjoy-rivers		Enjoy rivers
/key-issues		Key issues
https://theriverstrust.org/search	Text duplicate	Search
/our-work/our-impact		Learn more
https://theriverstrust.org/donate		Make a difference
/take-action		Let's go
/take-action/sign-up-to-our-ne...		Sign up
/key-issues/state-of-our-rivers		State of Our Rivers The race to climate resilience will be won or lost on rivers – and right now we’re losing. Learn more IMG-ALT The camera bisects the surface of the water, with river plants shown below and a person walking along the bank above
/key-issues/sewage-in-rivers		Raw sewage in our rivers Sewage is discharged into rivers across the UK and Ireland on a daily basis. This isn’t an isolated problem; it occurs up and down t... IMG-ALT A CSO with wetwipes clinging to the bars
/key-issues		Key issues Explore the major threats that our rivers are facing, get clued up on the latest facts, figures and data available, and source some useful resourc... IMG-ALT Children playing with fishing net
/take-action		Take action Whether you can’t wait to get your hands dirty while cleaning up rivers, or you’d rather support us from the comfort of your own home, there are ... IMG-ALT Volunteer holding sapling
/about-us/news/chemicals-river...		Chemicals in rivers; England’s aquatic life threatened by a cocktail of hazardous substances 06.02.24 Emma Brisdion Research shows that the chemical mixtures... IMG-ALT A camera is positioned at the surface of the water, with half the image showing green river plants and the other a blue sky
/about-us/news/vote-for-rivers...		#VoteForRivers: What have manifestos got to say about rivers? 27.06.24 Emma Brisdion News The General Election is just a week away and political campaigning ... IMG-ALT Graphic reads Party Manifestos, how do they shape up for rivers?
/about-us/news/the-rivers-trus...		The Rivers Trust’s Annual Impact Report is here! 27.06.24 Matthew Woodard Dive into the incredible work and achievements of our Movement from the last year a... IMG-ALT Graphic showcasing stats
/about-us/news/where-data-scie...		Where Data Science Meets Environmental Conservation 18.06.24 Matthew Woodard Explore how data science, facilitated through DataCamp Donates, empowered the cr... IMG-ALT a map of showing sewage outflows
https://www.datacamp.com/donates	External Subdomain	DataCamp Donates
/sewage-map		the Sewage Map.
https://theriverstrust.org/	Text duplicate	The Rivers Trust A-TITLE Return to the The Rivers Trust home page
https://www.facebook.com/theri...	New window External Subdomain	A-TITLE Facebook
https://twitter.com/theriverst...	New window External	A-TITLE Twitter
https://instagram.com/theriver...	New window External	A-TITLE Instagram
/about-us	Text duplicate	About us
/our-work	Text duplicate	Our work
/take-action	Text duplicate	Take action
/enjoy-rivers	Text duplicate	Enjoy rivers
/key-issues	Text duplicate	Key issues
/contact		Get in touch
https://theriverstrust.teemill...	External Subdomain Text duplicate	Shop
/policies-and-legal-information		Policies and legal information
https://madebykind.com/	External	IMG-ALT Kind - A digital agency with purpose.

Server configuration 91% achieved

HTTP redirects

(Critically important)

This page redirects to "https://theriverstrust.org/"

WWW Redirect

HTTP header

(Important)

The X-powered header is sent within the response header. (unnecessary)

This page uses GZip for compressed data transmission.

HTTP headers

Performance

(Somewhat important)

The page response time is excellent with 0.37 seconds.

The file size of the HTML document is fine (67 kB).

Page Speed

HTTP Response Header

Name	Value
date	Fri, 05 Jul 2024 16:37:57 GMT
content-type	text/html; charset=UTF-8
vary	Accept-Encoding
cache-control	max-age=1720802277
pragma	cache
expires	Fri, 12 Jul 2024 16:37:57 GMT
x-robots-tag	all
link	<https://theriverstrust.org>; rel='canonical'
referrer-policy	no-referrer-when-downgrade
x-powered-by	SEOmatic
x-frame-options	ALLOW FROM *
x-xss-protection	1; mode=block
x-content-type-options	nosniff
cf-cache-status	DYNAMIC
report-to	{"endpoints":[{"url":"https:\/\/a.nel.cloudflare.com\/report\/v4?s=CRqiqmhWh%2F%2F6H76ETn11EaqNNp2U7fjP4aAd05rAIweOQXnzTICKHhXDy1b59XzS7KjQyFq3v48aabwvw%2FPBxr6JOszR2co0esdGpsvsk0T0qxr0TAWEWY0nvHLHf8wEfv1bxw%3D%3D"}],"group":"cf-nel","max_age":604800}
nel	{"success_fraction":0,"report_to":"cf-nel","max_age":604800}
server	cloudflare
cf-ray	89e8c85aaf309165-FRA
content-encoding	gzip
statuscode	200
http_version	HTTP/2

External factors 100% achieved

Blacklists

(Nice to have)

This website is not classified "for adult only".

Blacklist

Backlinks

(Critically important)

This website has excellent links from other websites.

This page has backlinks from 1,230 referring domains.

This page has 5,572 backlinks.

This page has backlinks from 819 different ip addresses.

Backlinks

Facebook popularity

(Somewhat important)

The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# robots.txt for https://theriverstrust.org/

sitemap: https://theriverstrust.org/sitemaps-1-sitemap.xml

# live - don't allow web crawlers to index cpresources/ or vendor/

User-agent: *
Disallow: /cpresources/
Disallow: /vendor/
Disallow: /.env
Disallow: /cache/

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Search preview

theriverstrust.org

Together, for Rivers | The Rivers Trust

The Rivers Trust are conservation experts with a wealth of data and expertise at our fingertips. We work with our member Trusts to make our shared...

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

Keyword	Result	Recheck
Trust	91%	Check
Rivers	89%	Check
Rivers Trust	89%	Check
Impact	56%	Check
Report	56%	Check
Impact Report	56%	Check
Get	50%	Check
data	50%	Check
Conservation	47%	Check
work	46%	Check
Make	46%	Check
health	44%	Check
Data Science	44%	Check
action	43%	Check
natural	43%	Check
sewage	40%	Check
manifestos	40%	Check
links	39%	Check
right	39%	Check
losing	39%	Check
species	38%	Check
England	38%	Check
healthy	38%	Check
life	38%	Check
good	38%	Check

Show more keywords and terms

Theriverstrust.org - SEO Checker

Task list of SEO Improvements 2 Tasks

Meta specifications 100% achieved

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(Important)

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(Nice to have)

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Meta tags

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Page quality 63% achieved

(Critically important)

(Critically important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Nice to have)

(Nice to have)

(Somewhat important)

Media list

Page structure 100% achieved

(Critically important)

(Important)

Heading structure

Link structure 82% achieved

(Important)

(Nice to have)

Found links on this page

Server configuration 91% achieved

(Critically important)

(Important)

(Somewhat important)

HTTP Response Header

External factors 100% achieved

(Nice to have)

(Critically important)

(Somewhat important)

Links from Wikipedia

Robots.txt

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