Tracehq.com - SEO Checker

Overview of the SEO Check
Meta information
95% 
Page quality
71% 
Page structure
75% 
Link structure
82% 
Server
86% 
External factors
100% 
SEO Score
Response time
1.30 s
File size
58.10 kB
Words
873
Media files
61
Number of links
36 internal / 19 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Workforce Planning & Procurement Platform | Trace
The length of the page title is perfect. (465 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Trace is where you plan and manage your most important investment – your people. Get started free with instant workforce analytics and headcount planning.
The length of the meta description is perfect. (972 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified.
The character encoding is not specified in the HTTP header.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionTrace is where you plan and manage your most important investment – your people. Get started free with instant workforce analytics and headcount planning.
viewportwidth=device-width, initial-scale=1
google-site-verificationrn4v8doC6T7_gOx8BTope-ptIIDi75167gzNpKkIpwc
generatorWebflow
facebook-domain-verificationp6kcrt9u77wqdm6ckdre6tn6hea8jf
langen
twitter:cardsummary_large_image
twitter:titleWorkforce Planning & Procurement Platform | Trace
twitter:descriptionTrace is where you plan and manage your most important investment – your people. Get started free with instant workforce analytics and headcount planning.
twitter:imagehttps://cdn.prod.website-files.com/5ef4b38e0873bc075da0a368/63c3a3bc9efaf3129d6806c2_Main%20Trace.png
og:titleWorkforce Planning & Procurement Platform | Trace
og:descriptionTrace is where you plan and manage your most important investment – your people. Get started free with instant workforce analytics and headcount planning.
og:imagehttps://cdn.prod.website-files.com/5ef4b38e0873bc075da0a368/63c3a3bc9efaf3129d6806c2_Main%20Trace.png
og:typewebsite
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 873 words. That's ok.
32.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
18 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 15.69 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: read the press release >
Image SEO
(Somewhat important)
45 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...d2d496c38b12ae271dc686_TraceLogoDark.svgTracehq.com, inc. Logo
...b12ae271dc6a6_navbar-caret-down-icon.svgNo alt attribute provided
...b12ae271dc68c_navbar-viewfinder-icon.svgNo alt attribute provided
...ae271dc68e_navbar-circle-dollar-icon.svgNo alt attribute provided
...2ae271dc68f_navbar-circle-nodes-icon.svgNo alt attribute provided
...e271dc68d_navbar-shield-keyhole-icon.svgNo alt attribute provided
...b12ae271dc6a6_navbar-caret-down-icon.svgNo alt attribute provided
...4d2d496c38b12ae271dc6a8_trace-accent.svgNo alt attribute provided
...4d2d496c38b12ae271dc7a3_home-persona.jpgNo alt attribute provided
[email protected]Arise Health logo
[email protected]Arise Health logo
[email protected]Arise Health logo
[email protected]Arise Health logo
[email protected]Arise Health logo
[email protected]Arise Health logo
[email protected]Arise Health logo
[email protected]Arise Health logo
[email protected]Arise Health logo
[email protected]Arise Health logo
...446e48a4e7a141545e_compass-duotone 1.pngNo alt attribute provided
...69a84ff31_users-viewfinder-duotone 2.pngNo alt attribute provided
...ed8710839c141_chart-column-duotone 2.pngNo alt attribute provided
...e271dc7d2_stories-guild-chris-garber.pngNo alt attribute provided
...6c38b12ae271dc7d1_stories-guild-logo.svgNo alt attribute provided
...8b12ae271dc70f_circle-play-duotone 1.svgNo alt attribute provided
...dc7d0_stories-abnormal-jake-friedman.pngNo alt attribute provided
...8b12ae271dc7cf_stories-abnormal-logo.svgNo alt attribute provided
...8b12ae271dc7ce_stories-lucid-jon-lau.pngNo alt attribute provided
...6c38b12ae271dc7cd_stories-lucid-logo.svgNo alt attribute provided
...8b12ae271dc7ce_stories-lucid-jon-lau.pngNo alt attribute provided
...6c38b12ae271dc7cd_stories-lucid-logo.svgNo alt attribute provided
...e271dc7d2_stories-guild-chris-garber.pngNo alt attribute provided
...6c38b12ae271dc7d1_stories-guild-logo.svgNo alt attribute provided
...6c38b12ae271dc6a1_home-product-spend.svgNo alt attribute provided
...d2d496c38b12ae271dc6a9_netsuite-logo.pngNo alt attribute provided
...96c38b12ae271dc6b0_sage-intacct-logo.pngNo alt attribute provided
...b12ae271dc6cc_intuit-quickbooks-logo.pngNo alt attribute provided
...6c38b12ae271dc6af_google-sheets-logo.pngNo alt attribute provided
...d496c38b12ae271dc6ad_greenhouse-logo.pngNo alt attribute provided
.../64d2d496c38b12ae271dc6aa_lever-logo.pngNo alt attribute provided
...d2d496c38b12ae271dc6ae_adaptive-logo.pngNo alt attribute provided
...f/64d2d496c38b12ae271dc6cd_jira-logo.pngNo alt attribute provided
...4d2d496c38b12ae271dc6ce_workday-logo.pngNo alt attribute provided
...5f/64d2d496c38b12ae271dc6ab_adp-logo.pngNo alt attribute provided
...d2d496c38b12ae271dc6ac_bamboohr-logo.pngNo alt attribute provided
...307ea77f2eb0c0a31d4f0_Security Logos.pngNo alt attribute provided
...6c38b12ae271dc7a0_enterprise-persona.jpgNo alt attribute provided
...64d9848374f7cd98ee856371_Group 28422.pngNo alt attribute provided
...f996312d52ebb0582939_Vectors-Wrapper.svgNo alt attribute provided
...5f/64d2f9978d43f04d5448abe2_image-60.pngNo alt attribute provided
...5f/64d3095abb3192bbe5daab9b_image-58.pngNo alt attribute provided
...095b0c85a1283803a2ee_Vectors-Wrapper.svgNo alt attribute provided
...5f/64d3095abb3192bbe5daab9b_image-58.pngNo alt attribute provided
...095b0c85a1283803a2ee_Vectors-Wrapper.svgNo alt attribute provided
...5f/64d3095abb3192bbe5daab9b_image-58.pngNo alt attribute provided
...095b0c85a1283803a2ee_Vectors-Wrapper.svgNo alt attribute provided
...d2d496c38b12ae271dc686_TraceLogoDark.svgTracehq.com, inc. Logo

Page structure

H1 heading
(Critically important)
Build a better workforce with Trace.
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Build a better workforce with Trace.
H3 Let’s get you on the waitlist.
H3 Let’s get you on the waitlist. Duplicate text
H3 Your workforce source-of-truth for past, present, and future.
H3 Leading customers who have achieved success.
H3 Drive spend visibility and deliver savings.
H3 Connect with the solutions your teams love.
H3 Trace is trusted by leading businesses in the NASDAQ, public sector, security industry, and more.
H3 Get started now with instant workforce planning and analytics.
H4 Products
H4 Additional Resources
H4 Company
H4 a modern workforce planning platform
H4 TRACE HEADCOUNT
H4 CUSTOMER STORIES
H4 TRACE Spend
H4 Integrations
H4 ENTERPRISE-READY & SECURE
H4 SEE WHAT THE EXCITEMENT IS ABOUT
H6 The most innovative workforces trust Trace
Some anchor texts are used more than once.
5 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 19 external links on this page.
LinkAttributesAnchor text
https://www.paylocity.com/reso...External Subdomain Read the Press Release >
/finance-ace/what-is-finance-s...Subdomain No Text
/platform/hireSubdomain Text duplicate Read the Press Release >
/finance-ace/what-is-finance-s...Subdomain No Text
https://www.tracehq.com/IMG-ALT Tracehq.com, inc. Logo
https://www.tracehq.com/headcountTrace Headcount
https://www.tracehq.com/spendTrace Spend
/integrationsIntegrations
/enterpriseEnterprise & Security
https://www.tracehq.com/pricingPricing
https://www.tracehq.com/resourcesResources
https://www.tracehq.com/aboutAbout Us
/privacy-policyPrivacy Policy
https://www.tracehq.com/aboutCareers
https://tracehqhelp.zendesk.co...External Subdomain Submit Request
https://tracehqhelp.zendesk.com/New window External Subdomain Help Center
https://get.tracehq.com/contac...External Subdomain Contact us
https://app.tracehq.com/External Subdomain Login
https://get.tracehq.com/get-st...External Subdomain Get Started
https://get.tracehq.com/get-st...External Subdomain Get started
https://get.tracehq.com/schedu...External Subdomain Chat with product expert
https://www.tracehq.com/spendNo Text
https://www.tracehq.com/spendLearn about Trace Spend
https://get.tracehq.com/get-st...External Subdomain Get Started Free
https://get.tracehq.com/schedu...External Subdomain Learn More
/integrationsNo Text
/integrationsSee all Integrations
/enterpriseLearn more
/enterpriseNo Text
/greenhouseLearn more about the partnership
https://get.tracehq.com/get-st...External Subdomain Text duplicate Get started
/enterpriseLearn about Workforce Planning
/enterpriseVisit the Template Library
/enterpriseSee Resource Center
https://www.tracehq.com/Text duplicate IMG-ALT Tracehq.com, inc. Logo
https://www.linkedin.com/compa...New window External Subdomain No Text
https://twitter.com/tracespendNew window External No Text
https://www.tracehq.com/headcountText duplicate Trace Headcount
https://www.tracehq.com/spendText duplicate Trace Spend
/integrationsText duplicate Integrations
/enterpriseText duplicate Enterprise & Security
https://www.tracehq.com/pricingText duplicate Pricing
https://get.tracehq.com/get-st...External Subdomain Text duplicate Get Started
/resources/articlesArticles
/resources/toolsTools
/resources/briefsBriefs
/resources/videosVideos
https://tracehqhelp.zendesk.co...New window External Subdomain Text duplicate Submit Request
https://tracehqhelp.zendesk.com/New window External Subdomain Text duplicate Help Center
https://www.tracehq.com/aboutAbout Trace
https://www.paylocity.com/privacyNew window External Subdomain Text duplicate Privacy Policy
https://www.tracehq.com/aboutText duplicate Careers
https://get.tracehq.com/schedu...External Subdomain Get a Demo
https://get.tracehq.com/contac...External Subdomain Contact Us
/privacy-policyText duplicate Privacy Policy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.tracehq.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.30 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (58 kB).

HTTP Response Header

NameValue
dateSat, 31 Aug 2024 09:48:33 GMT
content-typetext/html
content-length15863
x-lambda-id8d70e269-5f55-4c38-b491-81788928695f
content-encodinggzip
accept-rangesbytes
age0
x-served-bycache-dub4331-DUB
x-cacheMISS
x-cache-hits0
x-timerS1725097713.007912,VS0,VE880
varyx-wf-forwarded-proto, Accept-Encoding
x-cluster-nameeu-west-1-prod-hosting-red
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 57 referring domains.
This page has 279 backlinks.
This page has backlinks from 53 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

www.tracehq.com
Workforce Planning & Procurement Platform | Trace
Trace is where you plan and manage your most important investment – your people. Get started free with instant workforce analytics and headcount planning.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Trace92%Check
workforce77%Check
Workforce Planning72%Check
TRACE HEADCOUNT72%Check
TRACE Spend67%Check
planning66%Check
Workforce Analytics65%Check
workforce planning platform65%Check
instant workforce65%Check
Modern Workforce60%Check

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